286 episodes

The best startup advice from Silicon Valley and beyond. Iconic CEOs — from Nike to Netflix, Starbucks to Slack — share the stories and strategies that helped them grow from startups into global brands.
On each episode, host Reid Hoffman — LinkedIn cofounder, Greylock partner and legendary Silicon Valley investor — proves an unconventional theory about how businesses scale, while his guests share the story of how I built this company. Reid and guests talk entrepreneurship, leadership, strategy, management, fundraising. But they also talk about the human journey — with all its failures and setbacks. 
With original, cinematic music and hilariously honest stories, Masters of Scale is a business podcast that doesn’t sound like a business podcast.
Guests on Masters of Scale have included the founders and CEOs of Netflix, Google, Facebook, Starbucks, Nike, Fiat, Spotify, Instagram, Airbnb, Uber, Paypal, Huffington Post, Twitter, Bumble, Slack, Spanx, Shake Shack, Dropbox, TaskRabbit, 23andMe, Mailchimp, Evite, Flickr, CharityWater, Endeavor, IAC and many more.

Masters of Scale with Reid Hoffman Masters of Scale

    • Business
    • 4.6 • 3.7K Ratings

Listen on Apple Podcasts
Requires subscription and macOS 11.4 or higher

The best startup advice from Silicon Valley and beyond. Iconic CEOs — from Nike to Netflix, Starbucks to Slack — share the stories and strategies that helped them grow from startups into global brands.
On each episode, host Reid Hoffman — LinkedIn cofounder, Greylock partner and legendary Silicon Valley investor — proves an unconventional theory about how businesses scale, while his guests share the story of how I built this company. Reid and guests talk entrepreneurship, leadership, strategy, management, fundraising. But they also talk about the human journey — with all its failures and setbacks. 
With original, cinematic music and hilariously honest stories, Masters of Scale is a business podcast that doesn’t sound like a business podcast.
Guests on Masters of Scale have included the founders and CEOs of Netflix, Google, Facebook, Starbucks, Nike, Fiat, Spotify, Instagram, Airbnb, Uber, Paypal, Huffington Post, Twitter, Bumble, Slack, Spanx, Shake Shack, Dropbox, TaskRabbit, 23andMe, Mailchimp, Evite, Flickr, CharityWater, Endeavor, IAC and many more.

Listen on Apple Podcasts
Requires subscription and macOS 11.4 or higher

    113. Ford’s Bill Ford: The Refounder Mindset, part 2

    113. Ford’s Bill Ford: The Refounder Mindset, part 2

    Massive change isn’t something you can brute-force — you need to ignite buy-in, again and again, up and down your organization. Because even if your changes will make things more fun, more interesting, and more profitable, you’re going to face defiance and inertia until you clue everyone in. That’s what Bill Ford learned while working to remake Ford Motor Company as an environmental powerhouse — against surprising internal and even national-level resistance. 

    Read a transcript of this episode: https://mastersofscale.com

    Subscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtX

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    • 33 min
    Rapid Response: Stay scrappy, deliver fast, w/Gopuff’s Yakir Gola

    Rapid Response: Stay scrappy, deliver fast, w/Gopuff’s Yakir Gola

    Has Gopuff cracked the code of instant delivery — a field where even Amazon has struggled? Co-founder Yakir Gola talks about the challenge of owning the customer journey from app to warehouse to doorstep, and the reasons why being outside Silicon Valley is giving Gopuff a big advantage as it expands across the United States and around the world. Yakir talks with host Bob Safian about why moving fast is only one piece of the growth puzzle.

    Read a transcript of this episode: https://mastersofscale.com

    Subscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtX

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    • 28 min
    112. Ford’s Bill Ford: The Refounder Mindset, part 1

    112. Ford’s Bill Ford: The Refounder Mindset, part 1

    We often hear the story about the great leader who joins a legacy company and guides it through massive transformation. But massive transformation can also start from the inside. Bill Ford, the executive chair of the Ford Motor Company, founded by his great-grandfather, is proof that great change can come from within. He has led not just one but multiple refreshes of Ford’s mission, culture, and, especially, their approach to sustainability. In Part One of a two-part series, you’ll hear about Bill Ford’s unusual entry into the family business and how he learned to drive change against internal resistance.

    Read a transcript of this episode: https://mastersofscale.com

    Subscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtX

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    • 34 min
    Rapid Response: Protecting against the next bio threat, w/The Public Health Company's Charity Dean

    Rapid Response: Protecting against the next bio threat, w/The Public Health Company's Charity Dean

    Charity Dean was one of the first public health officials to set the alarm on COVID. When she searched for a tool to forecast future bio threats, she realized that it didn’t exist yet. So she co-founded the Public Health Company, where she uses lessons from her government experiences, but without the same rules or limits. She speaks with Bob Safian about why all companies must be public health companies.

    Read a transcript of this episode: https://mastersofscale.com

    Subscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtX

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    • 30 min
    1. Airbnb's Brian Chesky: Do things that don’t scale

    1. Airbnb's Brian Chesky: Do things that don’t scale

    In honor of our five year anniversary of Masters of Scale, we're revisiting our first episode ever, featuring Airbnb's Brian Chesky.

    If you want your company to truly scale, you first have to do things that don't scale. Handcraft the core experience. Get your hands dirty. Serve your customers one-by-one. And don't stop until you know exactly what they want. That's what Brian Chesky did. As CEO of Airbnb, Brian’s early work was more akin to a traveling salesman. He takes us back to his lean years — when he went door-to-door, meeting Airbnb hosts in person — and shares the imaginative route to crafting what he calls an "11-star experience.”

    Read a transcript of this episode: https://mastersofscale.com

    Subscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtX

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    • 30 min
    Rapid Response: Rebooting global crisis response, w/ONE Campaign CEO Gayle Smith

    Rapid Response: Rebooting global crisis response, w/ONE Campaign CEO Gayle Smith

    Gayle Smith is the CEO of the ONE Campaign, the advocacy group founded by U2’s Bono — and last year, she was tapped by the U.S. State Department to coordinate America’s COVID response and vaccine distribution globally. Her experience both inside and outside government gives her a distinctive outlook on how business can and should help on humanitarian issues, from Ukraine dislocation to climate change. She also shares lessons about effective advocacy: tactics pioneered by ONE that can be useful to any organization trying to generate impact.

    Learn more about the ONE Campaign: https://www.one.org/

    Read a transcript of this episode: https://mastersofscale.com

    Subscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtX

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    • 32 min

Customer Reviews

4.6 out of 5
3.7K Ratings

3.7K Ratings

maddie@podcastingyou ,

Amazing podcast!

This podcast is a must listen for business owners and entrepreneurs everywhere. Reid is a knowledgeable and engaging host and each of his conversations with guests is filled with valuable insights and advice.

SharonClaire ,

Shallow and superficial

Not reality-based… Out to enrich the elites and try to impress normal healthy people. Won’t be coming back to hear any more.

Jacques212 ,

Great insights but do I really want to know how the sausage is made?

I love the interviews and insights from these smart people. But I hate hearing things like “what our customers think is ____” as if we’re all the same.

I also hear this hardcore focus on scale and low cost. It was truly disheartening to hear Fidji Simo of instacart talk about expanding advertising on Instacart as a way to lower delivery costs. I’m so sick of ads. SICK of them. But, it’s revealing to hear how these folks think.

How do I rate this podcast?
The quality is fantastic but I come away feeling so sad as a consumer who is more than a thing that wants stuff fast and cheap.

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