The Thriving Therapreneur: Transition from therapist to coach & build a profitable coaching business

Carly Hill

Are you tired of back-to-back sessions and an income ceiling you cannot break? Do you know you are meant for more freedom and flexibility, but you are not sure how to step beyond 1:1 without risking your reputation or stability? Are you ready to turn your clinical expertise into a scalable online business that is still ethical and aligned? If you are craving freedom, flexibility, and financial security that doesn’t depend on your time and energy, you’re in the right place. I’m Carly Hill, a licensed clinical social worker turned 7-figure business mentor for therapists who want more than back-to-back sessions and capped income. Welcome to The Thriving Therapreneur Podcast, where I show you how to transition from therapist to coach, attract the right clients, and build scalable offers like group programs, courses, and digital products, so your business can grow without burning you out. You’ll get practical strategies you can apply immediately, plus honest conversations and behind-the-scenes lessons from therapists who are expanding beyond the office and thriving online. This is for you if you want to work fewer hours, increase your income, and create a business that lets you make a meaningful impact without sacrificing your life. Press play, open your notes app, it’s time to create a life-changing coaching business! Carly https://carlyhillcoaching.com/ Book a call: https://carlyhillcoaching.com/book-a-call IG: https://www.instagram.com/carlyhillcoaching/

  1. 4d ago

    How I Use AI Employees to Save My Team 20+ Hours a Week (Without Firing a Single Human) [Ep 117]

    Have you ever caught yourself bragging about how long something took you, as if the hours themselves were the accomplishment? In this episode, I'm breaking down how my seven figure team uses AI employees and custom agents to handle the first 70 to 80% of the work, so the humans on my team spend their time on strategy, relationships, and refinement instead of the blank page. You'll learn: What a task that eats your hours is saying about your systemsHow old programming ties your worth to effort and makes easy wins look suspiciousWhat the gender bias stats reveal about how women get judged for using AIHow my AI employees build sales pages and content in my brand voice before a human ever touches themWhat our two-week team efficiency audit changed about how we workHow to start delegating to AI for free or $20 a month, even as a brand new business ownerHow mom entrepreneurs can use this same leverage at home with calendars and schedulesWhy the outcome of the work counts more than the hours behind itIf you've been searching for business leverage in the AI era, and a way to work smarter in your online business, this episode is exactly what you need. To being heard and seen, Carly 🎯 Take the Next Step Grab my free 23-page Cash Injection Playbook, packed with the exact revenue-generating activities I use in my business and with my clients to make easier sales Join the Therapist to Coach Accelerator Facebook group for live training and cheat sheets on marketing, sales, and adding coaching ethically and legally. My new book on Money and Motherhood is coming soon, with an entire chapter on rewriting the belief that you have to earn ease. Join the waitlist to be the first to know when it drops. 🎉 Listener Giveaway! If you’ve been loving the podcast, this is the best way to support it and get something amazing back. Visit carlyhillcoaching.com/podcast, scroll down, fill out the 3-question form, and unlock Social Media Mastery instantly. 🗒️ Learn from Carly Try Carly AIExplore Carly’s Coaching and Support OptionsTherapreneur: A Therapist's Guide to 3x Your Therapy Income📬Enjoyed the podcast? Get even more on my Substack: written breakdowns, AI systems, and what's working behind the scenes. 🎙️ Ready to Start or Grow Your Podcast? Visit Juliana Barbati’s website and let her know Carly sent you.

  2. Sep 23

    Black Friday Marketing for Therapists With a Coaching Business (Without Discounting High-Ticket Offers) [Ep 116]

