Franchising 101

FranCoach
  • 4.9 (35)
  • CAREERS
  • UPDATED WEEKLY
Franchising 101

Franchising 101 is THE premier podcast in the franchise industry. Hosted by Tim Parmeter, the Founder/CEO of FranCoach, Franchising 101 is designed to help educate listeners on all aspects of franchise ownership. Episodes feature a wide range of guest industry leaders, spotlights on top franchisors, interviews with franchisees, and more. FranCoach is partnered with 600+ franchisors in 70+ industries and our service is always free. To learn more visit www.franchising101podcast.net or www.francoach.net Or schedule a call with us: https://info.francoach.net/meetings/schedule-call/connect

  1. 5D AGO

    Franchising 101 - Behind the Sandwich: Potbelly’s Franchise Vision - Episode 249

    ⭐ INTERESTED IN FRANCHISE OWNERSHIP? Schedule a call with one of our coaches today!  https://www.francoach.net/ 🎙️ Episode 249 - In this episode of FranCoach’s Franchising 101 Podcast, host Tim Parmeter sits down with Lynette McKee, Senior Vice President of Franchising at Potbelly Sandwich Shop. Lynette shares her extensive journey in franchising, from a second-grade teacher to a real estate expert and now a prominent figure in the food franchise industry. They discuss Potbelly's unique market strategies, including local community engagement, the importance of catering services, and the brand's adaptive real estate footprint. Listen in to gain insights into Potbelly's robust support system, which ensures franchisee success from site selection to store opening and learn more about the potential rewards of investing in a well-established, beloved brand like Potbelly. 🧠 Key Topics: Potbelly's Unique Offerings and Expansion Franchisee Profile and Requirements Multi-Unit Development Strategy Brand Awareness and Market Preparation Marketing Strategies for Franchisees Expanding Franchise Locations Consumer Behavior and Brand Loyalty Supporting Franchise Owners Real Estate and Site Selection New Incentive Program for Franchisees 🔗 Resources & Mentions Potbelly website https://www.potbelly.com/  Visit FranCoach.net for free franchise guidance and to book a consultation. Watch FranCoach's TV show, the Franchising 360 Show, Fridays 8pm EST/5pm PST on the Biz TV Network www.biztv.com  Check out Tim’s new book: "Becoming a Franchise Owner" – Now available on Amazon. Subscribe to the podcast on Apple Podcasts, Spotify, or YouTube. Leave us a ⭐⭐⭐⭐⭐ review if you enjoyed the episode—we appreciate your support! Connect on Social Media: Find FranCoach on all major platforms for tips, updates, and new episodes. Instagram @yourfrancoach https://www.instagram.com/yourfrancoach/ and @franchising101podcast https://www.instagram.com/franchising101podcast/  Twitter: @FranCoach4U https://twitter.com/FranCoach4U  Facebook: https://www.facebook.com/francoach4u/  YouTube: https://www.youtube.com/@francoach4u ⭐ IS FRANCHISE OWNERSHIP FOR YOU?  Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow. https://www.francoach.net/  👋 Interested in sponsoring the podcast? Contact us at info@francoach.net

