Your Profitable Law Firm

Kelley Brubaker
  • 5.0 (4)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

Guiding law firms to overflowing profits 💰 scaled growth 🌱 and thriving lives 😎 This is your source of business insights and money mindset with a little bit of humor tossed in. Hosted by Kelley Brubaker, CPA who is a business advisor and entrepreneur. Kelley knows there is an easier way to make money as a small business owner and that's what she's here to help you do.

  1. 2D AGO

    Ep 151 | Eric Ritter Explains Why Your Law Firm Marketing Isn’t Working

    Most law firm owners think the solution to growth is simple… spend more on marketing. But what if that’s not the real problem? In this episode, I sit down with Eric Ritter, founder of Digital Neighbor and self-proclaimed “SEO sommelier,” to unpack what’s really happening behind the scenes in law firm marketing. We talk about why more leads don’t always mean more clients, how firms are wasting thousands on ads that don’t convert, and the overlooked systems that actually determine whether your marketing works. If you’ve ever felt like you’re spending money on marketing but not seeing results… this conversation will change how you think about growth. Connect with Eric Ritter, The SEO Sommelier®: Website: https://digitalneighbor.com/  LinkedIn: https://www.linkedin.com/in/helloericritter/  Sign up for my free 90-day challenge designed to improve your law firm with one baby step every day for 90 days: https://www.profitscalethrive.com/profitstrong-90   Do you receive my newsletter? Sign up and enjoy access to free templates and checklists that support each podcast episode. Only those who are on the newsletter distribution list will receive this bonus content. Sign up now: https://www.profitscalethrive.com/newsletter-sign-up   📖 Grab my newest book for free (PDF format) here: https://www.profitscalethrive.com/plugging-the-leaks-10-ways-lawyers-waste-money-and-simple-fixes OR buy the Kindle or paperback format here: https://www.amazon.com/Plugging-Leaks-Lawyers-Waste-Simple-ebook/dp/B0FHGCPB6P   🫠 Are you stuck in your law firm? Click here to check out the details about the Your Profitable Law Firm Community today ➝ The first month is FREE (and no credit card required!). Click To Learn More: https://www.profitscalethrive.com/your-profitable-law-firm   🙌 Check out my free resources here ➝ Resources: https://www.profitscalethrive.com/link-in-bio   🎯 Curious to learn how I can help you achieve overflowing profits 💰 scaled growth 🌱 & thriving lives 😎? Schedule a meeting with me by clicking here ➝ Click To Schedule: https://www.profitscalethrive.com/contact   🗣️ Continue the discussion on social!  LinkedIn https://www.linkedin.com/in/kelleybrubaker/ YouTube https://www.youtube.com/@profit.scale.thrive   #attorney #lawyer #profit #scale #thrive #howtogrowalawfirm #CPA #CFO #FractionalCFO #LawFirm #fyp #spotifypodcast #applepodcasts #googlepodcasts #podcast #LawFirmGrowth #LawFirmProfits #LawFirmGrowth #LegalMarketing #LawFirmOwners #SEOforLawyers #DigitalMarketing #LawFirmSuccess #LegalBusiness #EntrepreneurLawyer #LawFirmProfitability #YourProfitableLawFirm

