Bravery Podcasts

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08/03/2020

Episode 19: Communicate Constantly: Lessons from HBCU Comms

Joel Goodman and Jon-Stephen Stansel are joined by Eddie Francis, Director of Communications and Marketing at Dillard University. Eddie discusses his work in HBCU Comms, building communities, and provides advice to predominantly white institutions on caring for their Black communities.

08/03/2020

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46 min
01/20/2025

2025 Social Media Outlook

Joel Goodman and JS Stansel explore the evolving landscape of social media, discussing the potential inflection points brought about by recent upheavals in platform dynamics. They delve into the implications of decentralization, the role of algorithms in shaping user experiences, and the shift towards more peer-to-peer communication. The discussion also touches on the uncertainty facing […]

01/20/2025

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38 min
05/27/2024

AI and User Journeys in Higher Ed

Joel Goodman and Kristin Van Dorn discuss the use of AI and large language models in content strategy. They explore the excitement and misconceptions around AI, touching on its potential to supplement writing jobs and the limitations of relying solely on AI-generated content.

05/27/2024

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10 min
05/07/2020

Episode 9: Higher Ed Homogeneity

Joel and J.S. discuss the sameness of marketing, design, and website user experiences across higher education and try to suss out ways to inject new life and variety into how we market our colleges and universities.

05/07/2020

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35 min
07/22/2022

Episode 39: Community Building with Humor and Heart

Austin Braun from Ascend Engine (formerly at the University of Colorado Boulder) joins J.S. and Joel for a special "Lost Episode," recorded LIVE from the All Day, All Night Conference in June 2021. Can institutional social media accounts... be... funny? And if so, how can you get buy-in to experiment? In Austin's case, all it took was a willingness to take risks, a supportive boss, and an eye for trends. Follow Austin on Twitter: https://twitter.com/austinonsocial Sippin' Social Tea Book: https://www.blurb.com/b/10749040-caution-contents-may-be-hot

07/22/2022

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37 min
11/10/2022

Episode 48: Tapping into the Fandom with Brianne Fleming

Brianne Fleming joins the podcast to talk about the intersection between Pop Culture and Marketing. Growing your personal brand, teaching the youth without being cringe, as Stefon would say, "this episode has EVERYTHING."

11/10/2022

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38 min
01/05/2023

Episode 51: How To Excel on Social in 2023 with Codi Dantu-Johnson

Happy New Year, everyone. Start 2023 off right by listening to our conversation with Codi Dantu-Johnson, where we talk about social media best practices, how to win on organic, tips for breaking into the industry, pet peeves, and more! Follow Codi on Twitter: https://twitter.com/Codishaa Subscribe to her new YouTube channel: https://youtube.com/@Codishaa Read the blog post she mentioned: https://minimediabiz.com/blog/f/organic-social-media-is-misunderstood

01/05/2023

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36 min
01/20/2023

Episode 52: TikTok’s Role in Higher Ed with Adrienne Sheares

Award-winning, Social Media Marketer, Adrienne Sheares, joins the show to chat about TikTok’s role in Higher Ed. Questions asked include, how can TikTok enhance the student experience? What happens if it gets banned on all college campuses? Do students use it to research potential schools? And lastly, what were some of the biggest takeaways from her viral Gen-Z focus group? Follow Adrienne on Twitter: https://twitter.com/AdriSheares Check out her site: https://www.adriennesheares.com/ Rival IQ she mentioned: https://www.rivaliq.com/blog/higher-ed-social-media-engagement-report/ Adrienne’s Focus Group: https://www.linkedin.com/posts/adrienne-sheares-m-a-030a2219_genz-tiktok-search-activity-6963523699035488256-FFo9/

01/20/2023

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44 min
08/18/2022

Episode 41: How Many Elephants Can you Fit in the Room?

Steve App returns to discuss the findings from Simpson Scarborough's recently published MarCom Professional Development and Salary Study.

08/18/2022

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46 min
08/04/2022

Episode 40: Since We’ve Been Gone… An Update from the Past Year

After more than a year apart, Joel and J.S. chat about what's changed over the past 365 days. They also dig into Higher Ed trends and share what the future looks like for the Pod.

08/04/2022

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38 min

Bravery Media is a higher education-focused website strategy and design studio. We create podcasts and training content for higher ed marketers looking to level up their professional knowledge. Bravery propels institutions of higher education toward their potential.

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Bravery Podcasts

Top Shows

Episode 19: Communicate Constantly: Lessons from HBCU Comms

2025 Social Media Outlook

AI and User Journeys in Higher Ed

Episode 9: Higher Ed Homogeneity

Episode 39: Community Building with Humor and Heart

Episode 48: Tapping into the Fandom with Brianne Fleming

Episode 51: How To Excel on Social in 2023 with Codi Dantu-Johnson

Episode 52: TikTok’s Role in Higher Ed with Adrienne Sheares

Episode 41: How Many Elephants Can you Fit in the Room?

Episode 40: Since We’ve Been Gone… An Update from the Past Year

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