Children's Book Marketing Made Easy

Harleigh Manske | Children’s Book Marketing & Self-Publishing Coach

The Children’s Book Marketing Made Easy Podcast helps self-published children’s book authors grow their audience, increase book sales, and build a profitable publishing business using simple, organic strategies. Hosted by full-time award-winning Author and Illustrator Harleigh Manske, each episode shares actionable tips for Amazon KDP, email list growth, and consistent traffic—adapted from high-value YouTube content for learning on the go.

  1. 3d ago

    24: Successfully Market Amazon KDP Children’s Books as an Introvert

    In this episode of Children’s Book Marketing Made Easy, Harleigh shares five ways to successfully market your Amazon KDP children's book as an introvert, without constantly showing your face, posting on social media every day, making phone calls, or putting yourself into situations that feel completely outside of your comfort zone.  From optimizing your Amazon listing so your book can be discovered organically to building a website and email list that you actually own, Harleigh breaks down marketing strategies that can continue working behind the scenes. She also shares how reaching out to children's book influencers, read-aloud YouTube channels, bookstores, libraries, schools, and other local organizations can get your book in front of new audiences, even if you'd much rather send an email than pitch yourself in person.    You don't have to become an extrovert to successfully market your children's book. You can do these strategies from home and use them to consistently get your books in front of more potential readers. What You’ll Learn  5 children's book marketing strategies that are perfect for introverts Why every self-published children's book author should have their own website How to pitch bookstores, libraries, schools, gift shops, and other organizations entirely through email How to market your books through email without showing your faceWatch the Original YouTube Video If you prefer a visual walkthrough, you can watch the original video here:https://youtu.be/Fe1jqwKU6uQ?si=bPT0x5l4ZAyf2DY6 Work With Me + Resources Book a 1:1 Coaching Call with Me:[60 Minute Zoom Call][40 Minute Zoom Call]Join My Signature Membership Program to Publish, Launch, and SCALE Your Children's Book Publishing Business: Author Growth RoadmapGet Free Traffic + Book Sales:Free Traffic Formula Mini Course Links Mentioned: Publisher Rocket (Find the Best Amazon KDP Keywords + Categories)How to Find the Best Amazon KDP Categories + Keywords (Video)How to Create a FREE Author Website Using Canva (Video Playlist)How to Build an Email List as a Children's Book Author (Video)Do You Need an ISBN for Your Children's Book? (Video) Free Resources for Children's Book Authors Children's Book Marketing GuideInstagram Content PlannerBook Launch Team Checklist + Email TemplatesFree Publish a Children's Book on Amazon KDP CourseFree Children's Book Formatting Course Connect If you found this episode helpful, consider following the podcast, leaving a review, and sharing it with another children’s book author.

  2. Aug 31

    23: $300 in Children's Book Sales in 3 Hours (Here's How I Did It)

    In this episode of Children’s Book Marketing Made Easy, Harleigh shares how she made $300 in children's book sales in just three hours at a local farmers market, without running ads, hard-selling, or needing a massive crowd. She breaks down what made this particular event so successful and why in-person selling has become such an important part of her children's book business.  Harleigh walks through the three things she believes made the biggest difference: creating a simple, branded table setup that doesn't overwhelm shoppers, developing a natural sales pitch that tells the story behind your books, and using small freebies like character stickers to start conversations with families. She also explains why choosing the right event matters just as much as what you do once you're there.   More than anything, this episode shows why getting your books in front of people in real life can create opportunities that go far beyond a single sale, from connecting directly with readers to school visits, wholesale opportunities, and other local connections that can help grow your author business. What You’ll Learn Why sharing your personal author story can help customers connect with your booksHow in-person events can lead to school visits, wholesale accounts, networking, and other opportunities Why connecting with readers face-to-face can be valuable even beyond the sales you make that dayHow to create an elevator pitch that feels genuine instead of salesy Watch the Original YouTube Video If you prefer a visual walkthrough, you can watch the original video here:https://www.youtube.com/watch?v=ilSw069NCtg&t=1s Work With Me + Resources Book a 1:1 Coaching Call with Me:[60 Minute Zoom Call][40 Minute Zoom Call]Join My Signature Membership Program to Publish, Launch, and SCALE Your Children's Book Publishing Business: Author Growth RoadmapGet Free Traffic + Book Sales:Free Traffic Formula Mini Course Free Resources for Children's Book Authors Children's Book Marketing GuideInstagram Content PlannerBook Launch Team Checklist + Email TemplatesFree Publish a Children's Book on Amazon KDP CourseFree Children's Book Formatting Course Connect If you found this episode helpful, consider following the podcast, leaving a review, and sharing it with another children’s book author.

