Brand Talk With Rachel and Drew

Drew Thomas

Welcome to the ”Brand Talk with Rachel and Drew,” where we dive deep into the world of beauty, entrepreneurship, and salon success. If you’re a stylist, salon owner, or beauty enthusiast with big dreams, you’re in the right place. We’re here to unlock the secrets, strategies, and stories behind building million-dollar beauty empires.

  1. 9h ago

    E221 - Your "Hot Lead" Is Actually on an Iceberg

    If you've ever slid into a stranger's DMs to sell something and got ghosted, it's probably not that they weren't interested. Rachel breaks down the five temperatures of a lead, why you never drop a price in a DM, and the exact message she used to get a brand owner on a call after her DM went unread.   Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ACTUAL numbers & none of the hustle-harder noise. You bring the 10 percent only you can bring, and we show you the engine that carries the rest. If you are done trading hours for dollars, follow the show and start building something YOU own.   ━━━━━━━━━━━━━━━━━━━━ ► GET YOU TICKETS FOR SALON CON HERE https://www.saloncon.live   ► Check out the BYOB documentary! https://youtu.be/MMkhk5ByhuU?si=K70WxcXmqluyFLAw   ► WATCH + LISTEN YouTube: https://www.youtube.com/@Brandtalkwithrachelanddrew Podcast: https://themilliondollarsalon.podbean.com/   ► FOLLOW Rachel: https://www.instagram.com/rachelpaigexo Drew: https://www.instagram.com/mdrewthomas Boulevard ambassador: https://get.joinblvd.com/ambassador-rachel-paige/   #salonownereducation #salonownership #salonowners #hairextensions #salonbusiness #productbrand #recurringrevenue   DISCLAIMER Rachel and Drew are not CPAs, attorneys, insurance agents, contractors, lenders, or financial advisors. Nothing here is tax, legal, insurance, or financial advice, and it may be outdated or inaccurate. Verify everything yourself. For educational and entertainment purposes only.

  2. Oct 23

    E220 - You're Using AI Like Google

    Most business owners use AI like a search bar and then wonder why the answers are generic. Here's the context, the connectors, and the pushback that turn it into something that finds the money leaking out of your P&L, builds your dashboards, and still sounds like you.   Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ACTUAL numbers & none of the hustle-harder noise. You bring the 10 percent only you can bring, and we show you the engine that carries the rest. If you are done trading hours for dollars, follow the show and start building something YOU own.   ━━━━━━━━━━━━━━━━━━━━ ► GET YOU TICKETS FOR SALON CON HERE https://www.saloncon.live   ► Check out the BYOB documentary! https://youtu.be/MMkhk5ByhuU?si=K70WxcXmqluyFLAw   ► ATTEND A BRAND WORKSHOP (start here) https://www.thebyob.com/discovery-session   ► WORK WITH US + FREE TOOLS Build your business (course): https://course.thebyob.com/business-edition The AI Team Playbook (free): https://course.thebyob.com/ai-team-playbook Leave a review + send a screenshot, get our BYOB Hiring Guide free: https://www.thebyob.com/review   ► WATCH + LISTEN YouTube: https://www.youtube.com/@Brandtalkwithrachelanddrew Podcast: https://themilliondollarsalon.podbean.com/   ► FOLLOW Rachel: https://www.instagram.com/rachelpaigexo Drew: https://www.instagram.com/mdrewthomas Boulevard ambassador: https://get.joinblvd.com/ambassador-rachel-paige/   #salonownereducation #salonownership #salonowners #hairextensions #salonbusiness #productbrand #recurringrevenue   DISCLAIMER Rachel and Drew are not CPAs, attorneys, insurance agents, contractors, lenders, or financial advisors. Nothing here is tax, legal, insurance, or financial advice, and it may be outdated or inaccurate. Verify everything yourself. For educational and entertainment purposes only.

