42 episodes

The Fearless Thinkers podcast, hosted by Rick Cheatham and Masami Cookson, personalizes BTS's perspective on the people side of strategy. Fearless Thinkers is produced by Masami Cookson, Nicole Hernandez, and Aron Towner. Special thanks to Joe Holeman, Chris Goodnow, Meghan McGrath, and Roanne Neuwirth for their invaluable help.

Fearless Thinkers The BTS Podcast

    • Business
    • 5.0 • 9 Ratings

The Fearless Thinkers podcast, hosted by Rick Cheatham and Masami Cookson, personalizes BTS's perspective on the people side of strategy. Fearless Thinkers is produced by Masami Cookson, Nicole Hernandez, and Aron Towner. Special thanks to Joe Holeman, Chris Goodnow, Meghan McGrath, and Roanne Neuwirth for their invaluable help.

    5 global macrotrends poised to change your business

    5 global macrotrends poised to change your business

    In the most recent episode of Fearless Thinkers, we feature Henrik Ekelund, innovative Founder and Chairman of BTS Group. He talks about his new ventures since transitioning from CEO to Chairman. Henrik shares insights of five current global macrotrends that are impacting every corporate’s success and resilience. Henrik also shares from his research on national prosperity – what are the key components that underpin thriving countries.
    For a transcript, click here.

    • 20 min
    Decoding decision-making: Navigating organizational and individual realities

    Decoding decision-making: Navigating organizational and individual realities

    Effective decision-making has the power to accelerate growth and drive your organization forward, achieving key milestones and outcomes faster, while ineffective decision making can paralyze organizational progress altogether. In this episode of Fearless Thinkers, Abbey Bonham, Principal, and Libby MacKenzie, Director, sit down with Rick Cheatham, CMO, to unpack what decision-making looks like in organizations today, the impact of AI, and the key moves you can make to level-up decision-making for yourself and your teams.
    For a transcript, click here.

    • 20 min
    Anchoring go-to-market process and methodology to the customer journey

    Anchoring go-to-market process and methodology to the customer journey

    "There's a premium here on meeting the customer where they are. We can understand their buyer's journey, but if we don't adjust the resources that we need to bring at specific points, then it's a miss," says Barbara Adey, VP, in this episode of Fearless Thinkers. Barbara and Jason Davis, Senior Director, sit down with Rick Cheatham, CMO, to discuss their customer-centric approach to sales methodology and process.
    For a transcript, click here.

    • 17 min
    The Growth Prescription, a podcast for healthcare sales professionals: a value-based approach to sales with Per Ståhle

    The Growth Prescription, a podcast for healthcare sales professionals: a value-based approach to sales with Per Ståhle

    Per Ståhle, René Groeneveld, and Alan Gentry share ideas for healthcare organizations' go-to-market teams to unlock beneficial revenue growth.
    For a transcript, please click here.
    Learn more about our Go-to-market services.

    • 15 min
    From control to enablement: the evolving finance function with Katy Young and Ignacio Vaccaro

    From control to enablement: the evolving finance function with Katy Young and Ignacio Vaccaro

    How can finance teams complement organizations' evolving priorities? "Be a partner in educating the rest of the business [about the] strategic trade-offs of their choices... Breaking through the complexity of finance for the rest of the organization is really powerful," says Katy Young, SVP & Partner, in this episode of Fearless Thinkers. Katy and Ignacio Vaccaro, Senior Director & Head of SABA Practice, sit down with Rick Cheatham, CMO, to discuss the evolving role of finance in strategy execution.
    Learn more about our Strategy Execution and Business Acumen centers of expertise.
    Here's a transcript.

    • 17 min
    Best in class executive coaching with Jennifer Porter and Jessica Skon

    Best in class executive coaching with Jennifer Porter and Jessica Skon

    What is executive coaching, and what makes it it a powerful development experience for leaders? In this special Fearless Thinkers episode, Jennifer Porter, Partner, and Jessica Skon, CEO, discuss how to help leaders develop, improve, and increase their effectiveness.
    Here's a transcript.

    • 20 min

Customer Reviews

5.0 out of 5
9 Ratings

9 Ratings

BTS Associate ,

BTS Associate

there’s at least one gem in each episode for those from all walks of life and in all lines of work.

mc_287 ,

A great podcast!!

Loving this podcast! Every episode has a fresh take on business and leadership today — and unlike other business podcasts, Fearless Thinkers always leaves me with something I can take back and apply to my daily work. The length is also a huge plus, the episodes are short enough to fit into my commute or running errands, but still include plenty of insights that make listening in worthwhile. Can’t wait for more of these to be released. Keep up the great work!

McGMarketingBos ,

Accessible Ideas on Leadership

This is a great podcast for leaders on the go. The short episodes make learning easy!

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