Mastermind Sessions

Shannon Jean

Here's your chance to meet people who are masters at their craft. They could be experienced resellers, newbies who have figured out a new way to find success or business owners who will share what they have learned being an Entrepreneur.

  1. 9H AGO

    So, you want to resell iPhones?

    Join 3100+ Resellers in our $5 Reseller Mastermind Community and learn how to flip auction and liquidation goods for profit here: https://www.shannonjean.info/5MM Check out my Free Auction Starter Guide at https://www.shannonjean.com/auctions and Free Newsletter at https://shannon-jean.kit.com/ In this episode, I talked with Sean Cleland to break down how resellers are actually making money in today’s liquidation market—especially in electronics, where margins are tight but volume is everything. We cover the two most important rules before buying any inventory: knowing your downstream buyer and understanding your data. Sean explains why this is a velocity game, where products often sell before they even arrive, and how having a fast sell-through channel is critical to success. We also dive into how B-Stock auctions work today, including the rise of “Buy It Now” listings, how pricing is driven by real sales data, and why more inventory is moving toward instant purchases instead of bidding wars. Sean shares insights into margins across categories — from sub-10% on iPhones to higher margins on laptops, wearables, and niche electronics — plus how resellers increase profits through bundling, warranties, and exporting to higher-priced international markets. We also explore ITAD (IT Asset Disposition), a lesser-known sourcing channel where businesses offload used tech like laptops and phones. These loads often come with better data, testing, and consistency — giving resellers more confidence and faster inventory turnover. If you want to understand how experienced resellers operate in a low-margin, high-velocity environment and how to compete using better data, smarter sourcing, and strong buyer relationships, this episode is packed with real-world insight. DISCLAIMER: This video is for educational and entertainment purposes only and is not financial, business, or legal advice. Examples and strategies are for demonstration only, and results are not guaranteed. Always conduct your own due diligence and comply with all applicable laws. We do not encourage duplication of copyrighted material or existing business assets. Ensure your use follows copyright and intellectual-property laws. Follow me on my social media channels: X: https://x.com/ShannonJeanInstagram: https://www.instagram.com/shannonjean/Facebook: https://www.facebook.com/shannonjjean/Threads: https://www.threads.com/@shannonjeanTikTok: www.tiktok.com/@shannonjjean Spotify: https://open.spotify.com/show/5pVJgqKx0rCOqxqDFwqTlcApple Podcast: https://podcasts.apple.com/us/podcast/mastermind-sessions/id1868545499Business Brain Podcast: https://www.youtube.com/channel/UCQKF439sG2VYIwKYfCoAtMQ For Algorithm: #BStock#ElectronicsReselling#LiquidationDeals#AuctionFlipping#ResellingBusiness#SideHustleIdeas#FlippingForProfit#ResellerCommunity#WholesaleElectronics#InventorySourcing

    17 min
  2. MAR 26

    Auctions Deep Dive (Why Retail Prices Are a Lie)

    Join 3100+ Resellers in our $5 Reseller Mastermind Community and learn how to flip auction and liquidation goods for profit here: https://www.shannonjean.info/5MM Check out my Free Auction Starter Guide at https://www.shannonjean.com/auctions and Free Newsletter at https://shannon-jean.kit.com/ In this episode, I dive into B-Stock auctions and walk through real listings to show how I evaluate liquidation deals in real time. We start by exposing one of the biggest traps in reselling — inflated retail values — and why you should never rely on the numbers shown on manifests. I review Amazon FBA pallets, BJ’s truckloads, scratch-and-dent appliances, and Ace Hardware tool loads, explaining which categories I avoid, which ones I like, and how freight, condition, and resale demand impact profitability. We also look at unmanifested pallets and niche industrial inventory, where fewer bidders can create hidden opportunities — if you do the research first and verify real-world demand before buying. If you want to get better at reading manifests, spotting risky listings, and finding liquidation deals with real upside, this episode gives you a practical behind-the-scenes look at how experienced resellers analyze auctions. DISCLAIMER: This video is for educational and entertainment purposes only and is not financial, business, or legal advice. Examples and strategies are for demonstration only and results are not guaranteed. Always conduct your own due diligence and comply with all applicable laws. We do not encourage duplication of copyrighted material or existing business assets. Ensure your use follows copyright and intellectual-property laws. Follow me on my social media channels: X: https://x.com/ShannonJean Instagram: https://www.instagram.com/shannonjean/ Facebook: https://www.facebook.com/shannonjjean/ Threads: https://www.threads.com/@shannonjean TikTok: www.tiktok.com/@shannonjjean Spotify: https://open.spotify.com/show/5pVJgqKx0rCOqxqDFwqTlc Apple Podcast: https://podcasts.apple.com/us/podcast/mastermind-sessions/id1868545499 Business Brain Podcast: https://www.youtube.com/channel/UCQKF439sG2VYIwKYfCoAtMQ For Algorithm: #BStock #LiquidationPallets #AmazonReturns #ResellingBusiness #AuctionFlipping #RetailArbitrage #SideHustleIdeas #FlippingForProfit #ResellerCommunity #InventorySourcing #WholesaleLiquidation #AmazonFBA #ScratchAndDent #ApplianceFlipping #ResellingTips #EntrepreneurPodcast #ResellingPodcast #LiquidationDeals #OnlineReselling #SmallBusinessIdeas

    17 min
  3. MAR 24

    Stop Letting Marketplaces Own Your Customers (Do This Instead)

    Join 2000+ Resellers in our $5 Reseller Mastermind Community and learn how to flip auction and liquidation goods for profit here: https://www.shannonjean.info/5MM Check out my Free Auction Starter Guide at https://www.shannonjean.com/auctions and Free Newsletter at https://shannon-jean.kit.com/  In this episode, I sit down with Joe Benson, founder of Eversight, to talk about one of the biggest mistakes resellers and online entrepreneurs make: relying entirely on marketplaces instead of building their own customer base and brand. Joe runs a digital marketing agency that has been operating for over 20 years and recently transitioned to a recurring “website as a service” model. We talk about how that shift changed his business, improved stability, and helped him scale to a fully remote team spread across the U.S. and internationally. One of the key themes in this conversation is the importance of owning your customer relationships. When you sell exclusively on platforms like Facebook Marketplace, eBay, or Whatnot, the platform controls the audience. Joe explains why building your own website, email list, and brand presence gives you long-term protection, repeat customers, and more predictable revenue. We also discuss how content and personal branding play a major role in modern business growth. Joe shares how consistently posting on social media and offering value through things like website audits led to a significant percentage of his agency’s new business coming directly from social platforms. Beyond business, we talk about lifestyle design and what it means to build an uncommon life. Joe shares the story of taking his family to live in New Zealand for three months — something that was only possible because of the systems and remote structure he built into his company. It’s a powerful example of how entrepreneurship can be used as a tool to create freedom, not just income. If you’re a reseller, side hustler, or small business owner looking to build something more stable, scalable, and independent from marketplaces, this episode offers practical insight and real-world experience from someone who has done exactly that. DISCLAIMER: This video is for educational and entertainment purposes only and is not financial, business, or legal advice. Examples and strategies are for demonstration only and results are not guaranteed. Always conduct your own due diligence and comply with all applicable laws. We do not encourage duplication of copyrighted material or existing business assets. Ensure your use follows copyright and intellectual-property laws. Follow me on my social media channels: X: https://x.com/ShannonJean Instagram: https://www.instagram.com/shannonjean/ Facebook: https://www.facebook.com/shannonjjean/ Threads: https://www.threads.com/@shannonjean TikTok: www.tiktok.com/@shannonjjean Spotify: https://open.spotify.com/show/5pVJgqKx0rCOqxqDFwqTlc Apple Podcast: https://podcasts.apple.com/us/podcast/mastermind-sessions/id1868545499 Business Brain Podcast: https://www.youtube.com/channel/UCQKF439sG2VYIwKYfCoAtMQ For Algorithm: #Reselling#Entrepreneurship#SmallBusiness#DigitalMarketing#WebsiteDesign#CustomerOwnership#EcommerceBusiness#PersonalBrand#MastermindSessions#ResellerCommunity#SideHustleIdeas#BuildInPublic#RecurringRevenue#OnlineBusiness#LifestyleDesign#RemoteWork#FamilyTravel#UncommonLife#BusinessPodcast#JoeBenson

    32 min
  4. MAR 20

    GovDeals Auction Deep Dive: Government Auction Deals You Won’t Believe

    Join 3100+ Resellers in our $5 Reseller Mastermind Community and learn how to flip auction and liquidation goods for profit here: https://www.shannonjean.info/5MM Check out my Free Auction Starter Guide at https://www.shannonjean.com/auctions and Free Newsletter at https://shannon-jean.kit.com/ In this episode, I jump onto GovDeals, one of the most fascinating government surplus auction platforms online, to walk through real listings and show you how I evaluate potential deals in real time. If you’re interested in flipping products, sourcing inventory, or simply discovering unusual opportunities, government auctions can be an incredible place to look. DISCLAIMER: This video is for educational and entertainment purposes only and is not financial, business, or legal advice. Examples and strategies are for demonstration only and results are not guaranteed. Always conduct your own due diligence and comply with all applicable laws. We do not encourage duplication of copyrighted material or existing business assets. Ensure your use follows copyright and intellectual-property laws. Follow me on my social media channels: X: https://x.com/ShannonJean Instagram: https://www.instagram.com/shannonjean/ Facebook: https://www.facebook.com/shannonjjean/ Threads: https://www.threads.com/@shannonjean TikTok: www.tiktok.com/@shannonjjeanSpotify: https://open.spotify.com/show/5pVJgqKx0rCOqxqDFwqTlcApple Podcast: https://podcasts.apple.com/us/podcast/mastermind-sessions/id1868545499 Business Brain Podcast: https://www.youtube.com/channel/UCQKF439sG2VYIwKYfCoAtMQ For Algorithm: #GovernmentAuctions #GovDeals#AuctionFlipping #ResellingBusiness #LiquidationDeals #SideHustleIdeas #FlippingForProfit #OnlineArbitrage #ResellerCommunity #Entrepreneurship #InventorySourcing #AuctionTips#ResellingStrategy #SmallBusinessIdeas# EquipmentFlipping #UsedEquipmentDeals #EntrepreneurPodcast #ResellingPodcast #SideHustleReselling #AuctionBusiness

    16 min
  5. MAR 12

    Mastering Amazon Reselling: Insights from Industry Experts

    Join 2000+ Resellers in our $5 Reseller Mastermind Community and learn how to flip auction and liquidation goods for profit here: https://www.shannonjean.info/5MM Check out my Free Auction Starter Guide at https://www.shannonjean.com/auctions and Free Newsletter at https://shannon-jean.kit.com/ In this episode, I sit down with Chris Grant and Saul (@SaulSellsStuff) to break down the realities of building a successful Amazon reselling business and what it actually takes to win in the world of online arbitrage. Chris has been selling on Amazon since 2011, experimenting with multiple business models including thrifting, retail arbitrage, and online arbitrage. Along the way, he began documenting everything he learned, which eventually led to the creation of the OA Challenge — a program designed to help new sellers understand the real mechanics of reselling on Amazon. Chris is passionate about helping others succeed and believes education plays a huge role in building a sustainable business. Saul’s journey started in 2018 when he began thrifting used books and flipping them online. Over time, his business evolved into something much bigger, including Amazon flips, a direct-to-consumer brand, and even a 3PL service. Saul describes himself as someone who enjoys building multiple ventures at once and credits much of his learning to helping others navigate the same challenges he faced. One of the biggest topics we unpack in this conversation is motivation. Saul explains that while many people dream about succeeding in e-commerce, only a very small percentage actually take action. It’s easy to imagine the lifestyle and success that comes with entrepreneurship, but the reality is that building a business requires consistent effort and discipline. Chris expands on this idea by talking about the difference between intrinsic and extrinsic motivation. Chasing external rewards alone often isn’t enough to push through the difficult seasons of entrepreneurship. Instead, long-term success usually comes from a deeper internal drive — the willingness to stay committed even when the work becomes uncomfortable. We also dive into what it looks like to scale a reselling business. Chris shares that one of the best ways to grow is by studying successful sellers and understanding how they approach problems. When challenges arise, experienced entrepreneurs solve the issue first and then analyze the system behind it so the problem doesn’t happen again. Saul also explains one of the most interesting models in his business: Amazon-to-Amazon flips. The concept sounds unusual at first — buying products directly from Amazon and selling them back on the platform for profit. But when you understand the scale of Amazon’s marketplace and the pricing inefficiencies that can exist within it, the opportunity starts to make a lot more sense. If you're interested in Amazon reselling, online arbitrage, and building a scalable e-commerce business, this episode is packed with insights, strategies, and real-world experience from sellers who have been doing this successfully for years. DISCLAIMER: This video is for educational and entertainment purposes only and is not financial, business, or legal advice. Examples and strategies are for demonstration only and results are not guaranteed. Always conduct your own due diligence and comply with all applicable laws. We do not encourage duplication of copyrighted material or existing business assets. Ensure your use follows copyright and intellectual-property laws. Follow me on my social media channels: X: https://x.com/ShannonJean Instagram: https://www.instagram.com/shannonjean/ 'Facebook: https://www.facebook.com/shannonjjean/ Threads: https://www.threads.com/@shannonjean TikTok: www.tiktok.com/@shannonjjean Spotify: https://open.spotify.com/show/5pVJgqKx0rCOqxqDFwqTlc Apple Podcast: https://podcasts.apple.com/us/podcast/mastermind-sessions/id1868545499

    53 min
  6. MAR 7

    How to Find Profitable Target Liquidation Auctions (10 Real Deals Analyzed)

    Join 2000+ Resellers in our $5 Reseller Mastermind Community and learn how to flip auction and liquidation goods for profit here:https://www.shannonjean.info/5M Check out my Free Auction Starter Guide at https://www.shannonjean.com/auctions and Free Newsletter at https://shannon-jean.kit.com/ If you're getting started in the liquidation and reselling business, one mistake can wipe out your profits—buying pallets without knowing what's actually inside. The key is understanding manifests, calculating real costs, and buying based on math, not emotion. In this video, we break down 10 real liquidation auctions from Target available on B-Stock. We analyze manifests, calculate true per-unit costs (including freight), and evaluate categories like toys, electronics, furniture, backpacks, and home goods. You'll learn how to spot profitable deals, avoid common mistakes beginners make, and why weekend auctions can sometimes offer the best opportunities for resellers. If you want to learn how experienced resellers evaluate liquidation pallets and decide whether to bid or walk away, this breakdown shows the exact process. What You’ll Learn: How to read and analyze a liquidation manifest before bidding How to calculate true per-unit cost including freight How to quickly estimate potential resale value Why some pallets with high retail value are actually bad deals How experienced resellers evaluate auctions in minutes Which product categories from Target often perform best Why weekend auctions can sometimes have less competition How to avoid the most common beginner mistakes when buying liquidation DISCLAIMER: This video is for educational and entertainment purposes only and is not financial, business, or legal advice. Examples and strategies are for demonstration only and results are not guaranteed. Always conduct your own due diligence and comply with all applicable laws. We do not encourage duplication of copyrighted material or existing business assets. Ensure your use follows copyright and intellectual-property laws. Follow me on my social media channels: X: https://x.com/ShannonJean Instagram: https://www.instagram.com/shannonjean/ Facebook: https://www.facebook.com/shannonjjean/ Threads: https://www.threads.com/@shannonjean TikTok: www.tiktok.com/@shannonjjean YouTube: https://www.youtube.com/@shannonjean/videos Spotify: https://open.spotify.com/show/5pVJgqKx0rCOqxqDFwqTlc Apple Podcast: https://podcasts.apple.com/us/podcast/mastermind-sessions/id1868545499 Business Brain Podcast: https://www.youtube.com/channel/UCQKF439sG2VYIwKYfCoAtMQ For Algorithm: #TargetLiquidation #BStock #LiquidationPallets #ResellerBusiness #PalletFlipping #WholesaleSourcing #ResellingTips #AmazonReturns #SideHustleIdeas #EcommerceFlipping

    25 min
  7. MAR 5

    From Couch to Cash: How One Free Couch Turned Into a $50K Side Hustle

    Join 00+ Resellers in our $5 Reseller Mastermind Community and learn how to flip auction and liquidation goods for profit here:https://www.shannonjean.info/5MM Check out my Free Auction Starter Guide at https://www.shannonjean.com/auctions and Free Newsletter at https://shannon-jean.kit.com/ In this episode, I sit down with Mike, a TV weather anchor who accidentally discovered a powerful side hustle that turned into a life-changing reselling business—couch flipping. Mike shares how one simple moment sparked everything: spotting a free couch on the curb during a routine grocery trip. After cleaning it up and listing it online, he sold it the next morning and made his first profit. That small win flipped a switch and set him on a path he never expected. We talk about how he built momentum from that first sale, the challenges of hauling and cleaning large furniture, and the mindset needed to keep going even when the work was tough. Mike compares the thrill of finding free couches to the excitement of hunting—always searching for the next opportunity. He also breaks down how his background in TV helped him stand out. His storytelling and on-camera skills allowed him to create engaging content around his journey, attract attention, and grow his presence online. From learning to move quickly on local listings to using simple tools like dollies and straps, Mike turned everyday resourcefulness into a repeatable system. The conversation also touches on overcoming doubt. At first, friends and neighbors questioned the idea of flipping couches. But as Mike kept showing up and getting results, the same people who were skeptical began to respect what he was building. That shift helped him push past imposter syndrome and stay committed. In just one year, Mike flipped more than 160 couches and generated around $50,000 in revenue. But beyond the money, the side hustle gave him purpose, confidence, and a stronger ability to support his family. If you’re looking for a practical, low-barrier way to get started in reselling, this episode shows how taking action on small opportunities can lead to big results. DISCLAIMER: This video is for educational and entertainment purposes only and is not financial, business, or legal advice. Examples and strategies are for demonstration only and results are not guaranteed. Always conduct your own due diligence and comply with all applicable laws. We do not encourage duplication of copyrighted material or existing business assets. Ensure your use follows copyright and intellectual-property laws. Follow me on my social media channels: X: https://x.com/ShannonJean Instagram: https://www.instagram.com/shannonjean/ Facebook: https://www.facebook.com/shannonjjean/ Threads: https://www.threads.com/@shannonjean TikTok: www.tiktok.com/@shannonjjean YouTube: https://www.youtube.com/@shannonjean/videos Spotify: https://open.spotify.com/show/5pVJgqKx0rCOqxqDFwqTlc Apple Podcast: https://podcasts.apple.com/us/podcast/mastermind-sessions/id1868545499 Business Brain Podcast: https://www.youtube.com/channel/UCQKF439sG2VYIwKYfC oAtMQ For Algorithm: #CouchFlipping #SideHustle #Reselling #Entrepreneurship #FacebookMarketplace #FlippingForProfit #ExtraIncome #ResellerLife #StartupStories #LocalFlipping #BusinessMindset #ShannonJean

    45 min
  8. FEB 26

    Stop Overpaying for Pallets: How to Buy Direct from Costco Auctions

    Join 3100+ Resellers in our $5 Reseller Mastermind Community and learn how to flip auction and liquidation goods for profit here: https://www.shannonjean.info/5MM Check out my Free Auction Starter Guide at https://www.shannonjean.com/auctions and Free Newsletter at https://shannon-jean.kit.com/ If you're a reseller buying from pallet sellers and wholesalers, you're likely leaving serious money on the table.In this video, we break down how buying direct from Costco’s excess inventory and customer returns can dramatically increase your margins. We walk through real auction examples, analyze manifests, calculate true landed costs (including freight), and show how to structure deals so you get your cash back fast — then profit on the rest.You’ll see exactly how these deals work in real time. What You’ll Learn: • Why Costco pricing is more realistic than most liquidation vendors • Why you should NEVER buy without reviewing the manifest • How to calculate per-unit cost including freight • The “cash-back first” strategy for reducing risk • What categories offer the best margins • What to avoid (hint: not everything sexy makes money) DISCLAIMER: This video is for educational and entertainment purposes only and is not financial, business, or legal advice. Examples and strategies are for demonstration only and results are not guaranteed. Always conduct your own due diligence and comply with all applicable laws. We do not encourage duplication of copyrighted material or existing business assets. Ensure your use follows copyright and intellectual-property laws. Follow me on my social media channels: X: https://x.com/ShannonJean Instagram: https://www.instagram.com/shannonjean/ Facebook: https://www.facebook.com/shannonjjean/ Threads: https://www.threads.com/@shannonjean TikTok: www.tiktok.com/@shannonjjean YouTube: https://www.youtube.com/@shannonjean/videos Spotify: https://open.spotify.com/show/5pVJgqKx0rCOqxqDFwqTlc Apple Podcast: https://podcasts.apple.com/us/podcast/mastermind-sessions/id1868545499 Business Brain Podcast: https://www.youtube.com/channel/UCQKF439sG2VYIwKYfCoAtMQ For Algorithm: #ResellerTips #FlippingGoods #AuctionHustle #LiquidationDeals #CostcoReseller #SideHustleIncome #PalletReselling #RetailArbitrage #ProfitableReselling #ThriftToCash #BuyLowSellHigh #ResellerLife #CashFlowHustle #InventoryFlipping #WholesaleToProfit

    16 min
5
out of 5
9 Ratings

About

Here's your chance to meet people who are masters at their craft. They could be experienced resellers, newbies who have figured out a new way to find success or business owners who will share what they have learned being an Entrepreneur.

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