The Game On Girlfriend Podcast

Sarah Walton

Why are some people more successful faster? Do women really support each other? How big does my online presence need to be? What do I do first to make money in my business? Can I really make money starting my own business? How important is social media? Am I going to have to work 24/7 to make a real living? Welcome to the Game on Girl friend podcast where we answer all of these questions through behind-the-scenes podcasts, interviews with successful business owners like you and direct coaching from veteran entrepreneur, Sarah Walton. We'll share industry insider tips on influence, productivity, confidence and always * always * motivation. There's nothing worse than feeling like you could've acted on your dreams, but you didn't. Sarah believes you were given your dreams, ideas and wishes for a reason. You'll come to consider this podcast a gentle nudge to remind you that you matter, your work matters and your dreams deserve a chance. But the best part? We'll actually talk about how to make that happen. This isn't your practice life. The game is on and you've got one shot and making it your best. Game on, Girlfriend…game on.

  1. 2D AGO

    Brand Voice for Women Entrepreneurs: Stop Performing and Start Attracting Your People with Patricia Viscount

    There are three questions every human being is asking: Do you see me? Do you hear me? And do I matter?  When the voice you're putting out into the world doesn't actually sound like you — when it's been sanded down into something professional and polished and unrecognizable — those three questions go unanswered for the very people you are trying to reach. In this episode, I sit down with Patricia Viscount — brand voice strategist, former Canadian Army Public Affairs Officer with NATO tours in Bosnia and Kosovo, and Communication Specialist in the international energy sector — to talk about why so many coaches and consultants perform a version of professionalism that has nothing to do with who they actually are, and what it looks like to finally stop. You are going to love Patricia's story. There were several points in our conversation where my mouth was just open. This woman has been through things most people haven't. She has seen things most people haven't seen. And what she does now — helping entrepreneurs uncover the genuine voice that was already there — makes complete sense when you hear where she's been. This conversation is also going to remind you of how abundant your life is. And how much we all owe to the people who stand up and use their voices every day, inspiring the rest of us to do the same.   WHAT YOU'LL LEARN Why coaches and consultants perform a "professional" version of themselves in writing — and how to stop Why confidence is borrowable — and how to use someone else's belief in you as a bridge to your own Why ready is a decision, not a feeling — and what that means for every move you're afraid to make What a brand voice guide actually looks like and how it removes you as the bottleneck in your own content How Patricia went from 15 years in the Canadian Army to building a business around helping entrepreneurs find their genuine voice   SPECIAL GIFT FROM PATRICIA Take Patricia's free Brand Voice Quiz to discover your brand voice personality: https://www.tryinteract.com/share/quiz/61f1aa1322fd240018d65068 CONNECT WITH PATRICIA Website: https://www.patriciaviscount.com LinkedIn: https://www.linkedin.com/in/patricia-viscount/ Instagram: https://www.instagram.com/patricia_viscount_comms/   ABOUT PATRICIA  Before starting her business, Patricia had a 15-year career as a Public Affairs Officer in the Canadian Army, with NATO tours in Bosnia and Kosovo. This was followed by a diverse career as a Communication Specialist in the international energy sector, where she continued to herd all the cats. She helps coaching and consulting businesses refine their brand voice and messaging, and streamline their content — website, sales pages, and email marketing — so they can grow and attract aligned, premium clients with ease. READY TO BUILD YOUR CONFIDENCE? Book a free 15-min call with Sarah to talk about where you are in your business and see if working together feels right. Schedule here: https://app.acuityscheduling.com/schedule.php?owner=13047670&appointmentType=34706781   FREE GIFT FROM SARAH Get Sarah's Freedom Calculator and discover how much your business needs to make to finally be free. Download at https://sarahwalton.com/freedom   LEARN FROM SARAH Explore Sarah's online courses and free resources to start building your business with confidence. Online Courses: https://sarahwalton.com/online-courses Free Resources: https://sarahwalton.com/free-resources   CONNECT WITH SARAH Website: https://sarahwalton.com/podcast YouTube: https://www.youtube.com/@TheSarahWalton Instagram: https://instagram.com/thesarahwalton   ABOUT SARAH WALTON Sarah Walton is a business coach, podcast host, and mentor who helps women entrepreneurs build businesses they love. She's the creator of the Abundance Academy, Effortless Sales, and the Game On Girlfriend® podcast. Sarah's mission is to put more money in the hands of more women while teaching authentic, heart-centered business strategies.   RELATED GAME ON GIRLFRIEND® EPISODES YOU'LL LOVE Episode 283: How to Find Your Signature Talk with Speaking Coach Jen Oliver — https://sarahwalton.com/tedx-speaker-coach/ Episode 309: How One Woman Entrepreneur Built Confidence by Showing Up Where She Didn't Belong with Sarai Martinez — https://sarahwalton.com/women-entrepreneurs-building-confidence-episode-309/ Episode 231: Finding Your Purpose After Hitting Rock Bottom with Jacki Semerau Tait — https://sarahwalton.com/rock-bottom-to-success/   LOVE THE SHOW? LEAVE US A REVIEW! Thank you so much for listening. I'm honored that you're here, and I'd be grateful if you could leave a quick review on Apple Podcasts by clicking here, scrolling to the bottom, and clicking "Write a review." Your reviews help other women entrepreneurs find the show and get the support they need to build businesses they love. Thank you for being part of the Game On Girlfriend® community! (If you're not sure how to leave a review, you can watch this quick tutorial.)

