Pharma Sales

AtlasRoutes | Brandon Parks

Welcome to the Pharma Sales Podcast, where we break down different aspects of selling in the pharmaceutical space and go beyond the detail aid. We cover all topics, from the basics to advanced selling tactics, in a short amount of time, making it perfect for the time between visits. The goal is to provide you with insights that help you sell more and achieve your goals in less time. Email pharmasalespodcast@gmail.com if you have a question you would like us to cover.

  1. 1d ago

    How to Build More Influence With Less Time in Pharma Sales

    Every pharmaceutical sales representative wants to see results from their provider conversations. But expecting a provider to change their prescribing behavior after one two-minute detail isn't realistic. Clinical decisions take time. Providers need to evaluate evidence, consider patient needs, and develop confidence in the information they're receiving. So how do you make an impact when you only have a minute or two? In this episode of The Pharma Sales Podcast, Brandon explores how pharmaceutical sales representatives can build influence through short, meaningful provider interactions. Learn why relevance matters more than repetition, how to ask questions that create engagement, and why building trust across multiple conversations is more effective than trying to accomplish everything in one visit. Because the goal isn't to say everything in two minutes. It's to make those two minutes matter. AtlasRx AtlasRx helps pharmaceutical and medical sales reps spend less time planning routes and more time building relationships in the field. Learn more: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AtlasRx⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect With The Podcast: If you enjoyed this episode, be sure to subscribe, leave a review, and share it with another rep who may need to hear this message. Email us at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Pharmasalespodcast@gmail.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Brandon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  2. 4d ago

    How to Stay Positive During Difficult Product Launches, New Quarters, and Territory Changes

    Not every product launch takes off immediately. Not every quarter starts the way you planned. And sometimes, despite putting in the work, your results simply aren't moving in the direction you expected. So how do you stay positive without ignoring reality? In this episode of The Pharma Sales Podcast, Brandon explores how pharmaceutical sales representatives can maintain confidence, stay motivated, and make smarter decisions during difficult launches, slow quarters, territory changes, and other challenging transitions. Learn why short-term results don't always tell the full story, how to avoid making emotional changes to your territory strategy, and why small, intentional adjustments can make a bigger difference than completely overhauling your approach. Because staying positive isn't about pretending everything is going well. It's about recognizing what you can control, learning from what's happening, and continuing to move forward. AtlasRx AtlasRx helps pharmaceutical and medical sales reps spend less time planning routes and more time building relationships in the field. Learn more: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AtlasRx⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect With The Podcast: If you enjoyed this episode, be sure to subscribe, leave a review, and share it with another rep who may need to hear this message. Email us at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Pharmasalespodcast@gmail.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Brandon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  3. 6d ago

    How to Recognize What Providers Are Really Communicating

    Have you ever walked out of a provider conversation thinking it went great, only to realize during your next visit that the provider wasn't nearly as engaged as you thought? In pharmaceutical sales, delivering a strong clinical message is only half the equation. The other half is understanding how that message is being received. In this episode of The Pharma Sales Podcast, Brandon explores how to become more aware of provider engagement, recognize changes in communication, interpret verbal and nonverbal signals carefully, and ask better questions to understand what providers actually mean. Learn why a nod doesn't always mean agreement, why challenging questions can be signs of engagement, and how to adjust your approach when a conversation isn't going as planned. Because the best pharmaceutical sales representatives don't simply deliver information. They pay attention to how it's being received. AtlasRx AtlasRx helps pharmaceutical and medical sales reps spend less time planning routes and more time building relationships in the field. Learn more: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AtlasRx⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect With The Podcast: If you enjoyed this episode, be sure to subscribe, leave a review, and share it with another rep who may need to hear this message. Email us at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Pharmasalespodcast@gmail.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Brandon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  4. Oct 26

    The Role of Storytelling in Clinical Conversations

    Clinical data is the foundation of pharmaceutical sales. But knowing the science and communicating it effectively are two different skills. In this episode of The Pharma Sales Podcast, Brandon explores how storytelling can help pharmaceutical sales representatives create more meaningful, memorable, and engaging provider conversations. Learn how to organize clinical information around relevant questions, use approved patient scenarios effectively, explain clinical studies more naturally, and connect evidence to what providers actually care about. Discover why the best representatives don't simply recite data—they help providers understand it. Because great storytelling in pharmaceutical sales isn't about replacing science with emotion. It's about giving accurate clinical information the context it needs to be understood. AtlasRx AtlasRx helps pharmaceutical and medical sales reps spend less time planning routes and more time building relationships in the field. Learn more: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AtlasRx⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect With The Podcast: If you enjoyed this episode, be sure to subscribe, leave a review, and share it with another rep who may need to hear this message. Email us at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Pharmasalespodcast@gmail.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Brandon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  5. Oct 23

