AI Marketing Experts Podcast

AI Marketing Experts

AI Marketing Experts is your backstage pass to the future of marketing. Hosted by a powerhouse crew of AI-savvy entrepreneurs—Chris Hunter, Jennifer Crego, Brad Killgore, Laura Sutherly, and John Clendenning—this weekly show unpacks the tools, trends, and real-world applications of artificial intelligence in digital marketing. From next-gen automations and smart funnels to creative content, data-driven strategies, and behind-the-scenes interviews with the minds shaping the space—we explore what’s working right now. Whether you’re a marketer, agency owner, or growth-minded entrepreneur, you’ll walk away with actionable insights to stay ahead of the curve. 👉 New episodes every week. 🎧 Subscribe and geek out with us on Apple, Spotify, or wherever you get your podcasts. 📡 Brought to you by the team who lives at the intersection of AI + ROI.st weblog

  1. 2d ago

    Stop Being the AI Builder — Delegate What Grows Your Business Instead

    #ai #aimarketing #aiforbusiness #businesstools #aileadership #airealworld Who should really own the AI rollout in your business — you, your team, or an outside specialist? As AI transforms how we work, one of the most common frustrations is not just implementing tools, but making sure AI actually solves business problems and doesn’t become another shiny distraction. If your company keeps “dabbling” in AI, starts and stalls projects, or you find yourself building everything (while CEO duties pile up), this episode is a must-listen. Get practical advice for structuring AI responsibilities so adoption moves forward, protects your data, and delivers true business value. Resources & Tools Mentioned: • ChatGPT • Claude • Grok • QuickBooks AI • NotebookLM • AI audits • Centralized AI management workflows ("second brain") • EOS & "quarterly rocks" for AI implementation • Alex Lieberman's "Boss/Bulldozer" framework 00:00 Delegating and finding the right expert 05:41 Balancing Leadership and Management Roles 08:48 Exploring AI in business development 12:44 Hiring external expertise 15:55 Balancing AI implementation and leadership 17:40 Business strategies using AI 23:43 Outsourcing AI skills for growth 26:06 Accountability for AI implementation 30:47 Joining the community resources 31:33 Offering AI audit services Connect with AI Marketing Experts: https://aimarketingexperts.net/ https://www.youtube.com/@AIMarketingExperts https://aimarketingexperts.podbean.com/ Curious how AI agents could actually replace manual work in your business—or just want to see how far automation can go? Like and subscribe, and let us know in the comments: What’s the ONE routine marketing or business task you’d automate first if you had your own army of AI agents?

  2. Sep 8

    Grok Bot Is Powerful — But Most Businesses Are Using It Wrong

    #ai #aitools #aiforbusiness #smallbusinessmarketing #onlinemarketing #automation Ready to stop drowning in busywork and tap into the next evolution of productivity? AI-powered agents are no longer just hype—they’re practical, always-on "teammates" taking on real-world tasks for marketers, agencies, and small business owners. Imagine automating the boring, repetitive work that eats up your day—without hiring another person. In this episode, the team demystifies the latest on GrokBot, agentic systems, and why the arms race in next-gen AI agents is moving way faster than you think. Hear how business leaders are actually using AI tools like GrokBot, discuss what separates the user-friendly platforms from complicated tech, and debate the future of in-house versus cloud AI for security and control. If you want actionable AI ideas and honest feedback (not just hype), this is the episode. Resources & Tools Mentioned: • GrokBot by xAI • OpenCLAW • Claude (Anthropic) • Gemini (Google) • Hermes • ChatGPT • Composio • HighLevel • GenSpark / Gemspar • Project management platforms • API integrations • Apple local LLM (discussed conceptually) • Secure cloud and device-based AI agents Connect with AI Marketing Experts: https://aimarketingexperts.net/ https://www.youtube.com/@AIMarketingExperts https://aimarketingexperts.podbean.com/ 00:00 Upcoming AI Marketing Trends 03:11 Using AI as an answer engine 08:19 Trying out a new platform 11:09 Connecting Arnold bot to Google Gemini 15:01 Explaining GroqBot's capabilities 17:43 GrokBot rollout and user control 20:41 New Mac features and strategy 24:39 Big corporations handling AI data 27:55 Making AI decisions and integrations 30:08 Chat about AI and bots Curious how AI agents could actually replace manual work in your business—or just want to see how far automation can go? Like and subscribe, and let us know in the comments: What’s the ONE routine marketing or business task you’d automate first if you had your own army of AI agents?