    35 min
  2. MAR 17

    Raising Resilient Kids: Why Letting Go Is the Most Loving Thing You Can Do with Randi Crawford

    Parenting. Just that one word is enough to make your shoulders tighten, isn't it?   In this episode, I sit down with Randi Crawford — certified life coach, speaker, author, and mom — to talk honestly about what it actually takes to raise kids who can handle life when you're not there to fix it for them.   Randi spent years coaching young women before she realized the real work needed to happen one generation up — with the moms. What she found, over and over, was that the struggle these girls were experiencing traced directly back to one thing: parents who loved their kids so much they were accidentally getting in the way.   We talk about why confidence can't be handed to a child through compliments, how social media has quietly eroded the trust moms have in their own instincts, and why the line between love and control is thinner than most of us want to admit.   My own kids are 16 and 19 at the time of this recording. More than once during this conversation, I had to pause and sit with some honest self-reflection. I think you will too.   If you're a mom and a woman entrepreneur, this one will speak to you in more ways than one.   WHAT YOU'LL LEARN Why confidence is built through action — not compliments — and what that means for how we show up for our kids How social media has gaslit an entire generation of moms out of trusting their own gut The difference between helping your child and robbing them of something essential Why independence is the actual goal of parenting — and what stepping back actually looks like in practice How the lessons Randi teaches about raising resilient kids mirror what we work through every day in business   CONNECT WITH RANDI CRAWFORD Website: https://www.randicrawfordcoaching.com Instagram: https://www.instagram.com/randicrawfordcoaching TikTok: https://www.tiktok.com/@randicrawfordcoaching   ABOUT RANDI CRAWFORD Meet Randi Crawford, a life coach, speaker, and mom redefining resilience for the next generation. A certified life coach, author, and former co-founder of Women First HealthCare, a pioneering public company that reached over 10 million women, Randi brings candor, humor, and hard truths to modern parenting and life in general. Known for her no-BS, zero-victim approach, she helps parents stop over-helping, start connecting, and raise capable—not coddled—kids. Her mission: less fixing, more resilience. Less fear, more confidence. Because fear raises fragile kids. Connection raises resilient ones.   READY TO BUILD YOUR CONFIDENCE? Book a free 15-min call with Sarah to talk about where you are in your business and see if working together feels right. Schedule here: https://app.acuityscheduling.com/schedule.php?owner=13047670&appointmentType=34706781   FREE GIFT FROM SARAH Get Sarah's Freedom Calculator and discover how much your business needs to make to finally be free. Download at https://sarahwalton.com/freedom   LEARN FROM SARAH Explore Sarah's online courses and free resources to start building your business with confidence. Online Courses: https://sarahwalton.com/online-courses Free Resources: https://sarahwalton.com/free-resources   CONNECT WITH SARAH Website: https://sarahwalton.com/podcast YouTube: https://www.youtube.com/@TheSarahWalton Instagram: https://instagram.com/thesarahwalton   ABOUT SARAH WALTON Sarah Walton is a business coach, podcast host, and mentor who helps women entrepreneurs build businesses they love. She's the creator of the Abundance Academy, The Art of Receiving, and the Game On Girlfriend® podcast. Sarah's mission is to put more money in the hands of more women while teaching authentic, heart-centered business strategies.   RELATED GAME ON GIRLFRIEND® EPISODES YOU'LL LOVE Episode 320: The Confidence Habit: Small Wins That Change Everything with Jen Mueller — https://sarahwalton.com/building-confidence-small-wins-jen-mueller/ Episode 50: The Power of Grit — and YES, You Can Learn It — https://sarahwalton.com/grit/ Episode 300: 300 Episodes — What I've Learned About Consistency, Confidence, and Refusing to Quit — https://sarahwalton.com/dreams-in-progress-300-episodes/   LOVE THE SHOW? LEAVE US A REVIEW! Thank you so much for listening. I'm honored that you're here and would be grateful if you could leave a quick review on Apple Podcasts by clicking here, scrolling to the bottom, and clicking "Write a review." Your reviews help other women entrepreneurs find the show and get the support they need to build businesses they love. Thank you for being part of the Game On Girlfriend® community! (If you're not sure how to leave a review, you can watch this quick tutorial.)

