Good. Better. Broker.

Justin White
  • 4.8 (52)
  • INVESTING
  • UPDATED BIWEEKLY

What does it take to succeed in the mortgage industry? Brokers who are “All In” with United Wholesale Mortgage know better than anyone and want to share their knowledge with you in a new podcast called Good. Better. Broker. – your go-to source for expert advice from the best in the industry.From big cities to small towns and large companies to one-person shops, you’ll hear from brokers all across the country and learn how to earn new business from some of the top producers who maximize the benefits of being an independent mortgage broker.Good. Better. Broker. also provides you best practices and insights, including relationships with real estate partners to social media strategies and everything in between, providing you new ways to grow by leveraging the many resources only available in the wholesale channel.Hear it from the experts, the best of the best in the broker channel on Good. Better. Broker.

  1. Best of 2025 | Episode 112

    12/23/2025

    Best of 2025 | Episode 112

    The following guests sit down with host Justin White: •   Eric Katz, Independence Home Loans •   Michael Cain and Tracy Campagna, SD Mortgage Couple •   Craig Snell, Milestone Mortgage Solutions •   Carrie Gusmus, Aslan Home Lending •   David Kakish, Anchor Home Loans Highlights From Our 5 Most Downloaded Episodes of 2025 How to nail the first 90 seconds of a sales call. Attracting real estate agents through social media. Educating clients to avoid getting rate-shopped. Equipping new loan originators with tools for sustained success. Earning business instead of asking for it. These were the topics we covered in our most popular podcast episodes of the year. You’ll hear something from each of those conversations on Episode #112, Good. Better. Broker.’s Best of 2025. In this episode of the Good. Better. Broker. podcast, you’ll hear clips from our most downloaded episodes of the year. In this episode, we discuss ... •   0:47 – tips for having successful sales calls •   3:54 – standing out to real estate agents on Instagram •   6:28 – providing value to borrowers through education •   8:57 – providing new LOs with tools to get business •   12:17 – how to earn business from real estate agents instead of asking for it Show Contributors: Eric Katz Connect on LinkedIn    Connect on Facebook Connect on Instagram Michael Cain and Tracy Campagna Connect with Michael on LinkedIn    Connect with Tracy on LinkedIn    Connect on Facebook Connect onInstagram Craig Snell Connect on LinkedIn Connect on Facebook Connect on Instagram Carrie Gusmus Connect on LinkedIn    Connect on Facebook Connect on Instagram David Kakish Connect on LinkedIn    Connect on Facebook Connect on Instagram Justin White is UWM’s in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University. Connect with Justin on LinkedIn, Instagram, or Twitter Connect with UWM on Social Media: •   Facebook •   LinkedIn •   Instagram •

    17 min
  2. How to Own an Open House | Episode 111

    12/09/2025

    How to Own an Open House | Episode 111

    The following guest sits down with host Justin White: •   Steve White – Loan Officer, Milestone Mortgage Solutions Maximize Opportunities at Open Houses With a Strategic Approach to Networking Open houses present a big opportunity for mortgage loan originators to get more business – but only if they have a gameplan going in. What should LOs do at an open house to turn leads into loans? Listen to Episode #111 of Good. Better. Broker. to find out why everyone at an open house is a potential client. In this episode of the Good. Better. Broker. podcast, you’ll learn how to leave an open house with more business opportunities and stronger real estate agent relationships. In this episode, we discuss... •   1:23 – how Steve has achieved success early in the first five years of his career •   2:24 – how having a positive attitude has helped Steve •   4:58 – Steve’s definition of “Mortgage University” •   6:45 – how Steve built his business by going to open houses •   8:37 – why Steve views open houses as a major opportunity for LOs •   9:24 – how to determine if a homebuyer could be a potential client •   11:51 – overcoming objections from potential clients •   13:30 – the number one question buyers don’t ask themselves •   14:55 – why Steve no longer carries business cards •   17:54 – the value of being available on weekends •   20:43 – why Steve prioritizes overcommunication with borrowers and agents •   21:40 – Steve’s message to other LOs to stay positive Show Contributors: Steve White Connect on Facebook Connect on Instagram About the Host: Justin White is UWM’s in-house brand journalist and the host of UWM Daily. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University. Connect with Justin on LinkedIn, Instagram, or Twitter Connect with UWM on Social Media: •   Facebook •   LinkedIn •   Instagram •   Twitter •   YouTube Head to uwm.com to see the latest news and updates.

