Unbranded with Nick Ridpath

Nick Ridpath

Unbranded with Nick Ridpath is a podcast about having real conversations with real coaches about training and performance. Nick works with general population clients, busy high-achieving professionals, and collegiate and professional athletes — D1, NFL, UFC — and shares the same evidence-based principles he uses with them, applied for coaches and people who take their training seriously. Practical insights that work, without the fluff.

  1. 3d ago

    E34: Why Hard Work Isn’t Working

    At some point, trying harder stops being the answer. Once you’re already training hard and consistently, the next jump in progress comes from getting better at directing that effort. Nick breaks down why more advanced training requires more intentionality, using glute training as the main example—from building the skills to hinge, stabilize, and produce force to progressing toward B-stance RDLs, single-leg work, and walking lunges. Then he gets into a Q&A covering the best glute exercises, sore elbows during dumbbell RDLs, the StairMaster, programming around movement biases, coaching habits, and what he’d be doing if he weren’t a coach. Timestamps: 0:00 — Why Nick is useless after 6 p.m. 1:56 — Hitting 1,000 YouTube subscribers and almost getting his foot crushed 6:20 — Why hard work eventually stops being enough 10:59 — Progressing clients and building higher-level training skills 14:57 — What actually drives better glute training 20:05 — How to progress someone from basic hinges to single-leg RDLs 26:09 — Q&A: Are walking lunges the GOAT glute exercise? 30:51 — Q&A: Sore elbows from heavy dumbbell RDLs 35:34 — Q&A: Why use the StairMaster? 37:42 — Q&A: Programming around movement biases 42:17 — Q&A: What works vs. what coaches do out of habit 46:55 — Why coaches need their ideas challenged 49:19 — Q&A: What Nick would do if he weren’t a coach 51:34 — Who’s taller: Brandon or Jordan? https://www.instagram.com/nickridpath_/ Support the show: Online Coaching: https://w1c6llku20e.typeform.com/to/NDrtbAgC Join the newsletter: https://www.unbranded-performance.com/newsletter Pre-Script Level 1 Questions: https://calendly.com/nridpath-pre-script/pre-script-advisor-call Advisory Services for Coaches: https://w1c6llku20e.typeform.com/to/NDrtbAgC Spoken Nutrition (15% Off): https://spokennutrition.com/NICKRIDPATH_ (Use Code: NICKRIDPATH_)

    E34: Why Hard Work Isn’t Working
  2. Sep 28

    E33: Why a Good Program Still Gets Bad Results

    A good program on paper doesn’t guarantee good results. This week I’m talking about what happens after you write the program. The exercises might fit the client’s goals, schedule, and skill level, but are they doing them the way you intended? Are they training hard enough? And when something hurts or progress stalls, do you actually know why? A friend of mine had a client report shoulder pain during front raises. He’d specified a neutral grip, put it in the demo, and given her the instructions. When he finally got a video, she was using a pronated grip. That’s a small example of how much can change between writing a program and having someone execute it. I get into using video and feedback before swapping exercises, building movement quality and effort together, and knowing when to push the logbook. I also talk about the Jaxson Dart injury takes, my fantasy football team falling apart, and the scooter powered wheelchair I saw in Playa del Carmen. Timestamps 00:00 Last week’s unedited upload, becoming a sauna guy, and fantasy football 05:15 Jaxson Dart’s injury and the problem with claiming one movement habit could have prevented it 11:00 A scooter powered wheelchair in Mexico, my Spanish dubbed YouTube video, and the Elevated Coaching Systems workshop 13:45 Why a good program can still get bad results 22:30 The front raise story: why I ask for video before changing a client’s program 29:00 Movement quality, effort, and when to push the logbook 36:45 What makes a program good, and how coaching keeps it working If you enjoy the show, subscribe wherever you listen, leave a review, and share this episode with someone who coaches. https://www.instagram.com/nickridpath_/ Support the show: Online Coaching: https://w1c6llku20e.typeform.com/to/NDrtbAgC Advisory Services for Coaches: https://w1c6llku20e.typeform.com/to/NDrtbAgC Pre-Script Level 1 Questions: https://calendly.com/nridpath-pre-script/pre-script-advisor-call Spoken Nutrition (15% Off): https://spokennutrition.com/NICKRIDPATH_ (Use Code: NICKRIDPATH_)

