The Smart Influencer Podcast

Christina Hitchcock & Corinne Schmitt
  • 5.0 (27)
  • Entrepreneurship
  • Updated Weekly

The Smart Influencer Podcast was created to help online influencers work smarter and scale faster.  Each week you’ll hear inspiring interviews with experts and influencers and leave with actionable tips and strategies you can implement immediately.We dive into a variety of topics including SEO, social media marketing, monetization strategies, content creation, email marketing, mindset, organization, business management and more.  You'll learn the strategies and tactics that pro bloggers use to level up their blogs.  The Smart Influencer Podcast drops new episodes every Tuesday.

  1. 1d ago

    How to Build a Content System So You Can Create Once and Show Up Everywhere

    You don't need to create more content. You need a system that lets one piece of content show up everywhere. In this episode, Christina and Corinne break down the content system they use to create once and let that single piece of content carry across every platform, email, social, and beyond. They get into what makes a system like this actually hold up, not just work for one lucky week, and why most creators are stuck creating from scratch when they don't have to be. What you'll learn: How to build a content system that turns one piece of content into many What to create first so the rest of your repurposing has something to build on The difference between a system and just "reusing stuff sometimes" How to map one piece of content across platforms without extra work each time What makes a content system actually stick instead of falling apart Where to start if you've never built a repurposing system before If you're tired of starting from a blank page for every platform, this episode gives you the system to stop. ******************************** DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support! ******************************** ITEMS MENTIONED IN THIS EPISODE The Smart Influencer SummitJessica's Bite-Sized Business BoostsFreebies FULL SHOW NOTES https://thesmartinfluencer.com/e295-how-to-build-a-content-system-so-you-can-create-once-and-show-up-everywhere/ CONNECT WITH JESSICA EASTMAN STEWART Website Instagram Linked InCONNECT WITH CORINNE & CHRISTINA Get notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on Instagram COMMENTS, QUESTIONS, RECIPE IDEAS Email us at hello@thesmartinfluencer.com PodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the show

  2. Oct 20

    Brand Before Influence: Why Your Brand Has to Be Clear Before Your Content Can Truly Convert

    If your marketing feels harder than it should, the problem might not be your content—it might be your brand. In this episode, we dive into why so many visibility, conversion, and growth challenges can be traced back to a lack of brand clarity. We break down what a real brand system actually is (hint: it’s much more than a logo and color palette), how strong branding creates trust and recognition, and why clear brands make marketing dramatically easier. We also talk about the moment many founders, creators, authors, and product-based business owners hit a ceiling with DIY branding—and the key areas to address before investing more time, money, or effort into marketing. If you want your content to connect faster, your messaging to feel clearer, and your business to stand out without sacrificing authenticity, this episode will help you build the foundation that makes everything else work better. ******************************** DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support! ******************************** ITEMS MENTIONED IN THIS EPISODE Brand Clarity KitThe Smart Influencer SummitFULL SHOW NOTES https://thesmartinfluencer.com/e294-brand-before-influence-why-your-brand-has-to-be-clear-before-your-content-can-truly-convert/ CONNECT WITH AMBER ANDREWS Website Linked InCONNECT WITH CORINNE & CHRISTINA Get notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on Instagram COMMENTS, QUESTIONS, RECIPE IDEAS Email us at hello@thesmartinfluencer.com PodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the show

  3. Oct 13

    When to Fix It, When to Scrap It: 7 Signs Your System Has Quietly Stopped Working

    The system that used to save you time might be the exact thing slowing you down now. In this episode, Christina and Corinne break down how they actually know when a system inside their business has stopped working, and the specific signs that tell them it's time to rebuild instead of just patching it. They get into why a system can work great for months and then quietly fall apart, how to tell the difference between a system problem and a discipline problem, and what they look for before deciding to scrap something they built. What you'll learn: The early warning signs that a system has stopped working, before it becomes a real problem How to tell if the issue is the system itself or how it's being used The questions Christina and Corinne ask before rebuilding anything Why holding onto a broken system out of loyalty costs more than starting over How to know when a small tweak is enough, and when you need a full rebuild If you've ever felt like something in your business "used to work" and you're not sure why it doesn't anymore, this episode will help you figure out exactly what's going on and what to do next. ******************************** DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support! ******************************** ITEMS MENTIONED IN THIS EPISODE The Smart Influencer Summit FULL SHOW NOTES https://thesmartinfluencer.com/e293-when-to-fix-it-when-to-scrap-it-7-signs-your-system-has-quietly-stopped-working/ CONNECT WITH CORINNE & CHRISTINA Get notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on Instagram COMMENTS, QUESTIONS, RECIPE IDEAS Email us at hello@thesmartinfluencer.com PodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the show

  4. Oct 6

    Stop Performing for Social Media and Start Talking Like Yourself

    Somewhere along the way, social media started feeling like a performance. The perfect hook. The trendy audio. The polished “creator personality.” And before you know it, your content doesn’t even sound like you anymore. In this episode, we’re talking about how food creators can grow on social media without becoming robots, trend chasers, or carbon copies of everyone else online. Because the creators people actually connect with? They sound like real humans. If social media has started to feel exhausting, forced, or disconnected from who you really are, this episode will help you get back to creating content that feels good to make — and builds a stronger audience because of it. ******************************** DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support! ******************************** ITEMS MENTIONED IN THIS EPISODE The Smart Influencer Summit FULL SHOW NOTES https://thesmartinfluencer.com/e292-stop-performing-for-social-media-and-start-talking-like-yourself/ CONNECT WITH SHREYA WALIA Website Instagram TikTok CONNECT WITH CORINNE & CHRISTINA Get notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on Instagram COMMENTS, QUESTIONS, RECIPE IDEAS Email us at hello@thesmartinfluencer.com PodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the show

  5. Sep 29

    Your Recipes Can Do More Than You Think. Here’s How.