  3. Sep 1

    The Race Is On: What Your Business Needs to Know Right Now

    #ai #aiforbusiness #aitools #smallbusinessmarketing #digitalmarketing #marketingstrategy   Platform wars are heating up. With AI tools evolving at warp speed, how do you choose the right platform—and avoid falling behind?   If you’ve ever felt overwhelmed by the endless stream of AI updates, new features, and shiny tools, you’re not alone. Every week, it seems like ChatGPT, Claude, Gemini, GrokBot, Perplexity, and an army of AI platforms are battling for your attention (and subscription dollars). Should you jump ship, double down on one tool, or spread your bets?   This episode of AI Marketing Experts dives deep into the current landscape of practical AI for business owners and marketing pros. The panel unpacks the pros and cons of leading AI platforms, shares real-world workflows for small teams, and highlights smart strategies for leveraging AI—without getting locked into a single provider.   Resources & Tools Mentioned:   • ChatGPT • Claude & Claude Cowork/Code • Gemini & Gemini Spark/Teams • GrokBot & xAI (formerly Twitter’s Grok) • Perplexity • GenSpark • Second Brain systems (Google Docs, folders, Obsidian, RAG) • AI skill and prompt libraries   00:00 Discussing AI platform wars 05:21 Exploring Gemini and GenSpark tools 07:40 Discussing AI expertise and collaboration 12:22 Choosing an AI platform 13:24 Developing and Using Skill Libraries 18:56 Balancing Productivity with Different Tools 20:42 Slowing down to focus goals 25:00 Building and Testing AI Systems 29:27 Importance of community networking 32:09 Implementing AI in Business Calls 33:59 Discussing GrokBot and platform choices   Connect with AI Marketing Experts: AI Marketing Experts: https://aimarketingexperts.net/ YouTube: https://www.youtube.com/@aimarketingexperts PodBean: https://aimarketingexperts.podbean.com/   Like what you heard? Hit like, subscribe, and share the episode. Have a question for the hosts? Drop a comment: Are you updating your content strategy in light of AI watermark regulations—or staying the course? Let us knohttps://localagencystudio.com/home-service/oto2/w how you’re navigating the changes!

  4. Aug 28

    Surviving the AI Content Watermark Era: Tips for Marketers

    #ai #aimarketing #aicontent #digitalmarketing #airegulation #searchengineoptimization Is your AI-generated content about to get flagged—and possibly penalized—by search engines? With new EU rules forcing major AI tools to embed hidden watermarks in content, there’s a lot of confusion and concern for anyone relying on AI for blogs, website copy, or marketing assets. This episode breaks down exactly what’s happening, what it means for SEO, and how you can future-proof your content strategy. If you use ChatGPT, Claude, Gemini, or any leading AI writing tool, you need to understand how mandated watermarks and disclosure requirements could impact your rankings, visibility, and credibility. The wrong approach could get your content deprioritized or even deindexed, but the right strategy keeps you competitive—and compliant. Resources & Tools Mentioned: • ChatGPT • Claude • Gemini • OpenAI • YouTube’s AI disclosure tools • Perplexity (discussion example) • AI content workflows • EU Artificial Intelligence Act 00:00 AI content watermarking concerns 04:36 AI-generated content and its challenges 08:16 Debating AI vs human content creation 11:17 Google's content quality standards 15:36 AI-generated content growth 17:20 Early internet challenges and evolution 22:52 AI's impact on student essays 24:24 Avoiding customer mistrust 27:23 AI-generated phone call scams 33:18 Upcoming training courses and community updates Connect with AI Marketing Experts: AI Marketing Experts: https://aimarketingexperts.net/ YouTube: https://www.youtube.com/@aimarketingexperts PodBean: https://aimarketingexperts.podbean.com/ Like what you heard? Hit like, subscribe, and share the episode. Have a question for the hosts? Drop a comment: Are you updating your content strategy in light of AI watermark regulations—or staying the course? Let us know how you’re navigating the changes!

  5. Aug 28

    AI Subscription Overload: Streamlining Tools to Save Money

    #ai #ainews #aiforbeginners #airesearch #aitools  Ever feel like you’re drowning in AI subscriptions—or paying for tools you barely use? Many business owners and marketers jump on every shiny new AI platform, only to end up with “death by a thousand subscriptions.” Worse yet, these monthly or annual fees add up fast, draining your budget without delivering real results. This episode takes you inside the real-world challenge of managing your growing list of AI tools and subscriptions. Whether you’re testing the latest software, picking up AppSumo deals, or adding “enhanced” AI features to every platform, it’s easy to lose track of what you actually need—and what’s eating up resources behind the scenes. Resources & Tools Mentioned: • ChatGPT • Claude (including Claude Code) • Gemini (Google Workspace/Notebook) • GenSpark • Manus • GenAI • Perplexity • Zed AI / GLM • Opus / Sonnet / Fable (AI models) • Cowork • ClickUp • Slack (AI add-ons) • AppSumo • Google Calendar (reminders) • AI subscription/usage monitoring workflows Links: AI Marketing Experts: https://aimarketingexperts.net/ YouTube: https://www.youtube.com/@aimarketingexperts PodBean: https://aimarketingexperts.podbean.com/ Tap like and subscribe if you’re ready to trim the AI subscription bloat! In the comments, share: What’s one AI tool or subscription you discovered you’re not using—and what’s your strategy for keeping your tech stack lean and focused?

