Stylist Soul Tribe Conversations

Lisa Huff

Welcome to 'Stylist Soul Tribe Conversations', your source of inspiration and empowerment inside the beauty industry. Hosted by Lisa Huff, this podcast aims to ignite passion, purpose, and potential in hairstylists, salon owners, and industry professionals worldwide. Each episode, ranging from concise 15-minute insights to detailed hour-long conversations, is thoughtfully curated to offer a mix of solo musings, co-hosted discussions, and interviews with members of our close-knit Stylist Soul Tribe community and other industry trailblazers. We delve into business-building strategies, lifestyle design, personal growth, and the power of the law of attraction. Our conversations are both uplifting and insightful, crafted to help you build a life and business beyond your wildest dreams. The power of community is at the heart of everything we do. At 'Stylist Soul Tribe Conversations', we believe in the magic that happens when likeminded individuals come together, support each other, and collectively raise the bar in the industry. So join us as we explore the transformative power of community and celebrate the beauty of becoming, together.

  1. 3D AGO

    "I'll Just Do Your Social Media" How a Group Chat Comment Became a Business

    Have a topic request or someone you think we should have on the pod?! Send us a text and let us know! What if the thing you were always good at wasn't meant to stay a hobby, but the foundation of an entirely new business? In this episode, I'm sitting down with my good friend and repeat guest, Laurel Guaderrama. She's a six-figure stylist turned Instagram marketing coach and founder of a social media management agency for beauty pros. But unlike most marketers, she's still behind the chair using the same strategies her agency executes for other stylists to grow real clientele in real time. It's been almost exactly two years since her first episode, and if you've ever wondered what it actually looks like to navigate a hard season and come out the other side building something you never planned for, this conversation is for you. Laurel gets honest about the last two years: the postpartum fog she couldn't shake, the identity hit when the strategies that once worked stopped working, and the radical decision to leave a salon she loved, not because anything was wrong, but because you can't heal in the environment you got sick in. From there, things shifted. A helpful comment in a Soul Tribe group chat, "I'll just do all of your guys' social media", turned into a beta test. That beta test turned into nine clients, and the realization that she couldn't do it alone. We talk about what it actually looked like to build a team, hire her first support, and transition from "hairstylist who helps with Instagram" to founder of an agency with systems, packages, and a waitlist. Laurel also walks us through the "Big Magic" download that became her new prompt subscription, a brainless, fill-in-the-blank content solution born from the realization that she was generating content for nine different accounts, speaking as nine different people, and could turn that skill into something any stylist could use. In this episode, we cover: Why the strategies that worked before stopped working after life threw a curveballThe difference between actual limitations and the ones we create when we’re stuck in our feelingsWhy changing your environment can be the radical jolt your nervous system needsHow a casual offer in a group chat turned into a beta test, then a full-blown agencyThe messy reality of scaling too fast and the moment Laurel knew she needed to build a teamWhat it looks like to train other people to write like you and speak for your brandThe “Big Magic” download that became her prompt subscription and why it exists to make content brainlessWhat’s working on Instagram right now (and why it’s simpler than you think)Connect with Laurel  https://www.looksbylaurel.com/ Connect with Lisa Huff Instagram Facebook YouTube

    37 min
  2. FEB 4

    Booked & Busy Isn’t the Goal: Redefining Success with Cheri Doren

    Have a topic request or someone you think we should have on the pod?! Send us a text and let us know! What if being “booked and busy” isn’t actually the definition of success we’ve been sold? In this episode, I’m joined by Cheri Doren, creator of the Defined Stylist Method, behind-the-chair stylist, salon owner, and educator with nearly four decades in the beauty industry. Cheri shares her honest journey through burnout, people-pleasing, financial pressure, and identity loss, and how those experiences shaped the way she now mentors stylists. We talk about the realities of hustle culture behind the chair, how early salon environments can either build or break confidence, and why so many stylists end up trapped in careers that look successful on the outside but feel unsustainable on the inside. This conversation is reflective, grounding, and deeply validating for any stylist who has ever felt exhausted, overwhelmed, or unsure if this pace is really what they signed up for. In this episode, we cover: Why “booked and busy” isn’t the same as fulfilled or sustainable How toxic or unstructured salon environments impact confidence and longevity The moment burnout becomes impossible to ignore When client relationships cross into identity and emotional exhaustion Why curating your clientele can be an act of self-respect The role mentorship plays in preventing burnout before it starts Cheri’s concept of “personal culture” and intentional career design Redefining success in a way that actually supports your life Whether you’re early in your career and want to avoid burnout altogether, or deep in it and craving a way out, this episode offers perspective, permission, and a reminder that there is another way. Connect with Cheri Doren: Website: https://www.thedefinedstylistmethod.com Cheri also shares long-form education, storytelling, and burnout recovery content on Instagram and YouTube, all linked through her website. Connect with Lisa Huff Instagram Facebook YouTube