    42 min

  2. JUN 26

    Franchising 101 - OhDEER:: Building Empires Naturally - Episode 248

    🎙️ Episode 248 - In this episode of FranCoach’s Franchising 101 Podcast, host Tim Parmeter interviews Jereme Shelton, Vice President of Franchise Development at ohDEER. They discuss ohDEER's mission to help people enjoy more time outdoors through their all-natural pest control services for deer, ticks, and mosquitoes. Jereme shares insights on the brand's history, customer demographic, service model, and the support system they offer franchisees, emphasizing a hands-on but scalable approach. The conversation highlights ohDEER's commitment to personalized franchisee development, robust mentorship programs, and a customer-centric business model. Additionally, they touch on the growth strategy for ohDEER and the importance of maintaining a supportive and collaborative culture as the brand expands. 🧠 Key Topics: Jereme's Journey into Franchising What is OhDEER? Ideal Franchisee Profile Franchisee Growth and Support Marketing and Customer Acquisition Seasonality and Year-Round Business Startup and Operational Details Franchisee Collaboration and Mentorship 📺 Check out FranCoach's TV show, the Franchising 360 Show, Fridays 8pm EST/5pm PST on the Biz TV Network www.biztv.com  🔗 Resources & Mentions ohDEER website https://oh-deer.com/  Connect with Jereme Shelton ​https://www.linkedin.com/in/jereme-shelton/  Visit FranCoach.net for free franchise guidance and to book a consultation. Check out Tim’s new book: "Becoming a Franchise Owner" – Now available on Amazon. Subscribe to the podcast on Apple Podcasts, Spotify, or YouTube. Leave us a ⭐⭐⭐⭐⭐ review if you enjoyed the episode—we appreciate your support! Connect on Social Media: Find FranCoach on all major platforms for tips, updates, and new episodes. Instagram @yourfrancoach https://www.instagram.com/yourfrancoach/ and @franchising101podcast https://www.instagram.com/franchising101podcast/  Twitter: @FranCoach4U https://twitter.com/FranCoach4U  Facebook: https://www.facebook.com/francoach4u/  YouTube: https://www.youtube.com/@francoach4u  ⭐ INTERESTED IN FRANCHISE OWNERSHIP?  Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow. 📧 Sign up for our email newsletter at https://www.francoach.net/  👋 Interested in sponsoring the podcast? Contact us at info@francoach.net

    37 min

  3. JUN 19

    In Their Words - Hear from New Franchise Owners! - Franchising 101 - Episode 248

    ⭐ INTERESTED IN FRANCHISE OWNERSHIP? Schedule a call with one of our coaches today!  https://www.francoach.net/ 🎙️ Episode 248 - In this episode of the FranCoach’s Franchising 101 Podcast, Tim Parmeter chats with Trevor Schermer, a new franchise owner, about his motivations and his experience with the selection process. Trevor shares his journey from being a podcast listener to a franchise owner, including his background in accounting and ERP systems, his interest in entrepreneurship, and the various challenges he faced along the way. Despite hurdles such as a job promotion, a relocation, and the impending arrival of his first child, Trevor's determination to build a legacy and generational wealth kept him motivated. Listen in as he discusses the importance of keeping an open mind, the value of franchisor support, and offers advice for those considering franchise ownership. 📺 Check out FranCoach's TV show, the Franchising 360 Show, Fridays 8pm EST/5pm PST on the Biz TV Network www.biztv.com  🔗 Resources & Mentions Stand Strong Fencing website https://www.standstrongfencing.com/  Visit FranCoach.net for free franchise guidance and to book a consultation. Check out Tim’s new book: "Becoming a Franchise Owner" – Now available on Amazon. Subscribe to the podcast on Apple Podcasts, Spotify, or YouTube. Leave us a ⭐⭐⭐⭐⭐ review if you enjoyed the episode—we appreciate your support! Connect on Social Media: Find FranCoach on all major platforms for tips, updates, and new episodes. Instagram @yourfrancoach https://www.instagram.com/yourfrancoach/ and @franchising101podcast https://www.instagram.com/franchising101podcast/  Twitter: @FranCoach4U https://twitter.com/FranCoach4U  Facebook: https://www.facebook.com/francoach4u/  YouTube: https://www.youtube.com/@francoach4u ⭐ INTERESTED IN FRANCHISE OWNERSHIP?  Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow. 📧 Sign up for our email newsletter at https://www.francoach.net/  👋 Interested in sponsoring the podcast? Contact us at info@francoach.net

