Making a (Multi) Million Dollar MedSpa

MINT Aesthetics
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  • UPDATED BIWEEKLY
Making a (Multi) Million Dollar MedSpa

Welcome to the Making a Multi Million Dollar MedSpa Podcast where we have real conversations about what it takes to run a successful medspa. Join us as we showcase our insights and best practices, share our day-to-day successes and failures, and host some of our peers, colleagues, and other experts in the field! 

  1. MAY 21

    Episode #65 - Aesthetics Over the Years, Part 3 with Judy Ribbey

    In this episode, we sit down with Judy Ribbey, RN, CLT, the first hired nurse at AesthetiCare Medspa in Kansas City, to explore her journey through the evolving world of aesthetics. From the early days of injection protocols to mentoring fellow providers and navigating industry challenges, Judy shares invaluable insights and advice for aspiring aesthetic nurses. In today's discussion: Evolving injection protocolsHer start in the industryBreaking into aesthetics back thenNavigating tough clientsBuilding confidence and skillLifting up fellow providers and womenFavorite treatments over timeManaging complicationsMemorable moments in aestheticsTips for new nursesBattling burnout Links & Resources: MINT Online E-courses AesthetiCare Medspa Ads from the episode: Renee John Uniforms Vrtly Screen Management Online E-courses

    24 min

  2. MAY 6

    Episode #64 - Aesthetics Over the Years, Part 2 with Matt Taranto

    In this episode, Matt Taranto reflects on nearly three decades in the aesthetics industry—sharing insights, lessons, and a little nostalgia. From the treatments that defined the '90s to the game-changing devices and skincare approaches we rely on today, Matt walks us through what’s changed, what’s stayed the same, and what he’s most excited for in the future of aesthetics. In today's discussion: Popular aesthetic treatments in the 1990sHow technology and devices have evolved over the decadesThe growing role of skincare in today’s clinicsIndustry favorites and trends we loved “back in the day”Innovations and advancements we’re excited about moving forward Links & Resources: MINT Online E-courses AesthetiCare Medspa Ads from the episode: Renee John Uniforms Vrtly Screen Management Online E-courses

    36 min

  3. APR 23

    Episode #63 - March Madness Reveal: Treatment, Settings, & More

    Today’s episode is a special follow-up to our March Madness Before & After Bracket—where followers voted for the most impressive transformation from a pool of incredible results provided by our contest sponsor, AesthetiCare Medspa. The winning result? A total game-changer. Kathy sits down with the provider behind the top treatment, Sammy Williams, to uncover exactly how she achieved such a standout outcome. From the client’s initial skin concerns to age-related changes and the VISIA consultation that helped shape the plan, we’re diving deep into every step of the process. Whether you're a provider looking to up your treatment game or a client curious about what it takes to get real results—this episode is packed with gems. In today's discussion: Client concerns and skin conditionAge-related skin changes in womenVISIA consultation insightsPrepping the skin with medical-grade skincareSkin prep and brightening recommendationsTreatment reveal and timelineTreatment settings and technique discussionEnergy delivery and overlap considerationsPost-care protocolsLong-term plan and next steps for the client Links & Resources: MINT Online E-courses The Perfect Consultation Alastin Aluminate A-Luminate Brightening Serum Avène Thermal Spring Water Intense Hydration Face Mask CLn® Facial Cleanser Revision CMT Post-Procedure Cream AesthetiCare Medspa Ads from the episode: Renee John Uniforms Vrtly Screen Management Online E-courses

    39 min

  4. APR 9

    Episode #62 - Giving Back as a Business: Simple Ways to Make a Big Impact

    In the first of a three part series, “Aesthetics Over the Years,” we’re exploring how the industry has evolved—from emerging preventative health trends to the game-changing technologies redefining treatments. Kathy will discuss navigating economic downturns, lessons learned from experience, and what the future holds for aesthetics. Let’s dive in! In today's discussion: Recruit helpRound up or add a donation at checkout Invite the charity to attend eventsDedicate tips from bar/performanceMatch donations on patient accountsGive access to physical item donationsChoose an organization that fuels your passionReach out to those you’ve donated toGenerate donation items from partner businessesBuild exciting, comprehensive packagesPick the right time to participateSay yes to others, so they say yes to youDon’t be afraid to askFocus on the impact Links & Resources: MINT Online E-courses Ads from the episode: Renee John Uniforms Vrtly Screen Management Online E-courses