    45 min
  3. JAN 28

    Is Retail Dead? How One Stylist Rebuilt Profitable Retail Without Ulta or Amazon

    Have a topic request or someone you think we should have on the pod?! Send us a text and let us know! Retail used to feel simple. You trusted your brands, your clients trusted you, and selling products was part of the relationship—not a battle against the internet. For many stylists today, that’s no longer the case. In this episode of Stylist Soul Tribe Conversations, Lisa sits down with longtime Soul Tribe member Amanda Tustin to talk about what happens when retail starts to feel broken—and what it actually takes to rebuild it in today’s industry. Amanda shares her honest journey of nearly walking away from retail after years of frustration with minimum buy-ins, lack of support, inconsistent product performance, and competing with Amazon and big-box retailers. She opens up about the emotional and financial exhaustion of trying line after line—and why loving your product is non-negotiable if you expect clients to buy it. Together, they unpack: Why so many stylists feel disconnected from retail right nowWhat’s changed in brand–stylist relationships over the last decadeHow to evaluate brands beyond trends and “clean” marketingHow Amanda brought clients along for a retail transition without pressureWhy retail is about trust, not just profit marginsThis conversation isn’t about pushing a product—it’s about naming an industry shift and giving stylists permission to rethink retail in a way that actually feels aligned. If you’ve ever thought “retail just isn’t worth it anymore,” this episode is for you. Episode Resources Seven Haircare (use code AMANDA50 for 50% off your first order): https://www.7haircare.com Connect with Amanda: https://www.instagram.com/amandatustinhair Learn more about Stylist Soul Tribe: https://www.stylistsoultribe.comConnect with Lisa Huff Instagram Facebook YouTube

    25 min
  4. 10/15/2025

    Only 5% of Salons Are Profitable—Here’s How to Change That

    Have a topic request or someone you think we should have on the pod?! Send us a text and let us know! What if the only thing standing between you and true financial freedom wasn’t your talent—but your understanding of the numbers behind your business? In this episode of Stylist Soul Tribe Conversations, Lisa sits down with Jolene and Kristi from The Summa Collective—two powerhouse financial experts with over 30 years of combined experience helping beauty professionals grow smarter, stronger, and more sustainably. Together, they break down why only 5% of salons are profitable, what’s keeping stylists stuck in financial overwhelm, and the exact mindset and systems shifts that can help you finally take control of your money. 💡 In This Episode, You’ll Learn: The shocking statistic about salon profitability—and how to change itHow to actually read your Profit & Loss statement (without feeling intimidated)The biggest financial mistakes beauty pros make (and how to fix them fast)What it really means to pay yourself like a CEOWhy mindset and money confidence are the secret to long-term successHow The Summa Collective helps stylists and salon owners make accounting approachable and empowering 🔗 Connect with Summa Collective Follow on Instagram → @thesummacollective Learn more + book a consultation → https://www.thesummacollective.com/contact 🎧 Want to Go Deeper? This conversation is the prequel to the live Financial Masterclass inside the Stylist Soul Tribe Mastermind on November 18th—where we’ll dive into your own profit and loss numbers, learn how to find your break-even point, and map your path to sustainable profit. 💬 Let’s Connect If something from this episode clicked for you, send Lisa a DM on Instagram → @stylistsoultribe We love hearing your “aha” moments and stories of transformation! Connect with Lisa Huff Instagram Facebook YouTube

    38 min
  5. 10/09/2025

    How I Built My Dream Beauty Business (Without Constantly Hustling)

    Have a topic request or someone you think we should have on the pod?! Send us a text and let us know! Feeling burned out as a hairstylist? You’re not alone. In this episode, I’m sharing exactly how I built my dream beauty business without constantly hustling—using my signature method, the Cycle of Success. This is the 7-step framework I used to rebuild my business from burnout to aligned freedom… and the same system I’ve now guided hundreds of stylists through inside Stylist Soul Tribe. If you’ve ever felt fully booked but secretly exhausted, this video will show you a new way forward. ✨ In this video, you’ll learn: • Why the traditional salon “success model” is broken. • The 7 steps inside my Cycle of Success (mindset, vision, schedule, clientele, income, whitespace, and big magic). • How to restructure your schedule for freedom—without losing income. • How to raise your salon prices strategically using data, not emotion. • How Soul Tribe stylists are breaking free from burnout and building businesses they love. This is for you if you’re… • Booked out 8–12 weeks but still feeling drained. • Wondering when (or how) to raise your prices again. • Dreaming of more life outside the salon—without giving up your career. 👉 Ready to create your own dream beauty business? DM me “SST” on Instagram   / lisahuffhair  and I’ll share how you can apply the Cycle of Success to build a business that truly supports your life. Being “in demand” should feel exciting, not exhausting. Let’s rewrite what success looks like—on your terms. See you inside, Lisa 💫 Connect with Lisa Huff Instagram Facebook YouTube

    29 min
5
out of 5
38 Ratings

About

Welcome to 'Stylist Soul Tribe Conversations', your source of inspiration and empowerment inside the beauty industry. Hosted by Lisa Huff, this podcast aims to ignite passion, purpose, and potential in hairstylists, salon owners, and industry professionals worldwide. Each episode, ranging from concise 15-minute insights to detailed hour-long conversations, is thoughtfully curated to offer a mix of solo musings, co-hosted discussions, and interviews with members of our close-knit Stylist Soul Tribe community and other industry trailblazers. We delve into business-building strategies, lifestyle design, personal growth, and the power of the law of attraction. Our conversations are both uplifting and insightful, crafted to help you build a life and business beyond your wildest dreams. The power of community is at the heart of everything we do. At 'Stylist Soul Tribe Conversations', we believe in the magic that happens when likeminded individuals come together, support each other, and collectively raise the bar in the industry. So join us as we explore the transformative power of community and celebrate the beauty of becoming, together.

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