305 episodes

If you want to know how bestselling authors find the time to write their books, the methods they use to be productive and how they find their ideas you will love this podcast. Writing coach Azul Terronez shares interviews with clients such as Pat Flynn, of the Smart Passive Income, Jon Vroman, of the Front Row Factor, and Dana Malstaff of Boss-Mom, Jadah Sellner of Simple Green Smoothies. Learn from the New York Times, Wall Street Journal, and USA Today bestselling authors. Want to get behind-the-scenes insights about how first-time authors overcame their fears and found the courage to write? Are you curious about how successful bestselling authors write or learn how to publish and market a book? Have you thought, "I'd like to write a book," but I don't know where to start? I explore authors' journeys, how they craft their stories, become published, and share their art of writing books with the world. You are meant to write the book now and be inspired by those who have done it. 

Authors Who Lead - Learn to write a book from bestselling authors and leaders Azul Terronez - Author, TEDx Speaker, Coach

    • Business
    • 4.9 • 93 Ratings

If you want to know how bestselling authors find the time to write their books, the methods they use to be productive and how they find their ideas you will love this podcast. Writing coach Azul Terronez shares interviews with clients such as Pat Flynn, of the Smart Passive Income, Jon Vroman, of the Front Row Factor, and Dana Malstaff of Boss-Mom, Jadah Sellner of Simple Green Smoothies. Learn from the New York Times, Wall Street Journal, and USA Today bestselling authors. Want to get behind-the-scenes insights about how first-time authors overcame their fears and found the courage to write? Are you curious about how successful bestselling authors write or learn how to publish and market a book? Have you thought, "I'd like to write a book," but I don't know where to start? I explore authors' journeys, how they craft their stories, become published, and share their art of writing books with the world. You are meant to write the book now and be inspired by those who have done it. 

    How to Write a Memoir Style Book without Hurting the People You Love | Carmin Caterina

    How to Write a Memoir Style Book without Hurting the People You Love | Carmin Caterina

    In this episode of the "Authors Who Lead" podcast, Azul delves into the vulnerable world of author Carmin Caterina, whose book "It Starts With Me: One Mom's Journey to End the Pattern of Generational Trauma" provides a roadmap for breaking destructive cycles. With the wisdom gained from both her professional background as a speech-language pathologist and her personal experiences as a mother, Caterina provides insights into the transformative power of storytelling and writing.

    Timestamp:

    00:00 Author Carmen shares an inspiring message for girls.
    03:15 Personal journey, share selectively, respect others' privacy.
    09:03 Authors honored to impact the world through a book.
    09:45 The Gifted audience received positive feedback, inspiring others.
    14:12 Don't be too attached to words. Unleash creativity.
    18:32 Empowerment through recognizing and addressing generational patterns.
    20:28 Seeking healing without feeling broken, exploring diverse modalities.
    23:49 Embracing imposter to guide through storytelling.

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

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    • 28 min
    Top 5 Mistakes New Authors Make | Azul Terronez

    Top 5 Mistakes New Authors Make | Azul Terronez

    Entering the world of authorship can be akin to embarking on an odyssey fraught with both excitement and trepidation. For many new authors, the path to publishing is uncharted, filled with potential pitfalls and learning curves.

    I share invaluable insights that shine a light on the common mistakes new authors often encounter and provide strategic actions to not just sidestep these missteps but to triumphantly leap over them.

    Timestamp:

    00:00 Traditional publishing doesn't guarantee high book sales.
    03:53 Book coach encourages efficient use of time.
    06:55 Focus on quality, not quantity, in writing.
    10:06 Share book writing process, market next book.
    15:53 Plan editing and publishing timeline for book.
    16:40 Setting deadlines critical in writing and publishing.
    22:32 Mentor program for book writing guidance.

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

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    • 23 min
    How to Choose a Hybrid Publisher | Kevin Anderson

    How to Choose a Hybrid Publisher | Kevin Anderson

    In the realm of writing and publishing, there exists a complex web of possibilities and challenges that many authors find daunting. In this episode of “Authors Who Lead,” I speak with Kevin Anderson, founder of Kevin Anderson Associates, who peeled back layers of the publishing industry to provide listeners with invaluable insights into what the journey of an author entails—from crafting the initial concept to the final printed book on a shelf.

    Timestamp:

    00:00 Ghostwriting: a great option for busy authors.
    06:04 Hybrid publishing offers freedom and professional guidance.
    09:19 To make NY Times bestseller, media attention.
    13:11 Interest in writing book, acquisitions editors' role.
    16:08 Maintain audience connection; align message and truth.
    19:00 Hybrid publishers offer better royalties than traditional.
    22:00 Evaluate the publisher's offerings based on goals.
    23:53 Watch out for scams, consider royalty, and marketing.
    27:26 Hybrid publishers with traditional distribution are important.
    31:17 Vanity Press: Pay to publish, limited exposure.
    35:22 Addressing confusion in publishing through a dedicated team.
    37:04 Publishing decisions depend on your goals.

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

    CONNECT
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    • 40 min
    Writing Resilience | Andrew Coville

    Writing Resilience | Andrew Coville

    Every person’s life is a unique manuscript filled with triumphs and tribulations, a story that when shared can resonate, inspire, and reveal universal truths. In this episode of the Authors Who Lead podcast, I talk with Andrew Coville, a former marine turned police officer turned author, about his powerful memoir "Summer 2009.” Through an intimate conversation that touches on themes of vulnerability, imposter syndrome, and the cathartic writing process, this episode offers listeners profound insights into the transformational power of storytelling.

