The Hairstylist Rising Podcast

Jodie Brown
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The most actionable + real beauty industry podcast. The aim of Hairstylist Rising is to bring business, life, marketing and social media education to all hairstylists and make hitting the next level in your career attainable, no matter what that is. There are more options than ever before when building your dream career in the beauty industry. What you need is the mindset and marketing strategy to get you closer to your dreams and goals, faster. On Hairstylist Rising you will hear interviews from hairstylists, salon owners, suite stylists, business coaches, independent educators, brand educators and other beauty professionals and business owners who have carved out their own path to success and can inspire you to do the same. You will also get actionable mini trainings that will help you take the steps to mindful marketing in your business and finding ultimate fulfillment in your career and life. I'm Jodie Brown and I can't wait to take you inside the world of hairstylists that are rising.

  1. 4D AGO

    The unexpected personal growth of being a hairstylist

    In this episode of the Hairstylist Rising Podcast, I’m joined by longtime hairstylist, salon owner, and author Annie Fisher for a conversation about the deeper meaning behind a career in the beauty industry. Annie has spent nearly three decades behind the chair and recently released her book Love Is in the Hair, a powerful reflection on the relationships, growth, and impact that come from working in this industry. While hairstyling is often seen as a creative career, Annie shares why the work we do goes far beyond hair. From the connections we build with clients to the personal transformation that happens throughout our careers, this conversation highlights why the beauty industry can be one of the most meaningful professions out there. We talk about Annie’s journey into the industry, the evolution of her career from stylist to salon owner to author, and how writing her book became a way to reflect on everything the industry has given her. If you are a hairstylist, salon owner, or beauty professional who has ever felt like your work matters on a deeper level, this episode will remind you why this career is so special. In this episode we discuss• Annie’s journey into the beauty industry and how she first got started • Why being a hairstylist is about relationships, not just hair • The personal growth that happens throughout a career behind the chair • Reinvention in the beauty industry and evolving throughout your career • The emotional impact hairstylists have on their clients • The inspiration behind Annie’s book Love Is in the Hair • Why storytelling and legacy matter in creative careers Resources mentionedLove Is in the Hair by Annie Fisher is available now on Amazon in ebook, paperback, and hardcover. Connect with AnnieBook: Love Is in the Hair by Annie Fisher Available on Amazon If you enjoyed this episode, share it with a hairstylist or salon owner who needs the reminder that what we do in this industry truly matters.

    21 min

  2. MAR 4

    How to maximize your income behind the chair (Retail, Marketing & Multiple Income Streams for Hairstylists) Re-Air

    In this episode of the Hairstylist Rising podcast, Ambrosia Carey, a veteran hairstylist, and salon owner with over 25 years of experience, shares her journey in the beauty industry. Ambrosia discusses the importance of marketing, branding, and sustainability for modern hairstylists and salon owners. She emphasizes the critical role of understanding data in making informed business decisions and suggests integrating additional revenue streams such as retail, affiliate links, and subscription boxes. Ambrosia also highlights the importance of consistency, routine, and building trust with clients to foster a sustainable business. Tune in for actionable advice on maximizing income, managing time efficiently, and creating a thriving, multi-faceted beauty business. 00:00 Welcome and Introductions 00:36 Ambrosia's Journey in the Beauty Industry 02:47 Marketing Insights for Modern Hairstylists 07:59 Building a Sustainable Beauty Business 10:55 Maximizing Profitability and Time Management 21:55 Retail Strategies and Client Retention 24:20 Monthly Team Meetings and Product Discussions 24:51 Introducing New Products Through Independent Stylists 25:46 Affiliate Links and Salon Profitability 26:58 Maximizing Retail Sales in Limited Spaces 29:46 Leveraging Influencer Marketing for Hero Products 31:56 Building Trust and Client Relationships 36:39 Sustainable Practices and Consistency 37:47 Creative Routines and Time Management 44:55 Final Thoughts and Resources

    49 min

  3. FEB 25

    The three growth levers every salon + independent hairstylist should be tracking ( + how culture and pricing impact profit)