  6. Aug 28

    Small Business Owners: How to Respond to AI’s Impact on Your Team

    #ai #aimarketing #aiforbusiness #marketingstrategy #digitaltransformation #futureofwork Is AI quietly eliminating jobs in your industry—or giving you the edge to outpace your competition? This episode dives into one of the most urgent topics facing small business owners, agency leaders, and marketers: how artificial intelligence is transforming roles, workflows, and opportunities in every business, not just marketing firms. Join Brad, Jen, and John for an unfiltered conversation about where AI is really making cuts, which jobs are truly at risk, and what new roles are emerging. You’ll get practical advice on how to audit your workflows, retrain your team, and seize the “AI equalizer” moment—before your competitors do. Agency owners, consultants, entrepreneurs, and business pros: whether you’re rethinking your agency’s org chart or looking to streamline a small team, this episode reveals exactly how AI is changing content creation, design, web development, lead follow-up, and strategic planning. It’s not hype—just actionable insight into how you can future-proof your career or business. Key Lessons Covered: - AI job impact: which roles are quietly being cut, and how to spot the signs. - Marketing org charts: how agencies and businesses are restructuring for AI. - AI upskilling: why retraining trumps replacement for most creative and technical roles. - Execution vs. strategy: how to move from routine tasks to higher-value strategic work. - Copywriting & design: how creative roles are evolving with AI tools. - Web development: why WordPress specialists must become “AI curious” to stay relevant. - Sales follow-up: using AI to quote faster and win more deals before competitors catch up. - Operational audits: simple methods to find which team tasks are ready for AI automation. - AI as the great equalizer: leveling the playing field for small businesses against big competitors. - Human in the loop: why judgment and strategic direction remain essential. - First-mover advantage: compressing years of change into months—how to get ahead now. - Team buy-in: how to address fear, encourage learning, and lead through uncertainty. 00:00 AI's impact on marketing jobs 06:14 AI's impact on cleaning industry 07:42 Impact of AI on Jobs 10:58 AI strategy and competitive advantage 17:12 Future of Work and Automation 18:20 AI and business strategy alignment 24:02 Discussing AI's Role in Content Strategy 28:10 Automating web design with AI 29:42 Web design strategy consultation 35:15 Balancing AI and Human Roles 39:36 AI Marketing Experts community info 41:01 Episode wrap-up and reminders Resources & Tools Mentioned: • ChatGPT • Claude • Gemini • Jasper/Jarvis (AI content assistants) • WordPress • CRM and marketing automation systems • Marketing triage agent • Split testing and analytics platforms • Workflow and SOP audits Connect with AI Marketing Experts: https://aimarketingexperts.net/learning-hub/ AI Marketing Experts: https://aimarketingexperts.net/ Links: YouTube: / @aimarketingexperts PodBean: https://aimarketingexperts.podbean.com Like, subscribe, and share your experience: Have you performed a content audit lately? What’s been your biggest challenge in making sure your AI-powered marketing stays authentic and effective? Let us know in the comments!

  7. Aug 28

    Google’s Mass Content Deletion: Is Your AI-Generated Content at Risk?