    E33: Why a Good Program Still Gets Bad Results
  3. Sep 21

    E32: How to Get More Out of Less Time in the Gym

    A shorter workout doesn’t have to be a throwaway workout—but you need a better strategy than cramming an 80-minute program into 40 minutes. I break down how to get more out of limited training time by cutting redundant exercises, choosing equipment that lets you train hard quickly, making your warm-up productive, and strategically using supersets, drop sets, rest-pause sets, and shorter rest periods. I also explains why the popular “you only need two sets” approach works for advanced lifters but may shortchange people who haven’t developed the movement quality or effort needed to make those sets count. Timestamps: 00:00 Caffeine culture and why you can’t out-caffeinate bad sleep 04:13 Why “you only need two sets” doesn’t work for everyone 16:00 How to get more out of less time in the gym 18:13 Choosing exercises when time is limited 22:16 Turning isolation exercises into your warm-up 27:30 Minimum effective dose and training for maintenance 29:20 Using supersets without ruining your workout 33:20 Drop sets, rest-pause sets, and training density 36:47 How long you actually need to rest between sets 40:16 Matching your training split to your schedule https://www.instagram.com/nickridpath_/ Support the show: Online Coaching: https://w1c6llku20e.typeform.com/to/NDrtbAgC Join the newsletter: https://www.unbranded-performance.com/newsletter Pre-Script Level 1 Questions: https://calendly.com/nridpath-pre-script/pre-script-advisor-call Advisory Services for Coaches: https://w1c6llku20e.typeform.com/to/NDrtbAgC Spoken Nutrition (15% Off): https://spokennutrition.com/NICKRIDPATH_ (Use Code: NICKRIDPATH_)

    E32: How to Get More Out of Less Time in the Gym
  4. Sep 14

    E31: Stop Blaming Your Ankle Mobility for Your Ugly Squats

    This conversation details Nick going solo again — a podcast-numbers scare, a shout-out to the YouTube channel closing in on 1,000 subscribers, and a rant on the Instagram comment section "experts" who argue confidently about topics they don't train in. He uses that to break down why "stability" has become a buzzword — and where base of support, load, and skill actually do change how stable you are — plus where AI is genuinely useful for a coaching business (organizing your schedule, emails, and content ideas) and where it's a trap (writing your actual content for you). From there it's a full teaching segment built around real client questions: why a client who supposedly "lacks ankle mobility" almost never actually has an ankle problem, how bar position and center of mass change what it takes to hit squat depth, and how to progress or regress a Bulgarian split squat when someone can't stabilize on one leg. He closes with shin splints — why it's a load-management problem before it's ever a mobility one. https://www.instagram.com/nickridpath_/ Support the show: Online Coaching: https://w1c6llku20e.typeform.com/to/NDrtbAgC Join the newsletter: https://www.unbranded-performance.com/newsletter Pre-Script Level 1 Questions: https://calendly.com/nridpath-pre-script/pre-script-advisor-call Advisory Services for Coaches: https://w1c6llku20e.typeform.com/to/NDrtbAgC Spoken Nutrition (15% Off): https://spokennutrition.com/NICKRIDPATH_ (Use Code: NICKRIDPATH_)

