The Freight Coach Podcast

Chris Jolly

The Freight Coach Podcast is your go-to resource for all things freight, logistics, and transportation. Hosted by industry expert Chris Jolly, this podcast dives deep into the latest trends, insights, and strategies that drive the freight world. Each episode features conversations with top industry professionals, offering valuable tips on everything from supply chain optimization and freight technology to navigating the complexities of logistics management. Whether you're a seasoned pro or new to the world of freight, The Freight Coach Podcast delivers the knowledge you need to stay ahead of the curve and optimize your freight operations. Tune in for actionable advice, thought-provoking discussions, and a glimpse into the future of freight!

  1. 4h ago

    1503. #TFCP - Decoding the Freight Cycle: Leveraging Real-Time Analytics!

    How do digital freight broker tools actually prevent fraud while automating your day-to-day logistics operations? Today, Kary Jablonski from DAT joins us back to get straight to the facts about how recent capacity crunches and elevated fuel prices are forcing brokers to evolve or get left behind! Kary breaks down how DAT's new Carrier Management Suite and their recent tech acquisitions are helping brokers digitize tribal knowledge, drive down operational costs, and build a rock-solid, fraud-resistant carrier network. If you're serious about using data and automation in freight to make bulletproof buying decisions and scale your brokerage without adding unnecessary overhead, you can't skip this episode!   About Kary Jablonski Kary serves on the DAT Freight & Analytics Executive team as EVP and GM, Trucker Tools & Broker Growth. Kary is the former CEO of Trucker Tools, where she led the company to a successful exit. While taking on her new role at DAT, she continues to lead Trucker Tools, staying committed to the company's vision and growth. Prior to Trucker Tools, she advanced through operations, logistics, and strategic planning roles with Uber in the U.S. and internationally and worked as a consultant with Deloitte. She currently lives in Chicago and enjoys anything active, especially running, golf, and basketball.   📊📉 Don't miss out on the latest market trends by subscribing to your TOP Transportation Morning Show! 🌎 🎬🎯 #TheFreightCoach Morning Show is LIVE every weekday at 10:30 AM CST to break down transportation industry headlines! Mark your calendars!   To Find Out More About My Freight Services Visit https://freightcoachlogistics.com/   🤝 Shoutout to my sponsors!👇 SPI Logistics | https://spi3pl.com/  Revenova | https://revenova.com/freightcoach/ NMFTA | https://nmfta.org/ DAT Freight & Analytics | https://www.dat.com/ Transportation Intermediaries Association | https://www.tianet.org/   Donate to support Stacy and her family: https://tinyurl.com/36xmxcmr   🚀🔥 To sign up for my Newsletter, go to http://eepurl.com/iNoHco, get in touch with me through the social media channels below, and subscribe to my YouTube Channel!👇   ▶️ https://www.youtube.com/channel/UCjrL70IEnCfDkNaiYMar3jw 📷 https://www.instagram.com/thefreightcoach/  🕊️ https://twitter.com/thefr8coach  💼 https://www.linkedin.com/in/chris-jolly-a183aa6a/

    1503. #TFCP - Decoding the Freight Cycle: Leveraging Real-Time Analytics!
  2. 1d ago