    #ai #aiforbusiness #contentmarketing #aitools #smallbusiness #digitalmarketing Is your content at risk of being wiped out? Major platforms are deleting millions of low-quality, AI-generated posts and reviews—what some marketers call “AI slop.” If you’re relying on automated content, you might be gambling with your SEO, brand trust, and even risk hefty penalties. This episode zeroes in on a digital reckoning for marketers, agency owners, and business leaders: how to avoid the AI-generated content purge and stand out with real, authentic communication. Discover what constitutes “AI slop,” what triggers platform takedowns, and how businesses can adapt new AI workflows without sacrificing quality or voice. If you want your business’s digital presence to thrive as AI evolves—and want to avoid hidden pitfalls—this episode is for you. Inside This Episode: - AI slop: how platforms are detecting and deleting fake or low-value content. - Content audits: running prompts through tools like Cowork or Manus to identify weak pages. - Authentic voice: feeding your own writing to AI for more natural, on-brand results. - Reviews and testimonials: turning genuine customer stories into marketing assets. - Human in the loop: why manual oversight is essential, even with advanced AI agents. - Google’s crackdown: what the May SEO update means for small business websites. - The risk of gaming the system: how quick-fix tactics backfire with modern algorithms. - Storytelling at scale: using your real-world case studies and client wins in your content. - Video authenticity: how simple phone videos can break through the AI noise. 00:00 Discussing AI content issues 05:38 Improving AI-generated content 09:07 Authenticity in online content 12:37 Using AI to Write Case Studies 14:04 Using AI for content creation 17:31 FTC penalties for fake reviews 21:17 Gaming SEO with Blogging Strategies 24:25 Educating clients on content integrity 30:36 Creating a content library with AI 31:27 Creating blogs and reviewing content Next steps: practical action plans for agencies and SMBs to clean up and future-proof their content. Resources & Tools Mentioned: • ChatGPT • Google • Reddit • Manus • Cowork • AI content workflows • AI agents for voice/style matching Connect with AI Marketing Experts: https://aimarketingexperts.net/learning-hub/ AI Marketing Experts: https://aimarketingexperts.net/ Links: YouTube: / @aimarketingexperts PodBean: https://aimarketingexperts.podbean.com Like, subscribe, and share your experience: Have you performed a content audit lately? What’s been your biggest challenge in making sure your AI-powered marketing stays authentic and effective? Let us know in the comments!

  8. Aug 28

    Why Your Next Customer Might Be AI—And How to Win the Algorithm War

    #ai #aiforbusiness #digitalmarketing #searchengineoptimization #smallbusiness #aitools  AI isn’t just recommending your website. Soon, it may be your next customer. What happens when AI agent browsers—not humans—visit your site, scan your content in seconds, and decide if you even make the shortlist? For small business owners, marketers, and agency leaders, this episode digs into what it takes to future-proof your website for both people and the bots making buying decisions. If a customer never clicks, scrolls, or even sees your webpage, will AI still choose you? Don’t risk being invisible just because you ignored the new digital gatekeepers. This week, Brad Killgore and the AI Marketing Experts roundtable break down how zero-click search, agentic workflows, and AI-powered browsers are changing who your site is really for. They reveal what Google’s latest changes mean for authentic, locally-relevant content, and what happens to businesses that ignore the real transformation underway. Hear war stories from the front lines—a site losing 80% of its web traffic practically overnight; whole segments missing out because they have no easy way for AI to request a quote; websites left untouched for years and now invisible to both humans and algorithms. What You’ll Learn in This Episode: - AI-driven website traffic: why your next visitor may not be human. - Zero-click search: how AI is delivering answers before customers see your site. - Website conversion: tips for boosting both human and AI “recommendations.” - Authenticity & local storytelling: why personal stories and real details win with algorithms. - Content structure: how FAQs, schema, and site architecture help bots pick you. - Quoting automation: making sure your site can supply instant answers and estimates. - Local SEO: keeping profiles, listings, and reviews fresh for AI ranking. - Multi-platform reputation: how reviews from Yelp, Facebook, and others shape AI choices. - Brand mentions: using city+brand signals to stay visible in agentic search. - AI content myths: why hit-the-button, generic output won’t cut it after Google’s May 8 update. - Website updates: why you need fresh content, not just a pretty design. - Agency-client workflow: how to get your unique voice and experience onto your site. 00:00 Rise of AI in Web Search 05:35 Discussing premium vs. discount models 09:24 Importance of optimizing websites 12:30 Discussing local SEO and pricing strategy 15:48 Importance of updating your website 16:41 Updating outdated websites 20:50 Algorithm changes for content ranking 23:08 Prioritizing authentic website content Resources & Tools Mentioned: • Google Business Profile • Google Search and zero-click features • ChatGPT-powered browsers and agents • Schema markup • Local SEO strategy • AI-powered site rebuild workflows Follow & Subscribe: 🎧 Podbean: https://aimarketingexperts0.podbean.com/ 📺 YouTube: / @aimarketingexperts

Ratings & Reviews

3
out of 5
2 Ratings

About

AI Marketing Experts is your backstage pass to the future of marketing. Hosted by a powerhouse crew of AI-savvy entrepreneurs—Chris Hunter, Jennifer Crego, Brad Killgore, Laura Sutherly, and John Clendenning—this weekly show unpacks the tools, trends, and real-world applications of artificial intelligence in digital marketing. From next-gen automations and smart funnels to creative content, data-driven strategies, and behind-the-scenes interviews with the minds shaping the space—we explore what’s working right now. Whether you’re a marketer, agency owner, or growth-minded entrepreneur, you’ll walk away with actionable insights to stay ahead of the curve. 👉 New episodes every week. 🎧 Subscribe and geek out with us on Apple, Spotify, or wherever you get your podcasts. 📡 Brought to you by the team who lives at the intersection of AI + ROI.st weblog

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