    Timestamp:

    00:00 Afghanistan journal inspires a reflective memoir.
    03:46 Lived in war's headspace, and reached out to people.
    07:30 Reluctant to tell a personal story that values human experience.
    12:27 Deployment, friend's death, and coming home.
    15:44 Validation of authentic writing, resonating impact achievable.
    18:06 Grateful for Marine Corps, honest portrayal of war.
    20:17 Police officer reflects on Afghanistan experience's impact.
    23:34 Inspiring others to write with truthfulness.
    26:47 Passion project turns into published book success.
    32:32 Embrace uniqueness and make a meaningful impact.
    33:52 Open and honest writing, hoping to inspire.
    38:16 Checking in, seeking permission, and expressing excitement.
    40:14 Accepting imposter syndrome; advice for aspiring writers.
    42:40 Azul Terronez thanks listeners, urges subscription and shows notes.

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

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    • 43 min
    Celebrating 300 Episodes

    Celebrating 300 Episodes

    As co-hosts of the “Authors Who Lead” podcast, Steve Vannoy and I are thrilled to announce our 300th episode. It’s been an incredible journey of inspiring conversations with visionary authors and leaders, and we’re filled with gratitude for the insights shared, the stories that moved us, and the community we’ve built together.
    In this special episode, we reflect on our path, from the initial inspiration drawn from Gay Hendricks’s The Big Leap to the evolution of our podcast. We explore what it truly means to transition from your zone of excellence to your zone of genius and the importance of following your true passions.
    Timestamp:

    00:00 Authors building new authority, interviewing inspiring guests.
    06:50 Transition from excellence to genius for abundance.
    09:24 Books have the power to change the world.
    12:22 Industry changes, finding purpose as a podcast host.
    16:02 Podcast shares incredible stories with no ads.
    17:17 Balancing creation, reading, and engaging with guests.
    23:11 Azul admires Steve’s reading and creativity.
    24:47 Mondolacci Press started during a pandemic, seeks authors.
    29:56 Helping people self-publish and grow creatively.
    31:45 Acknowledging fears of success and self-doubt.
    38:21 Free 365-day marketing calendar at authorswholead.com.
    39:17 Free marketing calendar available at authorswholead.com/365calendar.

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

    CONNECT
    📷 Instagram
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    👫🏻 Facebook
    💼 LinkedIn
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    🤝🏻 Apply to be a Guest

    LEAVE A REVIEW
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    • 40 min
    Podcast to Published | Abby Medcalf

    Podcast to Published | Abby Medcalf

    In this episode of Authors Who Lead, I delve deep into the complexities of the writing process and the essential role of boundaries with renowned psychologist and best-selling author Abby Medcalf. Our insightful conversation uncovers Abby’s strategies for setting specific goals, her dynamic framework for book-writing, and the impact of her works on transforming relationships.

    Timestamp:

    00:00 Abby Metcalfe: Relationship expert, author, speaker.
    06:01 Recognizing boundaries, content creation, and overcoming challenges.
    06:39 Research-based, actionable podcast with a focus on efficiency.
    11:55 Efficiently delivering content for my mission.
    13:11 Framework for book chapters with podcast content.
    16:25 Sharing for free help, but the paid version prospered.
    21:08 Focus on the target audience, don't fear niche.
    25:02 Understanding motivates action; knowledge is valuable.
    26:38 Book title emphasizes being happily married and setting boundaries.
    31:51 Commit to daily boundaries for personal growth.
    33:32 Caring from love, worrying from fear, no negativity.
    38:26 Boundaries: Take responsibility for your actions.
    40:15 Take ownership, start with a tiny action.
    42:54 Schedule time, resources, and balance for success.
    47:58 Learning and growth, gratitude, and book recommendation.
    49:33 Grateful and wishing you an amazing day.

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

    CONNECT
    📷 Instagram
    🎬 TikTok
    👫🏻 Facebook
    💼 LinkedIn
    🐦‍⬛ Twitter
    🤝🏻 Apply to be a Guest

    LEAVE A REVIEW
    ✍🏻 Review on Apple Podcasts
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    🖱️ Episode Webpage

    • 49 min

Customer Reviews

4.9 out of 5
93 Ratings

93 Ratings

SeanTheSwan6 ,

Very thoughtful, personally prepared host

On behalf of Dr. Pelletier, "Both as an author and as a person loved my conversation with Azul. He truly brings his full self to his podcast and his work.”

Hannah Adent ,

A Beacon of Hope!

“Authors Who Lead” is a transformative journey into the heart of authorship, guided by Azul Terronez, whose passion for writing is as infectious as it is inspiring. Each episode dives deep into the creative process, unraveling the mysteries of crafting stories that resonate with readers worldwide.

Azul is a seasoned writer and brings an unparalleled depth of understanding to the art of writing. His approach to discussing authorship is holistic, covering everything from initial concept development to daily writing habits. He possesses a unique talent for extracting profound insights from his guests, who range from best-selling authors to hidden gems in the literary world.

What sets this podcast apart is its core message: everyone has the potential to write a book that can change the world. Mr. Terronez champions this belief in words and through action, providing listeners with practical advice, motivational tips, and heartfelt encouragement. He transforms writing from a solitary act into a vessel of hope and love for oneself, emphasizing how storytelling can foster connections and build communities.

As a long-time listener, I am captivated by Azul’s ability to weave personal anecdotes with expert advice, creating a show that's both informative and deeply moving. Whether you're a seasoned author or someone who's never penned a word, this podcast is a beacon of light, illuminating the path to writing a book and discovering a deeper connection with oneself and our communities

“Authors Who Lead” is more than a podcast; it's a movement. It reminds us that our stories matter and encourages us to share them. It's a must-listen for anyone who believes in the power of words to heal, connect, and transform.

read, write, teach ,

Thank you!

Azul always has the perfect words of encouragement at just the right time. I look forward to every episode and each week after listening I am determined to rise above my fears and write anyway! The message never grows old.

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