    24 min
  3. Purpose and Presence: Finding Your Rhythm as a Mortgage Broker | Episode 110

    11/25/2025

    Purpose and Presence: Finding Your Rhythm as a Mortgage Broker | Episode 110

    The following guest sits down with host Justin White: •   Alysha Boles – Mortgage Advisor, Edge Home Finance Stop Comparing Yourself to Others and Start Running Your Business to Fit Your Vision One of the best parts of being an independent mortgage broker is that there’s no cookie-cutter way to do it. How can mortgage brokers have a business that aligns with their professional and personal goals? Listen to Episode #110 of Good. Better. Broker. to find out how to have success without sacrificing the things that matter most. In this episode of the Good. Better. Broker. podcast, you’ll learn how to build a business that serves the needs of your clients, team members and family. In this episode, we discuss ... •   1:48 – building a business around life as a parent •   2:51 – forcing yourself into the mold of a top producer •   4:19 – how to stop comparing yourself to other LOs •   5:51 – building a team based on people’s strengths •   7:31 – how Alysha found help through a Facebook moms’ group •   11:09 – being transparent with your team •   12:18 – how Alysha’s hiring strategy aligns with her growth plan •   13:13 – why being a broker creates flexibility •   14:16 – why Alysha focuses on “heart money” •   15:28 – playing the role of financial advisor as a mortgage broker •   17:35 – advice for other mortgage brokers on doing things their way Show Contributors: Alysha Boles Connect on LinkedIn Connect on Facebook Connect on Instagram About the Host: Justin White is UWM’s in-house brand journalist and the host of UWM Daily. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University. Connect with Justin on LinkedIn, Instagram or Twitter Connect with UWM on Social Media: •   Facebook •   LinkedIn •   Instagram •   Twitter •   YouTube Head to uwm.com to see the latest news and updates.

    15 min
  4. Referral Goldmine: How to Turn Value Into Endless Leads | Episode 109

    11/11/2025

    Referral Goldmine: How to Turn Value Into Endless Leads | Episode 109

    The following guests sit down with host Justin White: •   Chirag Rachhadia and Vipul Hapani, Vema Mortgage Earn Client Referrals by Providing Immeasurable Value Through Service It’s a dream scenario for any mortgage loan originator – leads falling into your lap. How can mortgage brokers get to a point where clients regularly refer them business? Listen to Episode #109 of Good. Better. Broker. to learn how two of North Carolina’s top producers have built their business on providing unrivaled value to their borrowers and referral partners. In this episode of the Good. Better. Broker. podcast, you’ll hear how to deliver a level of service that will have clients referring you leads without asking them to do so. In this episode, we discuss ... •   1:39 – Chirag and Vipul’s transition from physical therapy to mortgages •   3:30 – how Chirag and Vipul get word-of-mouth referrals •   4:41 – creating a loan experience that leads to referrals •   5:38 – thanking clients who send referrals •   6:40 – the importance of an initial client call •   7:57 – how Chirag and Vipul use a messaging app to communicate with clients •   9:31 – why sharing industry news helps reputation •   10:28 – purchase strategy •   11:48 – focusing on lower loan amounts •   12:33 – staying in front of clients •   13:41 – how Chirag and Vipul ended up in Charlotte, NC •   17:24 – why being available outside business hours is important Resources mentioned in this episode: WhatsApp Show Contributors: Chirag Rachhadia Connect with Chirag on LinkedIn Connect with Chirag on Facebook Connect with Chirag on Instagram Vipul Hapani Connect with Vipul on LinkedIn Connect with Vipul on Facebook Connect with Vipul on Instagram About the Host: Justin White is UWM’s in-house brand journalist and the host of UWM Daily. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University. Connect with Justin on LinkedIn, Instagram, or Twitter Connect with UWM on Social Media: •   Facebook •   LinkedIn •   Instagram •   Twitter •   YouTube     Head to uwm.com to see the latest news and updates.