    Every year, do you tell yourself Black Friday is for retailers and let the entire window pass your coaching business by? In this episode, I walk you through a practical Black Friday plan you can execute early. I share why holiday shoppers start as early as October, what to sell, and how to avoid waiting until November to plan your offer. I break down five ways to sell without discounting your flagship program, including low ticket offers, bonus stacks, and payment plan promotions. I also cover why selling early can help you avoid rising November ad costs and why your email list can outperform social posts. Here's what you'll discover: Why 60% of consumers start their holiday shopping in OctoberWhat to offer when you don't want to discount your signature programHow a low ticket product and an order bump give lurkers a reason to buyWhat to sell when you have no digital products in the bankHow capping power hours at five or ten spots gives buyers a deadlineWhy your email list converts better than your social mediaHow to sequence your emails from the tease to the cart closeWhat to do with the belief that selling during the holidays is inappropriateYou can run this with an offer you already own and the email list you already have, as long as you start building the plan now instead of the week of. Grab your notes app, pick one of the five options, and put your sale dates on the calendar before the buying window opens. To being heard and seen, Carly 🎯 Take the Next Step Grab my free 23-page Cash Injection Playbook, packed with the exact revenue-generating activities I use in my business and with my clients to make easier sales Join the Therapist to Coach Accelerator Facebook group for live trainings and cheat sheets on marketing, sales, and adding coaching to your practice ethically and legally. 🎉 Listener Giveaway! If you’ve been loving the podcast, this is the best way to support it and get something amazing back. Visit carlyhillcoaching.com/podcast, scroll down, fill out the 3-question form, and unlock Social Media Mastery instantly. 🗒️ Learn from Carly Try Carly AIExplore Carly’s Coaching and Support OptionsTherapreneur: A Therapist's Guide to 3x Your Therapy Income👥 Connect With Carly on Instagram 📬Enjoyed the podcast? Get even more on my Substack: written breakdowns, AI systems, and what's working behind the scenes. 🎙️ Ready to Start or Grow Your Podcast? Visit Juliana Barbati’s website and let her know Carly sent you.

  3. Sep 16

    How to Keep Your Full Cash Rate as a Therapist Without Touching a Superbill (And How to Get Your Clients Reimbursed Anyway) with Maria Lulo [Ep 115]

    Are you ready to move off insurance panels but afraid clients who ask whether you take insurance are going to walk away? This week, I'm joined by Maria Lulo, the CEO of Mentaya, who joined the company as its first non-engineering hire and worked her way up to running it, and who spends her days talking with private practice therapists about how they get paid. Maria shares Mentaya’s founding story, why many mental health companies sacrifice therapist rates and autonomy, and how she divides out-of-network benefits into conversion and retention. In this episode, you'll learn: Why there's never going to be a good time to leave insurance panelsHow out of network therapy gets reimbursed once a client meets her deductibleWhy private pay therapy rates create sticker shock, and how to get ahead of itWhat happens to a superbill after you hand it to a client at the end of the monthWhy money is usually behind it when a client drops from weekly to monthlyWhere Maria thinks Mentaya's data is pointing nextWhen you can explain out of network billing in plain terms, you protect your full rate, you keep people in care longer, and you build a therapy practice that pays you what your work is worth. Listen now, Carly 🎯 Take the Next Step Grab my free 23-page Cash Injection Playbook, packed with the exact revenue-generating activities I use in my business and with my clients to make easier sales Ready to stop losing clients to insurance headaches? Head to Mentaya and join for free and check out their instant benefits calculator. Use the code CARLY60 to get your first two months free. Curious how it all works? You can join one of Mentaya's daily demos and see the whole process for yourself. Have questions about getting started? Reach out to the Mentaya team directly and they'll walk you through it. 🎉 Listener Giveaway! If you’ve been loving the podcast, this is the best way to support it and get something amazing back. Visit carlyhillcoaching.com/podcast, scroll down, fill out the 3-question form, and unlock Social Media Mastery instantly. 🗒️ Learn from Carly Try Carly AIExplore Carly’s Coaching and Support OptionsTherapreneur: A Therapist's Guide to 3x Your Therapy Income📬Enjoyed the podcast? Get even more on my Substack: written breakdowns, AI systems, and what's working behind the scenes. 🎙️ Ready to Start or Grow Your Podcast? Visit Juliana Barbati’s website and let her know Carly sent you.