    1502. #TFCP - Building a High-Octane B2B Pipeline in Supply Chain

    If you're still relying on outdated cold-calling scripts and mass email blasts to build your logistics pipeline, listen to this episode with the founder of Lead Coverage and author of The Revenue Engine, Kara Smith Brown, completely breaking down how to crush your freight sales and business development goals! We get incredibly frank about the seismic shift in B2B freight marketing post-COVID and why relying on generic list-pulling is killing your close rates. Kara drops massive value on how to properly leverage primary intent data, multi-thread your logistics sales approach, and engage prospects within that crucial five-minute window when they actually show buying signals. If you want to stop wasting time, optimize your go-to-market strategy, and build a multi-seven-figure book of business from scratch without the fluff, you need to hear this conversation on modern logistics sales!   Connect with Kara Website: https://leadcoverage.com/ / https://therevenueengine.com/  LinkedIn: https://www.linkedin.com/in/karasmithbrown/   📊📉 Don't miss out on the latest market trends by subscribing to your TOP Transportation Morning Show! 🌎 🎬🎯 #TheFreightCoach Morning Show is LIVE every weekday at 10:30 AM CST to break down transportation industry headlines! Mark your calendars!   To Find Out More About My Freight Services Visit https://freightcoachlogistics.com/   🤝 Shoutout to my sponsors!👇 SPI Logistics | https://spi3pl.com/  Revenova | https://revenova.com/freightcoach/ NMFTA | https://nmfta.org/ DAT Freight & Analytics | https://www.dat.com/ Transportation Intermediaries Association | https://www.tianet.org/   Donate to support Stacy and her family: https://tinyurl.com/36xmxcmr   🚀🔥 To sign up for my Newsletter, go to http://eepurl.com/iNoHco, get in touch with me through the social media channels below, and subscribe to my YouTube Channel!👇   ▶️ https://www.youtube.com/channel/UCjrL70IEnCfDkNaiYMar3jw 📷 https://www.instagram.com/thefreightcoach/  🕊️ https://twitter.com/thefr8coach  💼 https://www.linkedin.com/in/chris-jolly-a183aa6a/

    1502. #TFCP - Building a High-Octane B2B Pipeline in Supply Chain
  3. 4d ago

    1501. #TFCP - 50+ Years in Freight: What 3 Generations Taught Us About Logistics Resilience!

    How a family-owned logistics business survives for over 50 years in this unpredictable market, or what it truly takes to compete with mega-brokers and actually win? Russell Leo of RLS Logistics breaks down their incredible evolution from a 1960s mushroom farm into premier cold chain experts in the transportation industry! We get straight to the point about the daily grind of freight brokerage, the realistic trial and error behind successful systems development, and why dominating a specific niche like temperature-controlled freight is your best strategy to compete against corporate giants. If you want actionable advice on how to build a resilient, multi-generational trucking and cold storage company, tune in, apply this knowledge, and go out there and execute!    Connect with Russell Website: https://rlslogistics.com/  LinkedIn: https://www.linkedin.com/company/rls-logistics/ / https://www.linkedin.com/in/russleo/   📊📉 Don't miss out on the latest market trends by subscribing to your TOP Transportation Morning Show! 🌎 🎬🎯 #TheFreightCoach Morning Show is LIVE every weekday at 10:30 AM CST to break down transportation industry headlines! Mark your calendars!   To Find Out More About My Freight Services Visit https://freightcoachlogistics.com/   🤝 Shoutout to my sponsors!👇 SPI Logistics | https://spi3pl.com/  Revenova | https://revenova.com/freightcoach/ NMFTA | https://nmfta.org/ DAT Freight & Analytics | https://www.dat.com/ Transportation Intermediaries Association | https://www.tianet.org/   Donate to support Stacy and her family: https://tinyurl.com/36xmxcmr   🚀🔥 To sign up for my Newsletter, go to http://eepurl.com/iNoHco, get in touch with me through the social media channels below, and subscribe to my YouTube Channel!👇   ▶️ https://www.youtube.com/channel/UCjrL70IEnCfDkNaiYMar3jw 📷 https://www.instagram.com/thefreightcoach/  🕊️ https://twitter.com/thefr8coach  💼 https://www.linkedin.com/in/chris-jolly-a183aa6a/

    1501. #TFCP - 50+ Years in Freight: What 3 Generations Taught Us About Logistics Resilience!
  4. 5d ago

    1500. #TFCP - Episode 1,500: 5 Hard-Earned Freight Lessons from 6 Years in the Trenches!

