Marketing Trends Mission

Mike Woods, SVP of Product at Amagi Corporation, explains the growing divide between SVOD services and live streaming, and the bigger gap in how advertisers see traditional cable and streaming services.

Adelyn Zhou, the CMO of Chainlink Labs, shares the revolutionary ways the company is increasing business opportunities in the developing world through hybrid smart contracts and by creating a network for blockchain developers to innovate.

Paul Stoddart, CMO of Epicor, seeks to bring clarity and simplicity to the brands that he works with by developing a better understanding of his customers and building good relationships with his colleagues.

Paul Cowan, CMO at FreshBooks, explains why it's next to impossible for marketers to obtain a single source of truth when it comes to their datasets.

LivePerson CMO, Amber Armstrong, discusses how her team is utilizing ABM to drive alignment between marketing and sales, and why conversational intelligence is making it possible to snap the conversation bottleneck between consumer and brand.

Rikin Diwan, SVP of Marketing at Thimble, discusses how Thimble created a SaaS-based insurance model to give SMBs the insurance they need.