The Managing Partners Podcast: Law Firm Business Podcast

Kevin Daisey & Array
  • 4.7 (13)
  • Entrepreneurship
  • Updated Biweekly

By tuning in to the leading business podcast for lawyers, you can discover how lawyer entrepreneurs are filling their case pipeline while growing their firms in the process. Kevin Daisey interviews today’s top law firm owners, managing partners, and legal experts who share what they’re doing to exponentially grow their law firm practices. We tackle your most pressing questions about leadership, operations, intake, finance, processes, sales, marketing, culture, and much more. The Managing Partners Podcast is hosted by Array, the thought leader in law firm digital marketing. Subscribe for the latest legal marketing insights! arraydigital.com

  1. 3d ago

    Human Intake Over AI for Law Firms

    In this episode, Kevin Daisey and Amber Wanner dig into why law firms are still losing cases at the first phone call. The big question is simple: should intake be handled by AI, a call center, or a real person who can build trust fast? Amber shares how her background in tech recruiting led to building a gig economy platform for live phone intake, designed to connect callers with trained humans instantly. They explore why empathy, local knowledge, and lived experience can matter more than speed alone. They also break down how the model can save firms money, improve retention, and fit both large and smaller practices. Why callers trust a real person more than AI How gig workers can handle intake on flexible schedules Why law firms can save money with pay-per-call intake How scripts, transcription, and case management updates work Why after-hours intake is a strong starting point How empathy can improve conversion and retention For managing partners, this episode is a practical look at intake, client experience, and what really happens when a potential client calls your firm. Today's episode is sponsored by The Managing Partners Mastermind. Click here to schedule an interview to see if we’re a fit: https://arraydigital.com/the-managing-partners-mastermind/ Chapters (00:00:00) - Cold Open: AI or Human? A Real-Life Test(00:00:54) - Intro to the Managing Partners Podcast(00:01:24) - Meet Amber Wanner(00:02:45) - Amber's Background in Tech Recruiting and Gig Economy(00:04:12) - Founding Israel: Human Connection vs AI Call Centers(00:06:37) - How the Gig Economy Model Works for Intake(00:07:58) - Why Human Empathy Matters in Legal Intake(00:09:31) - Custom Scripts, AI Integration, and Local Networks(00:10:57) - Matching Gig Workers to Calls in Real Time(00:12:19) - Testing the Model: Trials and Cost Savings(00:14:38) - Beta Program and Building Custom Use Cases(00:15:31) - Why Real People Beat AI for High-Stakes Calls(00:17:34) - Revisiting the Idaho Story and Trust(00:18:27) - The Pullback Against All-AI Solutions(00:19:27) - First Impressions and Brand Impact(00:19:55) - Serving Firms of All Sizes(00:20:43) - Creating Community Jobs and Flexible Income(00:21:46) - Differentiator: Love as a Business Strategy(00:22:38) - How to Connect with Amber and Get Isreal(00:24:17) - Closing Thoughts and Extra Opportunities