    38 min

  2. MAY 13

    Ep 150 | Jason Henneberry Explains Why Growth Makes Your Law Firm Feel Heavier

    Most law firm owners believe they are overwhelmed because they are doing too much work… But what if the real problem is that you are carrying too much responsibility? In this episode, I sit down with Jason Henneberry, creator of Dependency Design and author of Why Your Business Won’t Let You Go, to talk about why growth often increases pressure instead of reducing it… and what is actually happening inside your firm when everything still routes back to you. We unpack: Why hiring more people does not solve overwhelm  The difference between delegating tasks vs responsibility  How accidental dependency forms inside your firm  Why your business keeps pulling you back in  How to design a firm that can actually run without you  If your firm is growing but you feel more stressed than ever… this episode will explain why. Connect with Jason Henneberry:  Website: https://dependencydesign.com/  Book: https://dependencydesign.com/book1  LinkedIn: https://www.linkedin.com/in/jasonhenneberry/  Email: jason@jasonhenneberry.com  Call: (604) 908-2187 Instagram: https://www.instagram.com/jasonhenneberry/  YouTube: https://www.youtube.com/@JasonHenneberry  Sign up for my free 90-day challenge designed to improve your law firm with one baby step every day for 90 days: https://www.profitscalethrive.com/profitstrong-90   Do you receive my newsletter? Sign up and enjoy access to free templates and checklists that support each podcast episode. Only those who are on the newsletter distribution list will receive this bonus content. Sign up now: https://www.profitscalethrive.com/newsletter-sign-up   📖 Grab my newest book for free (PDF format) here: https://www.profitscalethrive.com/plugging-the-leaks-10-ways-lawyers-waste-money-and-simple-fixes OR buy the Kindle or paperback format here: https://www.amazon.com/Plugging-Leaks-Lawyers-Waste-Simple-ebook/dp/B0FHGCPB6P   🫠 Are you stuck in your law firm? Click here to check out the details about the Your Profitable Law Firm Community today ➝ The first month is FREE (and no credit card required!). Click To Learn More: https://www.profitscalethrive.com/your-profitable-law-firm   🙌 Check out my free resources here ➝ Resources: https://www.profitscalethrive.com/link-in-bio   🎯 Curious to learn how I can help you achieve overflowing profits 💰 scaled growth 🌱 & thriving lives 😎? Schedule a meeting with me by clicking here ➝ Click To Schedule: https://www.profitscalethrive.com/contact   🗣️ Continue the discussion on social!  LinkedIn https://www.linkedin.com/in/kelleybrubaker/ YouTube https://www.youtube.com/@profit.scale.thrive   #attorney #lawyer #profit #scale #thrive #howtogrowalawfirm #CPA #CFO #FractionalCFO #LawFirm #fyp #spotifypodcast #applepodcasts #googlepodcasts #podcast #LawFirmGrowth #LawFirmProfits #LawFirmGrowth #LawFirmOwner #BusinessGrowth #Entrepreneurship #LawFirmManagement #ScalingYourBusiness #SmallBusinessOwner #CashFlow #Leadership #LawFirmProfitability

    34 min

  3. MAY 6

    Ep 149 | Joe Popper Shares Why Law Firms Are Easy Targets for Cybercrime (and What to Do About It)

    Most law firm owners believe they are “too small” to be targeted by cybercriminals. That belief is exactly what makes them vulnerable. In this episode, I sit down with Joe Popper, the “OG of IT & AI,” to break down what is actually happening behind the scenes… how hackers are targeting law firms… and why even a 5-person firm is at risk. We walk through real scenarios where firms lost tens or even hundreds of thousands of dollars… not because they were careless, but because they didn’t know what to look for. If your firm handles client funds, invoices, or sensitive information… this is a conversation you cannot afford to ignore. Connect with Joe Popper:  Website: https://poppertechteam.com LinkedIn: https://www.linkedin.com/in/joepopper/  Sign up for my free 90 day challenge designed to improve your law firm with one baby step every day for 90 days: https://www.profitscalethrive.com/profitstrong-90   Do you receive my newsletter? Sign up and enjoy access to free templates and checklists that support each podcast episode. Only those who are on the newsletter distribution list will receive this bonus content. Sign up now: https://www.profitscalethrive.com/newsletter-sign-up   📖 Grab my newest book for free (PDF format) here: https://www.profitscalethrive.com/plugging-the-leaks-10-ways-lawyers-waste-money-and-simple-fixes OR buy the Kindle or paperback format here: https://www.amazon.com/Plugging-Leaks-Lawyers-Waste-Simple-ebook/dp/B0FHGCPB6P   🫠 Are you stuck in your law firm? Click here to check out the details about the Your Profitable Law Firm Community today ➝ The first month is FREE (and no credit card required!). Click To Learn More: https://www.profitscalethrive.com/your-profitable-law-firm   🙌 Check out my free resources here ➝ Resources: https://www.profitscalethrive.com/link-in-bio   🎯 Curious to learn how I can help you achieve overflowing profits 💰 scaled growth 🌱 & thriving lives 😎? Schedule a meeting with me by clicking here ➝ Click To Schedule: https://www.profitscalethrive.com/contact   🗣️ Continue the discussion on social!  LinkedIn https://www.linkedin.com/in/kelleybrubaker/ YouTube https://www.youtube.com/@profit.scale.thrive   #attorney #lawyer #profit #scale #thrive #howtogrowalawfirm #CPA #CFO #FractionalCFO #LawFirm #fyp #spotifypodcast #applepodcasts #googlepodcasts #podcast #LawFirmGrowth #LawFirmProfits #lawfirmmanagement #cybersecurity #lawfirmgrowth #legalbusiness #lawfirmowners #smalllawfirm #businesstips #riskmanagement #lawfirmprofits #legaltech

