The use of AI is one of the biggest strategic questions in hospitality, and many hotel leaders face the same challenge: they believe in the potential, but need a clearer path from experimentation to measurable results. In this episode, Actabl CEO Steven Moore and CTO Joseph Benjamin explain Actabl's new forward-deployed engineering offering for the hotel industry. They discuss why data foundations matter, how AI might help hotel companies improve profitability, and why custom workflows matter for operators with distinct brands, ownership models, portfolio strategies, and ways of working. You’ll hear how forward-deployed engineering differs from traditional technology development and consulting, why the model matters for hotel companies, and how Actabl engineers work alongside customers to solve business-specific data, analytics, and AI problems on top of the Actabl platform. For hotel executives thinking about AI strategy, margin pressure, labor challenges, above-property decision-making, forecasting, or portfolio performance, this conversation offers a practical look at where to start and how to move from interest in AI to outcomes. Learn more about Actabl’s forward-deployed engineering program here, and contact Actabl here for a discovery conversation about this. A few more resources: If you're new to Hospitality Daily, start here. You can send me a message here with questions, comments, or guest suggestionsIf you want to get my summary and actionable insights from each episode delivered to your inbox each day, subscribe here for free.Follow Hospitality Daily and join the conversation on YouTube, LinkedIn, and Instagram.If you want to advertise on Hospitality Daily, here are the ways we can work together.If you found this episode interesting or helpful, send it to someone on your team so you can turn the ideas into action and benefit your business and the people you serve! Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands
