ELEVATE INSIDER

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The Elevate Podcast

Patricia Nowakowski
  • 4.9 (38)
  • ENTREPRENEURSHIP

Join Patricia Nowakowski every other Monday to elevate your mindset & business! Patricia is a coach for salon owners as well as a commission salon owner, studio rental owner and founder of Opulent Beauty Pro. Patricia shares her two decades of experience in the beauty industry, packing each episode with practical advice that will take you from feeling overwhelmed to feeling empowered in your business!

  1. 194: The Beauty Industry’s Education Problem No One Wants to Fix

    5H AGO

    194: The Beauty Industry’s Education Problem No One Wants to Fix

    The beauty industry is facing a major shift and most people are not fully understanding what is happening. Federal changes to student loan accountability are putting pressure on beauty schools to prove their graduates can actually earn enough to justify the cost of education. At the same time, apprenticeship programs are being pushed forward as an alternative, especially in Illinois. But what does that really mean? In this episode, I break down the facts behind the new federal regulations, how they impact cosmetology programs, and what could happen if schools begin losing access to federal funding. I also walk through the Illinois apprenticeship bill, including the legal requirements around pay, supervision, training hours, and the often misunderstood 180 hours of supplemental instruction. Most importantly, we are having the conversation no one is having: Are apprenticeships actually solving the problem, or are they shifting the cost and responsibility from the student to the salon owner? If you are a salon owner, stylist, or someone considering entering the industry, this episode will give you the clarity you need to understand where beauty education is headed and what it means for your future. https://www.tiktok.com/@beyondthechairco?_r=1&_t=ZT-96M1yqWuebt

    19 min
  2. ELEVATE INSIDER: The Beauty Industry’s Education Problem No One Wants to Fix

    2D AGO • SUBSCRIBERS ONLY

    ELEVATE INSIDER: The Beauty Industry’s Education Problem No One Wants to Fix

    The beauty industry is facing a major shift and most people are not fully understanding what is happening. Federal changes to student loan accountability are putting pressure on beauty schools to prove their graduates can actually earn enough to justify the cost of education. At the same time, apprenticeship programs are being pushed forward as an alternative, especially in Illinois. But what does that really mean? In this episode, I break down the facts behind the new federal regulations, how they impact cosmetology programs, and what could happen if schools begin losing access to federal funding. I also walk through the Illinois apprenticeship bill, including the legal requirements around pay, supervision, training hours, and the often misunderstood 180 hours of supplemental instruction. Most importantly, we are having the conversation no one is having: Are apprenticeships actually solving the problem, or are they shifting the cost and responsibility from the student to the salon owner? If you are a salon owner, stylist, or someone considering entering the industry, this episode will give you the clarity you need to understand where beauty education is headed and what it means for your future. https://www.tiktok.com/@beyondthechairco?_r=1&_t=ZT-96M1yqWuebt

    19 min
  3. ELEVATE INSIDER: The reason you can’t break into your next level

    MAY 5 • SUBSCRIBERS ONLY

    ELEVATE INSIDER: The reason you can’t break into your next level

    Growing your business isn’t just about strategy. It’s about capacity. In this episode, I’m breaking down what it actually means to expand your capacity for success and why so many salon owners stay stuck even when they have the right tools in front of them. If you’ve ever felt overwhelmed, avoided the next level, or found yourself pulling back right when things start to grow, this isn’t a discipline problem. It’s a capacity problem. We’re diving into the real work behind growth: • How your nervous system responds to success, pressure, and responsibility • The role your ego plays in keeping you comfortable and small • Why you keep hitting the same ceilings in your income, leadership, and team growth • How to stop self-sabotaging opportunities you say you want And more importantly, I’m giving you tangible ways to start expanding your capacity right now. This is the work most people avoid. But it’s also the work that changes everything. If you want a bigger business, a stronger team, and more income, you don’t need more information. You need to become the person who can hold it.

    20 min
  4. 193: How We’re Filling Our Books Without More Clients

    APR 28

    193: How We’re Filling Our Books Without More Clients

    If your books aren’t full, it’s probably not a marketing problem. It’s a retention problem. In this episode, I’m breaking down exactly what we’re implementing inside my salon to increase client retention, grow average tickets, and create consistent, predictable income behind the chair. We’re talking about strategic add on messaging at the beginning of the week, how to structure your first, second, and third client visits to build loyalty, why most stylists are rebooking wrong, and how to use treatments to create real client attachment. These are simple systems, but they completely change how your business runs when you actually implement them. If you’re tired of constantly chasing new clients and ready to finally feel booked and stable, this episode is for you. TikTok: https://www.tiktok.com/t/ZTh3uopsu/ The elevate insider: https://opulentbeautypro.mykajabi.com/offers/mfWaCmoz The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint 12 Week Training Program: https://www.opulentbeautypro.com/training  1 On 1 Coaching: https://www.opulentbeautypro.com/coaching Socials: Business Instagram: https://www.instagram.com/opulentbeautypro/ Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/# YouTube: https://www.youtube.com/@opulentbeautypro/featured

