The Dental Best Practices Show

Smile Source

Building a better dental practice should help you build a better life. The Dental Best Practices Show brings independent dentists and their teams practical guidance to improve profitability, strengthen leadership, build a healthier culture, and gain more control over their time. Presented by Smile Source, (smilesource.com), the show features candid conversations with experienced ACT Coaching coaches (actdental.com), Profitable PPOs experts (profitableppos.co), practicing dentists, and industry experts. Hear what’s working, learn from challenges others have faced, and discover ideas you can put into practice. From understanding your numbers and improving systems to developing your team, growing your practice, and creating an exceptional patient experience, we explore the whole health of your business and the life it supports. Whether you’re a new owner, an established dentist, or a team member ready to grow, you’ll find fresh perspectives and practical next steps to help you move forward with confidence. Follow The Best Practices Show for trusted guidance, honest conversations, and a community committed to independent dentistry. Better Practice. Better Life.

  1. 6d ago

    1119: You Can't Change Your Genes, But You Can Change Your Biomes -Dr. Uchie Odiatu

    You can’t change your genes, but you can influence the environment your body’s microbes live in. So, what does your microbiome have to do with digestion, immunity, energy, mental clarity, and even the conversations you have with patients? In this episode, Kirk Behrendt brings back Dr. Uche Odiatu, dentist, health educator, and speaker, to explain why the microbiome matters and how everyday choices like fiber intake, fermented foods, movement, sleep, and antibiotic use can affect it. You’ll also learn how dental professionals can expand the conversation beyond teeth and smiles to help patients understand the connection between chewing, nutrition, saliva, and whole-body health. To start making more mindful choices for your microbiome, listen to Episode 1119 of The Best Practices Show! Main Takeaways: The microbiome is a large community of microorganisms that influences digestion, immunity, metabolism, cravings, and other functions throughout the body. Fiber, fermented foods, and a consistent light-dark cycle can help support a healthier environment for beneficial bacteria. Physical activity is associated with greater diversity in the gut microbiome, which Dr. Odiatu connects with healthier aging and metabolic function. The gut and brain communicate extensively, which is one reason the microbiome is being studied in relation to mood, anxiety, mental clarity, and emotional well-being.Dentists can make function more meaningful to patients by explaining how better chewing can support food breakdown, nutrient intake, and everyday quality of life. Saliva supports speech, chewing, digestion, and immune defense, making dry mouth an important health concern for dental teams to recognize. Antibiotics are important when medically necessary, but unnecessary or excessive use can disrupt beneficial bacteria and contribute to antibiotic resistance. Episode Chapters: 00:00 Introduction to changing your biome. 01:54 Why the microbiome matters. 03:33 Understanding the bacteria that live in and on the human body. 05:45 How fiber and the light-dark cycle affect the microbiome. 07:48 Making microbiome-conscious food choices while traveling. 10:18 Why the gut is called the “second brain.” 11:41 Movement and microbiome diversity. 13:13 The microbiome’s relationship with anxiety, depression, and emotional health. 15:15 Bringing microbiome and nutrition conversations into dentistry. 16:48 Saliva, dry mouth, and oral immunity. 19:41 Antibiotics, probiotics, and bacterial resistance. 22:24 A practical approach to improving the microbiome. 25:07 Understanding prebiotics, probiotics, and postbiotics. 27:00 Changing the way you think about food choices. 28:00 How to connect with Dr. Uche Odiatu. Guest Bio: Dr. Uche Odiatu has a DMD (Doctor of Dental Medicine). He is a professional member of the ACSM (American College of Sports Medicine), a Certified Personal Trainer NSCA (National Strength & Conditioning Association), and the Canadian Association of Fitness Professionals ( canfitpro). He is the co-author of The Miracle of Health and has lectured in Canada, the USA, the Caribbean, the UK, and Europe. He is an invited guest on over 400 TV and radio shows, from ABC 20/20, Canada CTV AM, Breakfast TV, to Magic Sunday Drum FM in Texas. This high-energy healthcare professional has done over 450 lectures in seven countries over the last 15 years. Resources: The Second Brain by Michael Gershon: https://www.goodreads.com/en/book/show/636974.The_Second_BrainHow Not to Die by Michael Greger: https://nutritionfacts.org/book/how-not-to-die/Human Microbiome Project: https://commonfund.nih.gov/hmpInstagram: https://www.instagram.com/fitspeakers/https://www.druche.com/ More Helpful Links for a Better Practice & a Better Life: Contact Gina to learn more about ACT: gina@actdental.comThe Best Practices Show: https://www.actdental.com/podcast/Smile Source Community Hub: https://www.actdental.com/community-hubUpcoming Events & Workshops: https://www.actdental.com/events/Smile Source: https://www.smilesource.com/Subscribe on Apple Podcasts: https://podcasts.apple.comSubscribe on Spotify: https://open.spotify.com