  2. Sep 24

    Hire Slow, Scale Smart: The Real Law Firm Staffing Playbook

    Hiring is one of the hardest parts of law firm growth, and this episode breaks down why. Kevin Daisey and Daniel Struna of Atticus get real about the tension between urgency and intentional hiring. Daniel shares why so many firms wait too long to hire, then end up making rushed decisions under pressure. He introduces the “humble, hungry, and people smart” framework and explains how culture, core values, and fit should lead every staffing decision. In this episode you'll learn: Why “hell yes or no” is a useful hiring rule How humble, hungry, and people smart predicts team success Why hiring under duress leads to bad decisions When to hire before you think you need to How culture creates a bench of future candidates This conversation is especially valuable for managing partners and firm owners trying to scale without breaking their team or their standards. If staffing has been messy, this episode gives you a clearer way to think about it. Today's episode is sponsored by The Managing Partners Mastermind. Click here to schedule an interview to see if we’re a fit: https://arraydigital.com/the-managing-partners-mastermind/ Chapters (00:00:00) - Intro and Hell Yes Hiring Rule(00:00:51) - Welcome and Guest Introduction(00:01:51) - David/Daniel's Background(00:05:46) - What Is Atticus and Who It Helps(00:10:12) - The Four Foundations of a Law Firm(00:11:20) - Why Staffing Is the Hardest Foundation(00:13:49) - Culture, Core Values, and Hiring Books(00:16:09) - The Ideal Team Player: Humble, Hungry, Smart(00:19:23) - Real Examples of Hiring Mistakes(00:22:36) - Emotional Intelligence and Self-Awareness(00:26:34) - Building Culture to Protect the Team(00:29:59) - Hiring Under Duress vs. Building a Bench(00:35:01) - When Should You Make Your First Hire?(00:37:02) - Capacity Drives Revenue Philosophy(00:41:00) - Investing in Hires Like Investing in Property(00:44:12) - Planning Ahead: A Real Estate/Office Space Story(00:46:30) - Value of Coaches and Community(00:48:13) - Closing Thoughts and How to Connect

  3. Sep 17

    Designing a Personal Injury Firm Around Your Life

    This episode explores how Bryce McPartland built a personal injury law firm on his own terms. He and Kevin Daisey dig into what it looks like to choose a practice, a place, and a lifestyle that actually fit the way you want to live. Bryce shares his path from small firm work to opening his own practice, then expanding across Washington and into Idaho. He also explains why remote leadership, intentional office placement, and a strong team have helped the firm keep growing. In this episode you'll learn: Why Bryce knew it was time for a new boss How farming shaped his patience for personal injury work Why office location can affect search visibility and client convenience How core values like creativity, curiosity, consistency, and courageousness guide hiring Why people, not just systems, are the hardest part of firm growth How curiosity and abundance help law firm owners keep improving For managing partners and law firm owners, this conversation is a practical reminder that growth does not have to follow a traditional model. If you want a firm that performs well and supports the life you want, this episode offers a clear blueprint. Chapters (00:00:00) - Intro and Welcome(00:02:19) - Bryce's Journey to Law and Starting His Firm(00:05:53) - Firm Locations and Expansion in Washington(00:07:36) - Living Remotely While Running the Firm(00:09:58) - Brick and Mortar vs Online: Office Strategy(00:12:40) - Choosing Submarkets Over Big Cities(00:17:04) - Challenges: People, Mistakes, and Growth(00:19:53) - Core Values and Hiring for Culture(00:23:25) - Personality Testing and Team Dynamics(00:26:05) - Anonymous Surveys and Employee Feedback(00:30:22) - Starting Out: Taking the Leap and Building Referrals(00:35:20) - Networking, Resources, and Building Relationships(00:38:30) - Closing Thoughts and Final Advice

  4. Sep 10

    Scaling a Niche Law Firm Without Losing the Human Touch

    This episode is all about how a niche law firm can grow fast without sacrificing client care. Kevin Daisey talks with Shannon Laymon-Pecoraro of East Coast Elder Law about the systems, staffing, and branding decisions that helped her build quickly. Shannon shares how her business background, niche focus, and commitment to staying personal with clients shaped her firm’s growth. She also explains why AI can help some workflows, but why her senior client base still needs real human contact. In This Episode You'll Learn: Why hyper-niching can help a law firm scale faster How Shannon built a seven-figure firm with a lean team Why elder law requires personal service, not just automation How she uses systems like Claude without overrelying on AI Why “highest and best use” is central to delegation How personal branding and community presence compound over time This episode is especially useful for law firm owners and managing partners who want practical ways to grow, delegate, and market more effectively. Shannon’s story is a clear example of how strategy, consistency, and client experience can drive real momentum. Today's episode is sponsored by The Managing Partners Mastermind. Click here to schedule an interview to see if we’re a fit: https://arraydigital.com/the-managing-partners-mastermind/ Chapters (00:00:00) - Growing Your Firm(00:00:44) - Starting a Law Firm(00:01:22) - How to start a law firm with three offices(00:04:43) - What Makes a Niche?(00:06:53) - Grow Your Firm: Part 3(00:10:36) - Will AI Replace Your Law Firm?(00:15:56) - Bradley: On Delegate Time(00:22:17) - Can I Compete With My Firm?(00:26:29) - Married Businesswoman on Starting Her Own Firm(00:31:10) - A Coast Attorney's LinkedIn Message(00:33:34) - Grow Your Firm With This Podcast

