(Disclaimer: Strong language and adult content) At first glance, Casey Vanderhoef is the founder of Rize Sweet Rollz, a Utah company built on second chances, redemption, and creating what he proudly calls the greatest cinnamon roll in the history of the world. But that’s only a small part of his story. In Part 1 of this unforgettable two-part conversation, Frankie and Jess sit down with Casey to uncover the life that came long before Rize Sweet Rollz existed. From growing up in Oregon, California, and Utah… to walking on at the University of Nebraska… to winning a National Championship under legendary coach Tom Osborne… Casey’s life looked like a dream from the outside. Behind the scenes, however, he was quietly battling a growing addiction to prescription medication while living a carefully constructed double life. With remarkable honesty, Casey Vanderhoef opens up about: • Playing Division I football while hiding addiction• How prescription medication slowly took control of his life• Doctor shopping, forged prescriptions, and trying to outrun consequences• Marriage, fatherhood, and carrying the crushing weight of secrecy• Entrepreneurship, opening a restaurant with Keith Stubbs, and learning business while addiction continued to grow• The moment he realized he had become addicted long before he was willing to admit it Today, Casey Vanderhoef is the founder of Rize Sweet Rollz, a company whose mission is built around redemption, resilience, and second chances. And somehow… this isn’t even the craziest part of his story. In Part 2, Casey shares the decisions that ultimately led him to prison, how incarceration became the place where he rebuilt his life, and how the vision for Rize Sweet Rollz was born behind prison walls. If Casey’s story inspires you, go support what they’re building. 📍 Instagram: @rizesweetrollz🌐 Website: rizesweetrollz.com You’ll also find them around Utah this month: 📍 Salem Farmers Market — Mondays📍 Draper Farmers Market — Tuesdays📍 Lindon Farmers Market — Select Thursdays📍 Terraine Artisan Market — August 13📍 Spanish Fork Farmers Market — Saturdays Grab a cinnamon roll, meet the team, and support a company proving that second chances can become something extraordinary. @listentofrankieandjess on Instagram https://www.instagram.com/listentofrankieandjess?igsh=MXhmam9maWJ5emczdA%3D%3D&utm_source=qr @listentofrankieandjess on TikTok https://www.tiktok.com/@listentofrankieandjess?_t=ZT-8xrjEduwb6r&_r=1 @Frankieslc on Instagram https://www.instagram.com/frankieslc?igsh=MWl4NjVubHZ0MTN2Zw== @jessfergie14 on Instagram https://www.instagram.com/jessfergie14?igsh=dWhnMzBkdWludGVl @frankieslc on TikTok https://www.tiktok.com/@frankieslc?_t=ZT-8xrjZu12GVB&_r=1 @jessfergie14 on TikTok https://www.tiktok.com/@jessfergie14?_t=ZT-8xrjeo4YzAz&_r=1 Thanks to Salt Lake's own Super Bubble for the music on The Frankie and Jess Podcast! SuperBubbleBand.com Please Support Our Sponsors: Tell them, Frankie and Jess sent you! rigbydental.com kengarffvwsouthtowne.com softminkyblankets.com (FrankieandJess50 for 50 percent off regular priced items) utahfacialplastics.com lifetime.com cottonwoodgarage.net redriverhealthandwellness.com gohebervalley.com fearfactoryslc.com mintmadeskincare.com mintsushiut.com justingredients.com FrankieandJess10 code to save 10% modernandchicboutique.com use our code frankieandjess (all lower case) flydancefitness.com odysseydance.com https://linktr.ee/snappopparty?utm_source=linktree_profile_share<sid=20cc5532-145f-4781-997b-f40dfc75d353 Learn more about your ad choices. Visit megaphone.fm/adchoices