    41 min

  4. JUN 12

    Franchising 101 - Top 3 Problems in Franchising - Episode 247

    ⭐ INTERESTED IN FRANCHISE OWNERSHIP? Schedule a call with one of our coaches today!  https://www.francoach.net/ 🎙️ Episode 247 - In this special episode of FranCoach’s Franchising 101 podcast, Tim Parmeter, founder and CEO of FranCoach, takes a deep dive into the critical, often overlooked, negative aspects of the franchising industry. Tim shares insights into the three major concerns and discusses how these elements can sometimes prioritize profit over support, leading to systemic issues.  This episode aims to shed light on both the positive and negative aspects of franchising, emphasizing the need for more oversight and standardized practices. 🧠 Key Topics: The Role of Private Equity in Franchising Franchise Sales Organizations (FSOs) The Downside of Lack of Uniformity in the Industry Identifying Good Franchise Sales Organizations and Spotting Ethical Brokers and Consultants Proposed Solutions for Industry Issues 📺 Check out FranCoach's TV show, the Franchising 360 Show, Fridays 8pm EST/5pm PST on the Biz TV Network www.biztv.com  🔗 Resources & Mentions Visit FranCoach.net for free franchise guidance and to book a consultation. Check out Tim’s new book: "Becoming a Franchise Owner" – Now available on Amazon. Subscribe to the podcast on Apple Podcasts, Spotify, or YouTube. Leave us a ⭐⭐⭐⭐⭐ review if you enjoyed the episode—we appreciate your support! Connect on Social Media: Find FranCoach on all major platforms for tips, updates, and new episodes. Instagram @yourfrancoach https://www.instagram.com/yourfrancoach/ and @franchising101podcast https://www.instagram.com/franchising101podcast/  Twitter: @FranCoach4U https://twitter.com/FranCoach4U  Facebook: https://www.facebook.com/francoach4u/  YouTube: https://www.youtube.com/@francoach4u ⭐ INTERESTED IN FRANCHISE OWNERSHIP?  Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow. 📧 Sign up for our email newsletter at https://www.francoach.net/  👋 Interested in sponsoring the podcast? Contact us at info@francoach.net

    36 min

  5. JUN 5

    Franchising 101 - How Franchisors Support You in Hiring – What to Expect and What to Ask - Episode 246

    ⭐ INTERESTED IN FRANCHISE OWNERSHIP? Schedule a call with one of our coaches today!  https://www.francoach.net/ 🎙️ Episode 246 - This episode picks up where we left off last week, diving deeper into the essential topic of staffing your franchise—but this time, from the franchisor’s support perspective. Tim Parmeter explains how franchisors help new franchise owners navigate unfamiliar hiring territory, especially when entering an industry they’ve never worked in before. Tim also reaffirms the three most critical factors when choosing a franchise and shares an important warning about misleading income claims circulating in the industry. 🧠 Key Takeaways: Focus on the three pillars of franchise selection: Your daily role The people (customers and staff) The franchisor (support, leadership, and alignment) Industry and earnings are not in the top three factors—fit is everything. Be skeptical of anyone selling opportunity based solely on numbers.   📅 Coming Up Soon: Stay tuned for a special upcoming episode where Tim will cover the three biggest issues in franchising today, what’s causing them, and how you can protect yourself. 📺 Check out FranCoach's TV show, the Franchising 360 Show, Fridays 8pm EST/5pm PST on the Biz TV Network www.biztv.com  🔗 Resources & Mentions Episode 245 “Staffing Options: Understanding Labor in Franchise Ownership” https://youtu.be/_G-6dd9-f2I  Visit FranCoach.net for free franchise guidance and to book a consultation. Check out Tim’s new book: "Becoming a Franchise Owner" – Now available on Amazon. Subscribe to the podcast on Apple Podcasts, Spotify, or YouTube. Leave us a ⭐⭐⭐⭐⭐ review if you enjoyed the episode—we appreciate your support! Connect on Social Media: Find FranCoach on all major platforms for tips, updates, and new episodes. Instagram @yourfrancoach https://www.instagram.com/yourfrancoach/ and @franchising101podcast https://www.instagram.com/franchising101podcast/  Twitter: @FranCoach4U https://twitter.com/FranCoach4U  Facebook: https://www.facebook.com/francoach4u/  YouTube: https://www.youtube.com/@francoach4u ⭐ INTERESTED IN FRANCHISE OWNERSHIP?  Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow. 📧 Sign up for our email newsletter at https://www.francoach.net/  👋 Interested in sponsoring the podcast? Contact us at info@francoach.net

