The Scaling Wellness Podcast: Scale Your Massage Business

Darryl "DJ" Turner

Welcome to The Scaling Wellness Podcast - the podcast dedicated to sharing what, why, and how of scaling your wellness practice beyond yourself, as well as sharing inspiring stories of how others did it themselves. Join Darryl "DJ" Turner as he and his guests share everything you need to know about scaling your practice up, while scaling back your stress, responsibility, and client-facing hours. Listen to new interviews every Monday with a bonus episode every Thursday!

  1. MAR 10

    319 - How to Successfully Hire & Grow Your Wellness Practice

    *]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]" dir="auto" tabindex="-1" data-turn-id= "request-bb8f0694-3b83-4644-b17d-d755b9ce58ac-1" data-testid= "conversation-turn-230" data-scroll-anchor="true" data-turn= "assistant"> Growing from a solo practitioner into a team-based wellness business is one of the biggest transitions an owner can make. In this rebroadcast episode, we break down the foundational steps every massage and wellness entrepreneur should take before hiring their first team member. Learn the key systems, mindset shifts, and leadership strategies needed to expand your practice while protecting the values and vision that make your business unique. You'll also hear practical guidance on preparing your business for growth and setting new hires up for long-term success. If you're a massage therapist or wellness practitioner thinking about building a team, this episode delivers clear, actionable insights to help you scale with confidence and create a strong foundation for sustainable growth.     ----------------------------------------------   Want to build a wellness practice that gives you both TIME and MONEY? Learn more at www.scalingwellness.com    Trying to book more clients? Visit www.bookyourteamsolid.com to get access to the course.   Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat    Follow us on Instagram: www.instagram.com/scalingwellness

    22 min

  2. MAR 2

    318 - How to Monetize Your Massage Skills Beyond the Table | Cody & Allyson of Two Hearts Bodywork

    What happens after you build a fully booked massage practice… and realize that's not the end goal? In this interview, I sit down with Cody and Allyson of Two Hearts Bodywork to unpack what it really takes to grow beyond six figures in a massage therapy business without burning out your body or sacrificing your freedom. From launching their brick-and-mortar practice with no safety net… To raising prices three times in two years… To building recurring revenue through memberships… To scaling into online income, digital products, and mentorship… This conversation pulls back the curtain on what entrepreneurship can look like in 2026. Inside this episode, we dive into: • How to monetize an audience as a massage therapist • Why "fully booked" isn't the final level of success • Creating semi-passive income with digital products • Designing a 15-day work month while increasing revenue • Building systems that allow maternity leave, travel, and true time freedom • When (and why) to scale your practice with a team • The mindset shifts required to move from scarcity to abundance • Why mentorship is the fastest shortcut to business growth Cody and Allyson share the honest evolution from hands-on practitioners to multi-revenue-stream entrepreneurs including the fears they had around hiring, scaling, and stepping into bigger rooms with bigger business owners. If you're a massage therapist, bodyworker, or wellness business owner who wants more income, more freedom, and more control over your time, this episode will challenge the way you think about success. Because being fully booked is great. But designing your life? That's next level.   Learn more about Cody and Allyson at: https://twoheartsbodywork.com/ Instagram: @twoheartsbodywork  - - - - - - - - - - - - - - - - - - - -  Want to build a wellness practice that gives you both TIME and MONEY? Learn more at www.scalingwellness.com    Trying to book more clients? Visit www.bookyourteamsolid.com to get access to the course.   Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat    Follow us on Instagram: www.instagram.com/scalingwellness

    1h 17m

  3. FEB 10

    317 - What to Do When Your Team Isn't Performing (And Why Most Owners Get It Wrong)

    This rebroadcast episode dives into one of the hardest parts of running a wellness business: dealing with underperforming employees. If you're unsure whether a team member needs coaching, clearer expectations, or a tough conversation, this episode will help you find clarity. We break down the real reasons behind poor performance, common leadership mistakes, and how to handle difficult situations without damaging your culture or burning yourself out. Whether you're leading your first hire or managing a growing team, this episode will help you step into confident leadership and build a stronger, more aligned workplace. ----------------------------------------------   Want to build a wellness practice that gives you both TIME and MONEY? Learn more at www.scalingwellness.com    Trying to book more clients? Visit www.bookyourteamsolid.com to get access to the course.   Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat    Follow us on Instagram: www.instagram.com/scalingwellness

    19 min

  4. JAN 26

    316 - The 4 Non-Negotiable Systems You Need to Consistently Book Massage Clients

    If you're constantly putting out fires, answering messages at all hours, and feeling like your wellness business can't run without you… this episode is for you. In this episode of the Scaling Wellness Podcast, we break down the 4 essential systems every massage and wellness business needs to book more clients consistently without overworking yourself or your team. From client booking and follow-up to team management and day-to-day operations, you'll learn where most wellness businesses get stuck and how simple systems can unlock sustainable growth. You'll discover why hustle isn't a growth strategy, how the right systems create clarity and momentum, and what to focus on first if you want more revenue and more freedom. Whether you're a solo practitioner or running a growing team, these systems are the foundation for scaling without chaos. If you're ready to stop relying on memory, motivation, and "figuring it out as you go," hit play and start building a business that actually supports you. ----------------------------------------------   Want to build a wellness practice that gives you both TIME and MONEY? Learn more at www.scalingwellness.com    Trying to book more clients? Visit www.bookyourteamsolid.com to get access to the course.   Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat    Follow us on Instagram: www.instagram.com/scalingwellness

