The Kelly Roach Show

Kelly Roach
  • 4.9 (918)
  • Entrepreneurship
  • Semiweekly

Looking for mentorship from someone who has a track record of business success? Want to learn how to build a 1% lifestyle and develop the mindset of a champion? Are you a business leader looking to 10x your results so you can build your dream life? If you are unwilling to settle for the status quo, and looking for real, honest, business, leadership, and mindset conversations... look no further. Tune in each week to learn from Kelly Roach, a former Fortune 500 executive and NFL cheerleader turned 8-figure CEO. Kelly built her company to over 7 figures WHILE working as a senior VP in her corporate job, then in less than 18 months went from 7 to 8-figures. For the past 10 years, she's disrupted the coaching space, published best-selling books, won The Inc 5000 award (and several other major awards), built this top-ranked podcsat, and helped 100s of entrepreneurs create their dream lives, all while being a present wife and mom. In each episode, Kelly shares the truth about what it takes to win in business and life. No fluff. No nonsense. Just the real deal truth behind what's required to achieve 1% success. If you are committed to creating wealth, health, happiness, and massive impact in all areas of your life, subscribe now!

  1. 3d ago

    What the Market Actually Wants Now (And How to Reinvent Without Starting Over)

    A couple years ago, buyers wanted more calls, more time with you, more hands-on support. Now... they want the opposite, and if your offers haven't caught up, sales get harder. In this podcast episode, Kelly breaks down exactly what the market wants today, the new coaching model she's piloting because of it, and the four things your buyers are quietly craving right now.  Timestamps 00:00 — Market moment match: why it's everything right now 01:30 — Everything moves in seasons: reinvent without starting over 03:00 — Not just AI, but the response to AI 04:30 — What people actually want now: fast, simple, easy 05:30 — The accounting firm rule: autonomous, plus a pro when it counts 07:30 — The pendulum swing away from more Zoom and more hours 09:00 — The new async coaching model Kelly is piloting 11:00 — Why a short, low-risk container matches the market 12:00 — The four things your buyers want right now 13:00 — Close: you already have the offer, just unlock it Resources & Mentions Learn more aboutThe Advisory Room, Kelly's new 99% asynchronous coaching model for business owners who want real-time, on demand support without adding more to their plate: https://join.thebusinessadvisory.com/the-advisory-room Download The Reinvention Playbook, Kelly's guide for reinventing your offers without starting over: https://www.thekellyroach.com/reinvention-playbook--1b7cc  Learn The Miracle Hour, Kelly's bestselliong book and system for predictable daily sales: https://www.amazon.com/Miracle-Hour-Predictable-Sales-Day/dp/B0GXC7KJDX/ref=sr_1_4?crid=ERJ9CNWEHKV3&dib=eyJ2IjoiMSJ9.zrG3nLaMfaefiAqIWZ_ZhxYguaa9IrkvQP5lIk7odzPEK6dVJmB54IsK26wBi_AUBZjcU9HdpfuslVqUjfCQdBcDIbePkgLURU3cLhw3OWsWqEkFKxHcUN_OjaD2CPYaEsbOYsNVpdsa1fT_kEOPt3a7iK_2xvc0z5fROn5F929TvKMhHIBjI9fKWvRTi20-Pq3iDapMNPfRsB8TYQwISpLQHpQOko2vkPiJm6B5v4Q.wixo2E0eK7vnebOSh3XRsDCj5wzszOFHtFyceP02KeE&dib_tag=se&keywords=miracle+hour+book&qid=1793597319&sprefix=miracle+hour+boo%2Caps%2C208&sr=8-4

  2. 6d ago

    Selling Low Ticket Without Cannibalizing Your High-Ticket Offers, Turning Ideas into IP, and Knowing What To Sell When: The Business Breakthrough Hotline