    52 min

  4. APR 29

    Ep 148 | Why Smart Law Firm Owners Make Bad Financial Decisions (And How to Fix It)

    Investor Behavior Beats Knowledge...How Jonathan Blau Helps Professionals Stay the Course Kelley Brubaker welcomes Jonathan Blau, founder and CEO of Fusion Family Wealth, a Long Island-based fee-only RIA now overseeing about $1.5 billion, to discuss why investor behavior drives outcomes far more than intellect. Blau explains how fear, greed, regret, and overconfidence lead investors of all backgrounds to repeat the same mistakes, using examples from the 2008 crisis and dot-com era, and argues that volatility is temporary while inflation permanently erodes purchasing power. He challenges the belief that bonds and cash are “safe,” describes how his firm focuses on diagnosing behavioral issues rather than portfolio issues, and outlines onboarding “lifeboat drills” that prepare clients for routine drawdowns and bear markets.  Connect with Jonathan:  Website: www.FusionFamilyWealth.com  LinkedIn: www.linkedin.com/in/jonathanblau1  Sign up for my free 90-day challenge designed to improve your law firm with one baby step every day for 90 days: https://www.profitscalethrive.com/profitstrong-90   Do you receive my newsletter? Sign up and enjoy access to free templates and checklists that support each podcast episode. Only those who are on the newsletter distribution list will receive this bonus content. Sign up now: https://www.profitscalethrive.com/newsletter-sign-up   📖 Grab my newest book for free (PDF format) here: https://www.profitscalethrive.com/plugging-the-leaks-10-ways-lawyers-waste-money-and-simple-fixes OR buy the Kindle or paperback format here: https://www.amazon.com/Plugging-Leaks-Lawyers-Waste-Simple-ebook/dp/B0FHGCPB6P   🫠 Are you stuck in your law firm? Click here to check out the details about the Your Profitable Law Firm Community today ➝ The first month is FREE (and no credit card required!). Click To Learn More: https://www.profitscalethrive.com/your-profitable-law-firm   🙌 Check out my free resources here ➝ Resources: https://www.profitscalethrive.com/link-in-bio   🎯 Curious to learn how I can help you achieve overflowing profits 💰 scaled growth 🌱 & thriving lives 😎? Schedule a meeting with me by clicking here ➝ Click To Schedule: https://www.profitscalethrive.com/contact   🗣️ Continue the discussion on social!  LinkedIn https://www.linkedin.com/in/kelleybrubaker/ YouTube https://www.youtube.com/@profit.scale.thrive   #attorney #lawyer #profit #scale #thrive #howtogrowalawfirm #CPA #CFO #FractionalCFO #LawFirm #fyp #spotifypodcast #applepodcasts #googlepodcasts #podcast #LawFirmGrowth #LawFirmProfits