  4. Sep 9

    Stop Letting Your Profit Disappear: The Proactive Tax Planning Behind Building Generational Wealth That Compound For Decades [Ep 114]

    What if the work of building wealth doesn't start when you make the money, but the second it hits your account? Making a lot of money and building wealth aren't the same thing, and the gap between them is where most entrepreneurs lose what they've earned. In this episode, I walk you through 19 tax strategies and wealth building methods I'm using as a coaching business owner and mom of almost two. I share the exact business structure I operate under, the accounts and deductions I use every year, and how I invest on my kids' behalf so they start adulthood with assets already in their name. I talk about what I'm actively doing, what I'm exploring, and what's on my radar as the business grows, and none of it's complicated. It all comes down to being intentional with money instead of only being good at making it. You'll discover: How the right s corp structure can save seven-figure earners tens of thousands in self-employment taxesWhy putting your family on payroll, with legitimate roles, becomes one of the smartest decisions for their financial futureHow I use retirement contributions to shelter income and build a nest egg at the same timeWhat the Augusta Rule lets you do with your own home for up to 14 tax-free days a yearWhy the HSA is one of the most underrated accounts you own, and how I max mine outHow writing off travel, education, and mentorship adds up more than you'd expectWhy proactive tax planning with your EA beats meeting them once a year and getting surprisedWhy I'm watching real estate as a long-term way to shelter income and build assetsIf you've been searching for tax strategies, wealth building, and a way to turn a growing online coaching business into a financial legacy, this one will help you ask better questions and spot the tax savings you're probably leaving on the table. To being heard and seen, Carly 🎯 Take the Next Step Grab my free 23-page Cash Injection Playbook, packed with the exact revenue-generating activities I use in my business and with my clients to make easier sales 🎉 Listener Giveaway! If you’ve been loving the podcast, this is the best way to support it and get something amazing back. Visit carlyhillcoaching.com/podcast, scroll down, fill out the 3-question form, and unlock Social Media Mastery instantly. 🗒️ Learn from Carly Try Carly AIExplore Carly’s Coaching and Support OptionsTherapreneur: A Therapist's Guide to 3x Your Therapy Income📬Enjoyed the podcast? Get even more on my Substack: written breakdowns, AI systems, and what's working behind the scenes. 🎙️ Ready to Start or Grow Your Podcast? Visit Juliana Barbati’s website and let her know Carly sent you.

  5. Sep 2

    LIVE COACHING: How to Choose Your Coaching Niche as a Therapist (Even If You Help Everyone) [Ep 113]

    Are you a therapist who knows coaching is your next step, but you're stuck wondering what you actually need to get started? In this episode, I'm joined by Dana Spuck, Erin Smyth, and Michelle Lesesne-De Santis, three therapist coaches who sit in the hot seat and ask me their most burning business questions. Dana asks about the true business essentials for a brand new coaching business and whether a website belongs on the list, Erin wants to know how to nurture and convert leads when chasing people down was never part of her clinical training, and Michelle asks how to narrow a coaching niche when 25 years of experience makes her capable of helping almost anyone. I walk through the order of operations for getting started, why attorney approved coaching contracts protect your license, the difference between inbound lead generation and outbound lead generation, and how choosing one population with one persistent, painful problem takes strangers from cold to sold. In this episode, you'll learn: Why an LLC gives you more protection than staying a sole proprietorHow to protect your therapy license as you step into coachingWhy fortune is in the follow up and what it costs you to skip itHow organic marketing works when you post with strategy and a direct call to actionWhat to offer in exchange for an email address so leads continue through your client journeyWhy borrowing someone else's audience is the fastest way to grow from scratchWhy serving everyone forces you to compete for every audience at onceHow to narrow your niche using skill level, excitement level, and your warm networkWhat makes a problem painful enough that people pay to solve itHow market research, surveys, and coffee chats take the guesswork out of choosingIf you've been searching for how to start a coaching business, a system for converting leads, and a focused online coaching offer you can market every day, this episode is your invitation to build your business in the correct order from the first step. Open your notes app for this one, because these are the questions you would've asked if you were in the hot seat yourself. To being heard and seen, Carly 🎯 Take the Next Step Grab my free 23-page Cash Injection Playbook, packed with the exact revenue-generating activities I use in my business and with my clients to make easier sales 🎉 Listener Giveaway! If you’ve been loving the podcast, this is the best way to support it and get something amazing back. Visit carlyhillcoaching.com/podcast, scroll down, fill out the 3-question form, and unlock Social Media Mastery instantly. 🗒️ Learn from Carly Try Carly AIExplore Carly’s Coaching and Support OptionsTherapreneur: A Therapist's Guide to 3x Your Therapy Income👥 Connect With Carly on Instagram

