Amplify Your Success

Melanie Benson

Amplify Your Success is the only podcast for coaches, consultants, course creators and experts that integrates practical and proven business strategy along with mindset, motivation and energetic tools to amplify impact, income and influence. If you are looking to shatter your earning limits while making a massive impact with your business superpowers, tune in to hear 22 year business veteran Melanie Benson host power-packed conversations with other business industry leaders. Discover more tools and resources at MelanieBenson.com.

  1. 5D AGO

    Episode 464: Stop Wasting Time on the Wrong Collaborations (Do This Instead)

    Have you ever walked away from a strategic partnership deal thinking, "That should have worked better than it did"? Maybe you co-hosted a workshop, swapped podcast interviews, or supported someone's launch, but instead of new leads, visibility, or momentum, it felt like a lot of effort with very little return. One of the biggest complaints I often hear is the imbalance between two strategic alliances, one who is always promoting the other with any reciprocity, then resentment creeps in. I get it. I've been there too. And what I've learned over the years is that not all collaborations are created equal. When they're not aligned, even the most generous intentions can lead to frustration and missed opportunities. In episode 464 of Amplify Your Success Podcast, I'm sharing the real reasons why your collaborations might not be delivering results and the shifts that can help you turn them into powerful growth opportunities. From spotting misalignment early to building the kind of partnerships that expand your visibility and authority, this episode will help you collaborate smarter, not harder. If you're ready for your next collaboration to actually work, you'll want to listen in.   Key Takeaways: [03:12] The real reason most collaborations fall flat and why it's not about effort or generosity. [07:26] How to spot the red flags that signal misalignment before you commit. [11:48] Why visibility without synergy drains your time, energy, and results. [15:02] The mindset shift that turns "transactional" partnerships into long-term growth opportunities. [18:37] What it takes to build collaborations that expand your authority, audience, and income without adding more to your to-do list.   Resources Mentioned in This Episode: Ready to scale your success through the power of strategic partnerships? Join the FREE 5-Day Collaboration Currency Challenge happening November 10–14, 2025, and learn how to connect, collaborate, and grow with high-value partners. 👉🏻 melaniebenson.com/challenge

    25 min
  2. OCT 27

    Episode 463: Unlocking Your Dormant Growth Multiplier: Building Your Collaboration Ecosystem

    What if your biggest business growth opportunities are lying dormant right inside your current network? In episode 463 of the Amplify Your Success Podcast, I'm diving into how collaboration can become the spark that reactivates momentum in your business, especially when your visibility or client attraction strategies have become stagnant. You might be sitting on untapped growth opportunities right now – past clients, colleagues, or partners who already know and value your work but haven't been engaged in a while. I'll walk you through how to identify those dormant connections and transform them into powerful collaborations that reignite sales, referrals, and visibility. If growth has felt slow, you've hit a plateau, or you'd like to build up your own community faster, this episode will help you shift from waiting for traction to creating it—by activating what's already around you.   Key Takeaways:  [03:25] Why so many entrepreneurs overlook the easiest path to new opportunities — reactivating connections that already exist. [06:12] The mindset shift that turns collaboration from "extra work" into a growth multiplier. [:09:45] How to spot the hidden value inside past partnerships, clients, or podcast guest connections. [13:30] A simple way to start the conversation again (without feeling awkward or salesy). [17:10] What happens when you treat collaboration as a consistent visibility strategy — not a one-time event.   Resources Mentioned in This Episode:  Ready to scale your success through the power of strategic partnerships? Join the 5-Day Collaboration Currency Challenge happening November 10–14, 2025, and learn how to connect, collaborate, and grow with high-value partners.

    17 min
  3. OCT 20

    Episode 462: Triple Your Pipeline in 30 Days: How to Turn Dormant Leads into Clients with Mandi Ellefson