    20 min
  5. How to Make a Mortgage Feel Personal | Episode 108

    10/28/2025

    How to Make a Mortgage Feel Personal | Episode 108

    The following guests sit down with host Justin White: •   Loli Martinez Calbert and Alix Pate, Dream Team Lending Mortgage Brokers Who Treat Their Clients So Well They Become Friends ‘Fast, friendly and efficient’ isn’t just a tagline for Dream Team Lending – it’s how they run every facet of their business. How can mortgage brokers attract clients simply by showing how invested they are in their experience?  Listen to Episode #108 of Good. Better. Broker. to learn how the founders of Dream Team Lending form relationships that last well beyond the loan process. In this episode of the Good. Better. Broker. podcast, you’ll hear how to deliver customer service that makes borrowers and real estate agents want to refer you. In this episode, we discuss ... •   1:36 – the dynamic between Loli and Alix •   2:18 – how Loli and Alix divide and conquer •   4:15 – increasing visibility for the Dream Team brand •   5:45 – how their efforts have impacted business •   6:48 – Loli and Alix’s tagline and what it means for clients and referral partners •   7:57 – why Loli and Alix’s dynamic helps to attract business •   8:57 – how Loli and Alix push each other outside their comfort zones •   10:28 – why business is also personal for Loli and Alix •   12:06 – how being partners helps enhance customer service •   14:45 – why finding joy in your job makes people want to work with you •   16:01 – how Loli and Alix first started working together Show Contributors: Loli Martinez Calbert Connect with Loli on LinkedIn Connect with Loli on Facebook Connect with Loli on Instagram Alix Pate Connect with Alix on LinkedIn Connect with Alix on Facebook Connect with Alix on Instagram About the Host: Justin White is UWM’s in-house brand journalist and the host of UWM Daily. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University. Connect with Justin on LinkedIn, Instagram, or Twitter Connect with UWM on Social Media: •   Facebook •   LinkedIn •   Instagram •   Twitter •   YouTube Head to uwm.com to see the latest news and updates.

    18 min
  6. Power Partners: Secrets to Thriving as Broker-Owners | Episode 107

    10/14/2025

    Power Partners: Secrets to Thriving as Broker-Owners | Episode 107

    The following guests sit down with host Justin White: •   Taylor Coulton and Jeff Summy, Co-founders, Federal First Lending How Brokers Can Navigate Building a Company With a Partner Behind every successful partnership is an ability to compromise and complement one another. For the broker-owners of Federal First Lending, company strategy is guided by one fundamental question – what is going to bring in more loans? Listen to Episode #107 of Good. Better. Broker. as we go inside the dynamic of friends turned co-founders of a growing mortgage broker shop. In this episode of the Good. Better. Broker. podcast, you’ll hear how broker-owners navigate the responsibilities of building a company. In this episode, we discuss... •   1:25 – when childhood friends become business partners •   4:54 – how Taylor and Jeff lean on each other •   6:52 – the benefits of a ‘divide and conquer’ approach •   8:13 – launching the company from Taylor’s apartment •   9:40 – recruiting loan originators •   10:33 – growing at an appropriate pace •   12:41 – why you can’t make someone put in the work to be successful •   16:07 – adapting a direct-to-consumer model to their company •   17:44 – splitting up the responsibilities for leading the business •   21:04 – knowing who to go to with questions •   22:22 – why Taylor and Jeff have done coaching together Show Contributors: Taylor Coulton Connect with Taylor on LinkedIn Connect with Taylor on Facebook Connect with Taylor on Instagram Jeff Summy Connect with Jeff on LinkedIn Connect with Jeff on Facebook Connect with Jeff on Instagram About the Host: Justin White is UWM’s in-house brand journalist and the host of UWM Daily. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University. Connect with Justin on LinkedIn, Instagram, or Twitter Connect with UWM on Social Media: •   Facebook •   LinkedIn •   Instagram •   Twitter •   YouTube Head to uwm.com to see the latest news and updates.