    E31: Stop Blaming Your Ankle Mobility for Your Ugly Squats
  5. Sep 7

    E30: Quality Over Quantity

    $85 bag of coffee beans, a bring-your-own-seatbelt gym rant, and why your posture probably isn't the problem you think it is. He opens with a London recap (Prescript seminar, a cursed British Airways flight, and what teaching a room full of students still teaches him) and a quick AI-in-coaching update after testing the new ChatGPT model. Then it's into the meat of the episode: a physics-class analogy (scalar vs. vector) for why training quality matters more than the numbers in your logbook, how to actually calibrate proximity to failure instead of just guessing, and why novice vs. high-effort-low-quality clients need completely different approaches. From there, Nick tears into a guy who brought his own seatbelt to strap into a seated hamstring curl — and uses it to explain why machines aren't "non-functional" and what internal stability actually means. He breaks down the torque physics behind the blood-pressure-cuff trend, calls out the "fragileista" corrective-exercise crowd that turns normal posture into a manufactured pathology, fact-checks a YouTube comment claiming you should always depress your scapula, and explains why "weak low traps / dominant upper traps" and classic upper-cross-syndrome framing oversimplify what's actually a motor-control and variability issue. No guest this week — just Nick, unscripted, working through a physics-class analogy and a full mailbag of coaching pet peeves. Timestamp markers ~00:00 — Coffee snobbery, an $85 bag of beans, and why he's not sweating AI replacing coaches (yet)~07:09 — London/Prescript recap: a cursed flight and what teaching an L3 seminar still teaches him~11:05 — Scalar vs. vector: the physics analogy for why training quality beats chasing numbers~22:19 — The guy who brought his own seatbelt to the gym — and why isolation machines aren't the problem~28:10 — The "fragileista" PT trend, debunking a YouTube comment on scapular depression, and why upper cross syndrome oversimplifies posture https://www.instagram.com/nickridpath_/ Support the show: Online Coaching: https://w1c6llku20e.typeform.com/to/NDrtbAgC Pre-Script Level 1 Questions: https://calendly.com/nridpath-pre-script/pre-script-advisor-call Advisory Services for Coaches: https://w1c6llku20e.typeform.com/to/NDrtbAgC Spoken Nutrition (15% Off): https://spokennutrition.com/NICKRIDPATH_ (Use Code: NICKRIDPATH_)

    E30: Quality Over Quantity
  6. Aug 31

    E29: AI Hype, Glute-Tie-In Myths, and Free Weights vs. Machines: Solo Q&A

    Back solo again, this time gearing up for a trip to London for a Prescript seminar. Opening with why he still travels to learn six years into his career, even as an experienced coach. From there it's rant, then Q&A: why he doesn't overthink how he sounds on the mic, why "get rich" marketing aimed at coaches misses the point, why postural assessments and the "glute-hamstring tie-in" are mostly pseudoscience, and where AI is actually useful in a coaching business (and where it very much isn't). Then it's into the mailbag: when to use free weights vs. cables vs. machines and why, how to fix poor lat engagement on hinge patterns, what day one with a new 50+, out-of-shape client should actually look like, the best cues and constraints for clients who struggle with rows and pulls, his favorite and least favorite parts of being a trainer, and simple, practical nutrition and meal-timing strategies for general population clients. If you enjoy the show, please subscribe on Spotify or wherever you listen, and share it with a friend — it helps a ton. https://www.instagram.com/nickridpath_/ Support the show: Online Coaching: https://w1c6llku20e.typeform.com/to/NDrtbAgC Pre-Script Level 1 Questions: https://calendly.com/nridpath-pre-script/pre-script-advisor-call Advisory Services for Coaches: https://w1c6llku20e.typeform.com/to/NDrtbAgC Spoken Nutrition (15% Off): https://spokennutrition.com/NICKRIDPATH_ (Use Code: NICKRIDPATH_)

    E29: AI Hype, Glute-Tie-In Myths, and Free Weights vs. Machines: Solo Q&A
  7. Aug 24

    E28: Dr. Dwayne Jackson on Gut Health, GLP-1s, and the Muscle-Building Myths That Won't Die