    E220 - You're Using AI Like Google
  3. Oct 19

    E219 - The Price on the Pack Isn't What You Actually Pay

    A pack that looks cheap on the website can cost a lot more per gram once checkout fees hit, and plenty of stylists still sell that hair to clients for exactly what they paid. Here's the per-gram math nobody runs, why your margin is the only number that matters, and why cheaper never means more money.   Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ACTUAL numbers & none of the hustle-harder noise. You bring the 10 percent only you can bring, and we show you the engine that carries the rest. If you are done trading hours for dollars, follow the show and start building something YOU own.   ━━━━━━━━━━━━━━━━━━━━ ► GET YOU TICKETS FOR SALON CON HERE https://www.saloncon.live   ► Check out the BYOB documentary! https://youtu.be/MMkhk5ByhuU?si=K70WxcXmqluyFLAw   ► ATTEND A BRAND WORKSHOP (start here) https://www.thebyob.com/discovery-session   ► WORK WITH US + FREE TOOLS Build your business (course): https://course.thebyob.com/business-edition The AI Team Playbook (free): https://course.thebyob.com/ai-team-playbook Leave a review + send a screenshot, get our BYOB Hiring Guide free: https://www.thebyob.com/review   ► WATCH + LISTEN YouTube: https://www.youtube.com/@Brandtalkwithrachelanddrew Podcast: https://themilliondollarsalon.podbean.com/   ► FOLLOW Rachel: https://www.instagram.com/rachelpaigexo Drew: https://www.instagram.com/mdrewthomas Boulevard ambassador: https://get.joinblvd.com/ambassador-rachel-paige/   #salonownereducation #salonownership #salonowners #hairextensions #salonbusiness #productbrand #recurringrevenue   DISCLAIMER Rachel and Drew are not CPAs, attorneys, insurance agents, contractors, lenders, or financial advisors. Nothing here is tax, legal, insurance, or financial advice, and it may be outdated or inaccurate. Verify everything yourself. For educational and entertainment purposes only.

    E219 - The Price on the Pack Isn't What You Actually Pay
  4. Oct 16

    E218 - The Hard Conversation You're Avoiding With the People You Love

    The version of you that worked seven days a week built your business, but clinging to her is quietly keeping you stuck. Here's the identity work nobody talks about, and why the people who love you most are the ones you'll have the hardest conversation with.   Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ACTUAL numbers & none of the hustle-harder noise. You bring the 10 percent only you can bring, and we show you the engine that carries the rest. If you are done trading hours for dollars, follow the show and start building something YOU own.   ━━━━━━━━━━━━━━━━━━━━ ► GET YOU TICKETS FOR SALON CON HERE https://www.saloncon.live   ► Check out the BYOB documentary! https://youtu.be/MMkhk5ByhuU?si=K70WxcXmqluyFLAw   ► ATTEND A BRAND WORKSHOP (start here) https://www.thebyob.com/discovery-session   ► WORK WITH US + FREE TOOLS Build your business (course): https://course.thebyob.com/business-edition The AI Team Playbook (free): https://course.thebyob.com/ai-team-playbook Leave a review + send a screenshot, get our BYOB Hiring Guide free: https://www.thebyob.com/review   ► WATCH + LISTEN YouTube: https://www.youtube.com/@Brandtalkwithrachelanddrew Podcast: https://themilliondollarsalon.podbean.com/   ► FOLLOW Rachel: https://www.instagram.com/rachelpaigexo Drew: https://www.instagram.com/mdrewthomas Boulevard ambassador: https://get.joinblvd.com/ambassador-rachel-paige/   #salonownereducation #salonownership #salonowners #hairextensions #salonbusiness #productbrand #recurringrevenue   DISCLAIMER Rachel and Drew are not CPAs, attorneys, insurance agents, contractors, lenders, or financial advisors. Nothing here is tax, legal, insurance, or financial advice, and it may be outdated or inaccurate. Verify everything yourself. For educational and entertainment purposes only.