  2. Oct 28

    1118: The $100,000 Mistake Dentists Make - Lorie Streeter

    What happens when you give someone the title of office manager without giving them the education, authority, and support to truly lead? It can create bottlenecks, misalignment, and costly problems throughout the practice. In this episode, Kirk Behrendt talks with Lorie Streeter, a dental industry veteran with 37 years of experience, former vice president of AADOM, and current team member at MaxAssist, about the $100,000 mistake dentists make when they fail to invest in developing their office managers. You will learn how regular alignment meetings, continuing education, clearer decision-making authority, and stronger dentist-manager relationships can improve leadership and practice performance. To learn how to better develop and support one of the most important leaders in your practice, listen to Episode 1118 of The Best Practices Show! Main Takeaways: Giving someone the title of office manager without the education and support to succeed can limit the growth of the practice.Dentists should clearly define which decisions their office managers are empowered to make without seeking approval.Weekly dentist-office manager check-ins can strengthen trust, alignment, and communication.Continuing education for the front-office team should be treated as an investment rather than an expense.Office managers benefit from learning alongside other experienced managers through study clubs, professional organizations, and outside education.Understanding individual personalities, strengths, and working styles can help dentists and team members work together more effectively.Strong leadership requires dentists and office managers to educate, listen to, support, and remain aligned with the people around them. Episode Chapters: 00:00 The $100,000 mistake dentists may be making. 01:04 Introducing Lorie Streeter. 03:51 The $100K Mistake 05:44 Why office managers need continuing education. 08:14 Clarifying authority and decision-making responsibilities. 13:20 Start weekly dentist-office manager check-ins. 15:18 Use regular meetings to understand your office manager's needs. 21:57 Encourage outside education and peer learning. 24:20 Managing the growing complexity of a larger practice. 29:09 Use self-awareness tools to better understand working styles. 32:35 Final Takeaways Guest Bio: With nearly three decades in the dental industry, Lorie blends deep field experience with a passion for growth and connection. As a former dental office manager and past Vice President of The American Association of Dental Office Management (AADOM), she understands firsthand the challenges and opportunities practices face. Her focus at MaxAssist is to expand impact through relationship-driven strategy, smart technology, and a heart for office managers. Resources: AADOM: https://learn.dentalmanagers.com/Dental Assistant to Practice Administrator course from AADOM: https://learn.dentalmanagers.com/products/dental-assistant-to-practice-administrator-da-to-pa-curriculumMaxAssist: https://maxassist.com/lorie/https://www.instagram.com/loriestreetermaxedout/linkedin.com/in/loriestreeterhttps://www.tiktok.com/@loriestreetermaxedout More Helpful Links for a Better Practice & a Better Life: Contact Gina to learn more about ACT: gina@actdental.comThe Best Practices Show: https://www.actdental.com/podcast/Smile Source Community Hub: https://www.actdental.com/community-hubUpcoming Events & Workshops: https://www.actdental.com/events/Smile Source: https://www.smilesource.com/Subscribe on Apple Podcasts: https://podcasts.apple.comSubscribe on Spotify: https://open.spotify.com