    Three live callers, three breakthroughs. One is building a Substack paid tier and wants a simple path from free subscriber to client.  One has brilliant ideas she can't figure out how to market. And one has four offers and no idea what to sell when without them competing.  If you've ever felt scattered across too many offers or stuck on how to package what you do, this one's for you. Timestamps: 01:00 — Caller 1: connecting a Substack paid tier to the campaign strategy 03:00 — Why "pay for more content" doesn't grow a paid tier 05:00 — Using a workshop as the anchor, and pricing the tier 07:30 — Live streams: behind the paywall, or to drive people to it? 09:00 — Setting your Substack  campaign cadence 11:00 — Caller 2: too many ideas to market 12:30 — Name it, claim it, frame it: turning ideas into signature IP 15:00 — The trust-building offer solves one micro problem 17:00 — Caller 3: four offers, and what to sell when 18:30 — The trust-building offer as a lead source for high-ticket 20:30 — The "major and minor": one focus per month 23:00 — List segmentation and making the right offer for the person 25:30 — Build your list to acquire; spend your time on the big dollars 28:00 — Why the campaign rhythm keeps your audience from fatiguing 29:30 — How to text in your question The Business Breakthrough Hotline: Ready for your breakthrough? Text your question + name to 916-418-9799 with the hashtag #BusinessBreakthroughHotline for a chance to be featured on the show! Virtual Business School (VBS): Join our sales membership, where Kelly teaches the Trust Bulding Offer Strategy https://www.virtualbusinessschool.com/virtual-business-school Follow Kelly on Substack:  The Business Breakthrough Hotline: Ready for your breakthrough? Text your question + name to 916-418-9799 with the hashtag #BusinessBreakthroughHotline for a chance to be featured on the show! Virtual Business School (VBS): Join our sales membership, where Kelly teaches the Miracle Hour, the Dream 1000, and the "single sessions that sell" one-to-many model: https://www.virtualbusinessschool.com/virtual-business-school  The Miracle Hour: Kelly's daily relationship-building and sales system, referenced for outreach, reactivations, and referrals: https://a.co/d/03P8YQ9

  3. Oct 26

    Reputation Before Profit, Before Growth, Before Everything

    Kelly makes a counterintuitive case this week: sometimes the slowest pace in business is actually the fastest one, and the greatest growth strategy can look a lot like not growing at all. Strategic, step-by-step growth can be more productive, more sustainable, and even more profitable than overnight growth. Just because you can do something doesn't mean you should. Stay the course, keep the long range, and stop comparing your journey to anyone else's. What's inside: Why Called to Lead was a non-selling event on purpose Deposits vs. withdrawals in your relationship with the market Why they're not growing the 2027 event (and that's the strategy) Why reputation comes before profit and growth rate Timestamps 00:00 — The tortoise and the hare: slow is fast 01:30 — Valuing timeless wisdom 03:00 — Why sometimes the greatest growth can look like no growth 04:30 — The takedown campaigns before Called to Lead (and staying out of it) 06:30 — Why Called to Lead 2026 was a non-selling event 08:30 — Deposits vs. withdrawals: investing in the market 10:30 — Why Sandi and Kelly chose not to grow the 2027 event 12:30 —  10X the impact before scaling 14:00 — Why fast growth leads to chaos and destabilization 15:30 — Reputation before profit, growth rate, and everything else 17:00 — How this applies to you: you're not behind 18:30 — Just because you can doesn't mean you should 19:30 — Closing: stay the course, don't compare your journey RESOURCES: Grab your Ticket for Called to Lead 2027: https://www.calledtoleadmovement.com/event  Grab a copy of Conviction Marketing: https://www.amazon.com/dp/B09S259DWK?lv=shuf&channelId=500&plpRedirect=mhFallback

  4. Oct 24

    [Replay] Q4 Trends and How to Set Up Your Best 2027

    This is a replay of a live State of the Union session Kelly taught. Because it was recorded live, you'll hear her reading the chat, taking questions, and making a time-sensitive offer near the end. The teaching is her read on where the market is heading into Q4 and 2027, straight from a week spent with 7 and 8-figure entrepreneurs. She compares the AI frenzy to tulip mania, breaks down what's actually working, and where she's doubling down for 2027.  What's inside: Why the undistractable entrepreneur is winning Top of market and bottom of market vs. the collapsing middle The relationship between your offers, and why it matters more now Hosting and joining rooms, and where Kelly's doubling down for 2027 Resources & Mentions The Advisory Room — Kelly and Danielle's new on-demand mentorship group: a deep-dive business assessment plus a private channel with Kelly, Danielle, and a small pod of entrepreneurs. No content, no curriculum, no live calls, just custom advisory on your biggest money moves: https://join.thebusinessadvisory.com/the-advisory-room Virtual Business School (VBS) — Kelly's membership for business owners who need the fundamentals in placefirst (trust-building offer, email list, Miracle Hour): https://www.virtualbusinessschool.com/virtual-business-school  Grab a copy of Conviction Marketing on Amazon:  https://www.amazon.com/dp/B09S259DWK?lv=shuf&channelId=500&plpRedirect=mhFallback