  3. Aug 24

    22: Use this Free eBook Strategy to Rank Children’s Books on Amazon KDP

    In this episode of Children’s Book Marketing Made Easy, Harleigh shares one of her favorite Amazon KDP launch strategies: giving away the eBook version of your children's book for FREE. It might sound counterproductive when your goal is to sell more books, but a strategically planned free eBook promotion can help you generate hundreds of downloads, increase your Amazon visibility, gain reviews, generate Kindle Unlimited page reads, and introduce new readers to the rest of your books. Harleigh breaks down exactly how she uses KDP Select free eBook promotions during launches and relaunches, how she drives traffic to those promotions, and how you can turn a free download into something much bigger for your children's book publishing business. What You’ll Learn  How free downloads can help your children's book gain visibility on Amazon How to drive traffic to your free children's eBook without relying on paid ads Why you should give away your children's eBooks for free during launch week How to set up a free eBook promotion through Amazon KDP SelectIf you prefer a visual walkthrough, you can watch the original video here:https://youtu.be/sIMhlont5lE?si=bTilnexr9a1ZJoQ1 Work With Me + Resources Book a 1:1 Coaching Call with Me:[60 Minute Zoom Call][40 Minute Zoom Call]Join My Signature Membership Program to Publish, Launch, and SCALE Your Children's Book Publishing Business: Author Growth RoadmapGet Free Traffic + Book Sales:Free Traffic Formula Mini Course Free Resources for Children's Book Authors Children's Book Marketing GuideInstagram Content PlannerBook Launch Team Checklist + Email TemplatesFree Publish a Children's Book on Amazon KDP CourseFree Children's Book Formatting Course Connect If you found this episode helpful, consider following the podcast, leaving a review, and sharing it with another children’s book author.

  4. Aug 17

    21: The BEST 2026 Amazon KDP Children’s Book Marketing GROWTH Strategy

    In this episode of Children’s Book Marketing Made Easy, Harleigh shares the exact step-by-step strategy she would use to rebuild her children's book author platform from zero in 2026. If she lost her entire audience tomorrow—including her social media followers, email list, and online communities—this is the marketing system she would use to start over without relying on paid ads or trying to post everywhere at once. Harleigh breaks down how to pair one nurture platform with one growth platform, build an email list you actually own, create a sustainable content schedule, consistently drive traffic to your Amazon books, and turn these individual strategies into a repeatable weekly marketing system. The goal isn't to do more marketing. It's to create a system you can realistically stick with long enough to see results! What You’ll Learn  How to market your children’s book effectively  Strategies to grow your audience and email list  How to choose the right social media platforms based on your strengths A realistic posting schedule for busy children's book authorsWatch the Original YouTube Video If you prefer a visual walkthrough, you can watch the original video here:https://youtu.be/mwKSJ0FhW4U?si=W-0KFNlz0JWFZiqS How to Create an Amazon Affiliate Link for Your Children's BookLearn how to create and use affiliate links when promoting your books on Amazon.https://youtu.be/P4KWuEnY9FI?si=yiRGFVEwvz65jmNb Work With Me + Resources Book a 1:1 Coaching Call with Me:[60 Minute Zoom Call][40 Minute Zoom Call]Join My Signature Membership Program to Publish, Launch, and SCALE Your Children's Book Publishing Business: Author Growth RoadmapGet Free Traffic + Book Sales:Free Traffic Formula Mini Course Free Resources for Children's Book Authors Children's Book Marketing GuideInstagram Content PlannerBook Launch Team Checklist + Email TemplatesFree Publish a Children's Book on Amazon KDP CourseFree Children's Book Formatting Course Connect If you found this episode helpful, follow the podcast, leave a review, and share it with another children’s book author!