    31 min
  3. MAR 10

    How to Declutter Your Home and Make Money Selling Pre-Loved Items with Jessica James

    You did the hard part. You sorted through the closets, cleared out the garage, and made the piles. Now you are standing there looking at all of it, wondering what actually comes next. That is exactly the problem Jessica James built Madilyn James to solve. In this episode, I sit down with Jessica — serial entrepreneur, tech founder, and the woman behind a brand new e-commerce platform built specifically for people who want to sell secondhand items online without juggling multiple platforms, paying anything upfront, or figuring out a marketing strategy on top of everything else. Jessica walks us through how Madilyn James works, how she got here after building and selling a background screening company in 2020, and what it actually looks like to set up a free storefront and list your first item in under a minute. We also get into the decluttering process itself — where to start, how to sort what you sell versus what you donate, and why clearing your space is just as good for your mental clarity as it is for your bank account. If you have been sitting on a pile of quality items you no longer need, or you have been looking for a low-cost, low-risk way to bring in extra income, this episode gives you a real, practical place to start.   WHAT YOU'LL LEARN Why managing multiple resale platforms stops most people before they ever list a single item — and how Madilyn James fixes that Where to start when decluttering feels overwhelming (and why finishing one area first makes all the difference) How to sort your piles into what to sell versus what to donate — and how to get donations out of the house first What it actually looks like to set up a free storefront and list an item in under a minute How Madilyn James handles search optimization and social media so your items get found without extra effort from you Why starting simple is the most underrated strategy in entrepreneurship The special commission offer Jessica is sharing exclusively for Game On Girlfriend® listeners   FREE GIFT FROM JESSICA JAMES Sign up for a free account at Madilyn James and list your first items using the link below. As a Game On Girlfriend® podcast listener, you will be locked in at a 7.5% commission rate — that means more money stays in your pocket from every sale. No setup fee. No upfront cost. Nothing is pulled from your earnings until your item sells. https://app.madilynjames.com/signup   CONNECT WITH JESSICA JAMES Website: https://www.madilynjames.com Instagram: @themadilynjames TikTok: @madilynjames Facebook: @madilynjames   ABOUT JESSICA JAMES Jessica James is a serial entrepreneur in the tech industry, now launching her second venture in e-commerce with a mission to reinvent the retail experience by curating unique, pre-loved, and sustainable fashion finds while fostering a vibrant community of sellers and shoppers. She founded Madilyn James with the clear purpose of empowering entrepreneurs, providing sustainable shopping opportunities, and giving back to the community.   READY TO BUILD YOUR BUSINESS? Book a free 15-minute call with Sarah to talk about where you are in your business and see if working together feels right. Schedule here: https://app.acuityscheduling.com/schedule.php?owner=13047670&appointmentType=34706781   FREE GIFT FROM SARAH Get Sarah's Freedom Calculator and discover how much your business needs to make to finally be free. Download at https://sarahwalton.com/freedom   LEARN FROM SARAH Explore Sarah's online courses and free resources to start building your business with confidence. Online Courses: https://sarahwalton.com/online-courses Free Resources: https://sarahwalton.com/free-resources   CONNECT WITH SARAH Website: https://sarahwalton.com/podcast YouTube: https://www.youtube.com/@TheSarahWalton Instagram: https://instagram.com/thesarahwalton   ABOUT SARAH WALTON Sarah Walton is a business coach, podcast host, and mentor who helps women entrepreneurs build businesses they love. She is the creator of the Abundance Academy, The Art of Receiving, and the Game On Girlfriend® podcast. Sarah's mission is to put more money in the hands of more women while teaching authentic, heart-centered business strategies.   RELATED GAME ON GIRLFRIEND® EPISODES YOU'LL LOVE Episode 259: How Building an Email List Helped Increase My Revenue 10X with Sena Wheeler — https://sarahwalton.com/building-email-list/ Episode 80: Your Business Is NOT a "Hobby" with Nicole McKay — https://sarahwalton.com/nicolemckay/ Episode 174: Committing Until It Takes with Kimberly Spencer — https://sarahwalton.com/business-commitment/   LOVE THE SHOW? LEAVE US A REVIEW! Thank you so much for listening. I'm honored that you're here and would be grateful if you could leave a quick review on Apple Podcasts by clicking here, scrolling to the bottom, and clicking "Write a review." Your reviews help other women entrepreneurs find the show and get the support they need to build businesses they love. Thank you for being part of the Game On Girlfriend® community! (If you're not sure how to leave a review, you can watch this quick tutorial.)