    23 min
  5. ELEVATE INSIDER: The Role Every Salon Owner Needs but Isn’t Using

    APR 27 • SUBSCRIBERS ONLY

    ELEVATE INSIDER: The Role Every Salon Owner Needs but Isn’t Using

    What if your salon didn’t rely on you for everything… but still grew faster than ever? Inside this episode, I’m breaking down one of the most impactful shifts we’ve made in our salon, building out a true Mentor role. Not just a title, but a system that develops leaders, supports newer stylists, and creates real accountability across the entire team. This isn’t about handing off responsibility and hoping for the best. This is about intentionally growing people inside your business while taking pressure off your plate. I’m sharing how our Mentor role works, how they’re compensated, what they’re responsible for, and how this structure has completely shifted the energy, performance, and ownership within our team. If you feel like you’re carrying your salon, repeating yourself, or struggling to get your team to step up, this episode will show you how to build leadership from within so your salon can grow without burning you out. The elevate insider: https://opulentbeautypro.mykajabi.com/offers/mfWaCmoz The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint 12 Week Training Program: https://www.opulentbeautypro.com/training  1 On 1 Coaching: https://www.opulentbeautypro.com/coaching Socials: Business Instagram: https://www.instagram.com/opulentbeautypro/ Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/# YouTube: https://www.youtube.com/@opulentbeautypro/featured

    26 min
  6. 192: How I Got My Team to Actually Take Action With Quarterly Bonuses

    APR 20

    192: How I Got My Team to Actually Take Action With Quarterly Bonuses

    Most salon owners think their team isn’t motivated. But the truth is it’s not a motivation problem it’s a systems problem. In this episode, I’m breaking down exactly why quarterly bonuses work and how they completely shift behavior inside your salon when they’re structured the right way. I’m sharing how I’m coaching my team to actually build their books instead of just throwing ideas at them, how we’re tracking real growth through KPIs, and the accountability system we put in place using Band that’s already changing how my stylists show up. I also walk you through exactly what I implemented: Setting aside 1% of total revenue into a separate account for quarterly bonuses Creating public accountability inside our team communication Tracking numbers weekly instead of guessing Coaching based on data, not emotion And I’ll be honest… this process didn’t just expose my team it exposed me. It forced me to actually know my numbers, track performance monthly, and lead at a higher level. If you feel like you’re constantly repeating yourself, giving ideas that go nowhere, or wondering who on your team is really putting in the work… this episode is going to give you a clear path forward. The elevate insider: https://opulentbeautypro.mykajabi.com/offers/mfWaCmoz   The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint 12 Week Training Program: https://www.opulentbeautypro.com/training  1 On 1 Coaching: https://www.opulentbeautypro.com/coaching Socials: Business Instagram: https://www.instagram.com/opulentbeautypro/ Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/# YouTube: https://www.youtube.com/@opulentbeautypro/featured

    24 min
  7. ELEVATE INSIDER: How We’re Filling Our Books Without More Clients

    APR 20 • SUBSCRIBERS ONLY

    ELEVATE INSIDER: How We’re Filling Our Books Without More Clients

    If your books aren’t full, it’s probably not a marketing problem. It’s a retention problem. In this episode, I’m breaking down exactly what we’re implementing inside my salon to increase client retention, grow average tickets, and create consistent, predictable income behind the chair. We’re talking about strategic add on messaging at the beginning of the week, how to structure your first, second, and third client visits to build loyalty, why most stylists are rebooking wrong, and how to use treatments to create real client attachment. These are simple systems, but they completely change how your business runs when you actually implement them. If you’re tired of constantly chasing new clients and ready to finally feel booked and stable, this episode is for you. TikTok: https://www.tiktok.com/t/ZTh3uopsu/ The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint 12 Week Training Program: https://www.opulentbeautypro.com/training  1 On 1 Coaching: https://www.opulentbeautypro.com/coaching Socials: Business Instagram: https://www.instagram.com/opulentbeautypro/ Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/# YouTube: https://www.youtube.com/@opulentbeautypro/featured

    25 min
  8. ELEVATE INSIDER: Why Quarterly Bonuses Change Behavior

    APR 11 • SUBSCRIBERS ONLY

    ELEVATE INSIDER: Why Quarterly Bonuses Change Behavior

    Most salon owners think their team isn’t motivated. But the truth is it’s not a motivation problem it’s a systems problem. In this episode, I’m breaking down exactly why quarterly bonuses work and how they completely shift behavior inside your salon when they’re structured the right way. I’m sharing how I’m coaching my team to actually build their books instead of just throwing ideas at them, how we’re tracking real growth through KPIs, and the accountability system we put in place using Band that’s already changing how my stylists show up. I also walk you through exactly what I implemented: Setting aside 1% of total revenue into a separate account for quarterly bonuses Creating public accountability inside our team communication Tracking numbers weekly instead of guessing Coaching based on data, not emotion And I’ll be honest… this process didn’t just expose my team it exposed me. It forced me to actually know my numbers, track performance monthly, and lead at a higher level. If you feel like you’re constantly repeating yourself, giving ideas that go nowhere, or wondering who on your team is really putting in the work… this episode is going to give you a clear path forward. The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint 12 Week Training Program: https://www.opulentbeautypro.com/training  1 On 1 Coaching: https://www.opulentbeautypro.com/coaching Socials: Business Instagram: https://www.instagram.com/opulentbeautypro/ Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/# YouTube: https://www.youtube.com/@opulentbeautypro/featured

    36 min
See All (279)

4.9
out of 5
38 Ratings

About

Join Patricia Nowakowski every other Monday to elevate your mindset & business! Patricia is a coach for salon owners as well as a commission salon owner, studio rental owner and founder of Opulent Beauty Pro. Patricia shares her two decades of experience in the beauty industry, packing each episode with practical advice that will take you from feeling overwhelmed to feeling empowered in your business!

Information

  • Creator
    Patricia Nowakowski
  • Years Active
    2022 - 2026
  • Episodes
    279
  • Rating
    Explicit
  • Show Website
    The Elevate Podcast
  • Provider
    The Elevate Podcast

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