Making a (Multi) Million Dollar MedSpa MINT Aesthetics
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- Education
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Welcome to the Making a Multi Million Dollar MedSpa Podcast where we have real conversations about what it takes to run a successful medspa. Join us as we showcase our insights and best practices, share our day-to-day successes and failures, and host some of our peers, colleagues, and other experts in the field!
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Episode #41 - Wellness, Weight Loss, & Hormone Therapy with Dr. Amy Carter
In this episode, Kathy invites Dr. Amy Carter from AC Wellness. Drawing from her expertise in weight loss, bioidentical hormone therapy, IV therapy, and OB/GYN services, Dr. Carter delves into the symbiotic relationship between her private practice and the wellness and aesthetics industry. She highlights how offering comprehensive medical support for both men and women propels her and her team to assist patients in achieving their optimal lives. Tune in to this enlightening episode focusing on wellness—you won't want to miss it!
In today's discussion:
Love of patient continuityMarriage of OB/GYN, wellness, and aestheticsSupporting your private practice clients through wellnessTrust with OB/GYN Treatments safe for mothers postpartumPelvic floor treatment packagesUnderstanding results through experienceSafe and effective weight loss plansImportance of thorough medical support and running labsManaging side effects of weight loss medicationsBioidentical hormone replacement therapyImportant aspects of adding services to your practice
If you know a clinic or provider doing amazing things, nominate them here.
Links from the episode:
AC Wellness
BBL E-course
Moxi E-course
HALO E-course
diVa E-course
Emsella E-course
Aesthetic Training
Cosmetic Physician Partners (CPP)
NOMINATE A CLINIC
Ad links:
Clinics To Watch
Virtual Immersion Seminar
Hands-On/In-Person Training
Tuesday Trainings
MINT Online E-courses -
Episode #40 - Passionate Philanthropy with Your Business in Mind with Matt Taranto
Matt Taranto is back on this episode with Kathy to talk about the impact of being involved in philanthropy around the community. When Matt started AesthetiCare Medspa, Matt knew he wanted to be involved in the community. After 20 years, the impact of charitable participation cannot be overvalued. Matt shares his best tips for contributing while bringing the most value to your clinic. The pair also share their journey and love for being Bigs for Big Brothers Big Sisters of Greater Kansas City. Tune in to see how you can bring your clinic into the community through charitable engagement.
In today's discussion:
Being visible in your communityParticipating in silent auctionsConnecting with causes you feel passionate aboutManaging requests for philanthropic participationFinding support in virtual trainingClient parties vs Girls Night OutCreating an entertaining presentationFocusing on conditions treatedCreating an army of marketersIncorporating your team into after-hour eventsThe value of participating in community events
Providers To Watch:
CONGRATULATIONS, CHARLOTTE SIMS!
Read her Providers To Watch article Visit their website Follow on Instagram
If you know a clinic or provider doing amazing things, nominate them here.
Links from the episode:
Events: Big, Small, & Virtual
AesthetiCare
AesthetiCare: Donations Page
Virtual Training
Big Brothers Big Sisters of Greater Kansas City
The Rose Brooks Foundation
NOMINATE A CLINIC
Ad links:
Clinics To Watch
MINT Online E-courses
Virtual Immersion Seminar -
Episode #39 - Expert Exchange: Get to Know Matt Taranto with Dr. Jay Burns
We’re giving you an inside peek at what MINT is all about. Today’s episode comes straight from our Online E-courses in the Expert Exchange course where we connect with leaders in aesthetics and pick their brains. This episode shares the story of our very own Matt Taranto. Interviewed by the renowned Dr. Jay Burns, you’ll get to experts for the price of one!
The pair delve deep into the world of aesthetics and entrepreneurship focusing on the key lessons Matt has learned along the journey of building AesthetiCare Medspa and MINT Aesthetics. He shares marketing tactics that changed his business, the most important aspects of operating an aesthetics practice, and how these ideas have brought him success and fulfillment.
Hear a wealth of wisdom and practical advice from Matt Taranto and Dr. Burns as they share entrepreneurial journeys and the lessons learned along the way. Whether you're a seasoned professional or just starting out in the field, this episode offers invaluable insights into building and growing a successful aesthetics business.
In today's discussion:
Learn all you can learn from expertsDoctors as businessmen/womenStarting AesthetiCareDeveloping a work ethicTrial and error and other nontraditional marketingThe importance of getting in front of clientsCreating an irresistible offerOnline e-courses at MINTHiring not for your strengths but your weaknessesThe value and impact of a clinic manager
Clinics To Watch:
CONGRATULATIONS, CHARLOTTE SIMS OF BLUE SPIRAL MEDSPA!