    Get your copy of Profit Is PersonalIn this episode of the Hairstylist Rising Podcast, Jodie sits down with salon business coach and author Nina Tulio to talk about what profit really means inside a salon business. If you’ve ever felt fully booked but still financially stretched… this conversation will hit home. Nina shares insights from her new book, Profit Is Personal, and explains why profit is not just about numbers on a spreadsheet — it’s about leadership, culture, systems, pricing, and personal growth. Inside this episode, we cover: Why avoiding your numbers is costing you more than you thinkHow to read your profit and loss statement without fearThe 3 growth levers every salon owner should track weekly:Frequency of visitAverage ticketVolume (plus the bonus lever: retention)The difference between revenue and actual profitHealthy profit targets for:Commission salon ownersIndependent artists and suite rentersHow payroll, back bar, and rent impact your marginsWhy emotional discounting damages your valueHow to create pricing based on facts and data — not comparisonThe connection between culture, onboarding, and profitabilityWhy social media panic shouldn’t dictate your business decisions Nina also breaks down what sustainable profit really looks like and why reinvesting into your team, systems, and long-term growth is part of building a strong business. If you are: A commission salon ownerAn independent stylist wanting stronger marginsConsidering opening a salonOr simply ready to stop winging your finances This episode will give you clarity, direction, and a framework to start paying attention to what actually matters. Resources Mentioned Get your copy of Profit Is Personal Visit Nina Tulio at ninatulio.com

    39 min

  4. FEB 18

    The 90 day content method for salons and stylists

    In this solo episode of Hairstylist Rising, Jodie breaks down the exact quarterly brand building content system she teaches salon owners and hairstylists who want to: Attract dream clients who value their expertiseRaise prices with confidenceStand out in an increasingly competitive marketBuild a team of stylists who align with their visionCreate consistent bookings without living on Instagram If you’ve been posting inconsistently, overthinking every caption, or feeling like your content isn’t translating into real growth, this episode walks you through a practical 90 day strategy to fix that. You’ll learn: • Why brand building is non-negotiable for hairstylists in 2026 • How clients and potential team members are vetting you across multiple touchpoints • The three foundational questions that clarify your brand direction • How to create visual and messaging consistency that builds trust • A step-by-step batching system for salon content • How to audit your content quarterly so you double down on what actually books clients Jodie explains why repetition builds reputation and how becoming known for one clear specialty can position you as the go-to stylist in your market. Whether you’re a solo hairstylist trying to fill your books with better clients or a salon owner looking to attract aligned team members, this episode gives you a realistic, implementable content plan you can start this week. Your action stepBlock off 30 minutes this week and answer: What reputation am I building this quarter?What does someone need to believe about me before they book?What am I trying to accomplish in the next 90 days? Then start building your content around that. If this episode helped you think differently about salon branding and content strategy, subscribe to Hairstylist Rising and leave a review. It helps more hairstylists build businesses that actually support their life.

    33 min

  5. FEB 11

    How to plan for an extended salon leave without losing clients (whether it's for maternity leave or you're planning a long trip!)

    Connect with Leisha What happens to your clients when you need to step away for more than a week or two? In this episode of the Hairstylist Rising Podcast, Jodie sits down with Leisha, founder of The Traveling Hairstylists, to talk about one of the biggest fears independent stylists face, taking extended time off without losing everything they’ve built. They unpack what long term leave really looks like behind the chair, why “just save more money” isn’t always realistic, and what to do to protect your clients, your rental space, and your peace of mind when life happens. Planned or unexpected. In this episode, we coverWhy extended leave feels so risky when you’re self-employedHow Leisha’s team supports stylists during maternity leave, medical leave, and personal travelWhat it means to have a substitute stylist work in your space and care for your clientsHow stylists can protect their rental situation while they’re awaySimple client communication strategies to stay top of mindPractical ways to financially prepare, even if you start smallThe client side of leave, what feels awkward for them and how to make it seamlessWhy this model helps stylists return like they never left Connect with LeishaWebsite: thetravelinghairstylist.com Instagram: @thetraveling.hairstylists

