30 episodes

We're on a quest to keep affiliate marketing, simple. Join Lee-Ann Johnstone, CEO of AffiliateINSIDER and Top 50 UK Affiliate Agency Owner as voted in The Drum Agency Census 2021 and listen to her podcast series all about Affiliate Marketing. Learn from an array of digital marketing experts, business entrepreneurs, SaaS product owners and more to discover how digital is changing.Hear how big brands are building successful affiliate marketing strategies and driving consistent partner referrals and sales. Subscribe to hear exactly what it takes to launch, grow and scale a successful affiliate program in this fast moving digital age. Visit : www.affiliateinsider.com for more great content about Digital Marketing and Affiliate Program Management or discover our AMPP training program for affiliate managers who want to launch, scale or grow their affiliate programs online. Visit: AMPP.affiliateinsider.com to learn more about this live training program and grow your affiliate stats in 90 days!

AffiliateINSIDER - Affiliate Marketing Podcast Lee-Ann Johnstone

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We're on a quest to keep affiliate marketing, simple. Join Lee-Ann Johnstone, CEO of AffiliateINSIDER and Top 50 UK Affiliate Agency Owner as voted in The Drum Agency Census 2021 and listen to her podcast series all about Affiliate Marketing. Learn from an array of digital marketing experts, business entrepreneurs, SaaS product owners and more to discover how digital is changing.Hear how big brands are building successful affiliate marketing strategies and driving consistent partner referrals and sales. Subscribe to hear exactly what it takes to launch, grow and scale a successful affiliate program in this fast moving digital age. Visit : www.affiliateinsider.com for more great content about Digital Marketing and Affiliate Program Management or discover our AMPP training program for affiliate managers who want to launch, scale or grow their affiliate programs online. Visit: AMPP.affiliateinsider.com to learn more about this live training program and grow your affiliate stats in 90 days!

    The Affiliate Marketing Podcast – Clubhouse marketing strategies with Sarah Sangster

    The Affiliate Marketing Podcast – Clubhouse marketing strategies with Sarah Sangster

    We’re back again with a brand-new season of the Affiliate Marketing Podcast. This season will feature guests who’ll be sharing insights on SEO, Social Media, Paid Advertising, Social Selling and so much more! This week, Lee-Ann was joined by Sarah Sangster to discuss Clubhouse monetisation. 
    Sarah is a digital marketing specialist who has worked for over 24 years in sales and marketing before moving into the digital world in the early 2000s. In 2009, she founded The Digital Marketing Playbook  - a structured programme to help businesses that have been successful with offline marketing and now need digital marketing to scale and grow.
    Listen to hear more about:
    -          How to create an engaged network of followers that will support your brand on social media
    -          Tips for building out your Clubhouse profile and interesting opportunities that the app provides
    -          How affiliates and program managers can make use of Clubhouse monetisation

    Rate, Review, & Subscribe on Apple Podcasts
    “I love AffiliateINSIDER’s Affiliate Marketing Podcast.” – If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.
    Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.
    We will be adding new episodes as we continue our 4TH SEASON of the Affiliate Marketing Podcast which will be featuring guests who’ll be sharing insights on SEO, Social Media, Paid Advertising, Social Selling and so much more!
    Subscribe to our podcast HERE!

    • 30 min
    Affiliate Marketing Podcast - Building community value around your brand with LADBible

    Affiliate Marketing Podcast - Building community value around your brand with LADBible

    In the first episode of season 4, Lee-Ann is joined by John Cole, , the Category Lead in Sports and Sports Betting and Gaming at LADBible Group. LADBible is considered the home of entertainment in the UK and it is one of the biggest communities for the social generation. 
    John’s experience in this field makes him the perfect guest to talk about how you can build community value around your brand.
    Listen to hear more about:
    -          The LADBible Group and the brands within this group
    -          How the right content on the right channels can build community value
    -          The new generation and how they respond to social content

    Rate, Review, & Subscribe on Apple Podcasts
    “I love AffiliateINSIDER’s Affiliate Marketing Podcast.” – If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.
    Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.
    We will be adding new episodes as we continue our 4TH SEASON of the Affiliate Marketing Podcast which will be featuring guests who’ll be sharing insights on SEO, Social Media, Paid Advertising, Social Selling and so much more!
    Subscribe to our podcast HERE!