Read her Providers To Watch articleVisit their websiteFollow on InstagramIf you know a clinic or provider doing amazing things, nominate them here.
Links from the episode:
Expert Exchange
Sliding Doors Movie
AesthetiCare 411 Course
Marketing Course
Online E-courses
Resurrect Skin MD
The Customer Comes Second
AesthetiCare Medspa
NOMINATE A CLINIC
Ad links:
Clinics To Watch
MINT Online E-courses
Tuesday Training -
Episode #38 - Overcoming Client Doubts as a Young, New Provider with Sammy Williams
Kathy welcomes AesthetiCare team member and aesthetician, Sammy Williams to the podcast. They talk about the challenges and triumphs of navigating aesthetics post-undergrad such as finding your footing as a young provider in the field, focusing on overcoming doubts and instilling confidence while treating older clients. Sammy shares her experiences in creating meaningful connections with clients and how she has forged a path for herself at AesthetiCare to becoming an outstanding provider in the field.
In today's discussion:
Finding aesthetics post-undergradUsing combination treatments for amazing resultsSettings for treating melasmaGetting before & afters and asking for permission to useTreating older clients as a young provider with confidenceMeaningful connections with clientsChanging settings when you don’t get ideal resultsThe “mommy makeover” Preventing swelling in high histamine clients
Links from the episode:
BBL Photo Rejuvenation
HALO Fractional Laser
Moxi Fractional Laser
Microneedling RF
AesthetiCare Medspa
NOMINATE A CLINIC TO WATCH
Ad Links:
MINT Online E-courses -
Episode #37 - Moving Beyond Insurance-Based Treatments with Dr. Heather Furnas & Dr. Paco Canales
Join Kathy as she dives into the journey of spouses and colleagues Dr. Heather Furnas & Dr. Paco Canales, exploring the evolution of their thriving clinic. From transitions in treatments and location to harnessing the power of technology and AI, this conversation is brimming with insights. Follow along as the former reconstructive surgeons delve into the lessons they learned in the process of building their leading clinic, Allegro Medspa. Discover how they've adapted and grown over the years, from the impacts of their website to maintaining excellence in a dynamic industry.
In today's discussion:
Experience in reconstructive surgeryMoving to the west coast and transitioning to aestheticsThe love story of Heather & PacoShifting from reconstructive surgery to aestheticsCreating the client experience through customer serviceWriting an outstanding job description to attract the best candidatesImproved efficacy & safety of new treatmentsThe benefits and practical uses of weight-loss shotsImportance of marketing and websitesGetting review without getting uncomfortableThe Skintuition PodcastUnderstanding the business of your businessDrawbacks of transactional mindsets in a medspaAI and it’s growing impactsMaintaining a spousal partnership while working together
Links in this episode:
BBL Photo Rejuvenation
HALO Fractional Laser
Skintuition Podcast
The Business of Plastic Surgery (Publisher or Amazon)
Allegro Medspa
Plastic Surgery Associates
NOMINATE FOR CLINICS TO WATCH
Ad Links:
Clinics to Watch
MINT Online E-courses
Tuesday Training
Virtual Immersion
Management & Marketing Training -
Episode #36 - Safe & Effective Treatments for Fitz IV-VI Clients
Today, we delve into the nuances of treating Fitzpatrick Types IV-VI, navigating the complexities of treating melanin-rich skin. From a basic understanding of Selective Photothermolysis to treatments that are generally safe for higher Fitz types, Kathy covers what you need to know to get those effective treatments while ensuring your client is safe and comfortable. Additionally, we guide you through essential considerations when purchasing devices, emphasizing the importance of seeking feedback from other clinics.
In today's discussion:
Treating Fitzpatrick Type IV-VI Selective PhotothermolysisPreventing PIHChoosing technologies for melanin rich skinDetermining Fitz accuratelyCooling to the skin for safer treatmentsGo to treatments for Fitz IV-VIFull field vs fractionalConsiderations when purchasing devicesGetting feedback from other clinicsCool the skin post treatment
Clinics To Watch:
CONGRATULATIONS, PURE 111!
Read their Clinics To Watch articleVisit their websiteFollow on InstagramIf you know a clinic or provider doing amazing things, nominate them here.
Links from the episode:
Velez Masks
AesthetiCare
Moxi Training
HALO Training
Microneedling RF
NOMINATE A CLINIC
Ad links:
Clinics To Watch
MINT Online E-courses