    26 min
  7. Be an Outdoor Cat: Why LOs Need to Hunt for Business | Episode 106

    09/30/2025

    Be an Outdoor Cat: Why LOs Need to Hunt for Business | Episode 106

    The following guest sits down with host Justin White: •   Wade Betz – Branch Manager, Mpire Financial Successful Loan Originators Focus on Actions That Involve Old School Sales Tactics Mortgage loan originators can’t sit back and wait for loans to come to them. What do outdoor cats have in common with the most successful LOs? Listen to Episode #106 of Good. Better. Broker. to learn about tried-and-true sales activities that can help increase business and accountability. In this episode of the Good. Better. Broker. podcast, you’ll hear which sales actions to prioritize, how often to do them and how to track them. In this episode, we discuss ... •   1:41 – how Wade has built a branch of high-producing LOs •   3:43 – why LOs need to act like outdoor cats •   4:36 – how LOs can get the phone to ring •   5:14 – the importance of tracking sales activity •   6:50 – top sales activities for LOs •   9:18 – the three reasons why LOs should call people •   10:11 – time-blocking like your pipeline depends on it •   11:53 – Wade’s morning schedule •   14:07 – how coaching has impacted Wade’s career •   17:21 – staying on top of your client database •   20:27 – Wade’s blueprint for enhancing sales activity Resources mentioned in this episode: Miracle Morning book  Homebot Home IQ Show Contributors: Wade Betz Connect on LinkedIn Connect on Facebook Connect on Instagram About the Host: Justin White is UWM’s in-house brand journalist and the host of UWM Daily. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University. Connect with Justin on LinkedIn, Instagram or Twitter Connect with UWM on Social Media: •   Facebook •   LinkedIn •   Instagram •   Twitter •   YouTube Head to uwm.com to see the latest news and updates.

    27 min
  8. How to Build Lead Flow and Loyalty | Episode 105

    09/16/2025

    How to Build Lead Flow and Loyalty | Episode 105

    The following guest sits down with host Justin White: •   Mitch Hamilton – CEO, Sr. Mortgage Broker – Three Point Mortgage Delivering Consistent Value for Past Clients Makes Them Answer Your Phone Calls Staying in front of clients is essential for mortgage loan originators, but that doesn’t mean they should call to just ‘check in.’ How can LOs add value by calling with a purpose? Listen to Episode #105 of Good. Better. Broker. to hear strategies for building lead flow and loyalty from a mortgage broker who has an answer rate that exceeds 90 percent. In this episode of the Good. Better. Broker. podcast, you’ll learn how to provide meaningful resources for borrowers throughout the calendar year. In this episode, we discuss ... •   1:22 – how Mitch is succeeding with a people-first approach •   1:55 – why Mitch’s clients always answer his calls •   2:51 – why LOs shouldn’t call to just  ‘check in’ with past clients •   4:40 – when Mitch realized he couldn’t rely solely on real estate agents for business •   6:06 – the tax appeal strategy that has helped Mitch build loyalty with clients •   10:01 – how Mitch leverages data •   13:20 – why LOs shouldn’t just  expect referrals •   14:28 – how to make people feel like they’re not just a number •   16:55 – how Mitch stays in front of his clients •   18:49 – Mitch’s advice on finding value-adds Resources mentioned in this episode: Homebot Show Contributors: Mitch Hamilton Connect on LinkedIn Connect on Facebook Connect on Instagram About the Host: Justin White is UWM’s in-house brand journalist and the host of UWM Daily. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University. Connect with Justin on LinkedIn, Instagram, or Twitter Connect with UWM on Social Media: •   Facebook •   LinkedIn •   Instagram •   Twitter •   YouTube Head to uwm.com to see the latest news and updates.

    21 min
See All (111)

4.8
out of 5
52 Ratings

About

What does it take to succeed in the mortgage industry? Brokers who are “All In” with United Wholesale Mortgage know better than anyone and want to share their knowledge with you in a new podcast called Good. Better. Broker. – your go-to source for expert advice from the best in the industry.From big cities to small towns and large companies to one-person shops, you’ll hear from brokers all across the country and learn how to earn new business from some of the top producers who maximize the benefits of being an independent mortgage broker.Good. Better. Broker. also provides you best practices and insights, including relationships with real estate partners to social media strategies and everything in between, providing you new ways to grow by leveraging the many resources only available in the wholesale channel.Hear it from the experts, the best of the best in the broker channel on Good. Better. Broker.

Information

  • Creator
    Justin White
  • Years Active
    2021 - 2025
  • Episodes
    111
  • Rating
    Clean
  • Copyright
    © 2025 Good. Better. Broker.
  • Show Website
    Good. Better. Broker.

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