  6. Aug 26

    Building A Lifestyle Business: The Business Systems Behind My Second Maternity Leave And How You Can Build The Same For Yourself [Ep 112]

    Are you wondering how your coaching business is supposed to keep running while you're on leave? In this episode, I'm walking you through the exact business infrastructure and revenue streams that let my business keep running during my first maternity leave, including a recorded course, a trained team, and a repeatable offer suite. We also look at why business systems and escalation paths matter more than any single launch, how leveraged income is different from passive income, and why your low ticket offers need to build the same trust as your high ticket coaching. In this episode, you'll learn: Why a coaching business shouldn't depend on one personWhat to build before you take an extended leaveHow to create offers that work without live deliveryWhy a trained team changes what's possible in your businessWhat to automate so revenue keeps coming in while you're awayHow to move from live launches to a system that runs itselfWhy smaller offers strengthen your client journeyWhat escalation paths make your team actually workHow to build online coaching that scales past your calendarWhy batch content keeps your audience engaged without new workYou don't need to have every system perfect before you step away. When you build the right business infrastructure now, you can protect your revenue, keep your team systems supported, and come back to a lifestyle business that's stronger than the one you left. To being heard and seen, Carly 🎯 Take the Next Step Grab my free 23-page Cash Injection Playbook, packed with the exact revenue-generating activities I use in my business and with my clients to make easier sales If this episode hits home, my second book goes even deeper. Join here to get on the list so you're the first to know when it's out. 🎉 Listener Giveaway! If you’ve been loving the podcast, this is the best way to support it and get something amazing back. Visit carlyhillcoaching.com/podcast, scroll down, fill out the 3-question form, and unlock Social Media Mastery instantly. 🗒️ Learn from Carly Try Carly AIExplore Carly’s Coaching and Support OptionsTherapreneur: A Therapist's Guide to 3x Your Therapy Income👥 Connect With Carly on Instagram 📬Enjoyed the podcast? Get even more on my Substack: written breakdowns, AI systems, and what's working behind the scenes. 🎙️ Ready to Start or Grow Your Podcast? Visit Juliana Barbati’s website and let her know Carly sent you.

  7. Aug 19

    How I Run a 7-Figure Business on 2 Desk Days a Week As a Toddler Mom [Ep 111]

    Are you waiting for the perfect morning routine before you give your business the focus it needs? In this episode, I share what my mornings and workweek actually look like as a pregnant working mom running a seven-figure company. I talk about why I protect two primary workdays, how I decide what deserves my attention, and how business systems, a team, funnels, email marketing, and business automation allow the company to keep moving when I am not at my desk. I also explain why building a sustainable business has less to do with working more hours and more to do with using the hours you have for the right work. In this episode, you’ll discover: How to stop waiting for perfect conditions before taking actionWhy focused work can produce more than a full day of scattered tasksWhat I prioritize during my two dedicated workdaysHow coaching, creating, and delegating keep me focused on my roleWhy revenue generating activities need to come before branding and busyworkWhat supports a scalable business when I step away from my laptopHow a stronger CEO mindset helps me make decisions in a demanding seasonWhy comparison can make limited time look like a business problemHow the right structure creates more time freedom without requiring a perfect routineIf you are ready to stop using your schedule as proof that your business cannot grow, this episode will show you how to make meaningful progress with the time you already have. Pull up your notes app because this one will help you identify what deserves your attention and what needs to be delegated, automated, or dropped. To being heard and seen, Carly 🎯 Take the Next Step Grab my free 23-page Cash Injection Playbook, packed with the exact revenue-generating activities I use in my business and with my clients to make easier sales Listen to Carly’s episode on money-making and revenue-generating activities to identify the tasks that move your business forward and cut the busywork. 🎉 Listener Giveaway! If you’ve been loving the podcast, this is the best way to support it and get something amazing back. Visit carlyhillcoaching.com/podcast, scroll down, fill out the 3-question form, and unlock Social Media Mastery instantly. 🗒️ Learn from Carly Try Carly AIExplore Carly’s Coaching and Support OptionsTherapreneur: A Therapist's Guide to 3x Your Therapy IncomeEnjoyed the podcast? Get even more on my Substack: written breakdowns, AI systems, and what's working behind the scenes. Ready to Start or Grow Your Podcast? Visit Juliana Barbati’s website and let her know Carly sent you.