    38 min

  5. APR 8

    Ep 147 | Why Law Firm Owners Undercharge… And How It’s Costing Them Profit

    How to Get Paid Your True Worth Ethically ... by Overcoming Fear, Raising Self-Worth, and Changing Pricing Habits with Vanessa Ugatti Host Kelley Brubaker welcomes Vanessa Ugatti to discuss why experienced professionals undercharge, discount, over-service, and sometimes even struggle to get paid. Author of Amazon Best Seller True Worth, Vanessa helps lawyers get paid their true worth ethically, while keeping their clients happy and without selling their soul, by uncovering and eliminating the behaviors that cause financial loss and stress. Her unique True Worth Methodology™ has been honed over a 13-year period and was born out of her own painful journey from being utterly clueless at charging to confident, calm, and collected. They explore how subconscious habits, limiting beliefs like “the client won’t pay,” fear-driven fight-or-flight responses, and low self-worth shaped by conditioning undermine pricing and profitability even for highly qualified people. Vanessa’s approach is warm and empowering and Kelley connects the conversation to law firm realities, urgency, and the gap between professional training and business ownership. Connect with Vanessa:  LinkedIn: https://www.linkedin.com/in/vanessa-ugatti-legal-pricing/ Email: vanessa@thetrueworthexpert.com Website: www.thetrueworthexpert.com Cheat sheet: https://www.thetrueworthexpert.com/cheat-sheet-get-paid-your-true-worth Sign up for my free 90-day challenge designed to improve your law firm with one baby step every day for 90 days: https://www.profitscalethrive.com/profitstrong-90   Do you receive my newsletter? Sign up and enjoy access to free templates and checklists that support each podcast episode. Only those who are on the newsletter distribution list will receive this bonus content. Sign up now: https://www.profitscalethrive.com/newsletter-sign-up   📖 Grab my newest book for free (PDF format) here: https://www.profitscalethrive.com/plugging-the-leaks-10-ways-lawyers-waste-money-and-simple-fixes OR buy the Kindle or paperback format here: https://www.amazon.com/Plugging-Leaks-Lawyers-Waste-Simple-ebook/dp/B0FHGCPB6P   🫠 Are you stuck in your law firm? Click here to check out the details about the Your Profitable Law Firm Community today ➝ The first month is FREE (and no credit card required!). Click To Learn More: https://www.profitscalethrive.com/your-profitable-law-firm   🙌 Check out my free resources here ➝ Resources: https://www.profitscalethrive.com/link-in-bio   🎯 Curious to learn how I can help you achieve overflowing profits 💰 scaled growth 🌱 & thriving lives 😎? Schedule a meeting with me by clicking here ➝ Click To Schedule: https://www.profitscalethrive.com/contact   🗣️ Continue the discussion on social!  LinkedIn https://www.linkedin.com/in/kelleybrubaker/ YouTube https://www.youtube.com/@profit.scale.thrive   #attorney #lawyer #profit #scale #thrive #howtogrowalawfirm #CPA #CFO #FractionalCFO #LawFirm #fyp #spotifypodcast #applepodcasts #googlepodcasts #podcast #LawFirmGrowth #LawFirmProfits

    40 min

  6. APR 1

    Ep 146 | AI Won’t Fix Your Law Firm… But This Will

    AI, Billing, and Profitability: The Financial Systems Law Firms Need with Josh Noffke Kelley Brubaker welcomes business attorney Josh Noffke back to Your Profitable Law Firm, where Josh interviews Kelley about the financial realities of running a profitable firm and how AI fits into modern operations.  They discuss why lawyers lose money by not tracking time, how delayed billing crushes cash flow, and why even flat-fee firms should track time to validate profitability. Kelley outlines where she starts to boost profit, including reviewing expenses by vendor to eliminate unused subscriptions, ensuring correct software seats, setting aside cash for taxes, and analyzing marketing ROI.  They cover staffing economics, including a rule of thumb that billable associates should generate roughly three times their cost, and how AI should remove low-value tasks to elevate people, not instantly replace them. The episode closes with notes on AI verification, risk management, and Kelley’s free Profit Strong 90 program. 🔥Interested in getting started with AI? Josh has a free offer to get you started on your AI journey! Building Bulletproof Prompts! Start Building Bulletproof Prompts That Deliver Every Time! Click here to get your free copy: ⁠https://stan.store/BrassTacksAI/p/get-our-free-guide-building-bulletproof-prompts     Connect with Josh!  Website: https://www.brasstacksai.com/  LinkedIn: ⁠https://www.linkedin.com/in/joshnoffke/  Facebook: ⁠https://www.facebook.com/noffkelaw⁠ Sign up for my free 90 day challenge designed to improve your law firm with one baby step every day for 90 days: https://www.profitscalethrive.com/profitstrong-90   Do you receive my newsletter? Sign up and enjoy access to free templates and checklists that support each podcast episode. Only those who are on the newsletter distribution list will receive this bonus content. Sign up now: https://www.profitscalethrive.com/newsletter-sign-up   📖 Grab my newest book for free (PDF format) here: https://www.profitscalethrive.com/plugging-the-leaks-10-ways-lawyers-waste-money-and-simple-fixes OR buy the Kindle or paperback format here: https://www.amazon.com/Plugging-Leaks-Lawyers-Waste-Simple-ebook/dp/B0FHGCPB6P   🫠 Are you stuck in your law firm? Click here to check out the details about the Your Profitable Law Firm Community today ➝ The first month is FREE (and no credit card required!). Click To Learn More: https://www.profitscalethrive.com/your-profitable-law-firm   🙌 Check out my free resources here ➝ Resources: https://www.profitscalethrive.com/link-in-bio   🎯 Curious to learn how I can help you achieve overflowing profits 💰 scaled growth 🌱 & thriving lives 😎? Schedule a meeting with me by clicking here ➝ Click To Schedule: https://www.profitscalethrive.com/contact   🗣️ Continue the discussion on social!  LinkedIn https://www.linkedin.com/in/kelleybrubaker/ YouTube https://www.youtube.com/@profit.scale.thrive   #attorney #lawyer #profit #scale #thrive #howtogrowalawfirm #CPA #CFO #FractionalCFO #LawFirm #fyp #spotifypodcast #applepodcasts #googlepodcasts #podcast #LawFirmGrowth #LawFirmProfits