    Nick sits down with Dr. Dwayne Jackson, a PhD in exercise physiology, former pro motocross racer, and former bodybuilder, for a wide-ranging, no-filter conversation. They start with Dwayne's path from pro motocross and Bombardier Sea-Doo racing into bodybuilding and academia, then get into why building muscle was never really about a big caloric surplus, how bodybuilding's drug culture has shifted since the 90s, and why open-class bodybuilders are getting sick at a higher rate than classic physique guys. From there it's a deep dive into coaching. They cover the #1 mistake trainers make with weight-loss clients (nutrient-poor, fiber-poor "macro dense" diets that wreck gut health), how driving calories too low blunts hunger and satiety hormones and triggers RED-S, and what "food noise" actually is neurologically. Dwayne breaks down what the research says about GLP-1 drugs (appetite, addiction pathways, comparisons to bariatric surgery) and the specific dietary groundwork coaches need before putting a client on one. They close on blood work most doctors don't order by default (ApoB, free T3, SHBG, hsCRP), fixing blood pressure through stress and movement rather than meds, what "good" gut health actually looks like, and why fiber and probiotic marketing hype is mostly noise. Dr. Dwayne Jackson holds a PhD in exercise physiology, is a former pro motocross racer and Sea-Doo world championship competitor, and has competed in bodybuilding since age 17. He teaches the Pre-Script nutrition and body composition course, has formulated supplements for multiple companies, and serves as resident doc on the IFBB PRO podcast. Timestamps:09:34 Why "surplus" is a myth: building muscle without a massive bulk21:43 The #1 mistake coaches make with weight-loss clients27:38 Food noise, GLP-1s, and the neuroscience of appetite38:49 The blood work your doctor probably isn't ordering49:51 Fixing blood pressure without meds: movement, stress, and the salt myth Follow Dr. Dwayne Jackson: https://www.instagram.com/drdnjackson/ If you enjoy the show, please subscribe on Spotify or wherever you listen, and share it with a friend, it helps a ton. Support the show: Online Coaching: https://w1c6llku20e.typeform.com/to/NDrtbAgC Pre-Script Level 1 Questions: https://calendly.com/nridpath-pre-script/pre-script-advisor-call Advisory Services for Coaches: https://w1c6llku20e.typeform.com/to/NDrt Spoken Nutrition (15% Off): https://spokennutrition.com/NICKRIDPATH_ (Use Code: NICKRIDPATH_)

    E28: Dr. Dwayne Jackson on Gut Health, GLP-1s, and the Muscle-Building Myths That Won't Die
  8. Aug 17

    E27: Trading Mass for Athleticism with Will Carter

    For 15 years, Will Carter built his identity around getting as big as possible. Now he's training for a half marathon. Nick sits down with Will Carter, owner of No Limits Fitness in Monroe, NC and a longtime natural bodybuilder, to talk about why he's stepping back from bodybuilding and shifting toward more athletic, general-fitness training. Will lays out the real reasons: he's likely near his genetic ceiling as the sport's top tier keeps getting bigger, and prep is starting to cost him time and energy with his kids that he's no longer willing to give up. They dig into what "athletic training" actually means beyond the buzzword, why bodybuilders and strength coaches both train from bias, and why chasing size stopped being worth it for him. Along the way: the natural bodybuilding transparency debate (Liver King gets named directly), how much genetics actually separates the enhanced from the gifted, gym owner chaos stories (yes, someone bit a pec deck pad), and a rundown of which gym equipment brands are worth the money. Timestamps: 5:49 Gym owner chaos, people biting pec deck pads and breaking in after hours 15:14 Keeping members happy vs doing what's actually right, the shirtless training policy 19:11 Body dysmorphia and why Will is stepping back, sleep, family, and hitting his genetic ceiling 26:46 What "athletic training" actually means 41:14 Liver King, fake natties, and how much genetics really matters 47:21 Rapid fire, best and worst gym equipment brands Follow Will Carter: https://www.instagram.com/willcarternlf/ If you enjoy the show, please subscribe on Spotify or wherever you listen, and share it with a friend, it helps a ton. Support the show: Online Coaching: https://w1c6llku20e.typeform.com/to/NDrtbAgC Pre-Script Level 1 Questions: https://calendly.com/nridpath-pre-script/pre-script-advisor-call Advisory Services for Coaches: https://w1c6llku20e.typeform.com/to/NDrt Spoken Nutrition (15% Off): https://spokennutrition.com/NICKRIDPATH_ (Use Code: NICKRIDPATH_)

    E27: Trading Mass for Athleticism with Will Carter

Ratings & Reviews

5
out of 5
4 Ratings

About

Unbranded with Nick Ridpath is a podcast about having real conversations with real coaches about training and performance. Nick works with general population clients, busy high-achieving professionals, and collegiate and professional athletes — D1, NFL, UFC — and shares the same evidence-based principles he uses with them, applied for coaches and people who take their training seriously. Practical insights that work, without the fluff.

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