Iron Culture presented by MASS

MASS Research Review
  • 4.9 (46)
  • HEALTH & FITNESS
  • UPDATED WEEKLY

Iron Culture was started as a means of exploring the world of physical culture and attempting to distill a unified philosophy of lifting and to help listeners find greater meaning from the iron. It focuses on dispensing practical, useful information to the listener, bouncing from history, to philosophy, to contemporary lifting culture issues, to science. Iron Culture is proudly presented by the MASS Research Review.

  1. 2D AGO

    Ep 366 - The Science Behind Toxic Online Fitness Culture

    Have you noticed that real life fitness culture is awesome, but online fitness culture sucks? Yeah, us too. In this episode, the Erics discuss why toxic online fitness culture is the way it is, leaning on actual scientific research on which personality types are dictating discourse and driving engagement. The conversation ends with practical tips for strategically cultivating a better experience on social media platforms. By the way - are you in the market for some fitness gear or apparel? If so, head over to elitefts.com to support our friends and use code "MRR10" for a 10% discount. Chapters 00:00 Intro 6:58 IRL fitness versus online fitness 17:33 Personality traits and states; types of narcissism 21:51 Traits of influencers 32:00 Traits of frequent posters/users 35:44 How being on social media (transiently) changes personality states 44:45 Skepticism versus cynicism 54:51 Practical tips for strategically cultivating a better experience

    1h 8m

  2. FEB 2

    Ep 365 - Confidence, Self-Doubt & Thinking Clearly in the Fitness Industry - Eric Helms & Steve Hall

    In this episode, Eric Helms and Steve Hall engage in a deep conversation about their experiences in bodybuilding, academia, and personal growth.  They discuss the challenges of naming their podcast, the impact of ADHD on Eric's life, and the importance of critical thinking in the fitness industry. The conversation also touches on the concept of imposter syndrome, the black-pilled perspective on muscle growth, and the significance of maintaining a positive mindset in training.  Throughout the discussion, they emphasize the value of process over outcome and the need for continuous learning and adaptation in the pursuit of fitness goals. If you’re in the market for some lifting gear or apparel, be sure to check out EliteFTS.com (and use our code “MRR10" for a 10% discount) Chapters 00:00 Podcast Naming Dilemma 03:04 Personal Reflections and Mutual Respect 06:03 Academic Journey and Self-Discovery 11:47 Understanding ADHD and Personal Growth 18:02 Imposter Syndrome and Its Impact 32:47 Critical Thinking in the Fitness Industry 37:54 The Importance of Self-Review 38:21 Confidence vs. Imposter Syndrome 40:16 Navigating Guru Culture in Fitness 42:22 Critical Thinking and the Role of Gurus 45:23 The Dangers of Blind Trust in Experts 48:17 The Mixed Bag of Fitness Influencers 49:42 Ego and the Quest for Clout 51:39 Teaching Critical Thinking in Fitness 53:32 The Journey of Personal Growth 57:16 Debating Natural Muscle Growth Potential 01:01:23 Understanding Individual vs. Population Data 01:06:05 The Optimistic Bodybuilder's Mindset 01:10:49 Pushing Limits and Personal Growth 01:15:13 The Process Over Outcome Mindset 01:20:54 Final Thoughts and Community Engagement

    1h 22m

  3. JAN 27

    Ep 364 - The Evolution of Physical Culture (ft. Dr. Conor Heffernan)

    In this episode of Iron Culture, Dr. Eric Helms and Dr. Conor Heffernan delve into the rich history of fitness and physical culture, exploring how exercise has evolved globally and the impact of historical figures on modern fitness paradigms. They discuss the globalization of exercise practices, the marketing strategies that have persisted since the 1890s, and the importance of understanding fitness history to inform current practices. The conversation emphasizes the interplay between science and history in fitness, encouraging listeners to be curious and explore the past to enhance their understanding of the present and future of fitness. If you’re in the market for some lifting gear or apparel, be sure to check out EliteFTS.com (and use our code “MRR10" for a 10% discount) Chapters 00:00 Introduction and Welcome Back 03:07 The Evolution of Fitness and Physical Culture 05:50 Exploring Globalization in Fitness 09:02 The Concept of a Global Body 12:13 Historical Context of Fitness Practices 15:04 The Marketing of Fitness Through History 17:57 The Role of Historical Context in Modern Fitness 20:59 The Innate Human Desire for Strength 23:59 The Impact of Industrialization on Fitness 26:51 The Controversies in Fitness History 30:00 The Future of Fitness and Historical Lessons 35:49 The Intersection of Science and Tradition in Fitness 38:11 Understanding Historical Context in Bodybuilding 40:29 The Evolution of Fitness Standards Over Time 42:25 The Fluidity of Fitness: Adapting to Change 48:13 The Role of Equipment in Shaping Training Outcomes 53:12 Exploring Alternative Paths in Fitness History 01:01:37 The Specialization Era: A Double-Edged Sword 01:06:18 Curiosity and Engagement in Fitness History