    1h 11m

  7. MAR 25

    Ep 145 | Why Most Law Firms Fail at Exit Planning (And Don’t Realize It Until It’s Too Late)

    Profit-Focused Accounting for Law Firms with Virtual CFO John C. Scott Kelley Brubaker interviews John C. Scott, CPA, partner at Anders and a legal industry virtual CFO, about helping law firms move beyond tax-focused accounting to profit-focused financial leadership.  John shares how his early referrals from attorneys and work with a data-driven, entrepreneurial lawyer shaped his approach, and how a merger and the shift to remote work helped him build a legal vertical serving hundreds of firms. They discuss John’s four pillars for law firm financial health - cash, current financials, production capacity, and pipeline - plus a maturity model to improve finance functions over 6 to 12 months.  They cover subscription-based CFO services, simplifying chart of accounts, automation tools, tax categorization issues, fraud and trust-account controls, forecasting for growth, and how clean books support smoother succession and transitions. John’s book, Judicial Dollars and Cents, can be purchased on Amazon here: https://www.amazon.com/Judicial-Dollars-Cents-Playbook-Financial/dp/B0D4ZP2TQM  Connect with John:  Email:  jscott@anderscpa.com  Website: www.AndersCPA.com  LinkedIn: https://www.linkedin.com/in/john-c-scott-cpa/ Facebook: https://www.facebook.com/vcfobyanders/  Instagram: https://www.instagram.com/andersvcfo/  Podcast: https://anderscpa.com/learn/podcasts/  Sign up for my free 90-day challenge designed to improve your law firm with one baby step every day for 90 days: https://www.profitscalethrive.com/profitstrong-90   Do you receive my newsletter? Sign up and enjoy access to free templates and checklists that support each podcast episode. Only those who are on the newsletter distribution list will receive this bonus content. Sign up now: https://www.profitscalethrive.com/newsletter-sign-up   📖 Grab my newest book for free (PDF format) here: https://www.profitscalethrive.com/plugging-the-leaks-10-ways-lawyers-waste-money-and-simple-fixes OR buy the Kindle or paperback format here: https://www.amazon.com/Plugging-Leaks-Lawyers-Waste-Simple-ebook/dp/B0FHGCPB6P   🫠 Are you stuck in your law firm? Click here to check out the details about the Your Profitable Law Firm Community today ➝ The first month is FREE (and no credit card required!). Click To Learn More: https://www.profitscalethrive.com/your-profitable-law-firm   🙌 Check out my free resources here ➝ Resources: https://www.profitscalethrive.com/link-in-bio   🎯 Curious to learn how I can help you achieve overflowing profits 💰 scaled growth 🌱 & thriving lives 😎? Schedule a meeting with me by clicking here ➝ Click To Schedule: https://www.profitscalethrive.com/contact   🗣️ Continue the discussion on social!  LinkedIn https://www.linkedin.com/in/kelleybrubaker/ YouTube https://www.youtube.com/@profit.scale.thrive   #attorney #lawyer #profit #scale #thrive #howtogrowalawfirm #CPA #CFO #FractionalCFO #LawFirm #fyp #spotifypodcast #applepodcasts #googlepodcasts #podcast #LawFirmGrowth #LawFirmProfits