    Today, let's talk about the unfiltered truth about surviving and thriving in the transportation industry and the show's massive milestone as we have now reached episode 1500! I am pulling back the curtain on this wild six-year journey, looking back at how I started this show in my bedroom while delivering pizzas to keep food on my family's plate. Instead of focusing on going viral or chasing drama, my absolute mission with every single episode is to provide real education and help just one transportation professional level up their game. Let me also break down the exact strategies and best practices that helped me build my logistics business from scratch, emphasizing the critical shift from purely transactional deals to deeply relational, long-term partnerships.  I also give a massive shoutout to the incredible partners who have fully supported this independent vision! Whether you are a solo freight broker or a dedicated cattle hauler, tune in to get the straightforward truth about building a lasting career, honoring the hardworking families in this business, and exactly how we are going to make trucking great again!   📊📉 Don't miss out on the latest market trends by subscribing to your TOP Transportation Morning Show! 🌎 🎬🎯 #TheFreightCoach Morning Show is LIVE every weekday at 10:30 AM CST to break down transportation industry headlines! Mark your calendars!   To Find Out More About My Freight Services Visit https://freightcoachlogistics.com/   🤝 Shoutout to my sponsors!👇 SPI Logistics | https://spi3pl.com/  Revenova | https://revenova.com/freightcoach/ NMFTA | https://nmfta.org/ DAT Freight & Analytics | https://www.dat.com/ Transportation Intermediaries Association | https://www.tianet.org/   Donate to support Stacy and her family: https://tinyurl.com/36xmxcmr   🚀🔥 To sign up for my Newsletter, go to http://eepurl.com/iNoHco, get in touch with me through the social media channels below, and subscribe to my YouTube Channel!👇   ▶️ https://www.youtube.com/channel/UCjrL70IEnCfDkNaiYMar3jw 📷 https://www.instagram.com/thefreightcoach/  🕊️ https://twitter.com/thefr8coach  💼 https://www.linkedin.com/in/chris-jolly-a183aa6a/

    1500. #TFCP - Episode 1,500: 5 Hard-Earned Freight Lessons from 6 Years in the Trenches!
  5. 6d ago

    1499. #TFCP - Locking Down the Load: A Blueprint for Modern Risk Management

    Today, our guests from Exhibit A, Robert Miller and Merul Dhiman, dive straight into  why undeniable SOP compliance is absolutely non-negotiable for any serious freight brokerage and how relying solely on basic platforms without a tangible audit trail is a crippling logistics risk that leaves your operations wide open to liability! Exhibit A is bringing game-changing freight technology to the table with a platform that meticulously documents every single step of your vetting process, proving exactly what you did and when you did it.  If you want to stop operating on blind faith and start genuinely insulating your business, you need to tune into this actionable breakdown on bulletproofing your operations!   Connect with Robert and Merul Website: https://exhibita.io/  LinkedIn: https://www.linkedin.com/in/robertemiller/ / https://www.linkedin.com/in/merul/   📊📉 Don't miss out on the latest market trends by subscribing to your TOP Transportation Morning Show! 🌎 🎬🎯 #TheFreightCoach Morning Show is LIVE every weekday at 10:30 AM CST to break down transportation industry headlines! Mark your calendars!   To Find Out More About My Freight Services Visit https://freightcoachlogistics.com/   🤝 Shoutout to my sponsors!👇 SPI Logistics | https://spi3pl.com/  Revenova | https://revenova.com/freightcoach/ NMFTA | https://nmfta.org/ DAT Freight & Analytics | https://www.dat.com/ Transportation Intermediaries Association | https://www.tianet.org/   Donate to support Stacy and her family: https://tinyurl.com/36xmxcmr   🚀🔥 To sign up for my Newsletter, go to http://eepurl.com/iNoHco, get in touch with me through the social media channels below, and subscribe to my YouTube Channel!👇   ▶️ https://www.youtube.com/channel/UCjrL70IEnCfDkNaiYMar3jw 📷 https://www.instagram.com/thefreightcoach/  🕊️ https://twitter.com/thefr8coach  💼 https://www.linkedin.com/in/chris-jolly-a183aa6a/

    1499. #TFCP - Locking Down the Load: A Blueprint for Modern Risk Management
  6. Jul 21

    1498. #TFCP - The Triple Squeeze: Iran Oil Shocks, ELD Mandates, and Freight's AI Warning!