    What if the fastest way to fill your pipeline wasn't chasing new leads… but reigniting the ones you already have? If you've ever stared at a list of past prospects who never said "yes" and thought, "They're gone for good," think again. Those dormant leads could actually be your next high-ticket clients – if you know how to re-engage them strategically. In episode 462 of Amplify Your Success Podcast, I sat down with Mandi Ellefson, founder of Hands-Off CEO, to uncover a powerful (yet simple) system to reactivate cold leads and close 1–2 new deals in just 30 days without paid ads or exhausting outreach. Mandi shares the exact reactivation framework her clients use to turn "quiet" prospects into $100 - $500k in new revenue. Plus, she reveals how to use automation, personalization, and timing to rebuild trust fast. If your sales pipeline has stalled or you're ready to turn missed opportunities into momentum, this conversation will help you see your "old" leads in a whole new light.   Key Takeaways: [04:32] Why most entrepreneurs leave thousands in potential revenue sitting in their CRM – and how to fix it. 08:47] The 4-word email reactivation strategy that reignites stalled deals, without sounding salesy or doing awkward follow up.. 12:10] How to identify which leads are actually ready to buy (and stop wasting time chasing the wrong ones). [16:03] The psychology behind why leads go quiet — and what rebuilds trust instantly. [21:55] How to personalize outreach at scale — without spending hours sending follow-up messages. [26:12] How reactivating old leads can create a snowball effect of referrals and repeat business.  [30:45] The 30-day roadmap for tripling your pipeline and closing high-value clients. About The Guest: Mandi Ellefson is the founder of Hands‑Off CEO, where she guides service firms to break free from daily delivery, win 6–7 figure deals, and boost profits by as much as 600% by leveraging their 'Invisible Advantage.' After battling emotional and physical burnout, she rebuilt her business to create more freedom — and grew a multi‑million‑dollar net worth before the age of 40. Today, she teaches other owners to do the same, and uses her platform to be a stand for freedom and sponsor at‑risk children in Cambodia, aligning growth with deeper purpose. Connect With The Guest: Connect with Mandi on LinkedIn - https://www.linkedin.com/in/mandiellefson/ Follow Mandi on Twitter - https://twitter.com/MandiEllefson Check out Mandi's Website For Some Great Resources - https://handsoffceo.com/  Listen To Mandi's Hand-Off CEO Podcast - https://handsoffceo.com/podcast/   Resources Mentioned in This Episode: Download our guest's complimentary resource: The Revenue Recovery Map handsoffceo.com/map FREE GUIDE & SCORECARD: Feel like the best-kept secret? My proven Un-Ignorable Expert Framework is your step-by-step guide to turning your expertise into consistent, high-value client attraction by borrowing authority-rich visibility streams.

    47 min
  4. OCT 13

    Episode 461: What Your Nervous System Says About Your Success with Michelle Grosser

    Have you ever felt like no matter how much strategy, mindset work, or motivation you stack, something inside is holding you back? What if that "something" isn't a lack of focus or discipline… but your nervous system? In Amplify Your Success Podcast episode 461, I sat down with Michelle Grosser, a nervous system coach and host of The Calm Mom Podcast, to unpack how your body's stress patterns could be quietly capping your potential. If you've ever found yourself stuck in hustle mode, easily triggered by setbacks, or struggling to stay in flow, this conversation will help you understand why and how to reset your system so you can lead, sell, and scale with greater ease. Together, Michelle and I explore how nervous system regulation impacts your energy, productivity, and visibility — and how entrepreneurs can train their bodies to support sustainable growth, not sabotage it.   Key Takeaways: [04:12] What happens when your nervous system is in survival mode (and why it keeps you from consistent success). [09:36] The difference between mindset work and nervous system work — and why most people stop at the first layer. [15:22] How chronic stress responses show up in entrepreneurs (like overworking, people-pleasing, or burnout). [22:05] Simple daily practices to bring your nervous system back to safety and calm. [29:40] How regulating your body expands your capacity for visibility, leadership, and receiving more abundance.   About The Guest: Michelle Grosser is an attorney, pastor, Nervous System Expert, Certified Master Life Coach, and host of The Calm Mom Podcast. Through somatic and neuroscience-based modalities, she coaches women through discovering what's beneath their triggers and emotions, so they can begin their healing journey and find peace in the present. She deeply believes that the most profound thing we can offer our children is our own healing. She and her husband Jeff have two daughters and live in Houston, TX. Connect With The Guest: Follow Michelle on Instagram - www.instagram.com/itsmichellegrosser Check out Michelle's Website For Some Great Resources - www.michellegrosser.com   Resources Mentioned in This Episode: Download our guests complimentary resource: The Nervous System Reset Guide here. www.michellegrosser.com/reset Suspect you could be squandering your guest appearance ROI? Download my FREE 17 Mistakes Guests Make That Cost Them The Lead & Client Scorecard so you can avoid these common mistakes, as a guest expert, and start seeing better results. Ready to monetize and optimize your guest appearances? I've opened up 2 Monetization Sessions Get details and apply here.