    15 min

  6. MAY 29

    Franchising 101 - Staffing Options: Understanding Labor in Franchise Ownership - Episode 245

    🎙️ Episode 244 - In this week’s episode of Franchising 101, host Tim Parmeter takes a deep dive into one of the most critical—and often intimidating—aspects of franchise ownership: labor. Whether you're wondering if you can run a franchise solo, trying to decide between skilled or unskilled labor, or curious about working with subcontractors, this episode unpacks the pros, cons, and common misconceptions around building a team. Tim shares practical insights to help you identify the kind of staffing model that best suits your strengths, leadership style, and long-term goals. 🧠 Key Takeaways: Top 3 Franchise Fit Factors: A refresher on what matters most—your role, the people, and the franchisor. Types of Staff: Salespeople – Often owner-led in service-based models, but scalable. Skilled Labor – Licensed professionals like electricians and stylists. Unskilled Labor – Entry-level roles with room for internal training and growth. Subcontractors – The wildcard: why they can be both a growth hack and a hidden gem. Leadership > Labor: Why high turnover might say more about leadership than labor availability. Personal Fit is Key: Matching labor models to your preferences, not just what looks good on paper. 📅 Coming Up Next Week: We’re continuing the staffing conversation with a closer look at how franchisors support franchisees in managing their teams—what to expect, what’s up to you, and how support systems can vary. 📺 Check out FranCoach's TV show, the Franchising 360 Show, Fridays 8pm EST/5pm PST on the Biz TV Network www.biztv.com  🔗 Resources & Mentions Visit FranCoach.net for free franchise guidance and to book a consultation. Check out Tim’s new book: "Becoming a Franchise Owner" – Now available on Amazon. Subscribe to the podcast on Apple Podcasts, Spotify, or YouTube. Leave us a ⭐⭐⭐⭐⭐ review if you enjoyed the episode—we appreciate your support! Connect on Social Media: Find FranCoach on all major platforms for tips, updates, and new episodes. Instagram @yourfrancoach https://www.instagram.com/yourfrancoach/ and @franchising101podcast https://www.instagram.com/franchising101podcast/  Twitter: @FranCoach4U https://twitter.com/FranCoach4U  Facebook: https://www.facebook.com/francoach4u/  YouTube: https://www.youtube.com/@francoach4u ⭐ INTERESTED IN FRANCHISE OWNERSHIP?  Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow. 📧 Sign up for our email newsletter at https://www.francoach.net/  👋 Interested in sponsoring the podcast? Contact us at info@francoach.net

    15 min

  7. MAY 22

    Franchising 101 - Beyond Buying Ugly Houses: The Community and Impact of HomeVestors - Episode 244