    Could your automated carrier vetting process be leaving your logistics operation wide open to sophisticated freight fraud? Start building rock-solid freight business fundamentals in today's episode as we focus strictly on the real side of AI in the freight industry! We're diving straight into some massive industry headlines, starting with a breakdown of insights from the Uber Freight CTO on why 95% of AI concepts fail in production and why mastering simple automation tools for manual tasks—like document processing and POD retrieval—is the true path to winning with AI.  We talk frankly about why relying entirely on automated vetting software without a "human in the loop" is a massive liability, how sophisticated scammers are exploiting digital booking platforms, and why clear communication and manual audits are still your absolute best defense against bad actors in your supply chain network!   Resources / References https://www.freightwaves.com/news/dont-get-in-trouble-again-c-h-robinson-ai-everywhere-except-carrier-vetting-is-a-problem https://www.freightwaves.com/news/uber-freight-cto-ai-in-freight   📊📉 Don't miss out on the latest market trends by subscribing to your TOP Transportation Morning Show! 🌎 🎬🎯 #TheFreightCoach Morning Show is LIVE every weekday at 10:30 AM CST to break down transportation industry headlines! Mark your calendars!   To Find Out More About My Freight Services Visit https://freightcoachlogistics.com/   🤝 Shoutout to my sponsors!👇 SPI Logistics | https://spi3pl.com/  Revenova | https://revenova.com/freightcoach/ NMFTA | https://nmfta.org/ DAT Freight & Analytics | https://www.dat.com/ Transportation Intermediaries Association | https://www.tianet.org/   Donate to support Stacy and her family: https://tinyurl.com/36xmxcmr   🚀🔥 To sign up for my Newsletter, go to http://eepurl.com/iNoHco, get in touch with me through the social media channels below, and subscribe to my YouTube Channel!👇   ▶️ https://www.youtube.com/channel/UCjrL70IEnCfDkNaiYMar3jw 📷 https://www.instagram.com/thefreightcoach/  🕊️ https://twitter.com/thefr8coach  💼 https://www.linkedin.com/in/chris-jolly-a183aa6a/

  7. Jul 20

    1497. #TFCP - The AI Trojan Horse: Closing Logistics' Critical Data Voids!

    Are you blindly plugging AI tools into your freight operations without a second thought, or worse, letting shadow AI compromise your organization's most sensitive data? NMFTA's Director of Cybersecurity, Ben Wilkens, is back to give it to you straight about the wild west of AI in the transportation industry! We dive right into the critical differences between foundational AI models and everyday AI tools, the hidden risks of rapid large language model adoption, and why establishing a strict AI governance framework is now a matter of national security. The shift from zero to full AI integration has occurred almost overnight, and if you aren't actively protecting your digital footprint with proper guardrails, you're leaving your trucking company or brokerage vulnerable to bad actors and catastrophic data breaches.  We break down exactly how everyday professionals can utilize the NMFTA's free resources to build a secure tech infrastructure from the ground up, ensuring your data remains your ultimate currency.  Tune in for no-nonsense insights to protect your business, and don't forget to secure your spot at the upcoming NMFTA Cybersecurity Conference in Long Beach to stay ahead of the curve!  To access the 2026 NMFTA Cybersecurity AI Governance Framework, visit https://bit.ly/4wP09cq and complete the form.   About Ben Wilkens Ben Wilkens, CISSP, CCSP, CISM, is a Cybersecurity Principal Engineer at the National Motor Freight Traffic Association, Inc. (NMFTA)™. In his role at NMFTA, Ben spearheads research initiatives and leads teams dedicated to developing cutting-edge cybersecurity technologies, methodologies, and strategies to safeguard information systems and networks. He collaborates extensively with academic institutions, industry partners, and government agencies to advance cybersecurity practices and knowledge. Ben provides expert insights and recommendations to organizations, enhancing their security posture and helping them navigate the constantly evolving landscape of cyber threats. Before joining NMFTA, Ben was a key executive at a third-generation family-owned trucking and logistics company. There, he focused on the strategic integration of technology to improve operational efficiency while ensuring adherence to cybersecurity best practices. With a rare combination of CISSP, CCSP, and CISM certifications alongside an active Class A CDL, Ben brings a unique perspective to the intersection of cybersecurity and transportation. In addition to his extensive experience as an over-the-road driver, he has held roles in dispatch operations, driver management, and brokerage sales. Ben later transitioned to IT and operations support, where he honed his expertise in cybersecurity.   📊📉 Don't miss out on the latest market trends by subscribing to your TOP Transportation Morning Show! 🌎 🎬🎯 #TheFreightCoach Morning Show is LIVE every weekday at 10:30 AM CST to break down transportation industry headlines! Mark your calendars!   To Find Out More About My Freight Services Visit https://freightcoachlogistics.com/   🤝 Shoutout to my sponsors!👇 SPI Logistics | https://spi3pl.com/  Revenova | https://revenova.com/freightcoach/ NMFTA | https://nmfta.org/ DAT Freight & Analytics | https://www.dat.com/ Transportation Intermediaries Association | https://www.tianet.org/   Donate to support Stacy and her family: https://tinyurl.com/36xmxcmr   🚀🔥 To sign up for my Newsletter, go to http://eepurl.com/iNoHco, get in touch with me through the social media channels below, and subscribe to my YouTube Channel!👇   ▶️ https://www.youtube.com/channel/UCjrL70IEnCfDkNaiYMar3jw 📷 https://www.instagram.com/thefreightcoach/  🕊️ https://twitter.com/thefr8coach  💼 https://www.linkedin.com/in/chris-jolly-a183aa6a/