    40 min

  8. MAR 18

    Ep 144 | Linda Hunt Shares How To Set Your Legal Fees Without Burnout

    Pricing Without Burnout: Nervous System Regulation, Minimum Aligned Price, and Raising Rates with Linda Hunt Kelley Brubaker interviews Linda Hunt, founder of SumSolutions LLC, about why pricing feels emotional for service providers and how to build sustainable, profitable pricing.  Linda explains separating personal identity from the service, focusing on the client’s transformation, and using nervous system regulation to manage fear of rejection. She shares her own experience underpricing, over-giving, burnout, and creating a hustle-based model, then introduces the “minimum aligned price” as a pricing floor based on personal needs, business costs, and true billable capacity.  They discuss avoiding market comparison, clarifying repeatable processes, accounting for time off and nonbillable work, and handling rate increases with clear, neutral communication and firm boundaries.  Linda mentions her book, The Money Conversation, and resources at www.sumsolutions.com.  Connect with Linda:  Website: https://www.sumsolutions.com/  Perfect Pricing Formula™ : https://www.sumsolutions.com/perfect-pricing-formula/  LinkedIn: https://www.linkedin.com/in/lindaahunt/ Facebook: https://www.facebook.com/profile.php?id=61579272102031 Instagram: https://www.instagram.com/sumsolutionsllc YouTube: https://www.youtube.com/@LindaHunt-Sumsolutions  Sign up for my free 90-day challenge designed to improve your law firm with one baby step every day for 90 days: https://www.profitscalethrive.com/profitstrong-90   Do you receive my newsletter? Sign up and enjoy access to free templates and checklists that support each podcast episode. Only those who are on the newsletter distribution list will receive this bonus content. Sign up now: https://www.profitscalethrive.com/newsletter-sign-up   📖 Grab my newest book for free (PDF format) here: https://www.profitscalethrive.com/plugging-the-leaks-10-ways-lawyers-waste-money-and-simple-fixes OR buy the Kindle or paperback format here: https://www.amazon.com/Plugging-Leaks-Lawyers-Waste-Simple-ebook/dp/B0FHGCPB6P   🫠 Are you stuck in your law firm? Click here to check out the details about the Your Profitable Law Firm Community today ➝ The first month is FREE (and no credit card required!). Click To Learn More: https://www.profitscalethrive.com/your-profitable-law-firm   🙌 Check out my free resources here ➝ Resources: https://www.profitscalethrive.com/link-in-bio   🎯 Curious to learn how I can help you achieve overflowing profits 💰 scaled growth 🌱 & thriving lives 😎? Schedule a meeting with me by clicking here ➝ Click To Schedule: https://www.profitscalethrive.com/contact   🗣️ Continue the discussion on social!  LinkedIn https://www.linkedin.com/in/kelleybrubaker/ YouTube https://www.youtube.com/@profit.scale.thrive   #attorney #lawyer #profit #scale #thrive #howtogrowalawfirm #CPA #CFO #FractionalCFO #LawFirm #fyp #spotifypodcast #applepodcasts #googlepodcasts #podcast #LawFirmGrowth #LawFirmProfits

    40 min
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5
out of 5
4 Ratings

About

Guiding law firms to overflowing profits 💰 scaled growth 🌱 and thriving lives 😎 This is your source of business insights and money mindset with a little bit of humor tossed in. Hosted by Kelley Brubaker, CPA who is a business advisor and entrepreneur. Kelley knows there is an easier way to make money as a small business owner and that's what she's here to help you do.

Information

  • Creator
    Kelley Brubaker
  • Years Active
    2023 - 2026
  • Episodes
    151
  • Rating
    Explicit
  • Copyright
    © Kelley Brubaker
  • Show Website
    Your Profitable Law Firm

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