    Your recipes shouldn’t stop working for you once you hit publish. In this follow-up conversation with Peter from Allspice, we’re catching up on what’s changed since his last visit and exploring how a recipe operating system can help you get more value from the content you’ve already created. We talk about going beyond individual recipe posts with tools like recipe lists, meal plans, and pantry tracking, and how those features can create a better experience for your audience. We also dig into a bigger issue every creator should be thinking about: audience ownership. Plus, Peter shares what Allspice is building for social-first food creators who may not even have a traditional blog. If you have an archive full of recipes, this episode will get you thinking differently about what that content can do for your audience and your business. ******************************** DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support! ******************************** ITEMS MENTIONED IN THIS EPISODE AllSpice FULL SHOW NOTES [https://www.dropbox.com/scl/fo/0roahei0e6wkjsfhojs5u/APKe-zspk71M6voQwypR1mM?rlkey=9jh8xy9ulrh4bw89ge2rluux9&st=eh5ykz7x&dl=0 CONNECT WITH PETER SULLIVAN WebsiteCONNECT WITH CORINNE & CHRISTINA Get notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on Instagram COMMENTS, QUESTIONS, RECIPE IDEAS Email us at hello@thesmartinfluencer.com PodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the show

  6. Sep 22

    The Audience Growth Trick Nobody Uses Enough

    What if the fastest way to grow your audience isn’t creating more content… but getting in front of someone else’s audience instead? In this episode, we’re breaking down one of the most overlooked growth strategies for creators and online business owners: collaborations. From bundles and virtual summits to podcast swaps and strategic partnerships, we’re sharing how smart creators grow faster by working together instead of trying to do it all alone. ******************************** DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support! ******************************** ITEMS MENTIONED IN THIS EPISODE The Smart Influencer Summit FULL SHOW NOTES https://thesmartinfluencer.com/e290-the-audience-growth-trick-nobody-uses-enough/ CONNECT WITH CORINNE & CHRISTINA Get notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on Instagram COMMENTS, QUESTIONS, RECIPE IDEAS Email us at hello@thesmartinfluencer.com PodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the show

  7. Sep 15

    The Anti-Preneur Framework: The New Rules of Financial Freedom

    If you’re doing all the “right” things—building your career, earning more, staying busy—but still not building real wealth, this episode will challenge everything you’ve been told. We’re breaking down the Anti-Preneur Framework: a smarter, more strategic approach to financial freedom that doesn’t rely on hustle, burnout, or chasing the next big thing. Because career success alone doesn’t create wealth—and in many cases, the system is working against you. In this conversation, we unpack the hidden forces keeping high earners stuck, why traditional advice falls short, and how to structure your income, decisions, and opportunities so your career actually fuels your financial future. If you’re ready to stop spinning and start building real leverage, this episode will give you a new set of rules to play by. ******************************** DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support! ******************************** ITEMS MENTIONED IN THIS EPISODE The Anti-Preneur Skool CommunityDeal FrameworkPaint Your LifeThe Smart Influencer SummitFULL SHOW NOTES https://thesmartinfluencer.com/e289-the-anti-preneur-framework-the-new-rules-of-financial-freedom/ CONNECT WITH DR. MATT MARKEL Website Facebook Instagram YouTube Linked In CONNECT WITH CORINNE & CHRISTINA Get notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEAS Email us at hello@thesmartinfluencer.com PodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the show

  8. Sep 1

    Turn Your AI Chats Into Systems That Work While You Don't

    The way you're using AI right now is already outdated, and it's costing you time you don't have to lose. In this episode, Christina and Corinne break down the shift from chatting with AI tools to building agentic workflows that run entire tasks without either of them sitting at the computer. They get into exactly what used to get outsourced or paid for that now runs through AI, and how fast the digital product landscape is changing underneath every creator's business. What you'll learn: The real difference between using AI as a chat tool and using it as an agentic system Specific tasks that used to require a paid contractor or VA that now run on autopilot How to start moving from prompting to delegating in your own business What's shifting in the digital product landscape because of agentic AI Where creators are still wasting time on tasks AI can already handle A simple way to think about what to automate first If you're still doing manually what AI could already be doing for you, this episode will change how you spend your time. ******************************** DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support! ******************************** ITEMS MENTIONED IN THIS EPISODE The Smart Influencer SummitWisprflowEmpowered AI CollectiveFULL SHOW NOTES https://thesmartinfluencer.com/e287-turn-your-ai-chats-into-systems-that-work-while-you-dont/ CONNECT WITH MONICA FROESE Website Instagram Linked InCONNECT WITH CORINNE & CHRISTINA Get notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on Instagram COMMENTS, QUESTIONS, RECIPE IDEAS Email us at hello@thesmartinfluencer.com PodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the show

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5
out of 5
27 Ratings

About

The Smart Influencer Podcast was created to help online influencers work smarter and scale faster.  Each week you’ll hear inspiring interviews with experts and influencers and leave with actionable tips and strategies you can implement immediately.We dive into a variety of topics including SEO, social media marketing, monetization strategies, content creation, email marketing, mindset, organization, business management and more.  You'll learn the strategies and tactics that pro bloggers use to level up their blogs.  The Smart Influencer Podcast drops new episodes every Tuesday.

Information

  • Creator
    Christina Hitchcock & Corinne Schmitt
  • Years Active
    2020 - 2026
  • Episodes
    296
  • Rating
    Clean
  • Copyright
    © 2026 The Smart Influencer Podcast
  • Show Website
    The Smart Influencer Podcast

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