    43 min
  5. OCT 6

    Episode 460: On Air Coaching: Hosting Valuable Events That Attract Clients with Kristine Genovese

    What if the events you hosted didn't just build authority, but actually filled your programs with clients? So many experts pour time, money, and energy into hosting workshops, summits, or online events, only to end up exhausted with little to no return. The truth is, events can be one of the most powerful ways to grow your business - if you design them with conversion in mind. In episode 460 of the Amplify Your Success Podcast, Kristine Genovese joins me for an On Air Coaching session focused on how to shift her event strategy so she's not just inspiring attendees, but creating an experience that does more than just provide massive value — it naturally leads to new clients. If you've been feeling like your events are too much effort for too little results, this episode will give you a fresh perspective and practical strategies to host profitable, client-converting events. Key Takeaways: [04:12] Why most events fail to convert — and how to shift your focus from giving value and filling seats to filling programs. [07:48] The importance of positioning your event around client outcomes (not just information). [12:30] How Kristine can use her unique expertise to create a signature event that naturally leads to enrollments. [16:55] Why event structure matters — and the small tweaks that turn attendees into clients. [21:47] The role of invitations: how to make your offers feel authentic instead of "salesy." [27:10] What Kristine learned about creating alignment between her event format and her business goals. [32:40] Melanie's coaching on building authority through events that keep working long after the last attendee leaves.   Connect With The Guest: Connect with Kristine on LinkedIn  Follow Kristine on Instagram  Connect with Kristine on Facebook  Check out Kristine's Website For Some Great Resources    Resources Mentioned in This Episode: Suspect you could be squandering your guest appearance ROI? Download my FREE 17 Mistakes Guests Make That Cost Them The Lead & Client Scorecard so you can avoid these common mistakes, as a guest expert, and start seeing better results. Ready to monetize and optimize your guest appearances? I've opened up 2 Monetization Sessions Get details and apply here.  Discover how to host epic summits that boost authority and fill your programs with the Fast Track Summit System.

    38 min
  6. SEP 29

    Episode 459: 3 Industry Shifts Every Guest Expert Must Know to Get More ROI From Podcast Interviews

    Have you noticed that podcast guesting doesn't deliver the same results it used to?  Maybe you've been showing up on great shows, sharing your expertise, and yet… the leads, clients, and opportunities aren't flowing the way you expected. That's because the industry has shifted. And if you're still approaching podcast guesting the way you did 3 to 5 years ago, you might be putting in effort without seeing the return on investment. In episode 459 of Amplify Your Success Podcast, I break down 3 big shifts in the podcasting landscape that are dramatically changing the ROI of podcast guesting. When you understand these changes—and adapt your strategy—you could unlock new opportunities to boost visibility, authority, and client attraction without wasting valuable time. If you're ready to get more from every interview and stop spinning your wheels, this episode will give you the clarity you need.   Key Takeaways: [03:41] Why podcast guesting results have diminished over the last few years [06:28] How audience listening habits and attention spans play into many experts seeing fewer leads from their guest appearances [10:55] Why the growth of new podcasts has actually led to three problems for hosts and guests [14:40] What hosts expect from high-value guests (and how this has led to a rise in less bookings on popular shows.) [00:18:17] What to do differently so your interviews convert into opportunities [00:21:02] How to position your message to adapt to today's noisy visibility landscape [00:24:11] Why embracing, and adapting to, these market shifts keeps you relevant and in demand   Resources Mentioned in This Episode: Suspect you could be squandering your guest appearance ROI? Download my FREE 17 Mistakes Guests Make That Cost Them The Lead & Client Scorecard so you can avoid these common mistakes, as a guest expert, and start seeing better results. Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here

    24 min
  7. SEP 22

    Episode 458: Dressing with Intention for the Life You Want with Jennifer Mackey-Mary

