Woman of Influence

Julie Solomon

Woman of Influence (formerly The Influencer Podcast) is a sanctuary for established entrepreneurs, coaches, and creators who are brilliant at what they do—but whose message no longer matches the caliber of their work. Hosted by Julie Solomon—brand strategist, speaker, and best-selling author of Get What You Want—this top-ranked show has aired weekly since 2017, with over 500 episodes and 15 million downloads to date. It’s trusted by high-level women ready to evolve beyond the noise and step into a sharper, more sovereign era of visibility and sales. Each episode offers strategic insight and soul-level resonance to help you: Refine your messaging to attract premium buyers effortlessly Reclaim your visibility with clarity and authority Build sustainable leadership that converts—without performative urgency If your brand is polished but your message feels diluted... If your content connects but doesn’t consistently convert... If you’re scaling, but it still feels manual... You're in the right place. This is where leaders come to realign their presence, elevate their positioning, and scale their legacy—without losing themselves in the process. Subscribe now to join the next era of magnetic, masterful leadership. For ad inquiries, please reach out to: Network+WOI@yapmedia.com

  1. 14h ago

    Be Seen as More: How to Create Content That Sells with Amy Porterfield

    In this episode, I'm pulling back the curtain on my guest appearance on Amy Porterfield's podcast, where Amy sat me down to go deep on the exact messaging frameworks and buyer psychology that have reshaped how I show up, scale, and sell. If you've ever felt the pull to do more, post more, and launch more just to see your sales flatline, this one is for you. Amy and I unpack why scaling doesn't come from more volume, more funnels, or more consistency. It comes from being seen as more. We walk through my Identity Elevation Framework and the three buyer stages (former self, working self, and highest self), and we talk about why most online entrepreneurs are unknowingly building their entire business speaking to the person who will never buy. I share the story of "Renee," the superfan who told me I was her mentor she didn't have to pay for, and how that one comment changed how I create every piece of content. We get into non-buyer energy, fragile spectators, the viral SOS call reel that broke the internet for me, and the Hank 1 through Hank 4 evolution Amy now uses in her own business. If your messaging feels off, your sales are stuck, and you're ready to stop building for the version of your buyer who never shows up to the checkout page, this episode will change the way you show up tomorrow. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways; this helps us create the exact content you want!  KEY POINTS: 00:00 Scale By Being Seen 04:44 Identity Elevation Framework 06:53 Former Self Buyer 09:17 Working Self Buyer 13:33 Highest Self Buyer 15:12 Mirror Messaging Examples 17:30 Pamelyn Case Study 20:21 Quick Content Audit 20:52 Former vs Highest Buyer 21:56 Non-Buyer Energy Story 24:38 Ready Now Messaging Shift 26:47 Truth Without Performance 27:51 SOS Call Content Example 31:03 Transformation Over Transaction 34:32 Scale With Evolving Avatar 38:58 Hank Framework In Practice QUOTABLES: "Messaging is the missing piece for so many of my students and listeners here. And you unlock this one piece, and it all gets easier." — Amy Porterfield "You don't scale by doing more. You scale by being seen as more." — Julie Solomon RESOURCES: [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [THE REVENUE ACCELERATOR] Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram!

