The Independent Dealer Podcast

Jeff Watson & Luke Godwin
  • 4.9 (96)
  • AUTOMOTIVE
  • UPDATED WEEKLY

A podcast for Independent Used Car Dealers to get help on how to improve their dealerships and their life. As current used car dealers, Luke and Jeff find the best advice from industry experts and other successful dealers. If you want to learn and grow your business with like minded used car dealers tune in each week. "Dealers Helping Dealers"

  1. #417 - Auto Dealer Compliance & Attorney General Enforcement 2025 with Steve Levine

    3D AGO

    #417 - Auto Dealer Compliance & Attorney General Enforcement 2025 with Steve Levine

    In this episode of the Independent Dealer Podcast, hosts Jeff Watson and Luke Godwin sit down with compliance expert Steve Levine from Ignite Consulting to discuss the biggest compliance challenges facing auto dealers in 2025.What You'll Learn:Why state Attorney Generals are getting more aggressive with dealer enforcementHow to properly manage and document customer complaintsWhat constitutes a "complaint" and why it matters for your dealershipDocument retention requirements and best practicesNew FTC rules on Google reviews and compensation disclosureWebsite compliance issues including stock image licensingThe importance of annual document reviewsKey Topics Covered:State regulator activity and AG investigationsComplaint management systems that actually workFee transparency and profit center scrutinyBetter Business Bureau complaint trackingBHPH dealer-specific compliance considerationsGoogle review regulations and FTC enforcementWebsite copyright and licensing issuesAbout Steve Levine: Steve Levine is a compliance consultant with Ignite Consulting Partners, specializing in helping independent dealers stay compliant with ever-changing state and federal regulations.Resources: Contact Steve: info@ignitecp.com Website: igniteconsultingpartners.com Compliance Unleashed Conference - April (NABD United)Support the businesses that support the podcastBuckeye Risk ServicesReinsurance, tax planning, and long-term wealth strategies built specifically for independent dealers.https://theindependentdealer.com/buckeyeBlytzPayBuy Here Pay Here payment processing with fast funding, text-to-pay, and real dealer-focused support.https://theindependentdealer.com/blytzpayIturan GPSGPS and payment technology for BHPH and retail dealerships focused on asset protection, recovery tools, and customer management.https://theindependentdealer.com/ituranFollow & Connect Website: www.theindependentdealer.com Email: info@independentdealer.com Facebook Group: @independentautogroup Luke Godwin: @lukegodwin Jeff Watson: /sendtojeffwLike, subscribe, and share this episode with another dealer who needs a fresh perspective.

    39 min
  2. #05 - Monday Minute | How to Structure Your Car Dealership: LLC vs S-Corp vs Sole Proprietor

    6D AGO

    #05 - Monday Minute | How to Structure Your Car Dealership: LLC vs S-Corp vs Sole Proprietor

    Welcome to the Monday Minute, brought to you by our friends at Podium. The Monday Minute is your weekly reset to help you lead better, think clearer, and build your dealership with intention.Choosing the right business structure for your car dealership is one of the most important foundational decisions you'll make as an independent dealer. In this episode, we break down Sole Proprietor, Partnership, and LLC structures—and help you choose the right one for your dealership.WHAT WE COVER:Sole Proprietor structure and pass-through incomePartnership agreements (and why documentation is critical)LLC benefits: personal protection and flexibilityS-Corp vs C-Corp tax filing strategiesAligning your business structure with your dealership goalsACTION STEPS THIS WEEK:Get clear on your dealership goals - staying small or scaling up?Compare risk tolerance and tax implications of each structureConsult with a CPA and business attorney before decidingThis isn't about choosing the "best" business entity—it's about choosing the RIGHT one for how you want to operate and grow your car dealership. Build your foundation correctly, and everything else stands together.Be sure to review this week's Sunday newsletter at https://www.theindependentdealer.com where the full theme and exercises are laid out to help you work through this with your team. If you're not subscribed yet, sign up now.Let's build this together.SPONSORED BY PODIUM: https://www.podium.com