  8. Aug 12

    Money Work For Therapists: How Money Mindset, Money Beliefs, And Business Strategy Create Sustainable Income (So You Can Charge With More Confidence) [Ep 110]

    What if your income isn’t being limited by your strategy, but by the money story running underneath it? The real challenge is not just learning how to make more money. It is becoming the version of you who can charge more, receive more, and hold more without guilt, fear, or self-sabotage. In this episode, I’m breaking down the subconscious money beliefs that keep therapists, healers, and wellness professionals stuck in undercharging, overgiving, and questioning whether they are allowed to want more. I share how your childhood programming, professional conditioning, and identity around money can quietly shape your client rates, sales conversations, and capacity for growth. You’ll learn: Why your money mindset is not separate from your business strategyHow childhood money beliefs can keep showing up in your pricing and salesWhy therapists and healers often carry guilt around premium ratesHow to start identifying the money story running behind your business decisionsWhy money rewiring has to happen before more revenue can fully stickHow financial freedom starts with feeling safe to receive and hold more moneyIf you’ve been searching for money blocks, healer income, and a way to build a business that supports you without abandoning your values, this episode is your invitation to stop shrinking around money and start becoming the person who can hold the success you want. To building something irresistible, Carly 🎯 Take the Next Step Grab my free 23-page Cash Injection Playbook, packed with the exact revenue-generating activities I use in my business and with my clients to make easier sales Ready to build the coaching business you want with both the inner money work and the outer strategy? Apply for the Coach Intensive here. Want to see what’s possible when therapists and healers do this work? Read Carly’s client results and case studies here. 🎉 Listener Giveaway! If you’ve been loving the podcast, this is the best way to support it and get something amazing back. Visit carlyhillcoaching.com/podcast, scroll down, fill out the 3-question form, and unlock Social Media Mastery instantly. 🗒️ Learn from Carly Try Carly AIExplore Carly’s Coaching and Support OptionsTherapreneur: A Therapist's Guide to 3x Your Therapy IncomeEnjoyed the podcast? Get even more on my Substack: written breakdowns, AI systems, and what's working behind the scenes. 🎙️ Ready to Start or Grow Your Podcast? Visit Juliana Barbati’s website and let her know Carly sent you.

5
out of 5
34 Ratings

About

Are you tired of back-to-back sessions and an income ceiling you cannot break? Do you know you are meant for more freedom and flexibility, but you are not sure how to step beyond 1:1 without risking your reputation or stability? Are you ready to turn your clinical expertise into a scalable online business that is still ethical and aligned? If you are craving freedom, flexibility, and financial security that doesn’t depend on your time and energy, you’re in the right place. I’m Carly Hill, a licensed clinical social worker turned 7-figure business mentor for therapists who want more than back-to-back sessions and capped income. Welcome to The Thriving Therapreneur Podcast, where I show you how to transition from therapist to coach, attract the right clients, and build scalable offers like group programs, courses, and digital products, so your business can grow without burning you out. You’ll get practical strategies you can apply immediately, plus honest conversations and behind-the-scenes lessons from therapists who are expanding beyond the office and thriving online. This is for you if you want to work fewer hours, increase your income, and create a business that lets you make a meaningful impact without sacrificing your life. Press play, open your notes app, it’s time to create a life-changing coaching business! Carly https://carlyhillcoaching.com/ Book a call: https://carlyhillcoaching.com/book-a-call IG: https://www.instagram.com/carlyhillcoaching/

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