  2. Oct 28

    The Father Wound Behind Your Authority with Terri Cole

    How the father wound shapes your authority, from bosses to pricing. For the high-achieving woman who is always okay, therapist Terri Cole shows where it starts and how to heal it. Terri joins me to talk about her new book, Father Wound, and why she calls it a worthiness wound at its root. If the person who was supposed to protect you and hold you in high esteem didn’t, your value has to come from somewhere else. For so many of us, that means achieving, over-functioning and never asking for help. Terri shares how her own ambition turned out to be fear. She also explains why you can carry this wound even if you had a good dad, a dad who got sober, or a dad who died before you knew him. We spend real time on transference. It’s the reason a boss raising his voice or a doctor’s cold manner can make a grown woman feel seven years old again. Terri tells the story of the doctor she avoided at work until her therapist asked who he reminded her of. She gives you her three Qs for clarity to use any time your reaction feels bigger than the moment. We also connect it to money: why the little girl in charge can’t negotiate a raise or stop undercharging. Terri explains why she doesn’t believe in traditional forgiveness, how to release yourself from resentment prison, and what to do when you are waiting for an apology that may never come. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS: 00:00 Ambition and Overfunctioning 04:07 Dating Unavailable Men 05:32 Father Wound as Worthiness 07:42 Defining the Father Wound 11:58 Beyond Biological Fathers 14:22 What Makes a Good Dad 17:20 Authority and Transference 20:25 Three Questions for Clarity 22:29 Money and Undervaluing 24:49 Symptoms and Health Costs 26:52 Forgiveness and Boundaries 30:45 Context After Healing 33:30 Stop Waiting for Apologies 36:15 Self Parenting and Freedom 38:19 Book Launch and Bonuses QUOTABLES: "We are literally the ones we’ve been waiting for.” — Terri Cole "The awareness is the first step. And if you can really start to be aware of the subconscious parts that are showing up and playing and driving the ship, so to speak, is when you can really start to get to a place of taking the power back." — Julie Solomon GUEST RESOURCES: [ORDER FATHER WOUND] Pick up Terri Cole’s brand new book Father Wound, releasing November 17th, with bonuses, exercises, and meditations included at the direct link. Grab the book here. [FOLLOW TERRI COLE] Connect with Terri on Instagram @terricole for daily wisdom on boundaries, high-functioning codependency, and healing the wounds that run your life. [LEARN MORE ABOUT TERRI] Visit terricole.com to explore her other books, courses, and resources for women ready to come home to themselves. RESOURCES: [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [THE REVENUE ACCELERATOR] Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! MUST HAVES THIS MONTH: [ALL-IN-ONE BUSINESS PLATFORM]This platform gives you everything you need to manage your online business—from inventory to payments to customer support. Learn more here.

  3. Oct 21

    Stop Selling to Your Past: How to Attract Clients with Keren Eldad

    In this episode, I’m sharing a powerful conversation I had with Keren Eldad, elite executive coach, bestselling author, and brilliant mind, who flew out to Nashville to sit down with me in my home studio for a conversation on messaging, identity, and the work of becoming the next version of yourself. We go deep into my origin story as a burned-out publicist, the $30,000 credit card debt I hid from my husband, the rock bottom that cracked me open, and the two-year transformation that took me from racking up debt to making $1.3 million in a single year. Keren pulls on the provocative idea I’ve been sharing publicly, that your ideal client may no longer be an old version of you, and we unpack my Identity Elevation Framework in detail, from the Former Self buyer who stays stuck in pain, to the Working Self buyer who hustles for the next tip, to the Highest Self buyer who’s buying decision and transformation. We talk about why your mess can be part of your story but can never be your message, how to shift from marketing on pain to marketing on desire, the role of human design and body wisdom in knowing when something is off, and the contrary action I’m practicing now at this edge of my career. If you’ve evolved personally but your messaging hasn’t caught up, this episode is your invitation to do the real work. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS: 00:00 From Publicist to Entrepreneur 07:13 Debt and Motherhood Wakeup 10:15 Rock Bottom to Breakthrough 14:29 Trusting the Storm 16:48 Ideal Client Myth Busted 18:49 Why Growth Gets Clunky 21:53 Serving Advanced Entrepreneurs 22:46 Clarity Over Self Trust 23:46 Former Self Pain Messaging 25:47 Working Self Hustle Content 29:13 Higher Self Desire Marketing 30:09 Reframing Resistance to Yes 31:33 Authentic vs Performative Alignment 34:18 When to Recalibrate Messaging 36:07 Silence and Identity Upgrade 37:07 Next Edge Contrary Action QUOTABLES: " The most valuable skill that you can really give anybody is decision-making." — Keren Eldad " Your mess can be part of your story, but your mess cannot be your message, and your mess cannot be your business." — Julie Solomon GUEST RESOURCES: [FOLLOW KEREN ELDAD] Connect with Keren on Instagram @coachkeren for daily insights on leadership, mindset, and freedom from the glitter. [LEARN MORE ABOUT KEREN] Visit coachkeren.com to explore Keren’s coaching, books, and resources for high-achieving leaders ready to live and lead guilt-free. [READ KEREN’S BOOK, GILT FREE] Pick up Keren’s book Gilt Free, a powerful read on contrary action, letting go of the chase, and claiming the life you actually want. Order the book here. RESOURCES: [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [THE REVENUE ACCELERATOR] Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! MUST HAVES THIS MONTH: [TURN MORE VISITORS INTO CUSTOMERS]With built-in marketing tools, this platform helps you engage your audience and drive sales—no marketing team required. See how it helps.