  3. Oct 26

    1117: Metric Mondays: Hygiene Production Is Built Months Before the Appointment - Ariel Siegel - (Replay of 1021)

    Hygiene production problems don’t start this week — they were built months ago through leading indicators you can track and influence. In this episode, Kirk Behrendt sits down with ACT Dental coach Ariel Siegel to explain why hygiene production is a lagging indicator and how to improve it by focusing on reappointment rate, perio diagnosis, and perio acceptance. You’ll learn what hygiene breakdown looks like in real time, what predictable stability looks like when systems are working, and the simplest numbers to start tracking today so you can engineer future results instead of reacting to past ones. Listen to Episode 1021 of The Best Practices Show! Main Takeaways Hygiene production is a lagging indicator that is built three to six months before the appointment through daily behaviors and tracking.Reviewing last week or last month’s numbers shows where you were, but it doesn’t give you a chance to change those results now.Reappointment rate, perio diagnosis, and perio acceptance are leading indicators that drive future hygiene production.When hygiene is built poorly, teams scramble to rebuild schedules, cancellations feel disruptive, and there is little depth in future hygiene.Perio diagnosis will vary by provider when the department lacks alignment, consistent protocols, and consistent verbal skills.Tracking real reappointment data (patients seen vs. patients scheduled) immediately increases awareness and improves performance.Focusing on one KPI for 30 days creates clarity for the team and compounds into stronger, more predictable hygiene production. Snippets: 00:00 Hygiene production problems are built months before today. 02:16 Hygiene production is a lagging indicator driven by leading indicators. 04:22 What it looks like when hygiene is built wrong: scrambling, inconsistency, and a weak schedule. 06:33 What it looks like when you build hygiene right: stable, predictable hygiene three to six months out. 09:23 Engineer hygiene production by tracking reappointment, perio diagnosis, and perio acceptance. 11:16 The actionable first step: track patients seen vs. patients reappointed. 13:08 Use perio diagnosis by provider to find alignment gaps and improve consistency. 15:49 Pick one KPI at a time to create focus and compounding improvement. 17:13 Data removes emotion and lets the team solve the problem together. 18:35 New BPA resources added for hygiene systems and metrics. Guest Bio/Guest Resources: Ariel has a master’s in healthcare administration and several years of dental experience in all aspects of the administrative roles within the dental office. Her passion is to work with dental teams to empower team members to realize their full potential in order to better serve patients, improve office systems to ensure a well-functioning team/office, and to help everyone have fun in the process! Resources mentioned in the episode: Best Practices Association (BPA) resources: https://www.actdental.com/free-resources/ More Helpful Links for a Better Practice & a Better Life: The Best Practices Show: https://www.actdental.com/podcast/Best Practices Association: https://www.actdental.com/bpaUpcoming Events & Workshops: https://www.actdental.com/events/Smile Source: https://www.smilesource.com/Subscribe on Apple Podcasts: https://podcasts.apple.comSubscribe on Spotify: https://open.spotify.com