  5. Sep 3

    AI in Criminal Defense: Efficiency Without Losing the Human Touch

    Kevin Daisey sits down with criminal defense lawyer Jason Goldman to talk about the realities of running a boutique litigation practice in the age of AI. The big question: how do you get more efficient without sacrificing judgment, preparation, or the human side of lawyering? Jason shares how his background as a Brooklyn prosecutor shaped his aggressive, trial-focused approach and why he often handles cases across state lines. He also breaks down how he uses AI as a support tool, not a replacement, especially for transcripts, templates, and appellate prep. In this episode you'll learn: Why AI should help lawyers get 50 to 70 percent of the way there How Jason uses AI for long transcripts and appellate issue spotting Why trial prep still requires old school case review Why criminal defense intake still needs a real person How referrals and one-on-one relationships built Jason’s firm For managing partners and solo attorneys, this conversation is a practical reminder that the best firms combine speed, technology, and trust. If you want to scale without losing your edge, this episode is worth your time. Today's episode is sponsored by The Managing Partners Mastermind. Click here to schedule an interview to see if we’re a fit: https://arraydigital.com/the-managing-partners-mastermind/ Chapters (00:00:00) - Will AI Help You Pick the Right Case?(00:00:46) - Welcome to The Managing Partners Podcast(00:01:38) - Lawyer at Law: Introducing myself(00:03:12) - Have You Forced Your Lawyers to Travel Out of State?(00:04:51) - Law Firm Talk: AI and the Future(00:10:38) - Getting your Firm AI Ready to Work(00:12:40) - Are You Using ChatGPT or CLAUDE for AI?(00:13:49) - Are You Using Artificial Intelligence in Your Practice?(00:17:03) - Starting a Firm: Pro Tip for New Lawyers

  6. Aug 27

    Scaling a Law Firm Means Evolving Faster Than the Market

    Merritt Farmer and Kevin Daisey get real about what it actually takes to grow a law firm in a hypercompetitive market. The big takeaway: growth is never finished, and the firms that scale are the ones that keep adapting. Merritt shares how he built the Farmer Law Firm in Charleston, South Carolina, why he started looking beyond traditional marketing, and what led him into the Pilma ecosystem, conferences, podcasts, and new tools like EvenUp. The conversation also covers why law firm owners need more than ads, including better operations, intake, client experience, and team structure. In this episode you'll learn: Why law firm growth is a moving target How to evaluate when your firm needs better systems, not just more leads Why smaller firms benefit from joining peer groups and attending conferences How AI tools can support efficiency without replacing legal judgment Why SEO, intake, and operations all have to work together How Merritt is thinking about the next attorney hire and future scale This episode is valuable for managing partners and law firm owners who want practical ideas for growth, not theory. If you're trying to scale without losing control of the firm, this conversation offers a grounded look at what comes next. Today's episode is sponsored by The Managing Partners Mastermind. Click here to schedule an interview to see if we’re a fit: https://arraydigital.com/the-managing-partners-mastermind/ Chapters (00:00:00) - Does Your Business Need to Grow?(00:00:42) - Managing Partners: Merit Farmer on the Podcast(00:02:00) - Meet Merritt Farmer and the Farmer Law Firm(00:03:54) - How to Grow Your Firm with PELMA(00:11:48) - How to Keep Your Business Growing(00:14:29) - How to Get Out of the Law Firm Marketing Space(00:21:22) - The Future of Law(00:24:33) - The Future of AI in the Legal Industry(00:31:43) - How to Refer a Lawyer to the Farmer Law Firm