    E218 - The Hard Conversation You're Avoiding With the People You Love
  5. Oct 12

    E217 - Falling Out of the Sky and Other Things Kicking Our Butt

    Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ACTUAL numbers & none of the hustle-harder noise. You bring the 10 percent only you can bring, and we show you the engine that carries the rest. If you are done trading hours for dollars, follow the show and start building something YOU own.   ━━━━━━━━━━━━━━━━━━━━ ► GET YOU TICKETS FOR SALON CON HERE https://www.saloncon.live   ► Check out the BYOB documentary! https://youtu.be/MMkhk5ByhuU?si=K70WxcXmqluyFLAw   ► ATTEND A BRAND WORKSHOP (start here) https://www.thebyob.com/discovery-session   ► WORK WITH US + FREE TOOLS Build your business (course): https://course.thebyob.com/business-edition The AI Team Playbook (free): https://course.thebyob.com/ai-team-playbook Leave a review + send a screenshot, get our BYOB Hiring Guide free: https://www.thebyob.com/review   ► WATCH + LISTEN YouTube: https://www.youtube.com/@Brandtalkwithrachelanddrew Podcast: https://themilliondollarsalon.podbean.com/   ► FOLLOW Rachel: https://www.instagram.com/rachelpaigexo Drew: https://www.instagram.com/mdrewthomas Boulevard ambassador: https://get.joinblvd.com/ambassador-rachel-paige/   #salonownereducation #salonownership #salonowners #hairextensions #salonbusiness #productbrand #recurringrevenue   DISCLAIMER Rachel and Drew are not CPAs, attorneys, insurance agents, contractors, lenders, or financial advisors. Nothing here is tax, legal, insurance, or financial advice, and it may be outdated or inaccurate. Verify everything yourself. For educational and entertainment purposes only.

  6. Oct 9

    E216 - Every Business Needs a High-Ticket Offer

    Pricing cheap doesn't fill your books, it fills them with deal-hunters who wait for your next discount and leave you no margin to grow. The $3 million realtor can serve the whole market, but the $150K realtor can never scale up, so decide which one you're going to be.   Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ACTUAL numbers & none of the hustle-harder noise. You bring the 10 percent only you can bring, and we show you the engine that carries the rest. If you are done trading hours for dollars, follow the show and start building something YOU own.   ━━━━━━━━━━━━━━━━━━━━ ► GET YOU TICKETS FOR SALON CON HERE https://www.saloncon.live   ► Check out the BYOB documentary! https://youtu.be/MMkhk5ByhuU?si=K70WxcXmqluyFLAw   ► ATTEND A BRAND WORKSHOP (start here) https://www.thebyob.com/discovery-session   ► WORK WITH US + FREE TOOLS Build your business (course): https://course.thebyob.com/business-edition The AI Team Playbook (free): https://course.thebyob.com/ai-team-playbook Leave a review + send a screenshot, get our BYOB Hiring Guide free: https://www.thebyob.com/review   ► WATCH + LISTEN YouTube: https://www.youtube.com/@Brandtalkwithrachelanddrew Podcast: https://themilliondollarsalon.podbean.com/   ► FOLLOW Rachel: https://www.instagram.com/rachelpaigexo Drew: https://www.instagram.com/mdrewthomas Boulevard ambassador: https://get.joinblvd.com/ambassador-rachel-paige/   #salonownereducation #salonownership #salonowners #hairextensions #salonbusiness #productbrand #recurringrevenue   DISCLAIMER Rachel and Drew are not CPAs, attorneys, insurance agents, contractors, lenders, or financial advisors. Nothing here is tax, legal, insurance, or financial advice, and it may be outdated or inaccurate. Verify everything yourself. For educational and entertainment purposes only.