  5. Oct 23

    Stewardship, Failure, and Saying Yes to God with Ryan Pineda

    Kelly sits down with Ryan Pineda, former pro baseball player turned entrepreneur who's flipped nearly 1,000 houses and built multiple 7 and 8-figure businesses, for a Keeping the Faith conversation about what actually carries you when you can no longer outwork it.  Ryan grew up in the church and has been a believer his whole life, but 2022 was the year his faith got real, and for the first time he hit a hole he couldn't outwork. Ryan and Kelly both share their own nervous first steps into sharing faith publicly, why you shouldn't separate your faith from your business, and the daily practices that have grown his faith most. What's inside: Why 2022's failures became Ryan's biggest growth Self-reliance vs. God-reliance, and the Parable of the Talents The daily and weekly practices that grow your faith most Timestamps 01:00 —  Ryan's business journey (baseball to flipping to M19 golf)n 08:00 — Stewardship, the Parable of the Talents, and not compartmentalizing God 10:30 — The first time Ryan had to truly lean on his faith 12:30 — The hard year that became his greatest catalyst 15:00 — Self-reliance vs. God-reliance 16:30 — Ryan's daily and weekly faith practice 24:00 — Homeschooling, and what matters most for his kids 30:00 — Kelly's own shift from private faith to sharing it publicly 35:00 — The 500-person prayer meeting and the WealthCon worship story 39:00 — "You might be the only Bible someone ever reads" 41:00 — We're all unequipped, just say yes 42:30 — Tentmakers and where to connect with Ryan Resources & Mentions Connect with Ryan Pineda on social: https://www.instagram.com/ryanpineda/ Learn more about Tentmakers: Ryan's nonprofit running free Bible studies for entrepreneurs, with nearly 200 groups worldwide (local and virtual): https://wealthykingdom.com/

  6. Oct 19

    Self-Centered or Soul-Centered?

    What if the reason the hard seasons of business feel so heavy is that you've attached your identity to the outcome instead of the gift you were given to steward? In this episode of The Kelly Roach Show, Kelly explores a distinction every entrepreneur needs: vocation versus calling. She walks through the Parable of the Talents, reframes the whole thing as self-centered versus soul-centered, and shares her own turning point. What's inside: The difference between vocation (doing) and calling (being) Why stewardship gives you more courage than outcome-attachment The Parable of the Talents, applied to entrepreneurship Kelly's own shift from hiding her faith to leading with it Timestamps 01:30 — Vocation vs. calling 03:30 — The seasons every entrepreneur faces 05:30 — The mental health toll of a me-centered, self-reliant world 07:00 — If not you, then who?  08:30 — SAre you using the talents you've been given? 10:00 — Self-centered vs. soul-centered 11:30 — The Parable of the Talents  14:00 — Why you should never feel guilty about creating wealth 15:30 — Stewarding the gift (giving) vs. attaching to outcome (receiving) 17:00 — Whose fingerprints are on your business? 21:00 — Kelly's turning point 23:00 — What gifts are you leaving out of your business? Resources & Mentions Subscribe to Kelly's Substack, The Sacred Art of Selling: https://kellyroachofficial.substack.com/  Get your Ticket for Called to Lead 2027: Kelly's movement built on faith, family, and freedom: https://www.calledtoleadmovement.com/event

  7. Oct 16

    Protect What Matters Most Before It's Too Late (with Jessica Lynn Silva)

