Women & Money: The Shit We Don't Talk About‪!‬ Barbara Provost & Maggie Nielsen

80% of women leave their financial advisor if they become widowed. Why is this? For many women, the industry is not a welcoming place. On today’s episode, our guest, Robyn Crane, will be discussing why we need to have more women in the financial service industry and the importance of women in this field. Robyn is a highly recognized business growth expert and speaker, training women to make impacts in their professions. 
Robyn was a financial advisor for ten years and she entered the field wanting to help people align their values with their finances. But starting off in the industry Robyn knew she wanted to be a change maker. The sales process in financial services can often feel abrasive and pushy and she’s working to change that, to make women more comfortable in this industry as professionals and clients. 
Robyn started to approach sales in a different way. As opposed to just pushing sales she began to understand the needs of her clients and how she could better serve them and their values. Today, Robyn will break down her journey and the ways we can make financial services more inclusive. 
We also will discuss: 
·       The way we sell in financial services and how we can alter the traditional approach to sales. 
·       Serving women in ways that work best for them. 
·       Getting women into the industry and keeping them in the industry. 
·       What Robyn thinks will help change the industry 

Your Free Resource from Today's Show: https://femalefinancialadvisors.com/cs

More about Robyn:
https://robyncrane.com/
 
Listen to the full podcast or use the timestamps below to jump to a specific section.
 
1:19 – Welcome Robyn Crane!
5:10 – Conversations about money 
6:44 – What’s wrong with the traditional approach?
11:20 – At what point did you make the shift?
18:01 – The people we want to work with  
23:28 – Women working with advisors 
28:34 – What’s it going to take for the industry to change
33:12 – Women are the market 
39:25 – Understanding the human part of financial services
42:48 – Any final thoughts?
Resources:

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Socially responsible investing gives women the choices and power to put their money where they want to, in a way that works for them. On today’s episode, Beth Wahlig one of our resident experts joins us to break down this topic and how women can impact the world through responsible investing. 
ESG (Environmental - Social - Governance) investing is a way to measure the sustainable goals put into place by the U.N. and invest in places that will create change. These goals include social, environmental, and other rights that are important to many of us. Similarly, socially responsible investing focuses on values. You are trying to have a direct impact through investment, supporting a company working towards real actionable change. 
With the current state of the world, there are more opportunities than ever to make an impact by investing in various fields. The first step is approaching your advisor and making it clear which values you want to support in your portfolio. 
We also will discuss: 
·       The issues of today that we can address with investing 
·       How to get started in value-based planning and investing 
·       ESG performance and how these funds usually do 
·       How we can do our own company research

More about Beth and her work:
https://www.facebook.com/MRAAdvisory/
https://www.linkedin.com/in/bethwahlig/
https://pursestrings.co/professional/beth-wahlig/


Listen to the full podcast or use the timestamps below to jump to a specific section. 
2:34 – What is socially responsible investing?
6:58 – Women breaking into responsible investing 
10:32 – How do we invest in these companies? 
15:46 – Financial wellness and social responsibility 
18:59 – How do these funds usually do?
24:00 – Do all advisors offer these options?
26:52 – Finding an advisor that will work with you 
28:27 – How can we best learn about companies?
31:05 – Which websites can we use?
34:07 – Parting thoughts for listeners 
35:47 – How to reach out to Beth 


Resources:

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As we’ve discussed before, women often take on the role of caregiver, which can get even more complex when caring for special needs children and aging parents. On today’s episode, a special guest from the Provost family, Adrienne Provost, joins us to share her experience as a caregiver and some of the knowledge she's learned throughout her journey. 
The financial, emotional, and physical aspects of caring for a special needs child and elderly parents can be complicated. That’s why Adrienne is here to share her story, in the hopes she can reach and help other parents and caregivers. 
Adrienne has found herself part of the “sandwich generation” which proves to have its own unique challenges when it comes to navigating the world of finances and caregiving. In her situation, both her child and parents will need continued care and this is something Adrienne has had to prepare for. Join us today as Adriene breaks down the various roles she plays, the impact it has had on her financial journey, and much more!
We also will discuss: 
·       Caregiving’s impact on her finances and life 
·       Aging parents and helping with finances and life documents 
·       Balancing caregiving and working outside the home 
·       Navigating healthcare, finances, insurance, etc. 


Listen to the full podcast or use the timestamps below to jump to a specific section. 
2:41 – Welcome Adrienne!
3:04 – The sandwich generation
7:36 – Caring for her parents
12:02 – Life as a working mom
13:39 – Navigating healthcare and caregiving
18:09 - What advice would you give?
23:53 – What do you do for yourself?
27:14 – What have you learned?
29:11 – Preparing before an issue comes up
32:47 – Any last tips you want to share? 