  4. Oct 14

    How to Build a Business and Raise a Family Without Burning Out

    In this episode, I sit down in my home studio with Cait Scudder, founder of The Millionaire Mother movement and the brilliant author of her brand new book Born for Both. By the time this episode airs, Cait will be a mother of four and her book will be out in the world, and I could not think of a more timely, grounding, and necessary conversation to share with you. We dig into what it really means to steward both a legacy inside the home and inside the world, and why so many of us have been operating on default programming that keeps us burnt out, bottlenecked, and quietly collapsing behind the scenes. Cait breaks down the Matriarch Operating System, the four archetypes most women unknowingly embody (the maiden, the martyr, the girl boss, and the man), and the 4H framework (head, heart, hands, home) she lays out in her book to help mother CEOs stop white-knuckling and start building a village that actually holds them. We get into the heartbreaking story of her grandmother that opens the book, the research on cortisol and children's stress response, why mom wine culture and mommy group trauma bonding is doing more damage than women realize, and the critical difference between falling into victimhood and using motherhood as fuel to rise. If you've ever felt the pull between being present at bath time and showing up for your business, this episode will meet you exactly where you are and shift the way you think about both. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS: 00:00 Meet Cait Scudder 01:48 Born for Both Meaning 04:19 Motherhood to Movement 08:15 Matriarch OS Village 13:41 Archetypes and Presence 18:02 Martyr Story and Legacy 23:33 Social Media Trauma Bonding 28:26 Community and Environment QUOTABLES: "True influence is being a conduit, and being a channel for something greater to move through." — Cait Scudder "The fuel to rise does not have to then go into workaholism and insanity." — Julie Solomon GUEST RESOURCES: [GET BORN FOR BOTH] Order Cait Scudder's brand new book, Born for Both, your invitation to steward both motherhood and your creative mission with the Matriarch Operating System she teaches inside. Order the book here.  [LISTEN TO THE MILLIONAIRE MOTHER PODCAST] Tune into Cait's podcast for conversations on building wealth, raising kids, and stepping into your matriarch identity. Listen here. [FOLLOW CAIT ON INSTAGRAM] Connect with Cait on Instagram @themillionairemother for behind-the-scenes insights from her life as a mother of four, author, and movement builder. [LEARN MORE ABOUT CAIT] Visit themillionairemother.com to explore her mastermind, retreats, and resources for mother CEOs ready to build without burning out. RESOURCES: [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [THE REVENUE ACCELERATOR] Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram!MUST HAVES THIS MONTH: [EVERYTHING YOU NEED TO RUN YOUR BUSINESS]With this platform, you can handle product management, marketing, and sales all in one place, making your life easier and your business smoother. Start here.