    • 28 min
    The Affiliate Marketing Podcast - Common mistakes affiliate programs make and how to fix them

    The Affiliate Marketing Podcast - Common mistakes affiliate programs make and how to fix them

    This is already the finale of Season 3 of the Affiliate Marketing Podcast! Throughout this season, Lee-Ann Johnstone has been discussing some of the hot topics in affiliate marketing with industry experts. In this episode, Lee-Ann talks shop with Head of Agency services , Leanna Klyne about the common problems affiliate programs have with their tech and infrastructure and how you can overcome these.
    Prior to joining the AffiliateINSIDER in April 2019, Leanna had spent over 10 years at Paysafe Group. During her time there, she held various positions – most notably as B2C Partnership Marketing Manager. Her expertise lies in building strong relationships, creating digital strategies and driving revenue.

    Listen to hear more about:
    -          Affiliate recruitment and onboarding process. 
    -          The impacts of poorly done work when setting up an affiliate program and keys to fixing it. 
    -          Cost & Revenue in running an affiliate marketing program
    -          Essential checklist prior to affiliate program launch 

    Do you want to get your brand or business featured on AffiliateINSIDER’s Affiliate Marketing Podcast? Find out how you can promote your product, brand or services to an engaged community of affiliate and digital marketing professionals around the globe
    Contact : sales@affiliateinsider.com for more information and join our conversation or Download our Podcast Media pack HERE

    • 32 min
    The Affiliate Marketing Podcast - Affiliate Management Value Bombs with Evan Weber

    The Affiliate Marketing Podcast - Affiliate Management Value Bombs with Evan Weber

    In this week’s episode of the Affiliate Markeing Podcast, Lee-Ann was joined by industry legend Evan Weber, who shared his extensive knowledge of the industry, including how to grow a successful affiliate marketing program and his insights on where affiliate marketing is heading. 

    Listen to hear more about:
    -          The importance of communicating with your affiliates 
    -          Tips to build a successful affiliate program 
    -          Keys to be a good affiliate manager 

    Rate, Review, & Subscribe on Apple Podcasts
    “I love AffiliateINSIDER’s Affiliate Marketing Podcast.” – If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.
    Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.
    We will be adding new episodes as we continue our 3RD SEASON of the Affiliate Marketing Podcast which will be featuring guests who’ll be sharing insights on SEO, Social Media, Paid Advertising, Social Selling and so much more!
    Subscribe to our podcast HERE!

    • 35 min
    The Affiliate Marketing Podcast - Merge & Acquisition with Ben Robinson

    The Affiliate Marketing Podcast - Merge & Acquisition with Ben Robinson

    In this week's episode of the Affiliate Marketing Podcast, Lee-Ann was joined by Ben Robinson to discuss merge and acquisition (M&A), when affiliate entrepreneurs are ready to sell their business or when brands are ready to buy.
    Ben is the Co-Founder of rb.capital, a specialist M&A and funding brokerage company, combining best-in-breed expertise for growth, investment and M&A across gaming, fintech and media verticals. 

    Listen to hear more about:
    The current state of the M&A market in the affiliate space and the impacts of the COVID-19 pandemicHow to prepare your start and exit planHow much is your business worth?Where the market is goingRate, Review, & Subscribe on Apple Podcasts
    “I love AffiliateINSIDER’s Affiliate Marketing Podcast.” – If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.
    Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.
    We will be adding new episodes as we continue our 3RD SEASON of the Affiliate Marketing Podcast which will be featuring guests who’ll be sharing insights on SEO, Social Media, Paid Advertising, Social Selling and so much more!
    Subscribe to our podcast HERE! 

    • 40 min
    The Affiliate Marketing Podcast - Esports Insights with Bux Syed

    The Affiliate Marketing Podcast - Esports Insights with Bux Syed

    In this week's episode of the Affiliate Marketing Podcast, Lee-Ann spoke with Bux Syed about Innovation & Monetisation within the esports betting industry, giving some tips and recommendations to new affiliates. 

    Listen to hear more about:
    What’s the current state of the esports betting industry and the impacts of the COVID-19. Suggestions and opportunities to new affiliates looking for to get into esports.  How to retain users and build a community rather than trying to generate traffic to become a successful affiliate. Rate, Review, & Subscribe on Apple Podcasts
    “I love AffiliateINSIDER’s Affiliate Marketing Podcast.” – If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.
    Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.
    We will be adding new episodes as we continue our 3RD SEASON of the Affiliate Marketing Podcast which will be featuring guests who’ll be sharing insights on SEO, Social Media, Paid Advertising, Social Selling and so much more!
    Subscribe to our podcast HERE!

    • 30 min

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