    21 min
  4. MAR 3

    Tax Tips for Women Entrepreneurs: What the Tax Industry Doesn't Want You to Know with Hannah Cole

    Say the word "taxes" out loud. Did your shoulders just clench? Yeah. That's not an accident. In this episode, I sit down with Hannah Cole — artist, tax expert, author of Taxes for Humans, and founder of Sunlight Tax — to talk about why the tax industry profits from keeping you afraid, and what you can actually do about it. Hannah breaks down the three main IRA options available to self-employed women in plain, clear language that finally makes it click. She talks about why creatives, women, and anyone who doesn't fit the traditional financial mold has been left out of this conversation on purpose — and how that changes when you have access to someone who sounds like your best friend instead of a shaming accountant. This is one of those conversations that will make you exhale. Because the tax system isn't as scary as you've been led to believe. And the tools available to you are far more powerful than most people realize. If you've ever felt like money — or taxes — weren't meant for someone like you, this episode is going to change that.   WHAT YOU'LL LEARN Why the tax industry's marketing mechanism is fear — and how to stop falling for it Why nobody gets a tax education in this country (and why that's not your fault) The real difference between a Traditional IRA, Roth IRA, and SEP IRA in plain language Why creativity is a synonym for resourcefulness when it comes to money How to start thinking of money and taxes as a tool that works for you instead of against you   FREE GIFT FROM HANNAH COLE Download Hannah's Free Visual Guide to Tax Deductions here: https://www.sunlighttax.com/deductionsguide CONNECT WITH HANNAH COLE Website: https://www.sunlighttax.com Instagram: https://www.instagram.com/sunlighttax LinkedIn: https://www.linkedin.com/in/hannah-cole-3775561/   ABOUT HANNAH COLE Hannah Cole is an artist, tax expert, author of Taxes for Humans [link: https://amzn.to/4a2Mu9m ], and founder of Sunlight Tax. She specializes in educating entrepreneurs and creative professionals in taxes and financial empowerment. A long-time working artist with a high-level exhibition history, Hannah is a frequent speaker on stages and podcasts, a money columnist for the art blog Hyperallergic, and the host of a global top 2% podcast, the Sunlight Tax Podcast. Her company, Sunlight Tax, specializes in friendly, informative tax education for self-employed people with big visions, and engaging, savvy tax education workshops for creative groups.   READY TO BUILD YOUR CONFIDENCE? Book a free 15-min call with Sarah to talk about where you are in your business and see if working together feels right. Schedule here: https://app.acuityscheduling.com/schedule.php?owner=13047670&appointmentType=34706781   FREE GIFT FROM SARAH Get Sarah's Freedom Calculator and discover how much your business needs to make to finally be free. Download at https://sarahwalton.com/freedom   LEARN FROM SARAH Explore Sarah's online courses and free resources to start building your business with confidence. Online Courses: https://sarahwalton.com/online-courses Free Resources: https://sarahwalton.com/free-resources   CONNECT WITH SARAH Website: https://sarahwalton.com/podcast YouTube: https://www.youtube.com/@TheSarahWalton Instagram: https://instagram.com/thesarahwalton   ABOUT SARAH WALTON Sarah Walton is a business coach, podcast host, and mentor who helps women entrepreneurs build businesses they love. She's the creator of the Abundance Academy, Effortless Sales, and the Game On Girlfriend® podcast. Sarah's mission is to put more money in the hands of more women while teaching authentic, heart-centered business strategies.   RELATED GAME ON GIRLFRIEND® EPISODES YOU'LL LOVE Episode 230: You Deserve the Money with Bookkeeper Ashley Chamberlain  — https://sarahwalton.com/bookkeeping-for-women/ Episode 227: How to Clear a Money Fog with Mikelann Valterra  — https://sarahwalton.com/clear-money-fog/  Episode 95: When Your Life Falls Apart Because of Money with Michelle Arpin Begina  — https://sarahwalton.com/michelle/   LOVE THE SHOW? LEAVE US A REVIEW! Thank you so much for listening. I'm honored that you're here and would be grateful if you could leave a quick review on Apple Podcasts by clicking here, scrolling to the bottom, and clicking "Write a review." Your reviews help other women entrepreneurs find the show and get the support they need to build businesses they love. Thank you for being part of the Game On Girlfriend® community! (If you're not sure how to leave a review, you can watch this quick tutorial.)