  7. Oct 5

    E215 - Why I Unfollow People on Purpose

    Every minute you spend watching what your competitor is doing is a minute you're robbing from your own creativity. The people who run circles around their industry aren't the ones with the best ideas, they're the ones who actually take action instead of scrolling.   Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ACTUAL numbers & none of the hustle-harder noise. You bring the 10 percent only you can bring, and we show you the engine that carries the rest. If you are done trading hours for dollars, follow the show and start building something YOU own.   ━━━━━━━━━━━━━━━━━━━━ ► GET YOU TICKETS FOR SALON CON HERE https://www.saloncon.live   ► Check out the BYOB documentary! https://youtu.be/MMkhk5ByhuU?si=K70WxcXmqluyFLAw   ► ATTEND A BRAND WORKSHOP (start here) https://www.thebyob.com/discovery-session   ► WORK WITH US + FREE TOOLS Build your business (course): https://course.thebyob.com/business-edition The AI Team Playbook (free): https://course.thebyob.com/ai-team-playbook Leave a review + send a screenshot, get our BYOB Hiring Guide free: https://www.thebyob.com/review   ► WATCH + LISTEN YouTube: https://www.youtube.com/@Brandtalkwithrachelanddrew Podcast: https://themilliondollarsalon.podbean.com/   ► FOLLOW Rachel: https://www.instagram.com/rachelpaigexo Drew: https://www.instagram.com/mdrewthomas Boulevard ambassador: https://get.joinblvd.com/ambassador-rachel-paige/   #salonownereducation #salonownership #salonowners #hairextensions #salonbusiness #productbrand #recurringrevenue   DISCLAIMER Rachel and Drew are not CPAs, attorneys, insurance agents, contractors, lenders, or financial advisors. Nothing here is tax, legal, insurance, or financial advice, and it may be outdated or inaccurate. Verify everything yourself. For educational and entertainment purposes only.

  8. Oct 2

    E214 - The Proof Comes Before the Pay

    Just because someone has been here a while doesn't mean they've earned a raise, and giving one anyway quietly eats a salon's already thin margins. Raises are earned, not given, and the proof always comes before the pay.   Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ACTUAL numbers & none of the hustle-harder noise. You bring the 10 percent only you can bring, and we show you the engine that carries the rest. If you are done trading hours for dollars, follow the show and start building something YOU own.   ━━━━━━━━━━━━━━━━━━━━ ► GET YOU TICKETS FOR SALON CON HERE https://www.saloncon.live   ► Check out the BYOB documentary! https://youtu.be/MMkhk5ByhuU?si=K70WxcXmqluyFLAw   ► ATTEND A BRAND WORKSHOP (start here) https://www.thebyob.com/discovery-session   ► WORK WITH US + FREE TOOLS Build your business (course): https://course.thebyob.com/business-edition The AI Team Playbook (free): https://course.thebyob.com/ai-team-playbook Leave a review + send a screenshot, get our BYOB Hiring Guide free: https://www.thebyob.com/review   ► WATCH + LISTEN YouTube: https://www.youtube.com/@Brandtalkwithrachelanddrew Podcast: https://themilliondollarsalon.podbean.com/   ► FOLLOW Rachel: https://www.instagram.com/rachelpaigexo Drew: https://www.instagram.com/mdrewthomas Boulevard ambassador: https://get.joinblvd.com/ambassador-rachel-paige/   #salonownereducation #salonownership #salonowners #hairextensions #salonbusiness #productbrand #recurringrevenue   DISCLAIMER Rachel and Drew are not CPAs, attorneys, insurance agents, contractors, lenders, or financial advisors. Nothing here is tax, legal, insurance, or financial advice, and it may be outdated or inaccurate. Verify everything yourself. For educational and entertainment purposes only.

Ratings & Reviews

4.5
out of 5
8 Ratings

About

Welcome to the ”Brand Talk with Rachel and Drew,” where we dive deep into the world of beauty, entrepreneurship, and salon success. If you’re a stylist, salon owner, or beauty enthusiast with big dreams, you’re in the right place. We’re here to unlock the secrets, strategies, and stories behind building million-dollar beauty empires.

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