    Most people learn what probate is at the worst possible moment: in the middle of grief, in a courtroom, dealing with lawyers and legal bills right when they can least handle it. Kelly sits down with estate planning and probate attorney Jessica Lynn Silva to make sure that isn't you or the people you love. Jessica brings law to real life, taking something that feels overwhelming and complex and breaking it down to "I need this, and here's why." She walks through exactly what a complete estate plan includes, durable power of attorney, healthcare surrogate, pre-need guardians for your kids, and your wills and trusts, and the difference between the families whose affairs are "tied up with a bow" and the ones forced through months of court, expense, and chaos. She shares how fast it can actually come together (as little as a day), why blended families need this even more, and the cautionary tales of those who died without a will and left tens of millions in legal fees behind. Jessica tells the story behind the success, becoming a single mom in the '90s, and building her way to four degrees, multiple offices, and Called to Lead'sWoman of the Year.  What's inside: What a complete estate plan actually includes Why "I'm doing it for my kids" means getting this in place now How to find the right attorney, even if you're not in Florida Jessica's story: from Goodwill tables to Woman of the Year Timestamps (estimated) 02:00 — Bringing law to real life: what asset protection means 03:30 — Situation A vs. B: what an estate plan is (and what's in it) 06:00 — Power of attorney, healthcare surrogate, and guardians for your kids 08:30 — Wills and trusts: where your wealth goes when you pass 10:00 — How fast the process can actually happen 11:30 — Blended families and why stepchildren have no legal rights 13:00 — What probate actually is, and why it's so painful 15:00 — "I'm doing it for my children" (and the unintended consequences) 17:00 — Prince, Howard Hughes, and dying without a will 19:00 — Being the peaceful mediator in the middle of grief 21:00 — How to find the right attorney if you're not in Florida 23:30 — Jessica's expansion: a national asset-audit program 27:00 — Why your leader and your inner circle make or break everything 29:00 — Jessica's backstory: Goodwill tables, single mom, four degrees 33:00 — "I haven't stopped being scared, but I keep going" 35:00 — Don't chase other people's dreams, chase your own 36:30 — Closing: get your stuff together, and share this with five friends Resources & Mentions Follow Jessica Lynn Silva on social: https://www.instagram.com/jess.lynn.silva  Learn more about working with Jessica: https://www.jessicalynnlaw.com/  Join us November 2027 for Called to Lead — the movement and event where Jessica was honored as Woman of the Year: https://www.calledtoleadmovement.com/event

  8. Oct 12

    What Billion-Dollar Leaders Actually Talk About

    When you put 9 and 10-figure leaders, women running multi-hundred-million and billion-dollar companies in a room, they don't talk about virality, AI, or the next tactic. They talk about conviction around purpose, being undistractable, surrounding yourself with the right people, and relationships. In this reflective episode, Kelly shares how Called to Lead has become a legacy project, and gets honest about where she sees the world heading. As AI pushes people deeper into isolation, she's running the opposite direction, toward community, simplicity, and quiet millions, and she invites listeners into a very different kind of conversation. In this episode:  Why the wisest leaders talk about purpose and relationships, not tactics The sign of real growth Why Kelly believes there's a blowback coming from the AI rabbit hole An invitation to the State of the Union conversation Timestamps  01:30 — Ministry in the marketplace in a time of isolation 04:30 — What the 9 and 10-figure leaders are actually talking about 11:00 — The sign of growth: craving wisdom over copy-paste tactics 14:30 — Running from the digital cage 16:30 — The blowback coming from the AI rabbit hole 18:00 — Building community and a village on purpose 19:30 — The State of the Union: perspective plus a game plan 21:00 — The Conviction Marketing parallel: watching the cycle before it plays out Resources & Mentions Join Kelly's LIVE State of the Union on October 13th: Kelly is hosting a free, live training on the state of online marketing, why and how she changed her business model, and how to build financial freedom without living in a digital cage: https://www.virtualbusinessschool.com/quiet-millionaire-era--8c046  The 30-Day Called to Lead Implementation Challenge officially kicks off October 19th- join HERE: https://www.calledtoleadmovement.com/implementation-challenge  Grab a copy of Kelly's book, Conviction Marketing: https://www.amazon.com/Conviction-Marketing-Kelly-Roach/dp/B09S259DWK

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4.9
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918 Ratings

About

Looking for mentorship from someone who has a track record of business success? Want to learn how to build a 1% lifestyle and develop the mindset of a champion? Are you a business leader looking to 10x your results so you can build your dream life? If you are unwilling to settle for the status quo, and looking for real, honest, business, leadership, and mindset conversations... look no further. Tune in each week to learn from Kelly Roach, a former Fortune 500 executive and NFL cheerleader turned 8-figure CEO. Kelly built her company to over 7 figures WHILE working as a senior VP in her corporate job, then in less than 18 months went from 7 to 8-figures. For the past 10 years, she's disrupted the coaching space, published best-selling books, won The Inc 5000 award (and several other major awards), built this top-ranked podcsat, and helped 100s of entrepreneurs create their dream lives, all while being a present wife and mom. In each episode, Kelly shares the truth about what it takes to win in business and life. No fluff. No nonsense. Just the real deal truth behind what's required to achieve 1% success. If you are committed to creating wealth, health, happiness, and massive impact in all areas of your life, subscribe now!

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