    3 min
  3. #416 - From Family Business to Free Agent: A Dealer Succession Story

    JAN 29

    #416 - From Family Business to Free Agent: A Dealer Succession Story

    What happens when the first generation won't let go? In this episode, we sit down with Nathan Smith to unpack one of the most common—and painful—challenges in the Buy Here Pay Here industry: dealership succession planning that goes sideways. Nathan shares his story of working for his father, being ready to take over, and watching it all fall apart when his dad wanted out but refused to structure a deal that actually worked. Then we flip the script. Nathan found a better path forward by partnering with a seasoned dealer who was ready to exit the right way. We break down how that transition happened, what the first 90 days looked like, the unexpected challenges (like inheriting a portfolio with short warranty terms), and why taking over an existing store with repeat customers changed everything. We cover: Why so many boomer-generation dealers can't exit successfully The real cost of trying to take 100% off the table How Nathan structured the buyout with a seasoned dealer Managing inherited customer relationships and portfolio risk The power of starting with 47% repeat/referral business Why multiple rooftops aren't always the answer Collecting 98% of an inherited portfolio (and why that matters) If you're thinking about succession—whether you're the one trying to exit or the one trying to take over—this episode is required listening. Support the businesses that support the podcast Buckeye Risk Services Reinsurance, tax planning, and long-term wealth strategies built specifically for independent dealers. https://www.buckeyerisk.com BlytzPay Buy Here Pay Here payment processing with fast funding, text-to-pay, and real dealer-focused support. https://www.blytzpay.com Ituran GPS GPS and payment technology for BHPH and retail dealerships focused on asset protection, recovery tools, and customer management. https://www.ituranusa.com Follow & Connect Website: https://www.theindependentdealer.com Email: info@ependentdealer.com Facebook Group: @independentautogroup Luke Godwin: @lukegodwin Jeff Watson: /sendtojeffw Like, subscribe, and share this episode with another dealer who needs a fresh perspective.

    30 min
  4. #04 - Monday Minute | How to Build a Strong Dealership Brand

    JAN 26

    #04 - Monday Minute | How to Build a Strong Dealership Brand

    Welcome to the Monday Minute, brought to you by our friends at Podium.The Monday Minute is your weekly reset to help you lead better, think clearer, and build your dealership with intention. This episode builds directly on last week’s conversation about market position and answers the next big question every dealer needs to wrestle with:What is your brand, really?Your brand isn’t your logo, your sign, or your color scheme. Your brand is what people say about your dealership when you’re not in the room. It’s how customers describe you when there’s no review link in front of them and no one watching.In this episode, we talk about:What a dealership brand truly is (and what it’s not)Why trust and consistency matter more than marketingHow independent dealers build brands through daily actionsTreating customers like people, not transactionsWhy your brand has to be lived, not just writtenYou’ll also get practical steps to take this week:Define your brand personality with 3–5 real, livable wordsWrite a mission statement your team actually believesAlign your showroom, messaging, and process with what you say you stand forStrong brands are built from the inside out. Every conversation, every delivery, every follow-up reinforces who you are. Over time, your reputation does the talking for you.Be sure to review this week’s Sunday newsletter, where the full theme and exercises are laid out to help you work through this with your team.If you’re not subscribed yet, head to TheIndependentDealer.com and sign up.Let’s build this together.Check out our Monday Minute Sponsor: www.podium.com

    5 min
  5. #415 - Stop Chasing Payments: A Smarter Way to Run Dealer Collections

    JAN 22

    #415 - Stop Chasing Payments: A Smarter Way to Run Dealer Collections

    Are you chasing payments instead of running a real collections strategy?In this episode, we dig into why collections break down for Buy Here Pay Here dealers and what actually fixes it. We sit down with Robyn Burkinshaw of BlytzPay for a focused highlight segment, then bring the broader operator-level conversation to the table around what actually drives payment velocity and portfolio performance.From underwriting decisions that quietly destroy portfolios to the collections habits that separate strong stores from struggling ones, this is a practical, no-fluff discussion for dealers in the trenches.We cover:Why underwriting always shows up later in collectionsThe importance of recency and early engagementCommon collector pay plan mistakesHow better conversations lead to more paymentsWhere automation and AI actually help (and where they don’t)If you want better cash flow, fewer charge-offs, and more control over your portfolio, this episode is for you.Support the businesses that support the podcastBuckeye Risk ServicesReinsurance, tax planning, and long-term wealth strategies built specifically for independent dealers.BlytzPayBuy Here Pay Here payment processing with fast funding, text-to-pay, and real dealer-focused support.Tax MaxTax season systems that help dealers sell more in Q1 with same-day advances and customer-facing tax solutions.Ituran GPSGPS and payment technology for BHPH and retail dealerships focused on asset protection, recovery tools, and customer management.Follow & ConnectWebsite: www.theindependentdealer.comEmail: info@independentdealer.comFacebook Group: @independentautogroupLuke Godwin: @lukegodwinJeff Watson: /sendtojeffwLike, subscribe, and share this episode with another dealer who needs a fresh perspective.