  4. Oct 23

    1116: Why Your Meetings Aren't Working — and How To Fix Them - Christina Byrne

    Team meetings can become repetitive, unfocused, and unproductive when there is no structure, accountability, or protected time to move the practice forward. In this episode, Kirk Behrendt talks with Christina Byrne, ACT Dental coach and leader of the coaching team, about why team meetings often fail and what high-performing dental practices do differently. You’ll learn how to structure weekly meetings, choose the right timing, track meaningful KPIs, create accountability, encourage healthy conflict, and build greater alignment across your team. If you want your meetings to lead to action instead of becoming another conversation about unresolved problems, listen to Episode 1116 of The Best Practices Show! Main Takeaways: Hold a structured two-hour team meeting every week to maintain consistency, alignment, and accountability. Schedule meetings early in the day, preferably on Tuesday or Wednesday, rather than after work or during a busy Monday.Use a consistent meeting structure that includes celebrations, core values, priorities, KPIs, action items, practice development, and issue-solving.Review KPIs weekly so the team can identify problems early and put countermeasures in place before the month is over. Assign every action item to a specific person with a clear expectation for completion. Establish meeting roles such as leader, timekeeper, and note-taker to keep discussions focused and prevent unnecessary rabbit holes. Alignment does not require agreement, but teams need open communication, healthy conflict, and shared commitment before they can move forward effectively. Episode Chapters: 00:00 Why team meetings aren’t working 01:00 Why team meetings matter in a dental practice 04:06 Commit to a weekly two-hour meeting 05:50 Choosing the right day and time for the meeting 09:43 Follow an “agendaless agenda” 12:47 Focus on quarterly priorities and meaningful KPIs 13:37 Create participation, trust, and accountability 18:33 Avoid rabbit holes and assign action items 19:59 Establish clear meeting roles 23:29 Understand the difference between alignment and agreement 25:16 Protect the meeting rhythm and focus on progress 26:00 Tools for leading more effective team meetings Episode resources: Team Meetings Tool: https://hub.smilesource.com/c/resources/team-meetings Guide for Leading Great Team Meetings: https://hub.smilesource.com/c/resources/guide-for-leading-great-meetings v Guest Bio: Christina Byrne is the Director of Operations at ACT Dental, where she oversees coaching alignment, system development, and operational consistency across practices nationwide. She works closely with dental teams to help them build scalable systems that improve predictability, accountability, and long-term practice performance. In this episode, Christina references ACT Dental resources including the Analyzing Existing Systems document, the master systems checklist, and the systems and checklist support guide available through the Best Practices Association. More Helpful Links for a Better Practice & a Better Life: Contact Gina to learn more about ACT: gina@actdental.comThe Best Practices Show: https://www.actdental.com/podcast/Smile Source Community Hub: https://www.actdental.com/community-hubUpcoming Events & Workshops: https://www.actdental.com/events/Smile Source: https://www.smilesource.com/Subscribe on Apple Podcasts: https://podcasts.apple.comSubscribe on Spotify: https://open.spotify.com

  5. Oct 21

    1115: What Your Write-Offs are Really Costing You - Robyn Theisen

    Write-offs may look like a normal part of doing business, but do you know how much they are actually costing your dental practice? In this episode, Kirk Behrendt talks with ACT Dental coach Robyn Theisen about understanding the gap between gross and net production, identifying where write-offs are coming from, and making strategic changes that improve collectible production without adding more days, procedures, or team members. Learn how to categorize your adjustments, evaluate PPO participation, review membership plans, and reduce unnecessary write-offs over time. Listen to Episode 1115 of The Best Practices Show! Main Takeaways: Your write-off percentage is calculated by dividing total write-offs by gross production.Insurance adjustments, membership plan adjustments, and elective adjustments are three major categories of write-offs.Membership plan pricing should be reviewed regularly so discounts do not unintentionally increase as office fees rise.Elective adjustments such as courtesy discounts, family discounts, and warranty write-offs should be clearly defined and consistently tracked.Eliminating write-offs entirely is unrealistic, but practices can strategically reduce them percentage by percentage.Small reductions in write-offs can significantly increase collectible production without requiring additional procedures, days, or team members.Understanding individual PPO contracts and making gradual changes can help teams reduce write-offs while maintaining patient relationships. Episode Chapters: 01:00 Why write-offs matter in dentistry. 03:45 Understanding gross production, net production, and write-off percentage. 05:20 Insurance adjustments and PPO reimbursement. 06:54 Reviewing membership plan adjustments. 08:05 Understanding elective adjustments and discounts. 10:47 Why write-offs should be managed rather than eliminated. 11:50 Evaluating PPO contracts and shared agreements. 14:22 The financial impact of reducing write-offs. 18:00 Final takeaways and tracking your financial gaps. Guest Bio/Guest Resources: Robyn Theisen brings an entire life and legacy of dental experience to the team and every team with which she works as the daughter and sister of dentists. With almost 20 years of experience in dentistry, her roles ranged from practice management to operations at Patterson Dental to coaching teams. Robyn’s passion is empowering teams to realize that they can dramatically impact the lives of the people they serve by implementing skills and systems to remove barriers to life-changing dental treatment. She has done it for decades and does it every day with dental teams. Outside of coaching, she enjoys time with her husband, Rob, and two daughters, Emerson and Ruby. She loves traveling, music, fitness, and cheering on the Michigan State Spartans. Episode Resources: Financial Gaps at a Glancer:https://hub.smilesource.com/c/resources/financial-gaps-at-a-glance' Financial GAPs Calculator:https://hub.smilesource.com/c/resources/financial-gaps-calculator More Helpful Links for a Better Practice & a Better Life: Contact Gina to learn more about ACT: gina@actdental.comThe Best Practices Show: https://www.actdental.com/podcast/Smile Source Community Hub: https://www.actdental.com/community-hubUpcoming Events & Workshops: https://www.actdental.com/events/Smile Source: https://www.smilesource.com/Subscribe on Apple Podcasts: https://podcasts.apple.comSubscribe on Spotify: https://open.spotify.com

