Dealer Talk With Jen Suzuki

Jennifer Suzuki, eDealer Solutions
  • 4.8 (37)
  • Courses
  • Weekly Series

Dealer Talk with Jen Suzuki is an Automotive Sales and Service Podcast and is a free educational series for Dealers, Managers, Sales Teams and anyone in the Auto Industry that has a desire to obtain information that will propel growth, lead the auto industry and invoke progressive strategies. We will educate on staying relevant, offer ways to improve vehicle sales and service, CSI and retention. Dealer Talk with Jen Suzuki is an Automotive Sales and Service Podcast. Use #DealerTalkWithJen

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  1. Episode 1

    Inside Dealer 20 Groups: What Top Operators Are Talking About Right Now

    Everybody wants to know what the best dealerships are doing differently. So I went straight to someone who sees them every day. In this episode, I sat down with Joel Dalbo, one of NADA's longtime Dealer 20 Group moderators. He spends his days in rooms with some of the highest-performing dealer principals and leadership teams in the country, so I wanted to know... What are they talking about right now? What challenges keep coming up? And what separates the stores that consistently outperform everyone else? What surprised me most was how often the conversation came back to the basics. Hiring the right people. Developing leaders. Executing the plan. Not trying to fix five things at once. We also talked about AI, and Joel shared something I thought was really interesting. The dealers who are winning aren't waiting around to see what happens. They're experimenting, learning from each other, and figuring out how AI fits into their business before someone else figures it out for them. If you're leading a dealership, managing a team, or just trying to build a stronger operation, this conversation is full of practical ideas you can actually use. We cover: The biggest leadership mistakes Joel sees over and over. Why execution beats great ideas every time. How top-performing dealers hire, coach, and keep great people. What Dealer 20 Groups are saying about AI today. The dealership metrics Joel thinks deserve a lot more attention. One thing Joel said really stuck with me... There aren't any magic shortcuts. The dealerships that keep winning are usually the ones that never stop getting better. Check out our sponsors! LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability. Matador.ai, AI That Fully Automates Sales & Service Conversations For Dealerships. ZukiTalk.com helps service advisors by making clear, consistent MPI calls that educate customers and increase approvals. Dealer Talk with Jen Suzuki Podcast |  https://apple.co/38lmHM1  https://spoti.fi/3uQ2nd1 | Jennifer@edealersolution.com | 954-873-8029 | edealersolutions.com | Meet me! bit.ly/3J7011t  |  Loyalty-Based Selling Strategies on CBT News | https://bit.ly/3JlcXAx

  2. Episode 2

    She Built One of the Best Service BDC Teams I've Ever Seen

    When people think about a Service BDC, they usually picture someone answering phones and setting appointments. Emma Cole saw something completely different. When she stepped into one of the largest service departments in the country, there wasn't a blueprint waiting for her. She had to build the department, earn trust with advisors, hire the right people, create new processes, and figure out how to keep a team motivated while making hundreds of calls every day. And she did. In this episode, Emma shares exactly how she built one of the most impressive Service BDC operations I've seen. We talk about finding opportunities that most dealerships overlook, building a team that actually wants to win, handling declined services, keeping advisors and BDC on the same page, and why leadership has to be hands-on when the pressure is on. If you've ever wondered whether a Service BDC can make a real impact on retention, customer experience, and service revenue...this episode will probably change your mind. We cover: How Emma built a Service BDC from the ground up. The lead sources most dealerships never work consistently. Why declined services deserve their own strategy. How to hire people with hustle—not just experience. The biggest mistakes BDC teams make and how to avoid them. Why communication between advisors and BDC can make or break the customer experience. One thing I loved about Emma... She never waited for someone to hand her a process. She built one. Check out our sponsors! LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability. Matador.ai, AI That Fully Automates Sales & Service Conversations For Dealerships. ZukiTalk.com helps service advisors by making clear, consistent MPI calls that educate customers and increase approvals. Dealer Talk with Jen Suzuki Podcast |  https://apple.co/38lmHM1  https://spoti.fi/3uQ2nd1 | Jennifer@edealersolution.com | 954-873-8029 | edealersolutions.com | Meet me! bit.ly/3J7011t  |  Loyalty-Based Selling Strategies on CBT News | https://bit.ly/3JlcXAx

  3. Episode 3

    The Financing Conversation Every Advisor Should Master

    Most service advisors assume price is the problem long before the customer ever says it. That's where profit disappears. In this episode, Jen Suzuki challenges one of the biggest habits hurting dealership service departments: discounting before exploring better solutions. Learn why financing should be one of your first "bats" instead of your last resort or never, how immediate discounts quietly destroy your ELR, gross profit and customer confidence and why the best advisors never assume someone can't afford needed repairs. You'll hear practical examples of how to present financing naturally, protect the value of your technicians' work, increase MPI approvals and create conversations that build trust instead of negotiation. If you're serious about becoming a stronger advisor while helping more customers repair their vehicles before small problems become expensive ones, this episode is for you. Dealer Talk with Jen Suzuki Podcast | 🎧 https://apple.co/38lmHM1 🎧 https://spoti.fi/3uQ2nd1 | Jennifer@edealersolution.com | 954-873-8029 | edealersolutions.com | Meet me! bit.ly/3J7011t  |  Loyalty-Based Selling Strategies on CBT News | https://bit.ly/3JlcXAx Check out our sponsors! LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability. Matador.ai, AI That Fully Automates Sales & Service Conversations For Dealerships. ZukiTalk.com helps service advisors by making clear, consistent MPI calls that educate customers and increase approvals.

    The Financing Conversation Every Advisor Should Master

  4. Episode 4

    The Confidence Advantage Every Service Advisor Needs

    Most advisors think they need more traffic. They don't. They need stronger conversations. In this episode, I'm breaking down one of the biggest reasons advisors hit an income ceiling and it has nothing to do with your dealership, your manager, or the economy. We'll talk about why some advisors consistently outperform everyone around them, how confidence changes customer decisions, why discounting quietly destroys your paycheck, and the mindset shift that separates order takers from trusted consultants. If you've ever caught yourself rushing through presentations, apologizing for price, avoiding objections, or wondering why someone else is making more money in the same shop... This episode is for you! 20-minutes that could completely change the way you present repairs and the way customers respond. Confidence isn't something you're born with. It's something you build. And it pays. ACTUALLY. PERIOD. 😉 Check out our sponsors! LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability. Matador.ai, AI That Fully Automates Sales & Service Conversations For Dealerships. ZukiTalk.com helps service advisors by making clear, consistent MPI calls that educate customers and increase approvals. Dealer Talk with Jen Suzuki Podcast |  https://apple.co/38lmHM1  https://spoti.fi/3uQ2nd1 | Jennifer@edealersolution.com | 954-873-8029 | edealersolutions.com | Meet me! bit.ly/3J7011t  |  Loyalty-Based Selling Strategies on CBT News | https://bit.ly/3JlcXAx

See All Season 36 (4)

4.8
out of 5
37 Ratings

About

Dealer Talk with Jen Suzuki is an Automotive Sales and Service Podcast and is a free educational series for Dealers, Managers, Sales Teams and anyone in the Auto Industry that has a desire to obtain information that will propel growth, lead the auto industry and invoke progressive strategies. We will educate on staying relevant, offer ways to improve vehicle sales and service, CSI and retention. Dealer Talk with Jen Suzuki is an Automotive Sales and Service Podcast. Use #DealerTalkWithJen

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