    39 min
  6. #03 - Monday Minute | How to Define Your Dealership’s Position in the Market

    JAN 19

    #03 - Monday Minute | How to Define Your Dealership’s Position in the Market

    Welcome to this week’s Monday Minute, brought to you by our friends at Podium.The Monday Minute is your weekly reset. It’s here to help you lead better, think clearer, and build your dealership with intention. This episode focuses on a foundational question every independent dealer faces, whether they realize it or not.Every dealership has a position in the market. The real question is simple: did you define it, or did your customers define it for you?In this episode, we talk about why independent dealers don’t win by trying to look like the biggest store in town. They win by being the most trusted. That starts with understanding your local community and building your inventory, process, and messaging around what people actually need.We cover:Why market position exists whether you choose it or notHow trust becomes your biggest competitive advantageServing your local community instead of running a generic playbookThe role of word-of-mouth and reputationPractical steps you can take this week to strengthen your positionYour position isn’t built on slogans or marketing tricks. It’s built through consistency, transparency, and doing what you say you’re going to do, one customer at a time.Make sure you’ve read this week’s Sunday newsletter, where we break down the full theme and give you exercises to work through with your team.If you’re not subscribed yet, head to TheIndependentDealer.com and sign up.Let’s build this together.Check out our Monday Minute Sponsor: www.podium.com

    5 min
  7. #414 - The Reality of Winding Down a Buy Here Pay Here Portfolio in Today’s Market

    JAN 15

    #414 - The Reality of Winding Down a Buy Here Pay Here Portfolio in Today’s Market

    Winding down a Buy Here Pay Here portfolio sounds simple until you’re actually in it.In this episode of The Independent Dealer Podcast, Jeff sits down with Luke to talk through the real-world process of intentionally winding down a BHPH operation. Not from a theory standpoint. From lived experience.They dig into what happens after you stop originating deals, why staying open matters more than most dealers realize, and how your mindset has to shift from portfolio stability to cash recovery. Luke shares what surprised him most over the last 12 months, how repo strategy changes during an exit, and why retail isn’t the easy backup plan many dealers think it is.This conversation also covers charge-offs, repo severity, underwater receivables, branding challenges when transitioning away from Buy Here Pay Here, and what today’s credit environment means for independent dealers thinking about their next move.If you’re a Buy Here Pay Here dealer considering an exit, a wind-down, or simply trying to protect your portfolio in today’s market, this episode will give you a clearer picture of what to expect.Support the businesses that support the podcastBuckeye Risk ServicesReinsurance, tax planning, and long-term wealth strategies built specifically for independent dealers.BlytzPayBuy Here Pay Here payment processing with fast funding, text-to-pay, and real dealer-focused support.Ituran GPSGPS and payment technology for BHPH and retail dealerships focused on asset protection, recovery tools, and customer management.Follow & ConnectWebsite: www.theindependentdealer.com Email: info@theindependentdealer.comFacebook Group: @independentautogroupLuke Godwin: @lukegodwinJeff Watson: /sendtojeffwLike, subscribe, and share this episode with another dealer who needs a fresh perspective.

    32 min
  8. #02 - Monday Minute | Retail vs Buy Here Pay Here: Choosing the Right Dealership Model

    JAN 12

    #02 - Monday Minute | Retail vs Buy Here Pay Here: Choosing the Right Dealership Model

    Welcome to Episode 2 of the Monday Minute, part of our new series on The Independent Dealer Podcast, brought to you by our sponsor, Podium.The Monday Minute is your quick weekly reset. It’s designed to help you lead better, think clearer, and build your dealership with intention. Think of this as the mindset. The Sunday newsletter is the roadmap.This week, Jeff breaks down one of the most important decisions you’ll make as a dealer: choosing the right dealership model.Retail, Buy Here Pay Here, Lease Here Pay Here. There’s no single “best” option. The right model depends on your market, your capital, your risk tolerance, and even the season of life you’re in. Too many operators chase what looks good on paper instead of what actually works in their market.In this episode, we cover:Why dealership models aren’t one-size-fits-allThe real tradeoffs between retail and BHPHHow market demographics should guide your decisionThe role of capital, debt, and cash flowWhy honesty about risk, stress, and time mattersBefore you fall in love with any model, make sure you’re asking the right questions and doing the market research. Cash flow mistakes can end a dealership before it ever really starts.Don’t forget to review this week’s Sunday newsletter, where we lay out the full theme and practical exercises to help you take action.If you’re not subscribed yet, head to TheIndependentDealer.com and join us.Let’s build it together.Check out our new sponsor: Podium - podium.com

    4 min
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4.9
out of 5
96 Ratings

About

A podcast for Independent Used Car Dealers to get help on how to improve their dealerships and their life. As current used car dealers, Luke and Jeff find the best advice from industry experts and other successful dealers. If you want to learn and grow your business with like minded used car dealers tune in each week. "Dealers Helping Dealers"

Information

  • Creator
    Jeff Watson & Luke Godwin
  • Years Active
    2019 - 2026
  • Episodes
    432
  • Rating
    Clean
  • Copyright
    © Jeff Watson & Luke Godwin
  • Show Website
    The Independent Dealer Podcast

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