    ⭐ INTERESTED IN FRANCHISE OWNERSHIP? Schedule a call with one of our coaches today! https://www.francoach.net/ 🎙️ Episode 244 - In this episode of Franchising 101, Tim Parmeter welcomes Mike Oberholtzer, VP of Franchise Development, and Lesly Harden, Broker Liaison for HomeVestors. The discussion delves into how HomeVestors helps people out of challenging situations by offering various real estate investment avenues such as fix and flip, rental portfolios, and wholesaling. They emphasize the community-driven nature of the franchise and the extensive support system for franchisees, including robust marketing support, financing options, and development agents to guide new owners. They also touch on the flexible spending structures and the unique territory model of HomeVestors, making it an adaptable franchise for different investment appetites. 📺 Check out FranCoach's TV show, the Franchising 360 Show, Fridays 8pm EST/5pm PST on the Biz TV Network www.biztv.com  🔗 Resources & Mentions HomeVestors website: https://www.homevestors.com/  Visit FranCoach.net for free franchise guidance and to book a consultation. Check out Tim’s new book: "Becoming a Franchise Owner" – Now available on Amazon. Subscribe to the podcast on Apple Podcasts, Spotify, or YouTube. Leave us a ⭐⭐⭐⭐⭐ review if you enjoyed the episode—we appreciate your support! Connect on Social Media: Find FranCoach on all major platforms for tips, updates, and new episodes. Instagram @yourfrancoach https://www.instagram.com/yourfrancoach/ and @franchising101podcast https://www.instagram.com/franchising101podcast/  Twitter: @FranCoach4U https://twitter.com/FranCoach4U  Facebook: https://www.facebook.com/francoach4u/  YouTube: https://www.youtube.com/@francoach4u ⭐ INTERESTED IN FRANCHISE OWNERSHIP?  Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow. 📧 Sign up for our email newsletter at https://www.francoach.net/  👋 Interested in sponsoring the podcast? Contact us at info@francoach.net

    43 min

  8. MAY 15

    Franchising 101 - Finding Your Why and the Exciting World of Franchise Ownership with Justin Livingston of Ziggi's Coffee - Episode 243

    ⭐ INTERESTED IN FRANCHISE OWNERSHIP? Schedule a call with one of our coaches today!  https://www.francoach.net/  🎙️ Episode 243 - In this episode of Franchising 101, Tim Parmeter welcomes Justin Livingston from Ziggi's Coffee. They discuss the importance of understanding your 'why' for entering franchise ownership and Ziggi's unique business model, which emphasizes community, family, and exceptional customer experience. Justin shares his journey into franchising, the diverse menu offerings at Ziggis, and the various franchise models available. They also touch on Ziggi's robust support system for franchisees, including real estate, marketing, and operational assistance.  📺 Check out FranCoach's TV show, the Franchising 360 Show, Fridays 8pm EST/5pm PST on the Biz TV Network www.biztv.com  🔗 Resources & Mentions Ziigi’s Coffee website: https://www.ziggiscoffee.com/  Visit FranCoach.net for free franchise guidance and to book a consultation. Check out Tim’s new book: "Becoming a Franchise Owner" – Now available on Amazon. Subscribe to the podcast on Apple Podcasts, Spotify, or YouTube. Leave us a ⭐⭐⭐⭐⭐ review if you enjoyed the episode—we appreciate your support! Connect on Social Media: Find FranCoach on all major platforms for tips, updates, and new episodes. Instagram @yourfrancoach https://www.instagram.com/yourfrancoach/ and @franchising101podcast https://www.instagram.com/franchising101podcast/  Twitter: @FranCoach4U https://twitter.com/FranCoach4U  Facebook: https://www.facebook.com/francoach4u/  YouTube: https://www.youtube.com/@francoach4u ⭐ INTERESTED IN FRANCHISE OWNERSHIP?  Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow. 📧 Sign up for our email newsletter at https://www.francoach.net/  👋 Interested in sponsoring the podcast? Contact us at info@francoach.net

    40 min
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4.9
out of 5
35 Ratings

About

Franchising 101 is THE premier podcast in the franchise industry. Hosted by Tim Parmeter, the Founder/CEO of FranCoach, Franchising 101 is designed to help educate listeners on all aspects of franchise ownership. Episodes feature a wide range of guest industry leaders, spotlights on top franchisors, interviews with franchisees, and more. FranCoach is partnered with 600+ franchisors in 70+ industries and our service is always free. To learn more visit www.franchising101podcast.net or www.francoach.net Or schedule a call with us: https://info.francoach.net/meetings/schedule-call/connect

Information

  • Creator
    FranCoach
  • Years Active
    2020 - 2025
  • Episodes
    250
  • Rating
    Clean
  • Copyright
    © 938536
  • Show Website
    Franchising 101

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