  6. Oct 19

    1114: Metric Mondays: Why Is Production Up but Profit Not Following? - Miranda Beeson (Replay of 1057)

    Why can your practice feel busier than ever, show higher production, and still not see more money in the bank? In this episode, Kirk Behrendt brings back Miranda Beeson, ACT Dental’s Director of Education, to explain why gross production is often a misleading proxy for profitability and what to measure instead. You’ll learn the difference between gross and net production, how write-offs and overhead quietly erase gains, and the first steps to protect margins so profit can follow production. Listen to Episode 1057 of The Best Practices Show! Main Takeaways: Gross production can be a “gross misrepresentation” of what a practice can actually collect, while net production reflects what is realistically collectible.Higher production does not automatically create higher profit when write-offs grow and overhead rises at the same time.Practices get it wrong when they celebrate production without tracking what gets adjusted away and what it costs to deliver the care.Large write-offs (insurance, membership plan discounts, elective courtesies, and untracked adjustments) can create an “effort gap” where work is done but revenue is not collectible.Adding hours, days, team members, and equipment to chase production can increase expenses and compound the profitability problem.Practices get it right by tracking adjustments by category (and often by individual insurance carriers) and by regularly reviewing the P&L to confirm expenses are aligned with revenue-producing needs.The first action steps are to clarify write-offs in the practice management system and to understand where overhead dollars are going before pushing for more production. Snippets: 00:00 Why production can be up while profit doesn’t follow. 02:10 Gross vs. net production and why the distinction matters for doctors and teams. 06:10 What it looks like when practices get it wrong and the bank account doesn’t grow. 07:05 Write-offs and the “effort gap” between delivered care and collectible revenue. 08:35 How chasing more production can quietly drive overhead higher. 10:05 Why the real issue is often strategy, not production. 14:15 The mindset shift for fee-for-service: being okay with downtime and using it well. 17:10 The first thing to do tomorrow: get clarity on write-offs and adjustments. 19:05 The next step: review the P&L and understand overhead buckets. Guest Bio/Guest Resources: Miranda Beeson has over 25 years of clinical dental hygiene, front office, practice administration, and speaking experience. She is enthusiastic about communication and loves helping others find the power that words can bring to their patient interactions and practice dynamics. As a Lead Practice Coach, she is driven to create opportunities to find value in experiences and cultivate new approaches. Miranda graduated from Old Dominion University, and enjoys spending time with her husband, Chuck, and her children, Trent, Mallory, and Cassidy. Family time is the best time, and is often spent on a golf course, a volleyball court, or spending the day boating at the beach. More Helpful Links for a Better Practice & a Better Life: The Best Practices Show: https://www.actdental.com/podcast/Best Practices Association: https://www.actdental.com/bpaUpcoming Events & Workshops: https://www.actdental.com/events/Smile Source: https://www.smilesource.com/Subscribe on Apple Podcasts: https://podcasts.apple.comSubscribe on Spotify: https://open.spotify.com