    32 min

  6. FEB 4

    Curl confidence, career pivots, and redefining success as a stylist

    Check out Escape To Elevate 2026 In this episode of Hair Stylist Rising, Jodie sits down with Casey Voss for a powerful conversation about curl confidence, identity, and redefining what success can look like behind the chair. Casey shares her unconventional path into the beauty industry, the moment in beauty school that changed how she understood her purpose, and how curly hair became the doorway into deeper work around self-worth, confidence, and client trust. You’ll hear what it actually looked like to walk away from the traditional salon success model, slow down her schedule, raise her prices, and rebuild a business that prioritizes presence, alignment, and sustainability — even when that meant short-term discomfort. This episode is part mindset shift, part career reframe, and part practical guidance for stylists who want to create confident clients while protecting their own energy. What we talk aboutCurl confidence and why helping clients feel seen matters more than “fixing” hairIdentity, neurodivergence, and why so many stylists thrive in this industryThe moment Casey realized her work was about confidence, not just curlsRedefining success after salon ownership, burnout, and overworkingSlowing down behind the chair and building a premium, one-client-at-a-time experienceTaking a short-term pay cut to create long-term alignment and freedomWhy rebuilding can feel humbling — and why it’s often necessaryHow resilience is built through lived experience, not confidence hacksCreating confident clients through education, communication, and representationWhy stylists “transfer what they own” and how self-trust impacts client trust A few lines you’ll want to remember“We transfer what we own.”“Don’t give up because something’s hard. Let things be simultaneous.”“If you can blow out my hair, you can blow out anyone’s hair.” Connect with CaseyFollow Voss the Curl Boss on socialAccess her free resources and education through the link in her bioListen to her podcast It’s not about your hair If this episode resonated, send it to a stylist who’s questioning the old rules and quietly craving a different way of doing things. And if you’re listening on your way to the salon, screenshot the episode, tag me, and tell me what landed most.

    38 min

  7. JAN 28

    How to create experience based salon services that stand out in 2026

    Connect with Lacie on Instagram: https://www.instagram.com/lacie.kushniruk/ Clients are craving more than a great outcome. They want an experience that helps them feel connected, seen, and excited about who they are. In this episode, Jodie sits down with Lacey Kushner to talk about experience-based salon services and the innovation hairstylists can use to stand out in 2026 and beyond. Lacey breaks down her concept color coding, inspired by the viral color seasons trend, and explains how turning consultation into a paid, high-touch experience can lead to stronger confidence behind the chair, higher pre-booking rates, bigger average tickets, and a referral wave you can actually feel. In this episode, we coverThe industry shift toward experience-based and connective servicesWhy “different is better than better” is the real play for stylists right nowHow Lacey created color coding using warm, neutral, and cool drapingWhy this process helps clients “see themselves” in a new wayThe confidence boost this creates for newer stylists and apprenticesThe marketing results Lacey saw after running a color coding adHow a paid consultation service can convert into bigger transformationsWhy mapping out a client’s next few hair moves increases retention The results Lacey sharesShe had to shut off an ad early because demand spiked so quicklyA significant portion of new clients booked their next appointment on the spotPre-booking increased over time, especially for newer stylistsAverage ticket size rose as clients committed to bigger changes What is color codingColor coding is a 30 to 45 minute paid service where the client is draped in white and guided through a swatching process to identify warm, neutral, or cool tones that best highlight their features. The goal is to create clarity, confidence, and a visual “aha” moment that makes future hair decisions easier and more exciting. Resources and linksLearn more about color coding: saloncoding.comConnect with Lacey: Lacey.Kushner on social platforms If you loved this episodeShare it with a stylist friend who’s ready to stand out in 2026 and wants a more elevated client experience behind the chair.

    21 min

  8. JAN 26

    PSA: We’re Switching to Wednesdays

    Quick heads up: Hairstylist Rising is moving to a Wednesday drop instead of Mondays. This isn’t a full episode, but the next one goes live Wednesday, January 28th. Hit follow so it pops up in your feed midweek. See you Wednesday.

    26 sec
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About

The most actionable + real beauty industry podcast. The aim of Hairstylist Rising is to bring business, life, marketing and social media education to all hairstylists and make hitting the next level in your career attainable, no matter what that is. There are more options than ever before when building your dream career in the beauty industry. What you need is the mindset and marketing strategy to get you closer to your dreams and goals, faster. On Hairstylist Rising you will hear interviews from hairstylists, salon owners, suite stylists, business coaches, independent educators, brand educators and other beauty professionals and business owners who have carved out their own path to success and can inspire you to do the same. You will also get actionable mini trainings that will help you take the steps to mindful marketing in your business and finding ultimate fulfillment in your career and life. I'm Jodie Brown and I can't wait to take you inside the world of hairstylists that are rising.

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