    36 min
  5. FEB 24

    Dating Smart: The Real Reason Successful Women Struggle in Love, with Laura Nagiel

    Your success isn't scaring men away. But the energy you had to adopt to build that success? That might be creating a problem you didn't know existed. In this episode, Sarah talks with Laura Nagiel, a dating and confidence coach who works specifically with high-achieving women. Laura shares why being "twice as masculine as the men around you" at work can completely backfire when you're trying to build a romantic connection—and what to do about it. They explore the "second gear" successful women need to shift between work mode and dating mode, how to actually assess someone's level of ambition (spoiler: it's not about asking five-year plans), and why self-love—not just self-confidence—determines what you'll actually accept in relationships. Laura's been through it herself. After a successful PR career and years of dating frustration, she took a year off to study her own patterns. The very first date after that year? Her life partner. Now she helps women understand the psychology of attraction, the masculine-feminine polarity, and how to create the conditions for finding an aligned partner. This conversation is practical, honest, and refreshing. If you've ever felt like you can build a six-figure business but can't seem to get dating right, this episode is for you.     WHAT YOU'LL LEARN → Why your success isn't the problem—but the masculine energy you developed to achieve it might be → The "second gear" that lets you be powerful at work AND open in relationships → How to assess someone's actual level of ambition through their actions, not their words → The crucial difference between self-confidence and self-love (and why you need both) → Why "leaning back" reveals more about compatibility than interviewing over wine → How past relationships shape your current dating mindset—and what to do about it   SPECIAL GIFT FROM LAURA NAGIEL Take Laura's free dating audit to discover what your biggest problem is in dating right now and the 3 specific steps you need to take to fix it. The audit takes 3-5 minutes and helps you move from chaos to clarity in your dating life. → Get the free audit: https://lauranagiel.involve.me/audit CONNECT WITH LAURA NAGIEL → Instagram: https://www.instagram.com/lauranagiel/ → LinkedIn: https://www.linkedin.com/in/lauranagiel/ → Website & DREAM Framework: https://resources.lauranagiel.com/dream-framework   ABOUT LAURA NAGIEL  Laura Nagiel is a dating and confidence coach for high-achieving women. She's the author of the DREAM Framework™, a practical five-step method that offers a precise strategy for navigating dating in a way that brings fast but sustainable results. After years of struggling with dating herself—despite success in PR and building a thriving coaching business—Laura took a year off dating to study her own patterns. The very first date after resuming? Her life partner. Now she helps women understand the psychology of attraction, masculine and feminine polarity, and why people bond the way they do, so they can finally experience their dream relationship and truly have it all in life.   READY TO BUILD A BUSINESS THAT SUPPORTS YOUR LIFE? Book a free consultation with Sarah to talk about where you are in your business and see if working together feels right. → Schedule here: https://app.acuityscheduling.com/schedule.php?owner=13047670&appointmentType=34706781   FREE GIFT FROM SARAH Get Sarah's Freedom Calculator and discover exactly how much your business needs to make so you can be truly free. Download →  https://sarahwalton.com/freedom   LEARN FROM SARAH Explore Sarah's online courses and free resources to start building your business with confidence. → Online Courses: sarahwalton.com/online-courses → Free Resources: sarahwalton.com/free-resources CONNECT WITH SARAH → Website: https://sarahwalton.com/podcast  → YouTube: https://www.youtube.com/@TheSarahWalton → Instagram: https://instagram.com/thesarahwalton   ABOUT SARAH WALTON Sarah Walton is a business coach, podcast host, and mentor who helps women entrepreneurs build businesses they love. She's the creator of the Abundance Academy, Effortless Sales, and the Game On Girlfriend® podcast. Sarah's mission is to put more money in the hands of more women while teaching authentic, heart-centered business strategies.   RELATED GAME ON GIRLFRIEND® EPISODES YOU'LL LOVE Episode 253: Ready to Reinvent Yourself? A Conversation With Anita Rombough — https://sarahwalton.com/reinvent-yourself/ Episode 270: The Truth About Learning to Manifest with Alea Lovely — https://sarahwalton.com/learn-manifestation/ Episode 214: Coaching the Unconscious Mind: Unlock Your Genius with Jenn Beninger — https://sarahwalton.com/coaching-unconscious-mind/   LOVE THE SHOW? LEAVE US A REVIEW! Thank you so much for listening. I'm honored that you're here and would be grateful if you could leave a quick review on Apple Podcasts by clicking here, scrolling to the bottom, and clicking "Write a review." Your reviews help other women entrepreneurs find the show and get the support they need to build businesses they love. Thank you for being part of the Game On Girlfriend® community! (If you're not sure how to leave a review, you can watch this quick tutorial.)