    21 min

  5. MAR 26

    Episode #61 - Aesthetics Over the Years, Part 1

    In the first of a three part series, “Aesthetics Over the Years,” we’re exploring how the industry has evolved—from emerging preventative health trends to the game-changing technologies redefining treatments. Kathy will discuss navigating economic downturns, lessons learned from experience, and what the future holds for aesthetics. Let’s dive in! In today's discussion: Lessons from experienceEmergence of preventative healthNavigating economic downturnsOutdated vs. game-changing technologyFuture trends in aestheticsIndustry-shifting devices and servicesKey lessons learned Links & Resources: MINT Online E-courses Episode #57 - The New Menopause with Dr. Mary Claire Haver Ads from the episode: Vrtly Screen Management Tuesday Training Online E-courses

    28 min

  6. MAR 12

    Episode #60 - Thinking Outside the Box for External Marketing with Laurie Morrissey

    Today, we’re diving into external marketing with AesthetiCare’s External Marketing expert, Laurie Morrissey. Building brand recognition and growing your medspa through community connections develops a channel for new leads to find your business. We cover collaborating with like-minded businesses, hosting impactful events, leveraging social media, and using AI to streamline marketing. Plus, Laurie shares why starting small—just one event a month—can create big momentum for your business. In today's discussion: Building brand recognition within your local communityConnecting with other businesses for collaborationFinding like-minded businesses that align with your goalsHosting small, impactful eventsOrganizing give-back events to engage your communityDefining the goal of each event for maximum successCustomizing events to fit your brand and audienceStarting small: One event a month to build momentumSocial media strategies that are working todayUsing AI to streamline marketing and operations Links & Resources: LM Connect MINT Online E-courses Events E-course Virtual Training Marketing E-course Ads from the episode: Vrtly Screen Management Tuesday Training Clinics To Watch Nomination Form Online E-courses The Front Desk for Managers

    40 min

  7. FEB 26

    Episode #59 - Data-Driven Decisions: The Reports Every Medspa Owner Needs

    Understanding your numbers is the key to running a successful and profitable medspa. In this episode, Matt and Kathy break down the essential reports every owner and provider should track—from gross revenue and ROI by service type to service-to-product ratios and provider performance.  They share how to support and train your team, when it’s time to make tough staffing decisions, and the importance of monthly meetings to review key metrics. Plus, we’ll dive into the reports AesthetiCare runs, how to pull the right data, and how to set realistic goals for new clinics. Whether you're a seasoned owner or just starting out, these insights will help you make data-driven decisions that drive growth. In today's discussion: Essential Numbers for Owners:Net revenueRevenue generated per hour workedReturn on investment (ROI) by service typeKey Metrics for Providers:Service-to-product ratioRevenue generated by servicesManaging & Supporting Providers:Encouraging collaboration and training among providersKnowing when to let go of underperforming providersUsing Reports to Drive Success:Running and analyzing key reports (including AesthetiCare’s approach)How to effectively pull and interpret reportsMonthly meetings: Reviewing numbers and setting goalsSetting Goals for New Clinics:Establishing benchmarks for financial and operational success Links from the episode: AesthetiCare Membership MINT Online E-courses Vrtly Screen Management Tuesday Trainings NOMINATE A CLINIC

    40 min

  8. FEB 12

    Episode #58 - 10 Things I'm Loving This Valentine's Day

    Welcome back to the podcast, and happy Valentine’s Day! Whether you love this holiday or just tolerate it for the chocolate, today’s episode is all about appreciation. I’m sharing 10 things I’m loving this Valentine’s Day—from game-changing skincare treatments to everyday essentials that make life easier (and yes, a special shoutout to Matt for keeping things running smoothly). So grab a coffee, get cozy, and let’s dive into my current favorites! Links from the Episode:  Business Virtual Immersion Seminar - March 13Sculptra E-course Ramp Credit Card ManagementRipley Rader pantsSupplements - Book a Virtual Training Call with AC WellnessEpisode #57 - A Night with Dr. Mary Claire HaverChatGPTMOXI Bright (BBL + MOXI) Hormone Replacement Therapy (HRT) - Book a Virtual Training Call with AC Wellness

    23 min
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Ratings & Reviews

5
out of 5
13 Ratings

About

Welcome to the Making a Multi Million Dollar MedSpa Podcast where we have real conversations about what it takes to run a successful medspa. Join us as we showcase our insights and best practices, share our day-to-day successes and failures, and host some of our peers, colleagues, and other experts in the field! 

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