    1h 11m

  4. JAN 21

    Ep 363 - What Everyone's Getting Wrong About New Dietary Guidelines

    In this episode of Iron Culture, Eric Helms and Eric Trexler discuss the recent changes to the Dietary Guidelines for Americans (DGAs) and the implications of these updates. They begin by addressing the shift in their podcast schedule, emphasizing the importance of mental health and balance in their work. The conversation then transitions into a detailed analysis of the new dietary guidelines, highlighting the complexities of the process behind their formulation. Helms critiques the influence of corporate interests and the political landscape on the DGAs, while also acknowledging the positive aspects of the new recommendations, particularly the increased emphasis on protein intake. The hosts explore the historical context of dietary guidelines, the evolution of public health messaging, and the challenges of effectively communicating nutritional advice to the public. In this episode, Eric Helms and MASS Research delve into the complexities of the latest Dietary Guidelines for Americans (DGAs), discussing the implications of the visual representation of food groups and the recommendations for protein, fats, and processed foods. They critique the new guidelines for their lack of clarity and potential confusion, particularly regarding the emphasis on whole foods versus processed foods. The conversation highlights the disconnect between the written guidelines and their visual representation, which may mislead the public about healthy eating patterns. They also explore the political influences on these guidelines and how they may affect vulnerable populations, particularly in school lunch programs and social assistance programs. If you’re in the market for some lifting gear or apparel, be sure to check out EliteFTS.com (and use our code “MRR10" for a 10% discount) Chapters 00:00 Introduction and Schedule Changes 07:15 The Dietary Guidelines Controversy 20:56 Understanding the Formation of Dietary Guidelines 32:30 The Influence of Food Industries on Guidelines 33:38 The Role of the Second Committee 43:49 Changes in Protein Recommendations 44:19 The Inverted Pyramid and Dietary Miscommunication 59:55 Understanding Fats in the New Guidelines 01:09:17 The Role of Full-Fat Dairy in Heart Health 01:15:06 Alcohol Consumption: New Guidelines Explained 01:21:52 Processed Foods and Public Health Implications 01:25:03 The Impact of Dietary Guidelines on Vulnerable Populations 01:30:34 Conclusions and Future Directions in Nutrition Guidelines

    1h 45m

  5. JAN 12

    Ep 362 - WNBF Champ Shreenath Ganesh

    In this episode, Eric Helms interviews Shreenath Ganesh, the inaugural world champion in the short classic physique division at the WNBF Worlds. They discuss Shreenath's journey from India to becoming a champion, the rise of natural bodybuilding in India, the challenges faced by athletes, and the cultural perspectives surrounding bodybuilding. Shreenath shares his aspirations to promote natural bodybuilding and uplift fellow athletes in his community, emphasizing the importance of delayed gratification and hard work in achieving success. If you're in the market for some lifting gear or apparel, be sure to check out EliteFTS.com (and use our code "MRR10" for a 10% discount) Chapters 00:00 Introduction to the New Classic Physique Champion02:49 Shreenath's Journey to Becoming a World Champion06:08 The Rise of Natural Bodybuilding in India08:58 Challenges and Triumphs in Bodybuilding11:55 Cultural Perspectives on Bodybuilding in India15:01 Future Aspirations and Goals for Natural Bodybuilding17:56 Conclusion and Reflections on the Journey

    1h 9m

  6. JAN 8

    Ep 361 - Are N = 1 Anecdotes Meaningless?