    34 min
  6. FEB 17

    Building Confidence Through Small Wins with Jen Mueller

    Ever walked into a room wondering if you really belonged there? Like they're going to find out you don't actually know what you're doing? Here's what Jen Mueller will tell you: If you're in the room, you're supposed to be there. Stop selling past the close. In this episode, Sarah welcomes Jen Mueller, founder of Talk Sporty to Me, to talk about the small wins that build unshakable confidence. They unpack why "hello" became Jen's measure of success, how bubble gum moments prove your small actions are stacking up, and why you need to stop over-proving yourself once you're already in the door. Jen breaks down how she built relationships in male-dominated spaces, how to channel competitiveness without burning out, and why your resume matters way less than how you make people feel. Because here's the truth: small wins stack up to big success when you measure what actually matters to you—not everyone else's highlight reel.   WHAT YOU'LL LEARN Why confidence isn't loud—and how small wins build lasting belief The most powerful question to ask before entering any room What women can own in male-dominated industries Why chasing praise burns you out (and what to do instead) How to connect authentically in any career (no name-dropping required)   FREE GIFTS FROM JEN MUELLER https://www.talksportytome.com/resources   CONNECT WITH JEN MUELLER Website: https://www.talksportytome.com LinkedIn: https://www.linkedin.com/in/jenmuellertalksporty/ Instagram: https://www.instagram.com/talksportytome Facebook: https://www.facebook.com/talksportytome YouTube: https://www.youtube.com/user/TalkSportyToMe/   ABOUT JEN MUELLER Jen is a veteran sideline reporter for the Seattle Seahawks, and for over two decades, was a member of the Seattle Mariners' TV broadcast team. With over 25 years of experience covering the NFL, NBA, MLB, NHL, and more, she's mastered the art of building relationships and delivering impactful stories in fast-paced environments.  As the founder of Talk Sporty to Me, Jen translates her locker room communication strategies into actionable insights for business professionals, helping them level up their conversations and leadership skills.   READY TO BUILD YOUR CONFIDENCE? Book a free 15-min call with Sarah to talk about where you are in your business and see if working together feels right. Schedule here: https://app.acuityscheduling.com/schedule.php?owner=13047670&appointmentType=34706781   FREE GIFT FROM SARAH Get Sarah's Freedom Calculator and discover how much your business needs to make to finally be free. Download at https://sarahwalton.com/freedom   LEARN FROM SARAH Explore Sarah's online courses and free resources to start building your business with confidence. Online Courses: https://sarahwalton.com/online-courses Free Resources: https://sarahwalton.com/free-resources   CONNECT WITH SARAH Website: https://sarahwalton.com/podcast YouTube: https://www.youtube.com/@TheSarahWalton Instagram: https://instagram.com/thesarahwalton   ABOUT SARAH WALTON Sarah Walton is a business coach, podcast host, and mentor who helps women entrepreneurs build businesses they love. She's the creator of the Abundance Academy, Effortless Sales, and the Game On Girlfriend® podcast. Sarah's mission is to put more money in the hands of more women while teaching authentic, heart-centered business strategies.   RELATED EPISODES YOU'LL LOVE Episode 309: From Beauty Tips to Building an Empire: Sarai Martinez on Confidence, Community & Career Growth — https://sarahwalton.com/building-confidence-women-entrepreneurs-sarai-martinez-episode-309 Episode 214: Coaching the Unconscious Mind: Unlock Your Genius with Jenn Beninger — https://sarahwalton.com/coaching-unconscious-mind/ Episode 253: Ready to Reinvent Yourself? A Conversation With Anita Rombough — https://sarahwalton.com/reinvent-yourself/   LOVE THE SHOW? LEAVE US A REVIEW! Thank you so much for listening. I'm honored that you're here and would be grateful if you could leave a quick review on Apple Podcasts by clicking here, scrolling to the bottom, and clicking "Write a review." Your reviews help other women entrepreneurs find the show and get the support they need to build businesses they love. Thank you for being part of the Game On Girlfriend® community! (If you're not sure how to leave a review, you can watch this quick tutorial.)

    34 min
  7. FEB 10

    Why Your Business Feels Stuck (And the Limiting Beliefs Keeping You There) with Dr. LaChelle Wieme