  7. Oct 16

    1113: There Has Never Been a Better Time To Get Ahead as A Dentist - Dr. Uche Odiatu

    Technology and AI are making information faster and easier to access, but speed alone will not make you a better dentist. As patients gain more information online while spending less time reading deeply, dentists have an opportunity to stand out through curiosity, knowledge, trust, and genuine human connection. In this episode, Kirk Behrendt talks with Dr. Uche Odiatu, dentist and speaker, about why there has never been a better time to get ahead in dentistry. You will learn why depth of knowledge still matters, how high-touch care complements high-tech dentistry, why slowing down can become a competitive advantage, and how lifelong learning can strengthen patient relationships. To learn how to differentiate yourself in an increasingly fast and technology-driven world, listen to Episode 1113 of The Best Practices Show! Main Takeaways: Most people have easy access to information but often lack the depth of understanding that comes from sustained reading and learning.Dentists should acknowledge patients who research their health rather than dismissing their questions or concerns.Technology can improve dentistry, but compassion, empathy, eye contact, confidence, and personal attention are what make patients feel cared for.Reading and listening to books can help dentists develop the knowledge, curiosity, and communication skills that build trust chairside.Dentists have an unusual amount of time with patients compared with many other healthcare providers, creating opportunities to become trusted sources of guidance.Greater efficiency and speed do not automatically create greater fulfillment, making intentional connection and time with patients increasingly valuable.Curiosity, continuous learning, wisdom, and human connection remain important differentiators as AI and technology become more common in dentistry. Episode Chapters: 00:00 Intro 02:37 Why there has never been an easier time to get ahead. 03:14 The difference between access to information and depth of knowledge. 04:05 How dentists should respond when patients bring in online research. 06:05 High tech versus high touch in dentistry. 07:32 Why dentists should study human connection and relationship skills. 11:10 Getting lost in a book and stepping away from digital anxiety. 15:07 Being intentional about the information and media you consume. 16:48 Navigating AI-generated information and uncertain online sources. 19:22 Finding time to learn through audiobooks and listening. 22:00 Curiosity, learning, and human connection as advantages for dentists. 24:16 Why slowing down may become a competitive advantage. 27:04 The value of in-person learning and connection. 28:49 How to learn more about Dr. Uche Odiatu. Guest Bio: Dr. Uche Odiatu has a DMD (Doctor of Dental Medicine). He is a professional member of the ACSM (American College of Sports Medicine), a Certified Personal Trainer NSCA (National Strength & Conditioning Association), and the Canadian Association of Fitness Professionals (canfitpro). He is the co-author of The Miracle of Health and has lectured in Canada, the USA, the Caribbean, the UK, and Europe. He is an invited guest on over 400 TV and radio shows, from ABC 20/20, Canada CTV AM, Breakfast TV, to Magic Sunday Drum FM in Texas. This high-energy healthcare professional has done over 450 lectures in seven countries over the last 15 years. Episode Resources: How to Win Friends and Influence People by Dale Carnegie More Helpful Links for a Better Practice & a Better Life: Contact Gina to learn more about ACT: gina@actdental.comThe Best Practices Show: https://www.actdental.com/podcast/Smile Source Community Hub: https://www.actdental.com/community-hubUpcoming Events & Workshops: https://www.actdental.com/events/Smile Source: https://www.smilesource.com/Subscribe on Apple Podcasts: https://podcasts.apple.comSubscribe on Spotify: https://open.spotify.com

  8. Oct 14

    1112: The Patients Your Marketing Report Can't See: How AI Is Quietly Changing Dental Patient Flow - Eric Hubbard