Resources:

About Today's Sponsor: https://institutedfa.com/about-idfa/

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In our society, the role of caretaker is often taken on by women. From elderly parents to raising children, most of the time it’s the women taking on the bulk of this responsibility and with this responsibility comes a lot of financial and legal knowledge we need to be aware of. 
On today’s episode, Cathy Sikorski, a former attorney, and current financial and legal educator joins us to discuss some tough issues with the right amount of humor. She is teaching women about financial care and aging, giving women the tools they need as caregivers and to care for themselves. 
We are in a caregiver crisis and Cathy is here to educate the public on how we can come out the other side alive and financially healthy. Taking care of elderly parents will impact most of us and we all have to prepare as much as we can. The more plans you have in place, the easier it will be to navigate this part of life. 
Join us today as we discuss: 
·       How women are financially impacted as caregivers
·       Saving financially as a caregiver and preparing for long term care
·       What women need to be aware of as a caregiver 
·       What documents you need for yourself and others 
Learn more about Cathy's book: 12 Conversations
More about Cathy: https://cathysikorski.com/
Listen to the full podcast or use the timestamps below to jump to a specific section. 
2:09 – We are in a caregiver crisis 
3:19 – Why you need to prepare
5:19 – How do we make a better plan?
7:19 – A long term care plan 
8:53 – Investing in your parents’ care 
10:07 – Seeing protection for the future 
10:52 – The concerns you need to be aware of
14:16 – The important documents you need
16:18 – Everyone needs a power of attorney 
16:55 – Cathy’s new book: 12 Conversations 
18:31 – Cathy’s other books and resources 
20:15 – You come to caregiving with an open heart 
22:16 – What’s the best way to reach out?
Resources:

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Running a business is hard work, but more and more women are entering the entrepreneurship space while also balancing their family and personal lives. On today’s episode, Kimberly Lewis, co-founder of CurlMix joins us to discuss her business journey, her experience on Shark Tank, and the future vision she has for her growing business. 
Kimberly pivoted CurlMix while 7 months pregnant by focusing on one amazing product that helps women style their curls. After selling hundreds of products within hours of launching their new product, CurlMix was quickly put on the path to success. 
She has learned how to create her own hair product as well as the networking, marketing, and investing that goes into running a business with the support of her husband. While she has faced significant hurdles, Kimberly was always determined to overcome these struggles and find innovative ways to fund and expand her business. Inspired by her mother, Kimberly’s passion for entrepreneurship continues to grow and she hopes to make CurlMix public in the near future. 
Join us today as we discuss: 
·       Creating CurlMix as a vertically integrated business 
·       Finding success and co-founding a business 
·       How they expanded their network and found funding
·       The hurdles she has faced and overcome 
Learn more about CurlMix and Kimberly: https://www.curlmix.com/
Listen to the full podcast or use the timestamps below to jump to a specific section. 
1:32 – Welcome Kimberly Lewis!
2:41 – Pivoting her business 
6:50 – How did investment funding work?
9:49 – Her experience on Shark Tank
14:46 – How did she know how to make a hair product?
18:36 – Running a business is not for the faint of heart 
20:00 – Funding for her business against hurdles 
22:00 – Where does she get her inspiration?
23:19 – Advice she’d give to women starting their own business 
24:37 – Other topics Kim wants to highlight 
25:26 – How does she reach her customers? 
Resources:

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Women are starting more businesses today than ever before. While running your own company is rewarding it can also be a lot of hard work, having a connected network of professionals that understand the unique struggles you face as CEO and as a woman is essential.
On today’s episode, Violette de Ayala the founder and CEO of Femcity joins us to discuss her entrepreneurial journey and how she is helping female entrepreneurs through community, sharing knowledge, and more. As a partner with Purse Strings, Femcity works together to support female entrepreneurs and their financial needs. 
Starting her company in 2009, Femcity has grown exponentially. They provide entrepreneurs with coaching, networking, online resources, and more. With more than 70 chapters throughout the United States and Canada, their goal is to help over a million women on their business journey.
Join us today as we discuss: 
Women realize they want more work-life balance, better pay, and more opportunities The benefits and difficulties of running your own business The importance of feeling worthy and having a support system Mistakes people make when starting their first business Collaborating with other brands, businesses, and women Learn more about Femcity and Violette: https://femcity.com/
Listen to the full podcast or use the timestamps below to jump to a specific section. 
2:39 – Welcome Violette! 
7:25 – Women moving away from corporate 
10:50 – Owning a business isn’t for the faint of heart 
14:51 – Doing something you love at work 
17:22 – Helping other people through business 
19:45 – Success factors she’s seen 
22:17 – Biggest mistakes people make 
25:26 – Think about your superpower! 
27:56 – Collaborate with others 
30:13 – How can you reach out to Violette?
Resources:

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