  5. Oct 7

    How to Position Your Offer to Drive More Revenue (Without Changing What You Sell)

    In this episode, I'm diving into a topic that hits home for so many online coaches, educators, and creators: how to turn visibility into actual sales. Maybe you've got the views, maybe you've got the followers, maybe you have an email list, maybe you're consistently showing up every day on social, but the sales just aren't coming in. Today, we're getting over that hump so you can start seeing conversions from all the hard work you're doing. I share the story of a recent client who came to me with 52,000 Instagram followers and a growing email list of nearly 7,000 people, yet was still struggling to make even $3,000 a month. We diagnosed exactly where the bottleneck was, in her messaging and her offer positioning, and I walk you through exactly how we fixed it, from restructuring her general wellness content into a laser-focused "how to incorporate more movement into your day" message, to reverse engineering her offer from her ideal client's actual problem. If you're ready to stop guessing and finally align your content, freebies, and offers into a system that sells on its own, this episode gives you the roadmap. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS: 00:36 Turning Visibility into Sales 01:18 Client Success Story 02:17 Refining Messaging and Offer Positioning 05:48 Actionable Steps for Your Business 08:31 Revenue Growth Lab Overview QUOTABLES: “Visibility does not always translate to sales, and the key lies in effective messaging and offer positioning.” — Julie “Aligning messaging with the audience's specific needs and desires is crucial for capturing attention and creating desire.” — Julie “Offer positioning should drive the audience to take action with clear, compelling calls to action, ensuring a smooth transition from free content to paid offers.” — Julie RESOURCES: [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [THE REVENUE ACCELERATOR] Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! MUST HAVES THIS MONTH: [TURN YOUR IDEAS INTO ACTION]With this platform, you can easily create a beautiful store, manage products, and run marketing campaigns—all in one place. Find out more.

  6. Sep 30

    How to Use Automation to Drive Consistent Sales in Your Online Business

    In this episode, I'm sharing something I recently taught in a live training with a group of brilliant online coaches and entrepreneurs. It's the timeless strategies of subtraction, scaling, and automation that let me run a business without constantly having to reinvent the wheel or physically show up to sell something in order to make money. That, to me, is not the definition of freedom. And it's not the way I roll. I get real about the month my older sister passed away in January 2023, when my business still made $208,000 even though I wasn't in the mood to sell, because my sales system was already built to compound whether I was there or not. I share why I resisted funnels for two full years thinking they were "too bro marketer," how I recently made over $50K on a 10-day Hawaii trip without selling a thing, and the truth about why ads don't work for most people (spoiler: it's not the ad agency, it's the messaging). If you're ready to stop wearing the badge of burnout and finally let automation carry the weight of your business, this episode is your permission slip. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS: 00:00 Welcome and Mission 00:49 Training on Scaling 02:13 Grief and Revenue 04:51 Systems Not Hustle 09:08 Why Funnels Matter 11:04 Messaging Before Ads 14:38 Delegate and Simplify 16:29 Freedom Stories 17:18 Get Help and Next Steps 20:24 Wrap Up and Subscribe QUOTABLES: "The money doesn't stop. It doesn't freeze if I'm not physically showing up to sell." — Julie Solomon "Funnels, they are what do this work for you behind the scenes." — Julie Solomon "Messaging is your number one priority. Always and forever, it will never change." — Julie Solomon RESOURCES: [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [THE REVENUE ACCELERATOR] Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! MUST HAVES THIS MONTH: [GROW WITH EASE USING THIS PLATFORM]Whether you’re just getting started or scaling, this tool helps you grow your business with ease. Check it out here.