  7. Aug 20

    How a Law Firm Podcast Won a Major Case

    This episode shows how a law firm can turn community presence, niche positioning, and podcasting into real business growth. Kevin Daisey talks with Alex Limontes about the marketing moves that helped his firm stand out in Indiana. Alex shares how he built a practice through Spanish-language service, grassroots outreach, and consistent visibility in the community. He also explains how a podcast, video content, and sponsorship activation created trust and even led to one of the firm’s biggest cases. In this episode you'll learn:  Why speaking the client’s language builds trust faster than translation How to use community events, festivals, and local sponsorships to stay visible Why podcasting helps control your message and generate referrals How one podcast clip and a geofenced campaign turned into a major case Why consistency and cadence matter more than perfection How to activate sponsorships instead of just buying them For managing partners and law firm owners, this conversation is a practical blueprint for turning brand, content, and community relationships into measurable growth. Today's episode is sponsored by The Managing Partners Mastermind. Click here to schedule an interview to see if we’re a fit: https://arraydigital.com/the-managing-partners-mastermind/ Chapters (00:00:00) - Podcasts Have Made Money(00:00:51) - Managing Partners Podcast(00:02:48) - Owning a Law Firm in Indiana(00:07:07) - How to Build a Law Firm Podcast(00:09:27) - How to Gain a Community Connection in the Hispanic Community(00:15:42) - Interviewing Lawmakers on My Podcast(00:22:04) - How to Talk to Lawyers on a Podcast(00:26:20) - How to Talk Business on a Podcast(00:29:12) - Private Injury Law: Sports Sponships(00:34:26) - How to Build a Community on Podcast & Social Media

  8. Aug 13

    Adapting and Scaling in a Fast-Changing Legal Landscape

    In this episode, Kevin Daisey discusses the realities of leading a modern law firm with Seth Bader of Bader Law. They explore how the legal industry’s rapid changes require firms to adapt quickly to survive and thrive. Seth shares lessons from his journey since 2008, highlighting the importance of building a strong brand, scaling efficiently, and maintaining service quality amid growth. Seth Bader, a seasoned trial lawyer and founder of Bader Law based in Atlanta, Georgia, delves into how his firm managed growth from a small boutique to a sizable operation, emphasizing the challenges and opportunities this brings. They discuss the significance of using technology, outsourcing, and AI to optimize workflows without compromising the client experience. In This Episode You'll Learn: How market forces and technology are reshaping legal practices The importance of maintaining a clear brand as you grow Strategies for managing a hybrid workforce including U.S. and international support Why flexibility and quick decision-making are crucial in today’s legal landscape The role of traditional branding and community engagement in modern marketing This episode offers invaluable insights for law firm owners aiming to grow sustainably, adapt to technological shifts, and build a resilient, client-centric organization. Chapters (00:00:00) - On the Cost of Doing Business(00:00:37) - Managing Partners: Seth Bader(00:02:04) - In the Elevator With Seth Bader(00:02:44) - "You're Going to Fail"(00:03:19) - The Need for Global Support(00:05:09) - Marketing Executive: The Cost of Doing Business(00:06:58) - Finding Talented People is Hard(00:13:14) - How to Keep on Top of Change at Your Business(00:15:18) - Top Marketing Executives: The Best Channel(00:20:50) - Protecting Your Brand as a Small Firm Grows(00:25:20) - Small Business Owners: Challenges(00:27:12) - Law Firm Business Talk

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4.7
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By tuning in to the leading business podcast for lawyers, you can discover how lawyer entrepreneurs are filling their case pipeline while growing their firms in the process. Kevin Daisey interviews today’s top law firm owners, managing partners, and legal experts who share what they’re doing to exponentially grow their law firm practices. We tackle your most pressing questions about leadership, operations, intake, finance, processes, sales, marketing, culture, and much more. The Managing Partners Podcast is hosted by Array, the thought leader in law firm digital marketing. Subscribe for the latest legal marketing insights! arraydigital.com

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