    Confidence Changes the Conversation Before You Say a Word

    Two pharmaceutical sales representatives can have the same product knowledge, the same clinical training, and the same opportunity with a provider—but have completely different conversations. Why? Confidence. In this episode of The Pharma Sales Podcast, Brandon explores how confidence influences everything from asking questions and handling objections to communicating clinical information and earning meaningful commitments. Learn why confidence isn't about knowing everything, how preparation creates self-trust, and why becoming comfortable with uncertainty can dramatically improve your provider conversations. Whether you're early in your pharmaceutical sales career or an experienced representative looking to sharpen your communication skills, this episode offers practical strategies to build genuine confidence in the field. Because confidence isn't about having the perfect answer. It's about trusting yourself to handle the conversation. AtlasRx AtlasRx helps pharmaceutical and medical sales reps spend less time planning routes and more time building relationships in the field. Learn more: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AtlasRx⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect With The Podcast: If you enjoyed this episode, be sure to subscribe, leave a review, and share it with another rep who may need to hear this message. Email us at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Pharmasalespodcast@gmail.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Brandon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  6. Oct 21

    How to Build Better Relationships With Office Staff

    Some of the most important relationships in pharmaceutical sales aren't with providers. They're with the people who keep medical offices running every day. In this episode of The Pharma Sales Podcast, Brandon explores why building genuine relationships with office staff is one of the most overlooked skills in pharmaceutical sales. From learning names and respecting office workflows to following through on commitments and understanding the challenges staff face, small interactions can have a major impact on your professional reputation. Discover how to build trust, create stronger office relationships, and become the kind of representative people genuinely enjoy working with. Because sometimes the relationships that make the biggest difference in your territory are the ones you build before you ever see the doctor. AtlasRx AtlasRx helps pharmaceutical and medical sales reps spend less time planning routes and more time building relationships in the field. Learn more: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AtlasRx⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect With The Podcast: If you enjoyed this episode, be sure to subscribe, leave a review, and share it with another rep who may need to hear this message. Email us at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Pharmasalespodcast@gmail.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Brandon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  7. Oct 19

    Why Timing Is Everything in Provider Conversations

    You can have the perfect clinical message, know your product inside and out, and ask all the right questions—but if your timing is wrong, your conversation may still fall flat. In this episode of The Pharma Sales Podcast, Brandon explores why timing is one of the most overlooked skills in pharmaceutical sales. From recognizing when a provider is ready to engage to knowing when to ask questions, challenge assumptions, request commitments, and follow up, timing plays a critical role in building stronger provider relationships. Learn how to read the room, recognize opportunities, and make more intentional decisions during every provider interaction. Because sometimes the difference between a great conversation and a frustrating one isn't what you said. It's when you said it. AtlasRx AtlasRx helps pharmaceutical and medical sales reps spend less time planning routes and more time building relationships in the field. Learn more: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AtlasRx⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect With The Podcast: If you enjoyed this episode, be sure to subscribe, leave a review, and share it with another rep who may need to hear this message. Email us at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Pharmasalespodcast@gmail.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Brandon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  8. Oct 15

    The Skill That Separates Good Reps From Great Reps

    Success in pharmaceutical sales isn't just about knowing your product—it's about understanding people. In this episode of The Pharma Sales Podcast, Brandon explores why emotional intelligence is one of the most valuable skills a pharmaceutical sales representative can develop. Learn how to read the room, recognize emotions behind objections, manage your own emotions under pressure, adapt to different personalities, and build stronger relationships with providers and office staff alike. If you want to become the representative people genuinely enjoy working with, this episode is for you. AtlasRx AtlasRx helps pharmaceutical and medical sales reps spend less time planning routes and more time building relationships in the field. Learn more: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AtlasRx⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect With The Podcast: If you enjoyed this episode, be sure to subscribe, leave a review, and share it with another rep who may need to hear this message. Email us at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Pharmasalespodcast@gmail.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Brandon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

5
out of 5
13 Ratings

About

Welcome to the Pharma Sales Podcast, where we break down different aspects of selling in the pharmaceutical space and go beyond the detail aid. We cover all topics, from the basics to advanced selling tactics, in a short amount of time, making it perfect for the time between visits. The goal is to provide you with insights that help you sell more and achieve your goals in less time. Email pharmasalespodcast@gmail.com if you have a question you would like us to cover.

You Might Also Like