  5. Aug 10

    20: Steal This Strategy To Sell More Children’s Books On Amazon

    In this episode of Children’s Book Marketing Made Easy, Harleigh shares one of the biggest shifts that transformed her own children's book business: choosing evergreen book topics that readers search for year after year. Many self-published authors write a story they love and hope readers will find it. While that can work at in-person events, Amazon is a search engine, and books built around evergreen topics, holidays, and seasonal themes often have a much better chance of being discovered. In this episode, Harleigh explains how she applied this strategy to her own bestselling books, why recurring search traffic matters, and how you can build a catalog of children's books that generates consistent sales throughout the year.  What You’ll Learn  Why evergreen book topics often outperform random story ideas on Amazon KDP How Amazon search traffic influences children's book sales  The difference between writing a cute story and creating a marketable book topic How holidays and seasonal themes can generate recurring book sales every yearWatch the Original YouTube Video If you prefer a visual walkthrough, you can watch the original video here:https://youtu.be/EqEsIXV86Rs?si=uLPo7L5no5JThajU Get Publisher Rocket:https://publisherrocket.cartknox.com/buy-rocket?aff=471 Work With Me + Resources Book a 1:1 Coaching Call with Me:[60 Minute Zoom Call][40 Minute Zoom Call]Join My Signature Membership Program to Publish, Launch, and SCALE Your Children's Book Publishing Business: Author Growth RoadmapGet Free Traffic + Book Sales:Free Traffic Formula Mini Course Free Resources for Children's Book Authors Children's Book Marketing GuideInstagram Content PlannerBook Launch Team Checklist + Email TemplatesFree Publish a Children's Book on Amazon KDP CourseFree Children's Book Formatting Course Connect If you found this episode helpful, consider following the podcast, leaving a review, and sharing it with another children’s book author!

  6. Aug 3

    19: 3 Low-Cost Tools to Grow Your Children's Book Publishing Business

    In this episode of Children’s Book Marketing Made Easy, Harleigh shares the three low-cost tools she personally uses to publish, market, and grow her children's book publishing business without wasting money on unnecessary software. Many self-published children's book authors feel pressured to purchase dozens of expensive subscriptions, but the truth is, you only need a few reliable tools to build a successful publishing business.  In this episode, Harleigh explains why Canva, Publisher Rocket, and MailerLite have become essential parts of her workflow, how each tool helps at different stages of the publishing process, and why they're worth the investment. If you're looking to simplify your publishing toolkit while saving time and money, this episode will help you choose the tools that actually move the needle! What You’ll Learn  Which software subscriptions are worth paying for—and which ones you can skip How to save money while building a professional children's book publishing business The tool to help you find better keywords and categories to improve your Amazon visibility and book rankings Watch the Original YouTube Video If you prefer a visual walkthrough, you can watch the original video here:https://youtu.be/T84ld7l2ngY?si=PmmJBaiC-JrHFYiR Links Mentioned Canva:https://www.canva.com/ Publisher Rocket:https://publisherrocket.cartknox.com/buy-rocket?aff=471 MailerLite:https://www.mailerlite.com/?linkId=lp_170762&sourceId=i6zzdno3xb3d&tenantId=mailerlite How to Format a Children's Book in Canva (YouTube):https://youtu.be/PFQnBIednTs?si=d8ZCaR05x8C2aGXa How to Create a Free Author Website in Canva (Playlist):https://www.youtube.com/watch?v=sT71nkqG4uo&list=PLVasjHuqQLsaXCSqtNBZXFQZxxoOc_vXM&index=2 Work With Me + Resources Book a 1:1 Coaching Call with Me:[60 Minute Zoom Call][40 Minute Zoom Call]Join My Signature Membership Program to Publish, Launch, and SCALE Your Children's Book Publishing Business: Author Growth RoadmapGet Free Traffic + Book Sales:Free Traffic Formula Mini Course Free Resources for Children's Book Authors Children's Book Marketing GuideInstagram Content PlannerBook Launch Team Checklist + Email TemplatesFree Publish a Children's Book on Amazon KDP CourseFree Children's Book Formatting Course Connect If you found this episode helpful, consider following the podcast, leaving a review, and sharing it with another children’s book author!