    1497. #TFCP - The AI Trojan Horse: Closing Logistics' Critical Data Voids!
  8. Jul 17

    1496. #TFCP - Family in the Trenches: Building a Multi-Generational Freight Agency!

    Learn how to navigate post-pandemic rate shifts and grow a multi-generational freight brokerage without burning out your team in this episode with Steve Burroughs of SPI Logistics, a seasoned expert who has successfully built a powerhouse family-owned freight agency! We dive straight into the realities of the current trucking industry, breaking down the recent capacity tightening, the long-awaited stabilization of freight rates, and why chasing cheap freight is a massive mistake. Steve also drops some straightforward advice on why your primary customer as a broker is the shipper, and why old-school, face-to-face relationship building will always outperform mindlessly dialing for dollars.  Whether you are navigating tricky family business dynamics, scaling your logistics operations, or learning how to set firm boundaries and treat your dispatchers with the respect that builds long-term loyalty, this episode delivers actionable insights you need to succeed in transportation!   📊📉 Don't miss out on the latest market trends by subscribing to your TOP Transportation Morning Show! 🌎 🎬🎯 #TheFreightCoach Morning Show is LIVE every weekday at 10:30 AM CST to break down transportation industry headlines! Mark your calendars!   To Find Out More About My Freight Services Visit https://freightcoachlogistics.com/   🤝 Shoutout to my sponsors!👇 SPI Logistics | https://spi3pl.com/  Revenova | https://revenova.com/freightcoach/ NMFTA | https://nmfta.org/ DAT Freight & Analytics | https://www.dat.com/ Transportation Intermediaries Association | https://www.tianet.org/   Donate to support Stacy and her family: https://tinyurl.com/36xmxcmr   🚀🔥 To sign up for my Newsletter, go to http://eepurl.com/iNoHco, get in touch with me through the social media channels below, and subscribe to my YouTube Channel!👇   ▶️ https://www.youtube.com/channel/UCjrL70IEnCfDkNaiYMar3jw 📷 https://www.instagram.com/thefreightcoach/  🕊️ https://twitter.com/thefr8coach  💼 https://www.linkedin.com/in/chris-jolly-a183aa6a/

    1496. #TFCP - Family in the Trenches: Building a Multi-Generational Freight Agency!
4.8
out of 5
80 Ratings

About

The Freight Coach Podcast is your go-to resource for all things freight, logistics, and transportation. Hosted by industry expert Chris Jolly, this podcast dives deep into the latest trends, insights, and strategies that drive the freight world. Each episode features conversations with top industry professionals, offering valuable tips on everything from supply chain optimization and freight technology to navigating the complexities of logistics management. Whether you're a seasoned pro or new to the world of freight, The Freight Coach Podcast delivers the knowledge you need to stay ahead of the curve and optimize your freight operations. Tune in for actionable advice, thought-provoking discussions, and a glimpse into the future of freight!

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