    Have you ever opened your closet and felt like nothing in there really represents the person you want to be? You're not alone.  For many entrepreneurs and leaders, style gets pushed aside as "not that important." But the truth is: how you dress influences how others perceive you, how you see yourself, and even the opportunities that flow your way. In this episode of Amplify Your Success Podcast, I'm joined by personal stylist and founder of Everyday Style, Jennifer Mackey-Mary. Jennifer believes that dressing with intention is about so much more than fashion - it's about creating alignment between your wardrobe, your confidence, and the life you're building. Together, we dive into how your clothes can become a tool for success (instead of stress), why style is often the missing link for women entrepreneurs, and how to create a wardrobe that supports who you want to be, not just who you've been. If you're ready to show up with more confidence, impact, and authority - this episode will inspire you to rethink what's hanging in your closet.   Key Takeaways: [04:28] Why dressing for success is not vanity – it's strategy. [09:41] The surprising link between confidence, clarity, and your closet. [14:22] Jennifer's framework for building a wardrobe that supports your goals. [20:17] The hidden "energy drain" of decision fatigue – and how style eliminates it. [26:03] How to shop with intention (and stop buying clothes that don't serve you). [33:18] Why women entrepreneurs often underplay the power of style. [38:07] Small shifts you can make right now to align your image with your next level of success. About The Guest:  Jennifer Mackey-Mary helps women have easier mornings and better days. Her business, Everyday Style, is on a mission to inspire women to love the way they look, and give them the tools to make getting dressed easy. She's the host of the Top 10 podcast, The Everyday Style School, that teaches you everything your mom never did about getting dressed. After styling women for over two decades, there isn't a body shape she hasn't seen, or a style struggle she hasn't heard–and she knows the solution is easier than you think! Jennifer is passionate about raising confident daughters, female entrepreneurship, and getting every woman in a better bra. Connect With The Guest: Follow Jennifer on Instagram - https://www.instagram.com/everydaystylewithjen  Follow Business Name on Jennifer's Business Facebook Page -  facebook.com/youreverydaystyle.com  Check out Jennifer's Website For Some Great Resources - youreverydaystyle.com   Resources Mentioned in This Episode: DOWNLOAD Jennifer's 10 piece style solution at youreverydaystyle.com/melanie FREE GUIDE & SCORECARD: Feel like the best-kept secret? My proven Un-Ignorable Expert Framework is your step-by-step guide to turning your expertise into consistent, high-value client attraction by borrowing authority-rich visibility streams.

    44 min
  8. SEP 14

    Episode 457: On Air Coaching: Aligning Business Growth to Your Human Design with Annie Adragna

    What if the secret to consistent growth wasn't about doing more – but about aligning your business with your natural energy? In episode 457 of Amplify Your Success Podcast, I'm facilitating an on-air coaching session for Annie Adragna to explore how Human Design can reveal what's blocking your momentum and provide signposts to create a growth strategy that actually feels good. If you've ever felt like you're forcing your way through marketing tactics that don't fit, or second-guessing whether your offers reflect your true value, this conversation will spark a shift. Annie opens up about where she feels stuck in her business, and together we uncover how her Human Design can guide her back into alignment, clarity, and flow. If you've been craving a business that feels more sustainable and authentic, this episode will give you a framework to step into growth that's aligned with who you really are. Key Takeaways: [04:12] Why doing "all the right things" still doesn't feel aligned—and what Human Design reveals about it. [08:27] Annie shares where she feels stuck in her business growth. [12:44] How Human Design offers a framework for making aligned decisions in marketing and client attraction. [17:19] Why honoring your natural energy type makes business growth sustainable. [22:53] Practical shifts Annie can make now to grow without burnout. [29:41] The connection between authority building and alignment. [34:15] How to reframe visibility strategies so they feel natural and expansive.   Connect With The Guest: Follow Annie on Instagram - https://www.instagram.com/our_luminous_life  Listen To Annie's Luminous Life Podcast - https://podcasts.apple.com/us/podcast/luminous-life-podcast-soulful-conversations-for-high/id1740020719    Resources Mentioned in This Episode:  FREE GUIDE & SCORECARD: Feel like the best-kept secret? My proven Un-Ignorable Expert Framework is your step-by-step guide to turning your expertise into consistent, high-value client attraction by borrowing authority-rich visibility streams.

    39 min
5
out of 5
162 Ratings

About

Amplify Your Success is the only podcast for coaches, consultants, course creators and experts that integrates practical and proven business strategy along with mindset, motivation and energetic tools to amplify impact, income and influence. If you are looking to shatter your earning limits while making a massive impact with your business superpowers, tune in to hear 22 year business veteran Melanie Benson host power-packed conversations with other business industry leaders. Discover more tools and resources at MelanieBenson.com.

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