  7. Sep 23

    Messaging That Sells: How to Refine Your Message and Increase Revenue

    In today’s episode, I’ll be diving into why messaging is so critical when it comes to driving sales and attracting your ideal clients. I’m also sharing my own journey—how I went from struggling to make consistent sales to hitting million-dollar years by refining my messaging strategy. Messaging is truly the foundation of a sustainable brand, and I’ll show you how getting it right can lead to massive growth. You won’t want to miss this one! Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS: 00:00 One Hour Content Promise 02:37 Why Sales Stall 04:04 Julie’s Million Dollar Shift 05:27 Messaging Over Tactics 06:49 General Messaging Attracts Lurkers 07:47 Messaging Builds Authority 11:05 Small Audience Big Sales 12:42 Raise Prices With Positioning 14:18 Content Isn’t Enough 15:05 Wrap Up and Next Steps QUOTABLES: "Your ability to grow your sales today is directly tied to the strength of your messaging." — Julie Solomon "Messaging is your foundation of influence, authority, and most important, sales." — Julie Solomon “Refining your messaging can attract your ideal clients effortlessly.” — Julie Solomon RESOURCES: [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [THE REVENUE ACCELERATOR] Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! MUST HAVES THIS MONTH: [SHOPIFY’S TOOLS MAKE IT EASIER]From marketing to payments, this platform helps you do it all in one place. Learn how here.

  8. Sep 16

    How to Create Content That Converts and Attracts Your Ideal Coaching Client

    In this episode, I'm getting into the three specific things I doubled down on this year that made all the difference in calling in ideal clients at a completely new level including six-figure months during the "off season," posting only twice a week, and taking nearly a month off this summer while still seeing massive sales. This isn't theory. It's exactly what I did, and exactly what I teach my clients to do. If you're not converting people from your content the way you know you should be, this episode is going to give you the roadmap. I break down why casting a wider net is a trap, why speaking to "anyone your work could benefit" is why you're not hitting consistent 50K plus months, and how to go from shallow and wide to laser-focused for every single offer in your ecosystem. I share the story of the client who invested in a $20K VIP day even though she wasn't at the revenue milestone I typically work with (because she saw herself in my content), why "me, me, me" language is quietly killing your conversions, and the one question every entrepreneur is asking wrong when they sit down to create content. If you're ready to end the year strong, tighten up your messaging, and finally see your content sell for you like hotcakes, this is your episode. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS: 00:00 Welcome and Mission 01:15 The First Shift: Speak Directly to Your Ideal Client 02:47 Why "Shallow and Wide" Is Costing You Sales 04:20 Six-Figure Months in the Off-Season, Posting Twice a Week 06:44 The $20K VIP Day From a Not-Yet-Six-Figure Client 09:00 The Second Shift: Stop Using "Me Me Me" Language 10:26 Don't Be the Best, Be the Only 13:00 Stop Selling the Airplane, Sell the Transformation 15:32 The Third Shift: You're Asking the Wrong Question 17:38 Closing and How to End the Year Strong QUOTABLES: “To triple your income, focus on targeted content. Content should support what you are selling.” — Julie Solomon “Identify and understand your ideal client deeply. Your messaging should resonate with their needs.” — Julie Solomon “Align your content strategy with your sales goals. Quality content is more effective than quantity.” — Julie Solomon RESOURCES: [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [THE REVENUE ACCELERATOR] Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram!MUST HAVES THIS MONTH: [SHOP SMARTER WITH THIS PLATFORM] From inventory management to customer engagement, this platform simplifies every aspect of running your business. Get started here.

4.7
out of 5
1,445 Ratings

About

Woman of Influence (formerly The Influencer Podcast) is a sanctuary for established entrepreneurs, coaches, and creators who are brilliant at what they do—but whose message no longer matches the caliber of their work. Hosted by Julie Solomon—brand strategist, speaker, and best-selling author of Get What You Want—this top-ranked show has aired weekly since 2017, with over 500 episodes and 15 million downloads to date. It’s trusted by high-level women ready to evolve beyond the noise and step into a sharper, more sovereign era of visibility and sales. Each episode offers strategic insight and soul-level resonance to help you: Refine your messaging to attract premium buyers effortlessly Reclaim your visibility with clarity and authority Build sustainable leadership that converts—without performative urgency If your brand is polished but your message feels diluted... If your content connects but doesn’t consistently convert... If you’re scaling, but it still feels manual... You're in the right place. This is where leaders come to realign their presence, elevate their positioning, and scale their legacy—without losing themselves in the process. Subscribe now to join the next era of magnetic, masterful leadership. For ad inquiries, please reach out to: Network+WOI@yapmedia.com

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