Jereshia Said

Jereshia Hawk

From quickly building a Multi-7-Figure Coaching Business to taking a planned sabbatical in Year 7 and coming back with a renewed sense of purpose and desire to build the business differently… On this podcast, I share the behind-the-scenes minutia of running a sustainable and SIGNIFICANT business in the online world. You’ll gain valuable insights that will help you make more money and love how you’re making it when you just listen to what Jereshia Said.

  1. 5d ago

    Want to Sell to 6- and 7-Figure Business Owners? Understand How They Buy [Part 1]

    If you want to sell more upmarket, you need to understand how experienced business owners make buying decisions differently from beginners. I share what I'm seeing in the marketplace, including why sophisticated buyers prioritize specificity, proximity, relationships, trust, value alignment, and solutions to the exact problem they're facing right now. Why You Should Listen Understand six- and seven-figure buyer psychology and why price is not a reliable proxy for buyer sophistication.Learn what experienced business owners buy at different price points, from specific skills and software to coaching, strategic support, and curated access.Discover how to sell more upmarket by positioning around specificity, relevance, proximity, relationships, and long-term partnership instead of simply raising your prices.Build a more effective visibility and messaging strategy that lets potential clients binge your thinking and understand your worldview before they ever enter a sales conversation. If you want to sell more upmarket, this episode will help you rethink what sophisticated buyers are actually looking for and what your marketing needs to communicate before they ever get on a sales call. Resources mentioned in this episode: Market Like a CEO — my messaging course, relaunching in September with a mini mind in October.Market Like a CEO [Module 1]- You can get on the email list and watch the first training for free.Previous Episode: I Didn’t Finish the YAP Challenge. I Still Got the Result I Wanted.Start here → https://www.jereshiahawk.com/bio  For coaches and service providers building high-trust, high-ticket offers. Refine your messaging. Restructure your business model. Streamline your offers and client delivery.

  2. Aug 11

    I Didn’t Finish the YAP Challenge. I Still Got the Result I Wanted.

    I’m giving you my honest review of the YAP Challenge after signing up to rebuild my relationship with content creation and practice short-form video after spending years primarily focused on long-form, relationship-driven marketing. The plot twist? I only completed two of the 40 prompts and that was still enough to reignite my creativity, rebuild my content muscle, and help me get back into active marketing. Why You Should Listen Get an honest YAP Challenge review, including what I loved, what I didn’t finish, and how much time I think the program actually requires.Learn how to create more content with limited capacity by documenting what’s already happening in your business instead of constantly trying to manufacture new ideas.Understand active effort vs. maintenance-mode marketing and why posting more isn’t enough if you aren’t putting intentional effort behind what you publish.See the actual Instagram results behind my recent content experiment, including nearly 400K views, 1K new followers, 27K interactions, nearly 9K profile visits, and nearly 400 link taps.If you’re in a content slump or coming back from a season of low output, press play, I’m sharing exactly what helped me get my creative momentum back. Accounts mentioned in this episode: Steph - https://www.instagram.com/stephxtech/Jessi Jean - https://www.instagram.com/jessijeanhome/Nikki - https://www.instagram.com/nicholealyse_/Start here → https://www.jereshiahawk.com/bio  For coaches and service providers building high-trust, high-ticket offers. Refine your messaging. Restructure your business model. Streamline your offers and client delivery.

  3. Jul 28

    How to Hire a VA You Won't Want to Fire in 90 Days

    Hiring your next contractor isn't just about finding someone who fits your budget, it's about understanding what quality talent actually costs. In this episode, I break down realistic contractor pay expectations, the difference between hiring a VA versus an OBM, and how to build a hiring strategy that helps you scale your business with confidence instead of frustration.  Why you should listen:  Learn realistic contractor pay expectations for U.S.-based virtual assistants and operations professionals so you can hire quality talent with confidence.Understand the difference between hiring a Virtual Assistant (VA) and an Online Business Manager (OBM) and when each role makes sense for your business.Discover why paying below market rates often leads to lower-quality work, divided attention, and higher turnover.Learn hiring strategies like paid test projects, structured onboarding, and performance-based pay increases that help you build a stronger team.Understand how hiring the right support creates streamlined operations, reduces founder overwhelm, and helps you scale your business sustainably.  Ready to build a reliable team? This episode will help you hire with confidence and set realistic expectations. Resources Mentioned: Hire An Executive Assistant CourseStart here → https://www.jereshiahawk.com/bio  For coaches and service providers building high-trust, high-ticket offers. Refine your messaging. Restructure your business model. Streamline your offers and client delivery.

  4. Jun 30

    Is That New Offer a Distraction? Here's How I Decide

    This is a short clip from a longer livestream. If you want the full conversation, you can catch the replay on Substack - https://substack.com/@jereshiahawk If you've ever had a shiny new offer idea and couldn't tell whether it was an aligned opportunity or a distraction, this episode is for you. This is a Q&A clip from a recent livestream, where I answer a question from a community member about whether creating offers for a new audience is worth pursuing or if it's a distraction. I break down how I think about offer ecosystems that create lifetime client value versus offers that just operate in silos going nowhere. I also get into why timing matters as much as the idea itself, and how I make the call as a CEO rather than just as someone full of great ideas. Why you should listen: How I evaluate whether a new offer idea is an aligned opportunity or a distraction from the core revenue driver in my businessThe "nucleus framework" I use for building an offer ecosystem where every product supports client retention and long-term lifetime valueWhy having a great idea doesn't mean it's the right time to build it — and how I think about business stage and timing as a CEOHow I identify the trade-offs of any major business decision so I can say yes or no with clarity instead of guiltThe difference between offers that function in silos versus offers that create healthy overlap and a natural client journeyHow I give myself permission to hold a good idea until the timing is actually right — without feeling like I'm missing outIn the full livestream, I also dig into what I'm seeing across this round of 1:1 applications, including why visibility is the real bottleneck keeping six-figure experts from breaking through to their next level - https://substack.com/@jereshiahawk Start here → https://www.jereshiahawk.com/bio  For coaches and service providers building high-trust, high-ticket offers. Refine your messaging. Restructure your business model. Streamline your offers and client delivery.

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About

From quickly building a Multi-7-Figure Coaching Business to taking a planned sabbatical in Year 7 and coming back with a renewed sense of purpose and desire to build the business differently… On this podcast, I share the behind-the-scenes minutia of running a sustainable and SIGNIFICANT business in the online world. You’ll gain valuable insights that will help you make more money and love how you’re making it when you just listen to what Jereshia Said.

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