AWS for Software Companies Podcast

AWS - Amazon Web Services

Stay ahead of the rapidly evolving cloud and AI landscape with the AWS for Software Companies podcast.  Hear from renowned software leaders, respected industry analysts, and experienced consultants alongside AWS experts as they explore the technologies shaping the future—from generative AI and agentic systems to intelligent cloud architectures, and modern data management. Learn how AI agents are transforming enterprise workflows, how leading companies are modernizing their cloud strategies with security best practices at the core, and what's driving the next wave of SaaS innovation.  New episodes drop regularly to keep you informed on the trends that matter most to your business.

  1. JAN 26

    Ep190: The Future of Commerce Automation: How Fabric is Transforming Retail Operations

    Fabric CTO Ankush Goyal reveals how AI Search is transforming commerce discovery and why merchants need AI agents to compete effectively. Topics Include: Fabric builds AI agents for commerce, solving merchant visibility challengesCommerce shifting due to AI Search channels and smaller retail teamsProduct Agent monitors and improves product visibility across AI channelsPetMeds uses Fabric to optimize AI Search and automate SKU onboardingFabric evolved from commerce platform company to AI agent solutionsAgentic and generative AI work together to optimize product catalogsFabric uses AWS EKS, Bedrock, S3, and Nova models heavilyAWS partnership connects Fabric with industry leaders and growth opportunitiesAWS services enable reliable, cost-effective, and performant enterprise AI agentsPrototyping agents is easy, but enterprise-grade reliability is extremely challengingFour key learnings: workflow reliability, context engineering, cost effectiveness, feedback loopsCTOs should define agent goals, guardrails, context, and evaluations earlyLong-running workflow durability and snapshots prevent costly repeated work failuresFuture innovations focus on specialized models, retrieval frameworks, automated evaluationsMerchants can evaluate AI Search performance at fabric.inc or LinkedIn Participants: Ankush Goyal – Chief Technology Officer, Fabric See how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/

    18 min
  2. JAN 19

    Ep188: Disruption, Culture and Technology – Halo's Unique Approach to Enterprise Innovation

    Hear how Halo manages market disruption and technology innovation with their unique culture, helping them scale to be a leader in workflow automation software. Topics Include: Halo serves 125,000 teams across 75 countries with enterprise ITSM solutionsPaul Hamilton founded company 21 years ago as freelance IT consultantBuilt ticketing software to track their own freelance client work originallyNo marketing budget so mastered organic SEO without paid advertising spendReached number one Google ranking globally for help desk software 2006Hired first employee in 2011 when co-founder wanted outAWS partnership began years ago recognizing trajectory not current snapshot sizeAWS team proactively delivered 20 percent infrastructure optimization cost savings recentlyHalo reducing prices using savings for customer value creationHires graduates and trains them rather than poaching experienced enterprise talentMonday morning all-company meetings ensure transparency with minimal management hierarchy levelsNo traditional sales teams, culture emphasizes autonomy and employee ownership stakesTechnology completely rebuilt 2017-2018 delivering deployments in one-third typical timeframesTotal cost ownership 70 percent lower than competitors while winning tendersVision transcends software through music festivals, documentaries pioneering fulfilling workplace culture Participants: Paul Hamilton – CEO and Founder, HaloAlison Kay – Vice President / Managing Director, AWS UKI See how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/

    32 min
  3. JAN 13

    Ep187: Beyond Vector Search - How Neo4j Delivers Context for Intelligent Agents

    Neo4j's Ajay Singh discusses future shifts in AI and why knowledge graphs may be the missing layer in your Gen AI strategy. Topics Include: Ajay Singh from Neo4j discusses graph intelligence platform serving 80+ Fortune 100 companies.Financial services firms use Neo4j knowledge graphs to detect fraud rings and accounts.IT companies build digital twins of infrastructure to analyze attack surfaces and vulnerabilities.Knowledge graphs provide richer context for Gen AI agents beyond what vector search offers.Gaming company achieved 10x faster insights and 92% reduction in analyst data gathering.Transportation company improved tariff code workflow from 50% abandonment to 95% completion rate.Neo4j has partnered with AWS since 2013, running on AWS infrastructure and Marketplace.Customers combine Neo4j with AWS Bedrock and SageMaker to build agentic AI applications.Neo4j evolved from late-stage AWS collaboration to early-stage joint customer solution development approach.Success requires business-first mindset over technology-first to avoid POCs that never reach production.Effective Gen AI needs semantic layers and knowledge graphs, not just throwing documents at LLMs.Future agents will tackle outcome-based objectives requiring explainability, security, and proper LLM operations. Participants: Ajay Singh – Global Vice President, Neo4j See how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/

    17 min
  4. JAN 6

    Ep186: Transforming Video Surveillance into Business Intelligence with March Networks and Amazon Bedrock

    Executives from March Networks explain how Amazon Bedrock transformed petabytes of surveillance video into economically viable solutions that unlock untapped business value. Topics Include: March Networks CEO and CPO discuss video surveillance for enterprise banks and retailers globallyCompany serves 10,000 customers with 250,000 installations worldwide since 2003 from Ottawa headquartersBanking customer operates across 25 countries centralizing video operations on one standardized platformSingle enterprise customer manages 65 petabytes of distributed data across March Networks recordersAWS partnership enables five-to-ten-year cloud transition starting with economical DeepGlacier storage solutionsAmazon Bedrock powers AI Smart Search analyzing snapshots for searchable business intelligence insightsEnterprise video data remains largely untapped for retail traffic patterns and operational efficiencyOne retailer processes three million daily POS transactions across 6,000 locations synchronized with video2025 brought AI Smart Search launch enabling natural language queries across entire operationsCloud storage became economically viable using Glacier after traditional quotes reached millions annuallyFraudsters exploit 90-180 day retention windows by waiting six months to file lawsuits2026 vision emphasizes consultative selling for efficiency gains supported by strong AWS partnership Participants: Peter Strom – President & Chief Executive Officer, March NetworksJeff Corrall – Chief Product Officer, March Networks See how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/

    17 min
5
out of 5
9 Ratings

About

Stay ahead of the rapidly evolving cloud and AI landscape with the AWS for Software Companies podcast.  Hear from renowned software leaders, respected industry analysts, and experienced consultants alongside AWS experts as they explore the technologies shaping the future—from generative AI and agentic systems to intelligent cloud architectures, and modern data management. Learn how AI agents are transforming enterprise workflows, how leading companies are modernizing their cloud strategies with security best practices at the core, and what's driving the next wave of SaaS innovation.  New episodes drop regularly to keep you informed on the trends that matter most to your business.

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