Creative Juice, brought to you by Indepreneur, is a weekly 1-hour podcast dedicated to enabling you to pursue your creative passion. Each week we interview successful independent musicians, music industry professionals, and music marketers to give you an inside look at what it's like to treat your "dream" like your "fallback".
We also take you inside whats working now at the cutting edge of music marketing. You'll learn exactly how to gain control, clarity, and confidence in your music career.
EP183: How To Be More Productive In Your Music Marketing w/ DUX
On this episode of Creative Juice, we're joined by Indepreneur's resident alien-funk producer Director of Operations Jonah McLean, aka DUX to unpack business processes artists can use to be more productive! Step away from marketing talk to learn about the workflow our team uses at Indepreneur and IndieX, wrap your head around Scrum project management, and how to set goals in your music business!
EP182: Successful Tour Marketing in 2021 As Live Music Returns w/ Ed Isola of The 502's
On this episode of Creative Juice, we chat with our special guest, The 502s frontman and IndieX Agency Account Manager, Ed Isola about his band's recent successes in marketing their summer tour! Learn about the campaign structure The 502s used to run a profitable tour, how to build better copy and creatives for your tour marketing, how to calculate your touring budget, getting better deals with promoters, and more!
EP181 The Shifting Role of Artists In Society and Culture
On this episode of Creative Juice, we welcome Circa back to the podcast for a special episode on the continued evolution of artists from the role of entertainers into public figures and the implications it holds for creative businesses! Learn what it means to stand out as an artist with your content, how to build a connection with your fans, and what building a community of fans really means for your business.
EP180: What's The MVP of Your Music Career
On this episode of Creative Juice, Corrin and Jack go back to some good old fashioned business basics and discuss the concept of a minimum viable product and how it relates to a music career! Learn what an MVP is, how to envision the MVPs in various aspects of your music career, and how to keep innovating in everything from marketing to recording to content and beyond.
EP179: Exploring Beyond Facebook and Instagram Ads for Music
On this episode of Creative Juice, Corrin and Jack run down some of Corrin's recent tests of advertising platforms outside of Facebook and report on the results and challenges. Learn when it's helpful to test new traffic sources for your music, the pros and cons of Tik Tok ads, Google Display Network, and Snapchat ads, and what metrics to be paying close attention to.
EP178: How 6 Artists Made a Collaborative Album in ONE WEEK! (w/ Dame Ritter)
In this episode of Creative Juice, Jack and Corrin are joined by our special guest Damien Ritter of Music Entrepreneur Club to get the inside scoop on the inspiring success of One Week Notice, the collaborative music project that took artist partnerships to a whole new level! Learn how One Week Notice was born, the planning that took place before hitting the studio, and the release strategy that includes a documentary, music videos, digital and physical products, and more!
A staple podcast
Listening to this podcast is a staple for any musician in the 21st century
Great info - could use a little more explanation
This is an incredibly informative podcast. My only wish is that it he host would explain some of their terminology and jargon like “green light warmth” and s. uch for listened who are not familiar with marketing speak. Of course I could just Google the terms. Anyway, great show, super positive hosts, I am learning a lot.
Trust a vet of the biz that this is the BEST music marketing podcast!
When it comes to music marketing, this is THE BEST PODCAST OUT THERE!! I’m a 14 year vet of the music business that has produced and promoted over 2,500 shows at the highest level. Circa and his team are the real deal! I’ve seen hundreds of promoters, labels, and managers who are nowhere near at this skill level of marketing. Most of them stare at me confused when I try to educated them on creating awareness and funnels when promoting their artists for the first time in a new city. Everyone should be taking notes, because this crew is out performing 20-30 year vets of the industry. Also, the Indepreneur courses are top notch! Highly recommend these! Love what y’all are doing! 🤘🙌🎸🎶🎶🎶