    In this episode of Iron Culture, Eric Helms and Dr. Eric Trexler discuss the importance of self-experimentation in fitness, the history and significance of statistics in science, and the balance between skepticism and curiosity in science communication. They explore the claims made about self-experimentation, the role of statistical significance versus meaningful outcomes, and the necessity of integrating various sources of evidence in practice. The conversation emphasizes the importance of humility and open-mindedness in the pursuit of knowledge and understanding in the fitness community. If you're in the market for some lifting gear or apparel, be sure to check out EliteFTS.com (and use our code "MRR10" for a 10% discount) Chapters 00:00 Celebrating Milestones: Personal Reflections 06:33 Housekeeping: Supporting the Podcast 08:20 The Intersection of Science and Lifting 10:43 Self-Experimentation: Claims and Critiques 14:05 The History of Statistics in Science 22:26 Understanding Scientific Consensus and Its Pitfalls 30:10 Navigating Science Communication and Expertise 34:20 The Complexity of Self-Experimentation 39:45 Understanding Individual Responses in Exercise Science 44:24 Navigating the Challenges of Self-Experimentation 49:03 The Importance of Meaningful Outcomes 54:40 Integrating Evidence-Based Practice 01:01:52 The Balance of Skepticism and Curiosity in Fitness Science

    1h 10m

  7. 12/30/2025

    Ep 360 - WNBF Champs Eddie Saldana and Max Melchard

    In this episode of Iron Culture, Eric Helms interviews WNBF Pro champions Eddie Saldana and Max Melchard, discussing their journeys in natural bodybuilding, the competitive mindset, and the culture of bodybuilding in Europe. They share insights on training, conditioning, and the importance of enjoying the process of bodybuilding. The conversation highlights the growth of natural bodybuilding and the unique challenges and experiences faced by competitors. If you're in the market for some lifting gear or apparel, be sure to check out EliteFTS.com (and use our code "MRR10" for a 10% discount) Chapters 00:00 Introduction to Champions  02:55 Eddie Saldana's Journey to the Top 06:00 Max Melchard's Competitive Spirit 08:57 The Importance of Passion in Bodybuilding 12:06 The Competitive Landscape of Bodybuilding 15:06 Personal Stories and Training Histories 18:00 The Evolution of Eddie and Max's Careers 20:48 Reflections on Competition and Personal Growth 29:44 The Journey of Competition 36:51 Building Confidence and Experience 43:41 The Natural Bodybuilding Culture in Europe 50:58 Life Beyond Bodybuilding 59:35 The Journey of Self-Improvement 01:01:38 Navigating Relationships During Prep 01:04:38 Future Competitive Plans and Off-Season Strategies 01:11:36 Balancing Family Life and Bodybuilding 01:19:31 The Impact of Parenthood on Competitive Sports 01:24:49 Looking Ahead: Goals and Aspirations

    1h 30m

  8. 12/24/2025

    Ep 359 - Tribalism in Evidence-Based Fitness

    In this episode of Iron Culture, hosts Eric Trexler and Eric Helms discuss various themes surrounding fitness, nutrition, and the importance of open discourse in the community. The conversation addresses criticism received from listeners, the role of cynicism versus skepticism in fitness discussions, and the necessity of engaging with differing perspectives for personal and professional growth. The episode concludes with a call for self-awareness and openness in navigating the complexities of fitness discourse. If you're looking for some high-quality lifting gear or apparel, be sure to visit elitefts.com and use our discount code "MRR10" for a 10% discount. Chapters 00:00 Introduction and Holiday Greetings 02:18 Tiny Utensils and Eating Behavior 05:40 The Controversy Surrounding Brian Wansink 08:23 Updates and Future Directions for Iron Culture 11:20 Addressing Criticism and Community Discourse 17:20 Navigating Evidence-Based Practice and Guest Selection 30:27 Evaluating Content and Moral Standards 32:35 The Role of Evidence in Interviews 34:11 Career Paths in Fitness and Coaching 36:54 Critiques and Misunderstandings in Fitness 40:34 Navigating Disagreements in Evidence-Based Fitness 46:16 Cynicism vs. Skepticism in Fitness Discourse 55:45 The Shift from Ideas to Personal Attacks 59:03 The Drama of Evidence-Based Fitness 01:01:47 The Importance of Empirical Science 01:06:14 Navigating Cynicism and Skepticism 01:12:21 Engaging with Different Perspectives 01:17:59 Self-Awareness in Fitness Discourse 01:24:08 The Role of Change and Growth in Fitness

    1h 29m
See All (127)

4.9
out of 5
46 Ratings

About

Iron Culture was started as a means of exploring the world of physical culture and attempting to distill a unified philosophy of lifting and to help listeners find greater meaning from the iron. It focuses on dispensing practical, useful information to the listener, bouncing from history, to philosophy, to contemporary lifting culture issues, to science. Iron Culture is proudly presented by the MASS Research Review.

Information

  • Creator
    MASS Research Review
  • Years Active
    2023 - 2026
  • Episodes
    127
  • Rating
    Explicit
  • Copyright
    © MASS Research Review
  • Show Website
    Iron Culture presented by MASS

You Might Also Like