    Ever felt like your business is technically moving forward—but you're still stuck in the "fine vortex"? Like you've traded your 9-to-5 for 24/7, your income swings from $2,000 to $8,000 to $3,000, and you're hustling harder but getting nowhere? In this powerful episode, Sarah welcomes Dr. LaChelle Wieme, entrepreneur, transformational speaker, and former anesthesiologist, to talk about the invisible "puppet strings" (limiting beliefs) that are running your business on autopilot—and how to cut them. They unpack what it takes to exit the fine vortex, rewire subconscious beliefs formed before you were 7 years old, and stop making decisions from fear. LaChelle shares her Flow State Money Method: a simple 3-step process that makes running your business feel simpler, not harder. Because here's the truth: confidence comes from action, not the other way around.   WHAT YOU'LL LEARN Why "fine" became LaChelle's least favorite four-letter F-word (and why it's keeping you from extraordinary) How to identify your "puppet strings" using a notes-on-your-phone method anyone can do The Flow State Money Method: 3 steps to recognize toxic thoughts, trust your guidance, and take aligned action Why no sales script will ever work if you haven't dealt with brain-heart coherence first How a grocery store moment at age 5 creates business blocks at age 35 (and what to do about it) Your superpower of choice—and how to use it to rise above circumstances instead of staying stuck   SPECIAL GIFT FROM DR. LACHELLE: Download "The Success Shift" – Brain-coherence guide for sales calls, posting on social media, and next-level communication → https://iam-lifebydesign.com/i-am-successshift   CONNECT WITH DR. LACHELLE Website: https://iam-lifebydesign.com Instagram: https://www.instagram.com/lachellewieme/ Facebook: https://www.facebook.com/lachellewieme   ABOUT DR. LACHELLE Dr. LaChelle Wieme is a business strategist, transformational speaker, and host of The Spiral Up Podcast. She helps ambitious women create aligned income and impact through clarity, confidence, and consistent, God-led action. With over 15 years on stage and 6+ years in coaching and consulting, LaChelle blends strategic insight with spiritual alignment to empower high-achieving women to build businesses that feel as good as they look, without the burnout.   Ready to Get Your Business Unstuck? Book a free 15-min call with Sarah to talk about your business and explore what's possible when you break free from limiting beliefs. Schedule here: https://app.acuityscheduling.com/schedule.php?owner=13047670&appointmentType=34706781   ABOUT SARAH WALTON Sarah Walton is a business coach, podcast host, and mentor who helps women entrepreneurs build businesses they love. She's the creator of the Abundance Academy, Effortless Sales, and the Game On Girlfriend® podcast. Sarah's mission is to put more money in the hands of more women while teaching authentic, heart-centered business strategies. FREE GIFT FROM SARAH Get Sarah's Freedom Calculator and discover how much your business needs to make to finally be free. Download  https://sarahwalton.com/freedom   LEARN FROM SARAH Explore Sarah's online courses and free resources to start building your business with confidence. Online Courses: sarahwalton.com/online-courses  Free Resources: sarahwalton.com/free-resources WORK WITH SARAH Ready to build a business that actually supports your life? Book a free 15-minute call with Sarah: https://app.acuityscheduling.com/schedule.php?owner=13047670&appointmentType=34706781    CONNECT WITH SARAH Website: https://sarahwalton.com/podcast  YouTube: https://www.youtube.com/@TheSarahWalton Instagram: https://instagram.com/thesarahwalton   RELATED GAME ON GIRLFRIEND® EPISODES YOU'LL LOVE Episode 214: Coaching the Unconscious Mind: Unlock Your Genius with Jenn Beninger — https://sarahwalton.com/coaching-unconscious-mind/ Episode 263: How Your Nervous System Shapes Your Money Habits with Stephanie Crochet —  https://sarahwalton.com/nervous-system-regulation/ Episode 175: Coaching Session: When You Need an Immediate Breakthrough —  https://sarahwalton.com/coaching-limiting-beliefs-breakthrough/   LOVE THE SHOW? LEAVE US A REVIEW! Thank you so much for listening. I'm honored that you're here and would be grateful if you could leave a quick review on Apple Podcasts by clicking here, scrolling to the bottom, and clicking "Write a review." Your reviews help other women entrepreneurs find the show and get the support they need to build businesses they love. Thank you for being part of the Game On Girlfriend® community! (If you're not sure how to leave a review, you can watch this quick tutorial.)