    AI is changing how patients search for and choose dental practices, but traditional marketing reports may not show where those patients actually came from. In this episode, Kirk Behrendt speaks with Eric Hubbard of Pain-Free Dental Marketing about how AI tools like ChatGPT and Gemini are changing dental patient flow, making traditional attribution more difficult, and increasing the importance of understanding what patients actually searched for. You will learn how to improve referral tracking, why multi-channel attribution matters, where marketing dollars may be better spent, and how original content and clear trust signals can help your practice remain visible as AI search grows. Listen to Episode 1112 of The Best Practices Show! Main Takeaways: AI has quickly become a meaningful source of new patient flow, but practices may underestimate its impact because traditional tracking methods cannot always identify AI-driven referrals.Dental teams should go beyond asking patients how they heard about the practice and ask what they searched for, what mattered to them, and what information influenced their decision.Multi-channel attribution provides a more complete picture because referrals are often supported by additional research through Google, social media, websites, videos, and other channels.Patients are using AI to search for dentists based on highly specific criteria such as gentleness, insurance participation, practice values, ownership structure, and treatment philosophy.Strong SEO fundamentals, original content, good reviews, clear websites, and authentic information about a practice can also help practices perform well in AI-driven search.Marketing analysis should combine patient conversations, practice management data, and digital traffic information rather than relying on a single attribution source.Practices can strengthen trust by consistently communicating who they are, what they care about, how they treat patients, and how they serve their communities. Episode Chapters: 00:00 Intro 02:53 Why AI is becoming important in dental marketing. 04:55 How digital breadcrumbs have traditionally tracked patient behavior. 08:31 Understanding multi-channel attribution. 12:07 What patients are actually asking AI when searching for dentists. 15:14 Where dental practices should consider investing their marketing dollars. 20:11 Building trust as AI-generated content increases. 22:55 Combining phone calls, practice data, and digital tracking. 25:27 Two actions dentists can take now. 26:38 Marketing by consistently talking about what you care about. 28:00 Why narrowing your message can attract the right patients. 30:32 How to learn more from Eric and Pain-Free Dental Marketing. Guest Bio: Eric Hubbard is a dental marketing professional with Pain-Free Dental Marketing. His marketing background includes experience with Procter & Gamble and GameStop, where he developed an approach centered on clearly identifying and communicating with an ideal customer. Today, he applies that discipline to dental practices, helping them improve their digital presence, attract the right prospective patients, and focus on sustainable practice growth. Episode Resources: Bite-Sized Dental Marketing podcast:https://podcasts.apple.com/us/podcast/bite-sized-dental-marketing/id1688425885Pain-Free Dental Marketing: https://www.painfreedentalmarketing.com/ More Helpful Links for a Better Practice & a Better Life: Contact Gina to learn more about ACT: gina@actdental.comThe Best Practices Show: https://www.actdental.com/podcast/Smile Source Community Hub: https://www.actdental.com/community-hubUpcoming Events & Workshops: https://www.actdental.com/events/Smile Source: https://www.smilesource.com/Subscribe on Apple Podcasts: https://podcasts.apple.comSubscribe on Spotify: https://open.spotify.com

4.8
out of 5
71 Ratings

About

Building a better dental practice should help you build a better life. The Dental Best Practices Show brings independent dentists and their teams practical guidance to improve profitability, strengthen leadership, build a healthier culture, and gain more control over their time. Presented by Smile Source, (smilesource.com), the show features candid conversations with experienced ACT Coaching coaches (actdental.com), Profitable PPOs experts (profitableppos.co), practicing dentists, and industry experts. Hear what’s working, learn from challenges others have faced, and discover ideas you can put into practice. From understanding your numbers and improving systems to developing your team, growing your practice, and creating an exceptional patient experience, we explore the whole health of your business and the life it supports. Whether you’re a new owner, an established dentist, or a team member ready to grow, you’ll find fresh perspectives and practical next steps to help you move forward with confidence. Follow The Best Practices Show for trusted guidance, honest conversations, and a community committed to independent dentistry. Better Practice. Better Life.

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