Builder Funnel Radio

Spencer Powell
  • 4.8 (38)
  • BUSINESS
  • UPDATED WEEKLY

Digital marketing agency helping homebuilders and remodelers build marketing and sales systems that generate leads.

  1. 288 - We Connected ChatGPT Into Our Other Tools… Here’s What Changed

    13H AGO

    288 - We Connected ChatGPT Into Our Other Tools… Here’s What Changed

    In this episode, Kai and Spencer explore the world of AI integrations, specifically focusing on ChatGPT and its various applications. They discuss the differences between one-way connectors and two-way apps, demonstrate how to connect tools like Zoom and Asana, and test the functionality of these integrations. The conversation highlights the challenges faced with integrations, particularly with Canva and Google Drive, and concludes with insights on the current state of AI tools and their potential for improvement.

    38 min
  2. 287 - 4 Tactics to Close More Remodels and Sign them Faster

    3D AGO

    287 - 4 Tactics to Close More Remodels and Sign them Faster

    If you’re stuck with great sales conversations that never seem to turn into signed deals, this episode is for you. Spencer breaks down four proven levers—scarcity, urgency, risk reversal, and bonuses—that you can use in your first appointment to close more deals and close them faster. These are practical, real-world tactics that help move prospects out of limbo and into action, often boosting close rates from the low 30% range into the 40% range. Even a small lift can mean hundreds of thousands (or more) in additional revenue each year, and this episode shows you exactly how to make it happen.

    17 min
  3. 286 - The Best Custom GPT Ideas for Remodelers

    FEB 6

    286 - The Best Custom GPT Ideas for Remodelers

    In this episode of AI Marketing for Remodelers and Builders, Kai Biami and Spencer Powell delve into the world of Custom GPTs, exploring their functionalities, benefits, and practical applications for builders and remodelers. They discuss how to create a Sales Follow-Up Custom GPT, an Estimate Explainer GPT, and a Discovery Call Prep GPT, emphasizing the ease of building these tools and their potential to streamline communication and enhance marketing efforts. The conversation also highlights the importance of meta prompting and the shareability of Custom GPTs, making them valuable assets for businesses looking to leverage AI in their operations.

    51 min
  4. 385 - Common Sales Objections + How to Overcome Them

    FEB 3

    385 - Common Sales Objections + How to Overcome Them

    Stop letting objections stall your deals at the first appointment. In this episode, Spencer breaks down a practical framework for objection handling the exact responses you can prepare ahead of time so you’re not caught off guard in the moment. If you want to improve conversion rates without generating a single extra lead, this one gives you simple scripts and questions you can start using immediately.

    20 min
  5. 384 - How to Train ChatGPT Like a New Hire

    JAN 30

    384 - How to Train ChatGPT Like a New Hire

    In this episode of AI Marketing for Remodelers and Builders, Kai Biami and Spencer Powell discuss how to effectively train ChatGPT to function like a new hire. They explore the importance of setting up ChatGPT with the right parameters, utilizing its memory features, and leveraging its capabilities for marketing strategies. The conversation includes practical demonstrations of building marketing plans, conducting website audits, and using agent mode for advanced tasks. The hosts emphasize the value of treating ChatGPT as a thought partner and highlight key takeaways for maximizing its potential in digital marketing.

    39 min
  6. 383 - Make This Your North Star Revenue Metric: SQL

    JAN 28

    383 - Make This Your North Star Revenue Metric: SQL

    If you’re still guessing how marketing is really performing, this episode will flip the switch. Spencer breaks down why Sales Qualified Leads (SQLs) are the most important metric you can track and the best leading indicator of future revenue. You’ll learn how to clearly define an SQL, why it matters more than raw lead volume, and how tight communication between sales and marketing turns SQLs into better forecasting, smarter ad spend, and higher close rates. If you want fewer “junk leads” and more projects that actually fit your business, this is a must-listen.

    13 min
  7. 382 - Did Your 2025 Marketing Actually Work?

    JAN 24

    382 - Did Your 2025 Marketing Actually Work?

    In this episode of Builder Funnel Radio, Spencer Powell breaks down a common trap contractors fall into when evaluating marketing success. Just because you missed your revenue goal doesn’t mean your marketing failed. Spencer explains how to separate profitability from goal attainment, how to evaluate ROI by channel, and how to make smarter budget decisions going into the new year. If you want a clearer, more confident way to assess your marketing—and decide whether to scale it—this episode is for you.

    10 min
  8. 381 - Getting Started wChat GPT as a Remodeler or Builder

    JAN 20

    381 - Getting Started wChat GPT as a Remodeler or Builder

    In this episode, Kai Biami and Spencer Powell explore the capabilities of ChatGPT specifically for contractors and builders. They discuss how to effectively use ChatGPT as an assistant, the importance of prompting, and the various settings and integrations available. The conversation also covers organizing work through projects, creating custom GPTs for specialized tasks, and the exciting potential of image generation. The hosts emphasize the importance of getting started with AI, even if it feels overwhelming, and the long-term benefits of building familiarity with the tool.

    46 min
See All (500)

4.8
out of 5
38 Ratings

About

Digital marketing agency helping homebuilders and remodelers build marketing and sales systems that generate leads.

Information

  • Creator
    Spencer Powell
  • Years Active
    2017 - 2026
  • Episodes
    500
  • Rating
    Clean
  • Copyright
    © All rights reserved
  • Show Website
    Builder Funnel Radio

You Might Also Like