    39 min
  8. FEB 3

    How to Structure Your Business for Venture Capital Funding with Ms. Cat

    Only 3% of venture capital funding goes to women-owned businesses. But here's the thing—it's not because your idea isn't good enough. It's because of foundational mistakes you're making before you even apply. Business strategist Ms. Cat (Catherine Mitchell) joins Sarah to break down exactly what keeps women entrepreneurs from accessing the billions in funding that's actually available. From choosing the wrong business name to using your personal Gmail account, these structural errors are disqualifying you before funders even look at your pitch. Ms. Cat walks through the NAICS code trap, why your LLC address matters more than you think, and the exact moment you should start looking for funding. Plus, she gets real about the burning desire you need to make the leap from side hustle to main hustle—and why entrepreneurship isn't for everyone. This conversation is part of Sarah's mission to put more money in the hands of more women.   WHAT YOU'LL LEARN The 5 foundational mistakes that disqualify businesses from funding—including why certain business names are considered "high risk" and how your NAICS code can knock you out of the game When to actually start looking for venture capital funding (and the capital gap test to know if you're ready) Why using your home address on your LLC is a red flag to investors—and what funders are really looking for when they Google your business The 3-4x rule for knowing when your side hustle is ready to become your main hustle Why funding challenges have nothing to do with your product or service—it's all about foundation and structure How women disqualify themselves before they even ask for funding (and how proper structure gives you the confidence to apply) The burning desire you need beyond just a good idea to survive entrepreneurship   READY TO BUILD A BUSINESS FOUNDATION THAT POSITIONS YOU FOR GROWTH? Ready to build a business foundation that positions you for growth and funding? Book a free 15-minute chat with Sarah to discover how you can work together. Book Your Free Call → https://app.acuityscheduling.com/schedule.php?owner=13047670&appointmentType=34706781 CONNECT WITH MS. CAT Podcast: Both Sides of the Check (available wherever you get your podcasts) Website: https://connectwithmiscat.com Instagram: https://www.instagram.com/connectwithmscat/ Facebook: https://www.facebook.com/connectwithmscat YouTube: https://www.youtube.com/@connectwithmscat   ABOUT MS. CAT (CATHERINE MITCHELL) Ms. Cat is a business strategist, entrepreneur, and co-host of the rising podcast Both Sides of the Check. She is the founder of Concept2Company, a program designed to help entrepreneurs structure their businesses for funding, make their first $10K in 30 days, and land consistent clients without leaning on friends and family. With years of experience guiding business owners through scaling, funding, and systems-building, Ms. Cat has built a reputation for simplifying complex strategies into step-by-step blueprints that actually get results. Her unique approach combines tough-love accountability with practical, actionable tools that help entrepreneurs go from idea to income. In addition to consulting, Ms. Cat owns her own tax software company, equipping professionals with training and mentorship under her ERO Expansion Hub mentorship program.   ABOUT SARAH WALTON Sarah Walton is a business coach, podcast host, and mentor who helps women entrepreneurs build businesses they love. She's the creator of the Abundance Academy, Effortless Sales, and the Game On Girlfriend® podcast. Sarah's mission is to put more money in the hands of more women while teaching authentic, heart-centered business strategies.   FREE GIFT FROM SARAH Get Sarah's Freedom Calculator and discover how much your business needs to make so you can finally be free.  → Download: https://sarahwalton.com/freedom   LEARN FROM SARAH Explore Sarah's online courses and free resources to start building your business with confidence.  Online Courses: sarahwalton.com/online-courses     Free Resources: sarahwalton.com/free-resources CONNECT WITH SARAH Website: https://sarahwalton.com/podcast  YouTube: https://www.youtube.com/@TheSarahWalton Instagram: https://instagram.com/thesarahwalton   RELATED GAME ON GIRLFRIEND® EPISODES YOU'LL LOVE Episode 312: Awakening, Abundance & Ancient Wisdom — Rewriting Your Money Story with Halle Eavelyn - https://sarahwalton.com/women-money-mindset-halle-eavelyn/ Episode 313: But What About the Money? Why Your Nervous System Determines Your Income - https://sarahwalton.com/money-mindset-nervous-system-income/ Episode 310: How One Courageous Conversation Led to Impacting 11.6 Million Lives with Carrie Rich - https://sarahwalton.com/financial-planning-women-entrepreneurs-carrie-rich/   LOVE THE SHOW? LEAVE US A REVIEW! Thank you so much for listening. I'm honored that you're here and would be grateful if you could leave a quick review on Apple Podcasts by clicking here, scrolling to the bottom, and clicking "Write a review." Your reviews help other women entrepreneurs find the show and get the support they need to build businesses they love. Thank you for being part of the Game On Girlfriend® community! (If you're not sure how to leave a review, you can watch this quick tutorial.)

    28 min
5
out of 5
62 Ratings

About

Why are some people more successful faster? Do women really support each other? How big does my online presence need to be? What do I do first to make money in my business? Can I really make money starting my own business? How important is social media? Am I going to have to work 24/7 to make a real living? Welcome to the Game on Girl friend podcast where we answer all of these questions through behind-the-scenes podcasts, interviews with successful business owners like you and direct coaching from veteran entrepreneur, Sarah Walton. We'll share industry insider tips on influence, productivity, confidence and always * always * motivation. There's nothing worse than feeling like you could've acted on your dreams, but you didn't. Sarah believes you were given your dreams, ideas and wishes for a reason. You'll come to consider this podcast a gentle nudge to remind you that you matter, your work matters and your dreams deserve a chance. But the best part? We'll actually talk about how to make that happen. This isn't your practice life. The game is on and you've got one shot and making it your best. Game on, Girlfriend…game on.

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