497 episodes

Marketing Trends is your #1 podcast for all things marketing.

Every week, you’ll hear interviews with industry-leading marketers, including CMOs, CEOs, and thought leaders in the field. Tune in to hear the war stories and best practices from marketers who helped build the fastest-growing startups and are leading the enterprises of the future.

Stay on top of the need-to-know marketing trends... Subscribe now.

Marketing Trends Mission HQ

    • Business
    • 4.8 • 274 Ratings

Marketing Trends is your #1 podcast for all things marketing.

Every week, you’ll hear interviews with industry-leading marketers, including CMOs, CEOs, and thought leaders in the field. Tune in to hear the war stories and best practices from marketers who helped build the fastest-growing startups and are leading the enterprises of the future.

Stay on top of the need-to-know marketing trends... Subscribe now.

    Consumer-Centric Wisdom: Woozae Kim on Marketing, Branding, and Beyond

    Consumer-Centric Wisdom: Woozae Kim on Marketing, Branding, and Beyond

    On this episode, Woozae Kim, an esteemed marketing leader, delves into the intricate realm of marketing and branding. Woozae underscores the significance of understanding the customer journey and fostering a cohesive brand experience across all touchpoints. Plus, he advocates staying attuned to consumer trends through field research, emphasizing empathy, collaboration, and clarity as catalysts for organizational change, and he challenges conventional norms around some major industry ideas.

    • 34 min
    Unveiling the Fintech Marketing Landscape

    Unveiling the Fintech Marketing Landscape

    On this episode, Dipti Kachru, Global CMO at Broadridge Financial Solutions, unravels the complexities of marketing in the fintech industry. She shares her insights on navigating B2B challenges, the importance of progress over perfection, and the evolving role of the CMO in the corporate landscape. From ABM strategies to resilience in a male-dominated industry, Dipti shares valuable lessons for marketers aiming to make an impact in the ever-changing world of financial technologies.

    • 44 min
    Innovation, Trust, and Marketing Mastery: A Conversation with Ashley Kramer, CMO and CSO of GitLab

    Innovation, Trust, and Marketing Mastery: A Conversation with Ashley Kramer, CMO and CSO of GitLab

    On this episode, Ashley Kramer, Chief Marketing and Strategy Officer at GitLab, shares her expertise on building trust in leadership and fostering collaboration between sales and marketing. Plus, she delves into the world of AI's impact on software development and explains a bit about how GitLab is shaping the future.

    • 48 min
    Leading with Innovative Marketing Strategies in a Competitive Landscape

    Leading with Innovative Marketing Strategies in a Competitive Landscape

    The smartest CMOs are constantly looking for ways to get and stay ahead. On this episode, Jim Kruger, the CMO of Informatica, how he does this by driving forward a focus on leveraging AI and cloud technologies to help customers bring their data to life. Jim emphasizes the importance of aligning marketing strategy with cloud growth and shares his approach to leading and developing leaders, as well as his personal use of AI tools in his role as a CMO.

    • 44 min
    Empowering Success and Transforming Out-of-Home Advertising

    Empowering Success and Transforming Out-of-Home Advertising

    Out-of-home advertising is the oldest form of marketing around, outside of word-of-mouth. But is there a way to revolutionize what has always been pretty traditional? On this episode, Dan Levi, the CMO of Clear Channel Outdoor, discusses the company's focus on digital innovation in the out-of-home advertising space and he explores the impact of AI in the industry and how it is being used to enhance creativity and optimize campaigns. Plus, lessons learned from his time at MTV and Monster, and what it takes to build high-performing teams.

    • 55 min
    Why Marketers Should Be Constantly Learning and Building

    Why Marketers Should Be Constantly Learning and Building

    In the marketing world, you have to evolve or get left behind. On this episode, Anthony Kennedy, CMO of ION, discusses how to stay ahead and digs into the importance of building a high-performing marketing team, and he emphasizes the need for continuous learning and development. And on the note of constant evolution, Anthony also shares insights on tailoring marketing strategies for diverse industries and the impact of AI on marketing.

    • 49 min

Customer Reviews

4.8 out of 5
274 Ratings

274 Ratings

Pepper Evans ,

Practical and inspiring

I find the Marketing Trends podcasts to be both practical and inspiring. A must listen for any marketer—from those starting their careers to seasoned vets. Everyone can learn from their content.

Xuan2110 ,

Excellent source of marketing insights

I’ve enjoyed listening to many insightful interviews with top marketing executives, Jeremy does a great job hosting and setting up the tone for the conversations, I highly recommend this to anyone looking to learn about marketing trends, best practices and interesting experiences from senior marketers from diverse backgrounds.

sureshsundararaj ,

Brilliant bite sized content for the busy Marketer

The team at Mission have struck gold with this bite sized content for Marketers. The material is thought provoking, provocative and human - so relatable. And above all, enjoyable!

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