  7. Jul 27

    18: Here's Why Your Amazon KDP Children's Book Isn't Selling

    In this episode of Children’s Book Marketing Made Easy, Harleigh breaks down the five biggest reasons why children's books fail to make sales on Amazon and, more importantly, how to fix them. Many self-published authors assume Amazon is the problem when their books aren't selling, but often it's a handful of small issues that are preventing readers from clicking the "Buy Now" button. In this episode, Harleigh walks through the most common mistakes she sees during coaching calls, from weak book covers and unclear book topics to poor Amazon descriptions, a lack of reviews, and ineffective marketing. If your children's book isn't getting the sales you hoped for, this episode will help you identify what's holding it back and the practical steps you can take to improve your results.  What You’ll Learn  The five biggest reasons children's books don't sell on Amazon The importance of marketing your book outside of Amazon Beginner-friendly ways to drive more traffic to your book listing Small changes that can make a big difference in your Amazon KDP salesWatch the Original YouTube Video If you prefer a visual walkthrough, you can watch the original video here:https://youtu.be/6YBMeWZfRSU?si=hpa62g3l_LnZ0wiR Work With Me + Resources Book a 1:1 Coaching Call with Me:[60 Minute Zoom Call][40 Minute Zoom Call]Join My Signature Membership Program to Publish, Launch, and SCALE Your Children's Book Publishing Business: Author Growth RoadmapGet Free Traffic + Book Sales:Free Traffic Formula Mini Course Free Resources for Children's Book Authors Children's Book Marketing GuideInstagram Content PlannerBook Launch Team Checklist + Email TemplatesFree Publish a Children's Book on Amazon KDP CourseFree Children's Book Formatting Course Connect If you found this episode helpful, consider following the podcast, leaving a review, and sharing it with another children’s book author!

  8. Jul 20

    17: How to Build Launch Momentum for Your Amazon KDP Children's Book

    In this episode of Children’s Book Marketing Made Easy, Harleigh shares how to build excitement and momentum before your children's book is published so you can launch with more visibility, reviews, and sales from day one! One of the biggest mistakes new children's book authors make is waiting until their book is live to start marketing it. In this episode, Harleigh walks through the exact pre-launch strategy she teaches her coaching clients, including choosing the right social media platform, creating consistent content, growing a book launch team, and building an engaged community before your book ever goes live. If you want your next book launch to feel organized instead of overwhelming, this episode will help you create a simple marketing plan you can start implementing today.  What You’ll Learn  Why you should start marketing your children's book before it's published How to choose the best social media platform for your book launch Simple content ideas to build excitement before launch day Why building a book launch team can help increase early sales and reviewsWatch the Original YouTube Video If you prefer a visual walkthrough, you can watch the original video here:https://youtu.be/Y1GVHuwo7rE?si=dvvZL-YMn8BZZTiz Work With Me + Resources Book a 1:1 Coaching Call with Me:[60 Minute Zoom Call][40 Minute Zoom Call]Join My Signature Membership Program to Publish, Launch, and SCALE Your Children's Book Publishing Business: Author Growth RoadmapGet Free Traffic + Book Sales:Free Traffic Formula Mini Course Free Resources for Children's Book Authors Children's Book Marketing GuideInstagram Content PlannerBook Launch Team Checklist + Email TemplatesFree Publish a Children's Book on Amazon KDP CourseFree Children's Book Formatting Course Connect If you found this episode helpful, consider following the podcast, leaving a review, and sharing it with another children’s book author!

Ratings & Reviews

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About

The Children’s Book Marketing Made Easy Podcast helps self-published children’s book authors grow their audience, increase book sales, and build a profitable publishing business using simple, organic strategies. Hosted by full-time award-winning Author and Illustrator Harleigh Manske, each episode shares actionable tips for Amazon KDP, email list growth, and consistent traffic—adapted from high-value YouTube content for learning on the go.

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