    14 min

  5. JAN 23

    315 - If You're Feeling Stuck in 2026, Start Here

    This isn't a "welcome back" episode. And it's definitely not an accident that this is our first drop of 2026. We're rebroadcasting one of the most important conversations we've ever had about vision, strategy, and what actually moves you forward when everything feels unclear. If you've been feeling stuck, restless, or like you're standing on the edge of something but can't name it yet… this episode will hit differently now. We've been quiet because we've been building. And before we announce what's coming next, this is the foundation you need to hear. ----------------------------------------------   Want to build a wellness practice that gives you both TIME and MONEY? Learn more at www.scalingwellness.com    Trying to book more clients? Visit www.bookyourteamsolid.com to get access to the course.   Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat    Follow us on Instagram: www.instagram.com/scalingwellness

    26 min

  6. 11/24/2025

    314 - How Ann Sousa Built a Thriving 20-Year Massage Practice Through Leadership & Smart Growth

    From shy "operations girl" to the powerhouse behind a 20-year group practice, Ann Sousa's journey is anything but ordinary. In this inspiring episode, Ann, owner of Body & Soul Massage in Salem, MA, shares how a random postcard led her into massage therapy, how 9/11 pushed her into entrepreneurship, and how she transformed a small contractor-shared space into a thriving, employee-based wellness practice. Ann opens up about the pivotal moment she chose real leadership, the mindset shifts that helped her scale, the hard lessons (including the firings she never forgot), and the systems, numbers, and vision that keep her business running strong. Whether you're solo and dreaming bigger, already building a team, or craving the confidence to step into true leadership, Ann's story delivers the clarity, courage, and practical wisdom you need for your next chapter.   Learn more about Ann at: bodysoulsalem.com Instagram: @bodysoulsalem - - - - - - - - - - - - - - - - - - - -  Want to build a wellness practice that gives you both TIME and MONEY? Learn more at www.scalingwellness.com    Trying to book more clients? Visit www.bookyourteamsolid.com to get access to the course.   Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat    Follow us on Instagram: www.instagram.com/scalingwellness

    24 min

  7. 11/17/2025

    313 - Designing Wellness Spaces That Heal with Jamie Smith of Happy Haus Studios

    In this new episode, interior designer and former massage therapist Jamie Smith, founder of Happy Haus Studios, reveals how wellness professionals can transform their treatment rooms into healing, high-performing spaces that elevate client experience and support long-term practitioner sustainability. With nearly 20 years as an MT and a deep background in design, Jamie shares her unconventional journey from ballet and anthropology to bodywork, burnout, an injury, an MLM detour, and ultimately rediscovering her creative calling in interior design. Today, she specializes in designing restorative wellness environments for massage therapists, healers, and healthcare providers. In this powerful conversation, you'll learn: Why thoughtful interior design is not a luxury but a foundational business strategy How your space impacts client retention, nervous system regulation, and treatment outcomes Practical upgrades for solo practitioners (including the #1 table investment you should make) How to start improving your space mood boards, color palettes, lighting, ergonomics & more The design mistakes many massage spaces unknowingly make Jamie's personal journey of reinvention and resilience If you want your massage studio or wellness space to feel intentional, calming, and aligned with the results you want your clients to experience, this episode will open your eyes to what's truly possible.   Explore Jamie's work: Happy Haus Studios — https://happyhausstudios.com/ Tune in now to learn how to transform your space into a tool for healing, alignment, and business growth.   - - - - - - - - - - - - - - - - - - - -  Want to build a wellness practice that gives you both TIME and MONEY? Learn more at www.scalingwellness.com    Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat

    41 min

  8. 11/13/2025

    312 - How Teresa Zardus Turned Her Passion Into a Holistic Empire (Part 2 of 2)

    In this rebroadcast episode of the Scaling Wellness Podcast, we continue our inspiring conversation with Teresa Zardus, founder of Zardus Art of Massage and Wellness Spa and the Zardus School of Massage. Building a thriving wellness business is no easy feat but Teresa's story proves what's possible when passion meets purpose. From running a 24-room, Tudor-inspired spa to launching a massage school that educates and uplifts future practitioners, Teresa embodies true entrepreneurial success in the wellness industry. In this episode, we dive deeper into: How Teresa finds and hires the right practitioners for her spa The biggest mistakes that taught her the most valuable lessons What corporate retail taught her about leadership and management The origin story behind the Zardus School of Massage How she manages multiple passions without burning out The toughest moments of her entrepreneurial journey and how she overcame them The future of her business in today's "new normal" wellness landscape Whether you're a spa owner, wellness entrepreneur, or massage therapist dreaming of growth, this episode is packed with wisdom, authenticity, and practical inspiration. Connect with Teresa: Website: zardusartofmassage.com Facebook: facebook.com/ZardusArtOfMassageWellnessSpa   - - - - - - - - - - - - - - - - - - - -  Want to build a wellness practice that gives you both TIME and MONEY? Learn more at www.scalingwellness.com    Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat    Follow us on Instagram: www.instagram.com/scalingwellness

    27 min
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5
out of 5
11 Ratings

About

Welcome to The Scaling Wellness Podcast - the podcast dedicated to sharing what, why, and how of scaling your wellness practice beyond yourself, as well as sharing inspiring stories of how others did it themselves. Join Darryl "DJ" Turner as he and his guests share everything you need to know about scaling your practice up, while scaling back your stress, responsibility, and client-facing hours. Listen to new interviews every Monday with a bonus episode every Thursday!

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